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FOR IMMEDIATE RELEASE April 5, 2016 Thompson Rivers University's Faculty of Adventure, Culinary and Tourism (FACT) Partners with the Phoenix Centre to Crowd Fund For the Ashes to Dust Mountain Bike Camp 2016
On April 5th a Thompson Rivers University’s Event Management: Fundraising for Non-‐Profits class launched a crowdfunding campaign for the Ashes to Dust Mountain Bike Camp. The goal of the campaign is to raise $5000 for the bike camp through small, individual donations -‐ enough to provide bikes and equipment for five participants for the camp. TRU Faculty of Adventure, Culinary and Tourism (FACT) supports the development of recreation-‐based tourism to enhance the well-‐being of communities. Many FACT instructors and former students are engaged in the local mountain biking community and are members of the Kamloops Bike Riders Association, including the instructor for the class, Peter Larose. “In the first class of the semester, students were asked what they wanted to get out of the course, and specific causes they would like to support in their lives and careers,” says Larose. “Nearly half of the students indicated that the cause they would most like to support was improving the lives of marginalized people through recreation and sport.”
Meghan Trenaman is a second year student in TRU’s Events and Conventions Management Diploma program getting set to launch a crowdfunding campaign for the Ashes to Dust Mountain Bike Camp. The class hopes to raise $5000 to support marginalized youth in the community.
Former FACT student, KBRA member, and lead coach for the bike camp, Ted Morton was invited by Larose to present the camp to the class. At the time the class was studying digital marketing and crowdfunding. After the presentation, the class decided to develop a crowdfunding campaign for the bike camp. “We are very honoured that the students chose the bike camp as a project to support,” says fundraising and event coordinator Marcia Dick. “It is heart warming to see the mountain bike community get behind our initiative. You know you are doing something right when blessings like this happen.” To support the campaign, or see how much the campaign raises, visit the website: http://ashestodust.causevox.com
-‐-‐ 30 -‐-‐ Media contacts
Marcia Dick Fundraising and Event Coordinator [email protected] 778-‐470-‐5695
Peter Larose TRU Faculty of Adventure, Tourism and Culinary [email protected]
‘ We serve your friends, your family, your neighbours’
Kamloops Society for Alcohol and Drug Services
922-‐3rd Avenue, Kamloops, BC V2C 6W5 Telephone: 250-‐374-‐4634
Email: [email protected]