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Some of the steps of my expressive typography fruit juice label project.
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Target Audience: Fruit 2 Go’s target audience is comprised of young women who are busy and need nutrition in an easy and quick manner. These small, individual-‐sized bottles are contoured for easy gripping, and sized for tight spaces or full bags. Fashion plays a role in this marketing technique, as the illustration on the label is a purse.
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Drink Your Fruit. Drink Your
For fresh-fruit nutritionwhen you need it,
anywhere.Strawberry Delight
Alphabet Juice brand
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Alphabet Juice brand
Orange Grove
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For fresh-fruit nutritionwhen you need it,
anywhere.
Alphabet Juice brand
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Grape Explosion
Drink Your Fruit. Drink Your
For fresh-fruit nutritionwhen you need it,
anywhere.
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Alphabet Juice brand
AppleExtravaganza