Food business magazine april june 2014

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REVIEW EDITION

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APRIL-JUNE 2014

Editor Matt Matthews

Associate Editors Jessie JorgeAndrew Thomas

Sub Editor Megha Marie Matt

Graphic Designer Aleena Susan John

Sales Manager Paul Thomas

Production Manager Abdul Shareef

ContributorsNeville J. ChandlerP.K. JamesShakeeb Kolakadan

Head OfficeMatt Media International Ltd. Woodgreen, London N22 5AR, UKE-mail: [email protected] Web site: www.foodbusinessgulf.com

Middle East OfficeAl Saad Advertising & Publishing LLC. P O Box 25694,Sharjah, UAE Tel:+971 6 5639494Fax:+971 6 5639449E-mail: [email protected] Food Business Gulf & Middle East isdesigned to serve the fast growing Food,Fresh Produce, Ingredients, Bakery, Hotel,Hypermarkets, Restaurants & Cateringindustries in the Gulf and Middle Eastregion by providing the expert informationto our readers in our four comprehensiveissues in a year. It is circulated through outMiddle East region and world wide inaddition to the extra distribution at variousfood, catering & hotel events, fresh andperishable shows. The magazine provideseditorial coverage on a wide range of topicswhich are of interest to industryprofessionals. Food Business Gulf & Middle East is a sisterpublication of Gulf Agriculture. Printed & published by Matt Media© Intl. Ltd.(U.K.) 2014

NEWS PAGE 03

AFRICA BIG 7 PREVIEW PAGE 16

GULFOOD REVIEW PAGE 18

FI ISTANBUL REVIEW PAGE 24

STABILIZERS PAGE 26

STARCHES & INGREDIENTS PAGE 28

MULTIHEADED WEIGHERS PAGE 32

BRAZILIAN CONFECTIONERY PAGE 34

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Cover photo courtesy: Hydrosol, Germany


MEIKO Group: Dishwashingtechnology business sets neworder intake record in 2013

MEIKO - the well-known manufacturer ofcommercial dishwashers and cleaning anddisinfection appliances based in Offenburg,Germany - posted a new order intake record in2013. The volume of business generated by thecompany's commercial dishwasher operationsat its headquarters and key production site roseby some 6 million euros to more than 108million euros. This included increases of over 8percent for large commercial dishwashingmachines and almost 12 percent for cleaningproducts. 1,100 employees in Offenburgcontributed to these results.

In total, more than 2,000 peopleworldwide were employed by MEIKOcompanies in 2013, up from the previousyear's figure of 1,800. The MEIKO flagcontinued to be flown by 23 subsidiaries, 12

of which are located outside Germany.Consolidated group sales hit another recordhigh of 260 million euros, while the orderintake posted by MEIKO's foreign subsidiariesrose by 5 percent to 120 million euros.MEIKO received major orders in the seven-figure range for its dishwashing technologyfrom both domestic and foreign customers.The company reported particularlyencouraging increases in sales - mostly in thedouble-digit percent range - in Australia,France, the USA and China. In Austria andSwitzerland, the company's traditionally highmarket share in the large commercialdishwasher sector saw a further boost, whiledomestic business in this product group onceagain posted a hit rate in excess of 70percent, with 7 out of 10 major contractsduring the year being awarded to MEIKO. Forthe first time Japan emerged as the strongestexport market in the cleaning and disinfectiontechnology business, notching up growth of

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60% over the previous year's figures. Furthergrowth markets for this product groupincluded Latin America, India, Australia andthe rest of Europe excluding Germany.

In autumn 2013 the new M-iClean rangeof undercounter dishwashers was launched inimpressive style at a prestigious event held atthe Europa Park Rust leisure park inGermany. MEIKO took orders worth morethan one million euros for this product rangewithin just the first few weeks of its launch.Production of the M-iClean machines alsobegan on schedule in autumn 2013 in abrand-new manufacturing hall equipped withthe very latest machine tools. Theextraordinary success story of the M-iQ flightand rack type dishwashing machinescontinued unabated in 2013. Taken togetherwith the new M-iClean, this means that theclear majority of all the dishwasher modelsoffered by MEIKO from 2014 onwards willhave been on the market for less than fouryears - a striking indicator of MEIKO'sinnovation capabilities.

The quality and innovation of MEIKO'sproducts and services once again led to anumber of awards and prizes in 2013. Theseincluded the prestigious Mercury Award for thecompany's M-iQ technology, which waspresented at the annual conference of theInternational Travel Catering Association(ITCA), as well as the "Best of Market" awardpresented by the German trade journals"Gastlichkeit" and "GVmanager". This latteraward, which was based on a survey of 2,300readers of the two journals, confirms MEIKO'spopularity in the hotel, foodservice andcatering industries. MEIKO also received the"Star Award in Gold" for the fifth time insuccession from the "Top hotel" trade magazineat the Internorga trade fair.

The company's business expectations for2014 are positive. This confidence is alsoreflected in an investment budget totalling over12 million euros. This includes the constructionof a new Service Centre at the company'sOffenburg site which will help to furtheroptimize this key service.

Exhibition MAFEX:Meeting pointfor experts of the food industryFrom December 11 to 13, 2014 theinternational exhibition MAFEX - MaghrebFood Exhibition will take place for the third

time in the Moroccan business cityCasablanca. Companies will present food andhalal products, machinery and equipment forfood processing and packaging, cooling andstorage systems as well as ingredients andadditives. Up to 200 exhibitors are expectedthis year. National pavilions from Germanyand China will once again be present.Interested companies can receive furtherinformation and application form from theorganisers IFWexpo Heidelberg GmbH andIEC Maroc.

Morocco´s economy is growing continuously:During the last four years the average country´sGPD reached 4%. Morocco is the most stablestate in the Maghreb Region and due to itsfavorable position it plays the role of a tradehub for Europe, America and the neighboringAfrican countries. One goal of the governmentis to achieve independence in the foodprocessing industry. According to the “PlanEmergence” the financial support for thedevelopment of this sector as well as low-interest credits are provided. In many cities,there are numerous supermarkets of Europeanstandard. Nevertheless, the supermarkets´demand for products which meet hygiene,packaging and labeling standards can oftennot be satisfied. The majority of food productsare imported from abroad. Morocco offersgood sales opportunities for producers ofmachines for food processing and foodproducts.

Fine Food NZ packed withfeatures to fuel industry growth in 2014Fine Food New Zealand (Fine Food NZ)returns to Auckland's ASB Showgrounds from22 to 24 June 2014, showcasing the best andmost innovative products and services to thefoodservice, hospitality, and food retailindustries.

“The show couldn't come at a better time,with strong growth tipped for the sector,”says Dona White, CEO of North Port Events,the Auckland company that organises FineFood NZ.

The biennial event is anticipated to outstripthe success of the Fine Food NZ 2012 show -70% of its exhibition space has already beensold, 10% more exhibition space has beenadded to meet demand, and more than 1000top quality buyers have already pre-registered,

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including visitors from China, Australia,Malaysia, Singapore, India, Thailand, thePacific Islands, and New Zealand.

“The show has been a huge success sinceits inception in 2010 - and we're confident the2014 show will easily surpass its predecessorswith an anticipated 300 exhibitors,” saysDona White.

“Fine Food NZ serves the foodservice,hospitality, and food retail industries byproviding a highly concentrated one-stop-shopfor business owners and operators, plusrelevant educational and networkingopportunities. Independent research carried outby Covec confirms that Fine Food NZ reallydelivers on its promise to exhibitors and buyersalike, connecting suppliers with thousands ofnew customers and helping New Zealandbusinesses to grow.”

Hospitality, food, drink, accommodation,and tourism are all hugely important industriesin the New Zealand economy, employing about5% of Kiwi workers. The restaurant trade alone

contributes more than $7 billion a year to NewZealand's bottom line.

2013 was a great year for the hospitalityindustry reflecting the strengthening of theNZ economy. Figures released by Paymarkcomparing August 2012 with August 2013show year-on-year growth among cafés andrestaurants of 11.7%, bars and clubs of7.4%, and accommodation providers of9.3%. The Restaurant Association of NewZealand (RANZ) 2013 Hospitality Reportprojected a 3% increase in nationwide salesacross the restaurant sector in 2013 to$7.19 billion, plus a 1% increase in thoseemployed in the industry taking the overallworkforce to 104,525.

“While the economic outlook is improving,hospitality businesses need to keep on top ofongoing challenges such as high labour costs,sourcing skilled workers, and the demands of acrowded marketplace. This is where Fine FoodNZ 2014 provides real value, enablinghospitality sector owners and operators to take

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time out from the daily grind to reassess theirbusiness direction, find new products andsuppliers, and make great decisions,” saysDona White.

“The show attracts New Zealand's biggestrange of trade exhibitors and provides realinsights into the future of the industry. Visitorsfind it a truly inspirational experience thatgives them new tools to tackle the challengesthey face in the marketplace and helps thembring fresh ideas to their businesses that reallymake a difference.”

All the major hospitality industryassociations are back on board for Fine FoodNZ 2014, including the RestaurantAssociation of New Zealand (RANZ), BakingIndustry Association of New Zealand (BIANZ),New Zealand Chefs Association (NZCA), NZFood & Grocery Council (FGC), andHospitality New Zealand (HNZ).

Many of these organisations will hold theirAGMs, awards dinners, and nationalcompetitions alongside or within the event,including the BIANZ Bakery of the YearCompetition, the NZCA Gourmet PacificChallenge, the RANZ Barista Smackdown,and more.

New to Fine Food NZ this year is the 'TheBarista Smackdown' presented in partnershipwith the Restaurant Association of NewZealand sponsored by Tiger Coffee andIncaF'e, with exclusive milk sponsor MeadowFresh. This high adrenaline, visualextravaganza with wild cards and challenges,will see the top baristas compete head-to-headin knockout heats to create the perfect coffee.Cash prizes and spot prizes will be up forgrabs along with the accolade of SmackdownChampion.Aryaf Bakeries' rusks arepacked on a SimionatoSimionato strengthens its position in thebakery industries by installing a weighingsystem in Aryaf Bakeries. Aryaf Bakeries inDammam - Saudi Arabia, produces a widerange of bakery products following strictglobal food safety and quality managementsystems, such as HACCP & ISO 22000. Theirrange of products is distributed in SaudiArabia to Saudi Aramco, Saudi Arabian andforeign airlines, the Seattle coffee chain,Starbucks coffee and a large number offranchised restaurants.

The installed system is suited to follow

specific requirements applied to rusks. Aproduct not easy to treat because it is fragileand bridges. Simionato RCW 10-21 multiheadweigher with mezzanine and feeding systemprovides product to an existing bagger. A keyfeature of Simionato technology is the easyintegration to existing systems, providing theopportunity to refresh and upgrade theproduction site.

The multihead scale is engineered withspecial cones and vibrators to discharge therusks into the bagger without breaking it.

“We are satisfied with Simionato's serviceand how they have conducted the project fromthe beginning: before presenting the machineconfiguration, Simionato checked theproduction area, followed trials with productsin Italy and made some recommendations. Thatis why we look to add a new Simionato linethis year” affirms Mr. Ahmad Humsi, ProductionManager of Aryaf Bakeries.

Since 1963 Simionato develops andproduces linear weighers and multiheadweighers combined with vertical packagingmachines. The combined offer of weighing andpackaging system, confirms Simionato's uniqueselling position. The main growth pillar is theconstant innovation in new packagingsolutions. Simionato now is part ofHayssensandiacre company enabling a widerrange of machines and services.

Asia's leading fresh fruit andvegetable trade show up byalmost 30 per cent on this stagelast yearStands for ASIA FRUIT LOGISTICA 2014 areselling rapidly, with reserved exhibitionspace up by almost 30 per cent on the samestage last year.

Asia's premier fresh produce trade showreturns to Hong Kong's AsiaWorld-ExpoCenter on 3-5 September 2014.

Exhibitors from some 31 countries havealready signed up to take part, underlining theinternational quality of the event and theincreasing global interest in Asia's fresh fruitand vegetable business.

Some 17 different countries have bookednational pavilions at the show, includingArgentina, Australia, Belgium, China, Chile,Ecuador, France, Greece, Italy, Malaysia,Mexico, New Zealand, the Netherlands, Peru,South Africa, Saudi Arabia and Taiwan.

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A host of companies from around the world areexhibiting for the first time at ASIA FRUIT LOGISTICA thisyear, including major New Zealand apple grower-packer-exporter Mr Apple.

“We see ASIA FRUIT LOGSITICA as the leading tradeshow in the region,” said Mr Apple's project managerfor the event, Lisa Cork. “The show is well establishedand draws key influencers and decision-makers fromaround the Asia-Middle East region. It offers Mr Apple agreat opportunity to increase our visibility in the regionas New Zealand's largest vertically integrated applegrower-packer-shipper, exporting 25 per cent of NewZealand's apple crop.”

Cool Fresh International, a global fresh produce groupheadquartered in the Netherlands with a subsidiary inChina, is also making its debut appearance at the showwith a 50m2 stand.

“Our group companies have been growing steadily,and that includes their marketing into Asia. We nowneed to consolidate our efforts, and profile our variouscompanies in the Asian markets,” said Cool FreshInternational's Nic Jooste. “We are convinced that ASIAFRUIT LOGISTICA is the most effective platform for us todo this. We will be promoting our global sourcing anddirect supply services at the event.”

A record 6,500 visitors from 64 different countriesattended ASIA FRUIT LOGISTICA 2013. More than threequarters of them held leading management positions intheir companies, while 89 per cent of them were closelyinvolved in the purchasing and procurement decision-making process, according to visitor survey results.

With just under six months to go before ASIA FRUITLOGISTICA 2014 opens, companies are advised tobook now to secure their space and access theopportunities in Asia's rapidly growing fresh producemarkets.

Portable Powder Blending" factoryfully operational in IndiaThe "Portable Powder Blending" factory, marketed by

the company Blendhub, is in India producing with thehighest levels of security and quality. The plant hasbeen instrumental for Premium Ingredients FoodServices India's aim of obtaining the Food SafetySystem Certification 22000 (FSSC-22000).

The FSSC-22000 certification has been developed bythe Global Food Safety Initiative (GFSI) and is based onthe standards UNE-EN ISO 22000 and BSI PAS 220.For Premium Ingredients Food Services India, it willensure the safety of the perishable products processed bythe company through the “Portable Powder Blending”,which also has strict cleaning protocols, developedentirely by Blendhub to cover all requirements needed bythe blends produced in these kind of plants.

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Located in the Special Economic Zone (SEZ)of Sri City, north of Chennai, India, PremiumIngredients Food Services India is a companycommitted to quality and safety, which hadalready been recognized in 2012 as the firstenterprise in the SEZ , among more than 100other installed there, in obtaining the ISO22000, ISO 14000 and ISO 9001certifications.

The “Portable Powder Blending” factory iscapable of producing, on average, a batchevery 12 minutes of up to 6000 tons per yearand is allowing the Indian company meet itsproduction expectations by providing powderproducts with high standards of safety andquality to its customers, primarily companiesin Southeast Asia and the Middle East.

The portable factory of Blendhub was bornout of the need of powder blending companiesto supply their products globally and in aflexible way, adapting to the constraints of theraw materials market and distribution.

The “Portable Powder Blending” has amodular design which allows its transport on a40 feet container and is internationallypatented. It is delivered to the customer readyto produce anywhere in the world andanywhere in the supply chain in just six monthsfrom order exclusively with an electricalconnection with only 60Kw power.

The plant needs only three operators so theproduction cost is minimal, creating a clearcompetitive advantage for its customers.

Portugal is FRUIT LOGISTICA2015 Partner CountryPortugal is the official partner country for FRUITLOGISTICA 2015 taking place in Berlin on 4-6February.

Portugal is making its largest appearanceever at the leading international trade fair forfresh produce marketing. The country is lookingforward to attracting even more internationalbuyers and further strengthening its profile as asupplier of quality products.

Messe Berlin CEO Dr. Christian Göke,"Portugal offers a wide range of fruits andvegetables throughout the year. Annualexports have increased at an average rateof 8% over the past three years. This showsthat people around the world arediscovering the impressive quality of freshproduce from Portugal."

The figures reported by Portugal Fresh, the

national association of fruit, vegetable andflower exporters, clearly reflect the country'sgrowing export volume. Fresh produce exportsincreased by 26% over the past three years,from EUR 780 million in 2010 to EUR 983million in 2013.

Last year, Portugal produced fruits andvegetables worth EUR 2.6 billion, with exportsaccounting for almost EUR 1 billion. Most ofthe country's exports are sent to Europeancountries. Other important customers includeSouth America and the Arab states.

Portugal first exhibited at FRUIT LOGISTICAin 2000. The Portuguese pavilion has beenorganised by Portugal Fresh since 2011.

DuPont Nutrition & HealthDelivers Market-Driven Solutionsfor Child NutritionThe child-specific food and beverage marketis expected to grow quickly over the next fewyears. While children play a role inpurchase decisions, parents want nutritious,delicious foods that contribute to their child'shealth throughout the day, includingbreakfast and snacks.

Globally, there is a growing concernamong parents surrounding the lack ofproduct offerings that address healthy growthand development and immune, digestive andoral health. As concerns in these areasintensify, parents are actively seeking foodsfor meals and snacks that can satisfy hungerwhile improving the nutrient density of theirchild's overall diet.

“Our consumer insight has enabled us tobetter support the needs of food, beverageand dietary supplement manufacturers. AtDuPont we have the ability to help thesemanufacturers address this opportunity fornew product offerings for childrencontaining protein, fiber, probiotics andsweeteners,” explains Megan DeStefano,global marketing leader, Child Nutrition.“Our marketing insights, coupled with ourtechnical and nutrition science expertise,help support the development of thesecustomers' child nutrition strategies withcomplete solutions to satisfy the concerns ofparents worldwide.”

DuPont Nutrition & Health offers a widerange of solutions that meet market demand forhealthier products for children, includingSUPRO® Soy Protein, FIBRIM® Soy Fiber,

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LITESSE® Polydextrose Soluble Fiber,HOWARU® Bifido, HOWARU® Protect Kids,HOWARU® Rhamnosus, XIVIA® Xylitol andGRINDSTED® Hydrocolloids. “We providemanufacturers with functional ingredients thatensure the optimum combination of flavor,texture and nutritional benefits,” adds JeffreyGambaro, director applied technology.

DuPont Nutrition & Health addresses theworld's challenges in food by offering a widerange of sustainable, bio-based ingredientsand advanced molecular diagnostic solutions

to provide safer, healthier and more nutritiousfood. Through close collaboration withcustomers, DuPont combines knowledge andexperience with a passion for innovation todeliver unparalleled customer value to themarketplace.

Global Dairy Congress bringsContinents together in IstanbulTop speakers from Brazil to China will be

gathering in Istanbul for the 2014 GlobalDairy Congress, which takes place on 17-18

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Palsgaard advises on how to achieve success in AsiaPalsgaard, the renowned Danish producer of food ingredients, hosts Danish Minister for Food, Agriculture andFisheries, Mr. Dan Jørgensen during visit in Malaysia.

On 7 April, a Danish trade delegation headed by Mr. Dan Jørgensen visited Palsgaard's newly inauguratedemulsifier factory in Johor Bahru, Malaysia during the delegation's visit to Malaysia and Singapore. The aim wasto understand how Danish companies could enter the Asian markets as successfully as in the case of Palsgaard.

The Danish trade delegation visited the factory to learn how Palsgaard has built the most modern and automatedemulsifier plant in the world to date, now ready to serve the demands of the growing Asian markets. During the visit,Palsgaard CEO Mr. Jakob Thøisen presented Palsgaard's strategy and roadmap to a successful presence in a globalsetting, with a special focus on a successful planning phase and good cooperation with the local authorities.

“We are of course honoured to receive the Minister and the Danish delegation here at our emulsifier factory inMalaysia. And we are also happy to inspire and help other Danish companies to gain foothold in this highlyinteresting Asian region” says Jakob Thøisen.

Palsgaard A/S is a global specialist in the manufacture of emulsifiers and stabilizers for bakery, confectionery,dairy, mayonnaise and dressings, ice cream and margarine. Palsgaard has a thorough, international knowledge ofthe sector. With factories in Denmark, Holland, Mexico, Malaysia and China and with pilot plants in Denmark,Mexico and Singapore the company is truly globally focused both in production and product development.


June at the Conrad Istanbul hotel. Thekeynote address will be given by DavidDenholm, President and Chief OperatingOfficer of leading US Greek yogurtinnovator Chobani.

The packed programme ofconference sessions also offers:Turkeymarket overviews from Sutas andDanone; global market insights fromRabobank, Amul, National FoodProducts and Mengniu;discussion onhealth and sustainability withCytosport, Valio and Personify;emerging market developments withAgripoint, Yummy and Dairy Farmersof America; innovation successes fromArla, Bebida and Powerful Yogurt;expert views on brand building andinvestment from McQueen and Thrive;entrepreneur presentations by Bio-tifuland Enerdrinks; and market briefings by Zenith International and FoodBev Media.

Other highlights include the WorldDairy Innovation Awards Gala Dinner on17 June and unrivalled opportunities forinternational networking at the most seniorindustry level.

Organised by specialist food and drinkindustry consultancy Zenith International,the event is sponsored by industrysuppliers Aromsa and Bericap.

"The dairy industry has always beenconvinced of milk's inherent goodness,but now consumers want even more inproducts, from pleasure andconvenience to excitement andinnovation, alongside value, health andsustainability", commented ZenithInternational Chairman Richard Hall."The conference aims to open updiscussion on meeting the challengetoday of breaking new ground fortomorrow.

"Now in its 8th year, the GlobalDairy Congress is intended for industryleaders, suppliers, customers andanalysts to gain a complete overview ofthe latest trends and thinking across allcontinents from top companies in each region. We are delighted to beholding the event in a city which hassuch a long tradition of bridging cultures and ideas."

Grocery Company CompletesImplementation of ADC's P-Cubed In-Store FreshProduction PlannerApplied Data Corporation (ADC), a

leading provider of fresh itemmanagement (FIM), recipe managementand scales management software to thegrocery retail and food service industries,announces that Brookshire GroceryCompany, a 150 store chain based inTyler, Texas has completed rollout ofADC's P-Cubed In-Store Fresh ProductionPlanning module in all of their stores.

"All 150 of our stores are now runningproduction planning in four departments -Deli, Bakery, Chef Prepared and Produce.On average, we run around 1,000production plans per day per departmentacross our 150 stores," said Jonathan Key,Fresh Item Management Coordinator atBrookshire Grocery Company.

The P-Cubed In-Store Fresh ProductionPlanner has taken the guesswork out offresh food production planning. With thesoftware, Brookshire Grocery Companynow has educated in-stock information onavailability in their fresh food departments.

Brookshire Grocery Companyimplemented the software in phases toenable rigorous training in each store."The first stores to start using the softwarereported that the production numbers wereincredibly accurate. One store directorreported that they have had their bestquarter ever, with more sales and lessshrink," continued Jonathan.

Brookshire Grocery Company alsotracks how the stores comply with theproduction plan. "With managementoversight and support, we are seeing, onaverage, a 97% compliance rating acrossour stores," Jonathan stated.

"We are thrilled to hear the results thatBrookshire Grocery Company isreporting," said Steve Loveridge, ADC'sCEO. "An important success factor tosuch a new technology initiative is to havestore associate support. BrookshireGrocery Company has put the right stepsin place to ensure store associates areusing the tools."

The P-Cubed In-Store Fresh ProductionPlanner is a module within P-Cubed,

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ADC's Production Manager system. P-Cubed isone of three software systems that compriseInterStore, ADC's integrated fresh itemmanagement software suite. The other twosystems are: InterScale Scales Manager, whichhosts data to and from barcode labelling scalesin the fresh food departments, and theNutriGen Recipe Manager, which derives thetrue cost of recipes (including packaging andlabor), as well as managing all of the allergenand nutritional facts through their recipes forlegally compliant labelling.

Kalsec® and Connell BrothersPartnership Expands in Asia-Pacific to Grow Food IngredientBusiness in AustraliaKalsec® announces Connell Brothers Company(CBC), the largest marketer and distributor ofspecialty chemicals and food ingredients inAsia-Pacific, as their new Channel Partner inthe Australia food market, effective May 1,2014. CBC's team of food specialists andtechnologists cover all states in Australia andare supported by significant logisticscapabilities and a state-of-the-art foodapplications facility.

“CBC's customer relationships and vastexperience in the food industry is an idealcomplement to the Kalsec® range ofproducts,” says Paul Filby, executive vicepresident of global sales and internationalbusiness for Kalsec®.

Kalsec® is the leading global producer ofnatural spice and herb flavor extracts, naturalcolors, natural antioxidants, and advanced hopproducts for the food and beverage industry.For more than 50 years, Kalsec® hasconsistently delivered high-quality, innovativeingredient solutions that make products lookbetter, taste better and last longer. Operatingin over 70 countries, Kalsec® is headquarteredin Kalamazoo, Michigan, with facilities in theUnited States, Europe and Asia. For moreinformation, visit www.kalsec.com.

Sugazym increases yield andquality in sugar production

The enzyme designer SternEnzym GmbH &Co. KG offers new multi-enzyme complexes forthe sugar industry. The innovative processingaids were developed specially for theproduction of granulated and raw sugar frombeet and cane. With dextranase and amylase,

Sugazym facilitates the processing of rawmaterials containing starch and dextrans,increases the sugar yield and optimizes thequality of the sugar crystals. Better clarificationof the juice and a longer service life of thefilters enable manufacturers to reduce theproduction costs significantly.

As a specialist in the development,production and marketing of customizedenzyme systems, SternEnzym presents newenzyme complexes for the sugar industry.Dextrans are a common problem in sugarproduction. They are formed irreversibly fromsaccharose by microbial metabolization afterthe harvest. If these high-molecularpolysaccharides find their way into the sugarfactory, they reduce the yield of granulatedsugar and impair the quality of the products.Slower and less efficient purification of thejuice, blocked filters and energy losses inevaporators and crystallizers have anegative effect on the production process.With the aid of dextranase, the new productSugazym DX L effectively removes thedextrans from the process stream at the milland refinery and thus prevents financiallosses. Besides increasing the yield, the useof Sugazym DX L makes the process flowmore efficient and therefore reduces theenergy consumption. A further benefit is thegreatly enhanced quality of the sugar -appreciated especially by the downstreamprocessing industries.

At the sugar mill, Sugazym DX L can beadded either to the reaction tank before theclarifying basin or before the finalevaporator. Refineries should add SugazymDX L to the raw sugar at the beginning of theprocess in conjunction with the processwater, since a high sugar concentration inthe syrup protects the dextranase againstpremature inactivation.

Starch presents another immensechallenge to the sugar industry. It is one ofthe main products of photosynthesis and isstored in the leaves and tips of the sugarcane. In the production of granulated sugar,starch is often the cause of financial losses.The reason is that it increases the viscosityof the juice, reduces the speed ofclarification by precipitation and flotationand causes blockages of the filters andactivated carbon adsorbers, thus impairingthe efficiency of the production process. The

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new product Sugazym HiTaA L hydrolyzesthe starch and therefore constitutes aneconomical method of breaking it down atsugar mills and refineries.

The result is greatly enhanced andconsistently high sugar quality combined withreduced processing costs. With the aid ofamylase, Sugazym HiTaA L considerablyreduces the viscosity of the juice. Since thestarch is kept at a consistently low level, thefilters and activated carbon adsorbers have alonger service life and dirt particles can beremoved faster and more efficiently. Andthere is a particularly interesting benefit forthe beverage industry, too: the excellentclarity of the sugar crystals preventscloudiness in clear drinks.

WonderEight in Gulfood 2014for the second year!As a branding and interactive agency with awide portfolio in the hospitality industry,WonderEight participated in Gulfood 2014,the leading food industry exhibition in theMENA Region, in February.

Being the biggest hospitality show in theworld, with over 20,000 brands and 4,500exhibitors, Gulfood is the perfect platform tokeep an eye on how branding and designare evolving in the industry. WonderEightwas again the only branding agency presentin this exhibition, but this time, it provided a360o∞ approach to concepts creation byexhibiting alongside its partners in thehospitality sector, to showcase a wide rangeof turnkey restaurant and hotel conceptsespecially tailored for the MENA & Gulfmarkets. Boudy Nasrala, managing partner,explains: “When the hospitality industrybecame our focus, we didn't try to do italone. We knew where our strengths were,and we reached out to other experts to builda 360o brand creation service forhospitality companies. Exhibiting with us arean architecture firm that is very wellexperienced in restaurant building in Dubaiand the region; a consultancy firm for marketstudies, operations, food consulting andfranchising; and contractors and kitchenwareprofessionals. This works great for clientswho are new to the hospitality sector.”

According to WonderEight, the Gulfoodexperience keeps getting better withprofessional visitors of international standard

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Where old world sophisticationmeets urban sensibilitiesWelcome to The Hamptons: a new world of exquisitecuisine, where local produce is transformed into feats ofdelicious gastronomic bravery - where three distinctiveexperiences combine in one boutique cafe environment. Atriple-storey dining establishment that takes creative cuisineon par with the renowned Hamptonian flair to the nextexciting level, merging old world sophistication with urbansensibilities.

Inspired by the chic culture of its New York namesake,The Hamptons Cafe, located at the Jumeriah Beach Road,is a culinary celebration that brings to life the nonchalantelegance and diverse wholesome flavours of Long Island'sEast-end, adapted to Dubai's local customs and culturalmix. At The Hampton's, Dubai's first three-storey boutiquecafe, discerning guests can savour three very distinctexperiences on each level - with tastes on each to tantaliseeveryone's tastebuds.

Enjoy your meal with sweeping views of the city fromThe Hamptons Cafe's picturesque roof garden. Revel inthe bustling tea society, with regularly hosted TeaCeremonies celebrating English, Chinese & Russian TeaCulture in The Salon. Breathe in the scents of the nestledherb garden, a year-round display of flora - Al FrescoDining in cooler months & an established indoor Café &Salon all year round.


every time. Year after year, the importanceof branding and communication is gainingsignificant credibility to visitors who realizethat competition is fierce. Creating a brandexperience alone has become harder, butunless a concept offers one, success hasbecome much harder as well.

“We're happy to see more people whoplanned to visit WonderEight's booth ratherthan just stumbling on us during their visit”adds Suzanne Sayegh, PR Manager andBusiness Development. “We received a lot ofrequests this year and unfortunately wecannot service them all! A part of ourapproach was based on advice around whatconcepts will work and what ventures arebetter off buying a pre-existing franchise. Theindustry is evolving at a speedy rate and fastcasual concepts are still booming, but wenoticed a Chinese/Asian trend picking up,especially in KSA.”

The exhibition coincides with WonderEightopening new offices in Business Bay, Dubai,with Kris Kros and 3 new concepts beingcreated in Emaar Boulevard, Dubai Mall andAbu Dhabi. WonderEight currently holds inits portfolio numerous Emirati, Kuwaiti andSaoudi brands. So the obvious next step wasto move into the Gulf and provide thisexperience to developing and novelconcepts.

WonderEight's participation in Gulfoodcomes as an affirmation that the best wayto grow is to always be on the lookout forthe freshest, out-of-the-box solutions. AsMr. Nasrala's puts it “WonderEight is hereto craft a unique brand experience,articulate the brand promise and pave theway for hospitality experts to do what theydo best: deliver.”

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Following an agreement between SouthAfrican Airways (SAA) and ExhibitionManagement Services (EMS), all exhibitors

and visitors who choose to fly via SAA to theexpo organiser's two premier shows will enjoyspecial flight discounts of up to 18%. Africa'sBig Seven (AB7) is the continent's largest foodand beverage trade show, and the SouthernAfrican International Trade Exhibition (SAITEX)is Africa's biggest business opportunities expo,both take place from 22 to 24 June atGallagher Convention Centre, Midrand,Johannesburg.

John Thomson, Managing Director of EMS,is thrilled to provide even more benefits forshow participants. “It's the first time ever thatwe have been able to offer our loyal clientsassistance with their travel,” says Thomson.“SAA's discounted rates are significant, andof real value when everyone is looking tosave costs.”

Record attendance - almost 1,000 exhibitors,and more than 16,800 visitors from 50countries - was a highlight of last year's shows,and many more are expected to arrive thisyear. Participants can expect to pick updozens of new contacts, hundreds of businessleads and see thousands of new products atAB7 and SAITEX this year.

“Africa's Big Seven is the biggest food and

beverage expo in Africa, comprising sevencomponents each focused on specific sectors ofthe F&B industry such as baking products andequipment, food production and manufacturing,bottling and packaging, catering andhospitality, flavours and additives,merchandising and retail systems, andeverything in between,” explains Thomson.

“SAITEX is our premier businessopportunities expo, with exhibitors from aroundthe world showcasing an almost infinite varietyof products and services, from home wares,

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SAA TAKES OFFWITH AFRICA'SBIGGEST FOODAND BEVERAGEEXHIBITION


kitchenware, appliances, clothing and textiles,cosmetics and FMCG, home electronics,automotive, building and construction supplies,tools and hardware, furniture and décor - thelist is long,” adds Thomson.

“Every year, show statistics and exhibitorfeedback reinforce our assertion that AB7 andSAITEX together provide a spectacularplatform for starting a business, growing abusiness, finding new customers, sourcingnew products, generating leads and makingsales - for new businesses, small businesses,one-man-shows and entrepreneurs, all the wayup to national and multinational enterprises.AB7 and SAITEX provide an exciting boost tobusiness and confidence in southern Africaevery year.”

For more information on the SAA Special Offer,log on to www.flysaa.com to book yourreservation and secure your SAA ticket. Simplyenter the conference Promotion Code:SAITEX2014 to receive the discounted event fares.

Africa's Big Seven takes place from 22 to 24June at Gallagher Convention Centre, Midrand.

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AFRICA'S BIG SEVEN IS THEBIGGEST FOOD AND BEVERAGEEXPO IN AFRICA, COMPRISINGSEVEN COMPONENTS EACHFOCUSED ON SPECIFIC SECTORSOF THE F&B INDUSTRY SUCH ASBAKING PRODUCTS ANDEQUIPMENT, FOOD PRODUCTIONAND MANUFACTURING,BOTTLING AND PACKAGING,CATERING AND HOSPITALITY,FLAVOURS AND ADDITIVES,MERCHANDISING AND RETAILSYSTEMS, AND EVERYTHING IN BETWEEN

John ThomsonManaging Director of EMS

‘‘FB April-June '14 23/5/14 7:35 pm Page 17

Following its largest and most influentialouting to date in February, theunprecedented success of Gulfood 2014

has been demonstrated once again with thelaunch of Gulfood Manufacturing - a new,dedicated platform for the region's fastdeveloping processing, packaging andmanufacturing equipment sectors.

A spin-off of its industry-leading namesake,Gulfood Manufacturing - conceived to capitaliseon growing demand for presence at the world'slargest annual food and hospitality tradeplatform - is primed to become the Middle East'sbiggest-ever trade show launch when it debuts

from November 9-11 across nine halls at DubaiWorld Trade Centre (DWTC) later this year.

“Introduced to consolidate and enrich nearlythree decades of unprecedented Gulfoodgrowth, the advent of Gulfood Manufacturing isthe result of a visionary directive issued by HisHighness Sheikh Mohammed Bin Rashid AlMaktoum, UAE Vice-President, Prime Ministerand Ruler of Dubai,” said H.E. Helal SaeedAlmarri, Director General, Dubai Department ofTourism and Commerce Marketing (DTCM) andCEO, Dubai World Trade Centre (DWTC).

With several major internationalmanufacturers already committing multi-billion

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dollar investments to develop world-classmanufacturing and production capabilities inthe UAE, Gulfood Manufacturing will supportthe region's fast growing food processingindustry, as well as the burgeoning halal foodproduction sector - a key enabler in Dubai'slong-term vision to become a global IslamicEconomy capital.

“Gulfood Manufacturing will facilitatesignificant inward investment opportunities formajor international businesses eyeing regionalbuyers, suppliers, logistics providers andstorage and transport solutions,” addedAlmarri. “In addition to being a dedicated



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GULFOOD 2014DELIVERS 'BIGGESTAND MOSTINFLUENTIAL'SHOW TO DATE


platform for industry players to purchase theplant, machinery, packaging equipment andbusiness improvement tools that will enablethem to compete effectively in global markets,the show will add further momentum toDubai's vision to be a worldwide halal centreat the forefront of the global halal foodsector's growth.

“The UAE's annual halal food imports are

expected to reach US $8.4 billion by the endof the decade - the potential is vast and largelyuntapped. Gulfood Manufacturing has astrategic role in play in realising the Emirate'slong-term Islamic Economy capital vision.”

In addition to highlighting Dubai's growinghalal food manufacturing sector, GulfoodManufacturing will comprise a cache ofsegmented, niche shows, conferences and



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technical workshops, including IngredientsMiddle East, ProPack Middle East, LogisticsMiddle East and the Food Logistics Summit, aswell as Dubai Municipality's highly-regardedInternational Food Safety Conference.

With leading international producers of high-tech products from Germany, Italy, Austria,France, the USA, the UK, China and Taiwanalready committed to Gulfood Manufacturing,

two of Europe's powerhouse food processingand packaging machinery associations havestamped seals of approval on the new show.

“Gulfood Manufacturing has attracted ourlargest overseas group booking to date, withexhibitor enrolment already double that of oursecond-ranked international event,” said DavidHarrison, Group Exhibition Manager of theUK's Processing & Packaging MachineryAssociation (PPMA Group). He added: “Thededicated focus on processing and packagingmachinery is a major plus as the UAE andwider region are key growth markets for UKmachinery suppliers. We expect the show todeliver quality and quantity of visitors whichwill translate to good business in sales terms -buyers will want to do business.”

Vera Fritsche, Head of PackagingMachinery, VDMA Food Processing andPackaging Machinery Association, said “UAEimports of German-manufactured foodprocessing and packaging machinery reachedÛ34 million in 2012. Demand continues to riseand the value of imports reached Û27 millionin the first nine months of 2013 - a 10%increase on the same period last year. GulfoodManufacturing is the perfect platform toleverage this growth and engage some of ourmost important markets across the Levant,Middle East and North Africa.”

With a record 4,500 companies from 120countries participating, as well as attendanceby more than 300 Government ministries, toplevel officials and international industryleaders, Gulfood 2014 broke all its ownparticipation and sales records, and isexpected to generate record show-floortrading and year-round legacy salesnumbering in the billions of US dollars.

Having attracted 81,622 trade visitors from172 countries last month, the 2014 show ranksas the biggest and most global edition in theevent's 29 year history.

“Gulfood has grown consistently over thepast 29 years to become the world's mostinfluential event for the food and hospitalityindustry and a world-class investment platformand business facilitator. The recordparticipation and its unparalleled globalreach this year emphasises the emirate'ssignificant role in contributing to Middle Eastmarket growth as well as Dubai's 2020vision to become a global eventsdestination”, added Almarri.



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Gulfood's tighter, more focused format,coupled with the successful staging of theWorld Food Security Summit and the launch ofthe specialist Halal World Food, highlighted theshow's role as a key global influencer and itshost city Dubai's leading role in steering theglobal food agenda.

Halal World FoodHundreds of specialist halal food companiesfrom over 50 countries participated at HalalWorld Food, a specialist, show-within-a-showconcept launched at Gulfood 2014, whichinstantly established a position as the world'sbiggest annual halal food sourcing trade show.Halal World Food covered all halal-relatedaspects of global foodservice, retail andhospitality sectors to highlight the depth andvariety of international halal products.

By positioning Dubai as a 'worldwide halalcentre' at the forefront of global halal foodindustry growth, Halal World Food generatedsignificant inward investment opportunities formajor international businesses eyeing regionalbuyers, suppliers, logistics providers andstorage and transport solutions.

In-line with Gulfood's position as a keyenabler in the global food policy arena, thereare plans for future Halal World Food events tobring halal food policy-shapers and governmentorganisations together to discuss theimplementation of far-reaching standarisationand certification frameworks.

Country PavilionsWith the strongest global representation todate, Gulfood 2014 welcomed 120 officialnational pavilions showcasing their respectivecountry's products and services. Ten newcountry pavilions participated for the first timeincluding Bahrain, the Basque County,Colombia, the Czech Republic, Georgia, theKingdom of Saudi Arabia, Mexico, Qatar,Romania and Vietnam. Countries with a longhistory of participation at the show includingAustralia, Brazil, Egypt, Italy, France, SouthAfrica, USA and Germany reported excellentresults and acknowledged the unprecedentedglobal reach and the busiest show in thehistory of their participation. According toBrazilian Export and Investment PromotionAgency (Apex-Brasil), this year's Brazilianpavilion at the Gulfood alone featured 77companies, 32 more than in 2013.



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According to the Arab Brazilian Chamberof Commerce, the reach of the show isimpressive and goes beyond the Middle East,helping Brazil to close business deals in manycountries in the world. “I was surprised withhow many people were interested in Brazil. Ispoke to an importer from India who is lookingto buy Brazilian rice and beans, one fromNigeria seeking poultry, one Australianshopping for sugar, and a Pakistani who wasinterested in Brazilian chocolate. I spoke topeople from half the exhibiting companies,and all of them said they want to come backnext year,” said CEO Michel Alaby.

Returning to the show after a two yearabsence, the Japanese government recognisesthe MENA region as one of the high potentialmarkets for Japanese products and Gulfood agreat opportunity to expand their reach to othermarkets. “This year, we had around 2000business discussions on-site, 250 potentialcontracts and at least 50 million Japanese Yen(approx 1,796,250 in UAE Dirhams) in termsof values of contracts, including the prospectiveones. For this reason, definitely, we areplanning to participate again in 2015,” saidMr. Terumitsu Kurisu, Director of Japan ExternalTrade Organisation (JETRO).

Commenting on Gulfood's role as a majortrade platform for France's food industry,François Sporrer, French Trade Commissionnerand Director of UBIFRANCE Middle East said:“Food has always been a strong industry inFrance, a major contributor to our exports interms of both food stuffs and equipments.Illustrating Dubai's role as a global platform forworld trade, Gulfood has become the place tobe for more and more French exhibitors, so itdid not come as a surprise to see the number ofFrench exhibitors at the show this yearincreasing by 20%."



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Food ingredients (Fi) Istanbul once againbrought the biggest food manufacturersin the world together in Istanbul; this

year's highlights were the reformulations,innovative products, natural and organicsolutions that shaped the future of food. Theevent, that took place at Lutfi Kirdar Congressand Exhibition Centre between April 24 and26, announced that obesity and overweightrates in Turkey reached 17.3% and 37.8%respectively. It was also pointed out that thefood market for natural ingredients will reachTL 19 billion by 2018.

The international Food Ingredients, Solutionsand Additives Fair, Food Ingredients (Fi)Istanbul, opened by Kasim PIRAL, IstanbulFood, Agriculture and Livestock Director,brought the global food industry together againin Istanbul before being closed on April 26.The event held at Lutfi Kirdar Congress andExhibition Centre drew significant attention.Kemal UNAKITAN, former Minister of Economy,was among the visitors. This second event inIstanbul managed to be the FIRST and ONLYfood ingredients, solutions and additives showand conference in the region with 130exhibitors, from 21 countries and more than3,000 visitors. A massive 84% of the exhibitorshave already confirmed for Fi Istanbul 2015,providing further proof of the show's necessitywithin the industry.

Kerim Alain BERTRAND, Country Manager,UBM Turkey, stated that the Turkish market ispresenting a significant opportunity for foodand beverage manufacturers and suppliersthanks to the health initiatives of thegovernment and increasing consumer interesttowards healthy and innovative products.BERTRAND also stated that a new studyconducted among Turkish citizens older than 15years revealed that 17.3% of the Turkish

population was obese and 37.8% isoverweight, and added: “The EuromonitorInternational report reveals the fact that theTurkish population is facing the obesity risk.”

Kerim Alain BERTRAND also stated that thelatest innovations in the TL 13 Billion healthyfood market in Turkey were showcased duringFood ingredients (Fi) Istanbul, the mostprestigious meeting point of the food industrythat brings regional and internationalmanufacturers together. BERTRAND stated thatthe market is expected to reach a sales volumeof TL 19 Billion by 2018 according toEuromonitor International's report.

Kerim Alain BERTRAND, Country Manager,UBM Turkey, also said that the InternationalFood Ingredients, Solutions and Additives ShowFood ingredients (Fi) saw a 40% increase in

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FI ISTANBULBROUGHT THEFOOD INDUSTRYTOGETHER


the number of visitors this year. BERTRANDreminded that 130 exhibitors from 21 countriesincluding Germany, USA, Belgium, UAE,China, Denmark, India, England, Switzerland,Sri Lanka and Togo participated in the show,and that the Food ingredients (Fi) Istanbul Showand Conference, which was supported byprestigious Turkish NGOs like the Associationof Food Additives and Ingredients (GIDAKAT)and Turkish Food Safety Association (GGD)was visited by more than 3,000 local andinternational visitors from Turkey, the Balkans,Middle East, Central Asia and North Africa.

Kemal UNAKITAN, former Minister ofEconomy, was among the visitors of Fi Istanbul.After a tour of the show, UNAKITAN said: FiIstanbul is the show that best reflects thepotential of the food market in Turkey. We are

promoting Turkish products. We have bothvisitors and exhibitors from abroad. The worldis a global village now.” UNAKITAN alsoreminded that they used to see such shows onlyin other countries, and added: “But now weorganize the best of the best here in Turkey;these shows contribute to the country'seconomy.”

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Yogurt products are a strong-sellingcategory around the world. One reasonis the variety of forms this dairy product

can take. Individual flavours, refined texturesand innovative packaging continuously providethe market with new growth opportunities.Hydrosol offers dairies a way to expand on thissuccess with innovative creations.The companyhas developed new stabilizing systems foryogurt cubes and for trendy ideas with Greekyogurt.

Cultured milk products like yogurt have avery positive image. Yogurt is associated withhealthy nutrition, fresh flavour andcomparatively low calories. The new StabisolQCU 2 stabilizing system lets dairies presentyogurt in a whole new way, by making itformable. Producers can make yogurt cubesfor use in salads as a fresh, low-fat alternativeto feta cubes. They are easy to manufactureand can be individualized with herbs, olives,dried tomato or even salmon. Production cantake place on standard systems; the yogurtmust only be mixed with the other ingredientsand heated.

Greek yogurt has become very popular, andno wonder -it combines two important trends,health and enjoyment. It lets consumers enjoythe healthy ingredients of a diary product in acreamy texture. Its only disadvantage was itscomparatively high fat content of 10 percent.But with the new Stabisol stabilizing systems itis now possible to make Greek yogurt with fatcontents from 0 to 10 percent, with texture,appearance and flavour that are identical tothe original.

Stabisol JGW is an ideal solution for dairiesthat specialize in clean label products. It canbe used to make declaration-friendly Greekyogurt with 3.5 to 10 percent fat content.Hydrosol has also developed stabilizingsystems that improve water absorptioncapability. This makes it possible to enhancethe classic product with watery fruit orvegetables, for example with cucumbers for acreamy tzatziki. A positive side effect of thisfunctional system is that it reduces syneresis.

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HYDROSOLDEVELOPSINNOVATIVEPRODUCT IDEASFOR THE YOGURTCATEGORY



Early 2014, Danish-based ingredientscompany KMC started operating its newspray tower. When applying the spray

cooking technology on native or modifiedstarch, you pre-cook the starch and make itcold soluble. Cold swelling starches havebeen along for decades. Most producers,however, use a drum drying technique. Infact, KMC is the only producer to apply theunique spray cooking technology on potato-based starches.

Spray cooking is unique because of a moregentle treatment compared to its alternatives.This gentle cooking keeps the starch granulesintact and maintains their high water bindingproperties. Therefore, KMC calls this productrange High Performance Starches.

From idea to actionThe new spray tower is KMC's second spraytower. They built their first tower in 2003 andten years later as KMC started to face capacityshortages, the idea to build a new tower wasquickly transformed from idea to project.“Being a cooperative, our owners are also ourmain suppliers,” explains CEO Nicolai Hansen,“and this structure gives us the benefits of avery quick decision process.”

After project approval in January 2013, theproject team worked fast and efficiently and theconstruction of the new tower started in April2013. Eight months later it was ready for testtrials. “We knew precisely how we wanted todesign the new tower as we had 10 years of

experience with our existing tower,” saysproject leader and technical director Jesper M.Jensen, “You may say that the new tower is asimplified version of the first one - taking all thegood things from the original project andmodernizing it where needed”. The new toweris thus very similar to the first tower, whichmakes it possible to produce all products fromthe existing product range at identical quality."In the packaging section the new equipmenthas been prepared for a pressure cabin",Jesper Jensen points out as an example of animprovement compared to the first tower. “Thisallows us to produce products that meet stricter

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KMC BUILDSNEW STATE-OF-THE-ARTSPRAY TOWER

As the delicious center of sweetbakery you often find a filling.


microbial requirements than those known forstandard food starches”.

The operation of a spray tower requiresprofound knowledge and the operators atKMC have built up this knowledge over thepast ten years. Now they understand preciselyhow to select the right settings and how toadjust them. KMC's operation team hasworked closely with local smiths to developseveral components specifically for thispurpose. You may say that the two towers areboth “one of a kind” in the world.

A unique technology resulting in HighPerformance StarchesIn short, this unique technology combinescooking, pre-gelatinization and drying into onecontinuous process. The spray cookingtechnology is optimal as it reduces the time of

heat exposure and damages on the granulesare therefore minimal.

Because of their high performance, spraycooked starches can typically be dosed 10-15% lower compared to standard pregelatinizedstarches. For specific application areas,recommendations go up to 30% dosagereduction.

From sweet to savory - ingredientswith multiple applicationsAt KMC's new application center in Brandce,Denmark, we meet with senior applicationdevelopment manager, Stig Groven, to hearabout the application of the ingredientsproduced on the spray towers. “KMC offerssolutions for various food applications - frombakery fillings, coatings, meat/fish productsand snacks to soups and sauces - just to



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Carsten Kirkegaard Jensen with application specialist Karen Bülow-Olsen in KMC Application center.


mention a few,” Stig Groven explains andmentions ColdSwell as the umbrella brandwithin the product portfolio produced on thetwo spray towers.

ColdSwell starches are widely used inbakers' custards. These are often prepared in acold process and afterwards baked into adough. The challenge here is to keep the fillingin place. ColdSwell's intact starch granules andheat stability prevent the filling from leaking outof the baked item during baking - even iffrozen before baking.

ColdSwell starches are also highly resistantto mechanical treatment, such as mixing orpumping, which makes them outstanding in thefood industry. When applying starch directly toa cold liquid, standard starches being finepowder tend to form lumps.“Our spray cookingtechnology allows us to make in-lineagglomerated versions of our pre-gelatinizedstarches,” explains Stig Groven, “and offers ourcustomers a solution that is easily dispersedand dissolved in cold water”.

The agglomeration technique is highlyrelevant in all instant applications. This may bewithin beverages, infant formulations and babyfood or as Stig Groven mentions dry mixes forboth sweet and savory food products. “Ready-to-use dessert mixes must be easy to dissolveusing standard kitchen equipment. Theconsumer expects a good result and a deliciouseating sensation every time.”

Dressed for successIn the recently built application center, KMChas invested in pilot scale equipment that cansimulate the industrial production of theircustomers. “We want to offer more to our

customers than a bag and a specification,”says Carsten Kirkegaard Jensen, seniormanager, application group, and he continues,“We combine our starch technology with expertknowledge on specific applications. This allowsus to develop application specific solutionsdesigned for optimal functionality in a specificfood product and under specific processes.”

The spray towers play a central role in manyof the specialty products developed by KMC -for instance the EmulsiForm specialty starchesdeveloped specifically for mayonnaise anddressings. “We understand the manufacturer'schallenge to balance the consumer expectationsto the nice and creamy consistency of adressing against making an affordableproduct,” Carsten Kirkegaard Jensen explains.

The EmulsiForm specialty starches offer costsavings to manufacturers in two ways. One is byoffering excellent emulsification properties thatallow replacing egg or egg yolk in amayonnaise or dressing. The price developmentand supply situation is much more stable than isthe case for eggs and there is no compromisemade on product quality. Secondly, whenEmulsiForm is used as texturizing agent itssuperior water binding properties offer a costefficient alternative to traditional starch solutionsby reducing the dosage by up to 30%.

EmulsiForm and ColdSwell can easily beimplemented as no changes in production set-up are needed and they are equally suited forcold and hot processes.

Taking KMC High Performance Starchesinto the futureCost savings are often a major driver inreformulation projects, though food manufacturerschanging to KMC High Performance Starchesgain much more. KMC and their global networkof local partners value personal relations andbelieve in knowledge sharing. KMC offers anumber of thoroughly tested recipes and arehappy to give recommendations on how to adjustyour own recipes.

For further information, please contactPeter Haugsted (mailto:[email protected])General ManagerKMC MEA FZ. L.L.C. P.O. Box 334155DubaiUnited Arab EmiratesLocal Cell: +971 056 7412072



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The new tower is placed at the right.



Ishida Europe's newest range of multiheadweighers, the RV Series, has beenindependently certified as having a market-

leading level of water and dust ingressprotection for its WP waterproof models. Thismakes the weighers ideal for all types of freshand frozen food applications, which requireregular wash downs between shifts.

IP rating tests were carried out at a leadingUK independent testing centre, which provedthat the Ishida RV's design and assemblyconsistently comply with the highest industrystandards. These relate to dust and wateringress resistance, including the most stringentIP-69K test. This compliance means theweighers are more water resistant than everbefore and are perfectly suited in applicationswhere equipment has to be thoroughlysanitized.

In addition, the RV-WP range is also certifiedfor IP-6X (dust tight), IP-X5 (protected againstwater jets), IP-X6 (against powerful water jets)and IP-X7 (protected against temporaryimmersion).

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ISHIDA TAKESHYGIENE TOTHE HIGHESTLEVEL


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All tests were in accordance with BS EN60529:1992 and Ishida believes it is thefirst company in its sector to have these testscompleted and ratings successfully awardedby an official external body.

The RV-WP models incorporate anumber of design features to prevent wateringress and facilitate fast and easycleaning. These include upgraded sealand gasket designs, and enhancedmanufacturing assembly processes withincreased fixing points for uniformedgasket compression. The machines arealso supplied with angled surfaces forrapid wash down and run off (ensuringfaster drying times) and reduced crevicesin bushings and hoppers, which helps toeliminate bacteria traps. As a result, theweighers offer maximum hygiene whileminimising downtime for cleaning.

“The successful compliance of these testsstrongly demonstrates that our RV-WPspecification machines are rigorouslyengineered for waterproof protection,”comments Nigel Smith, Ishida Europe'sMultihead Weigher Applications Specialist.

“Scrupulous hygiene standards areessential for any fresh or frozen foodoperation but if a weigher is out of servicefor too long for cleaning, this can have anegative effective on production throughputand targets. Our RV-WP range hastherefore not only been designed to betough enough to handle anything duringproduction but also to be able to withstanda thorough clean in the fastest possibletime.”

Launched last summer, the Ishida CCW-RV delivers the best levels of accuracy ofany multihead weigher and, in addition toconsistent weighing at close-to-zerogiveaway, is now some 15% faster thanprevious ranges.


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FOOD BUSINESS MAGAZINE BRINGS YOU AN EXCLUSIVE COVERAGE ON BRAZILIAN CONFECTIONARYINDUSTY. OUR MANAGING EDITOR MR M. MATT WAS INVITED AND HOSTED BY THE ABICAB TOEXPOLRE THE BUSINESS OPPORTUNITIES AVAILABLE IN THE BRAZILIAN CONFECTIONARY INDUSTRY.DURING HIS FIVE DAYS STAY IN BRAZIL HE ATTENDED THE APAS FAIR HELD IN SAO PAULO, VISITEDMANY FACTORIES INCLUDING SANTA HELENA, EMBARE AND A COCO FACILITY IN BAHIA STATE

A WORLD OF

OPPORTUNITIES

TO BE UNVEILED


B R A Z I L I A N C O N F E C T I O N E R Y 35

There are many factors that makeBrazil an attractive country for newbusiness opportunities and an

excellent trading partner: sustainablegrowth, social inclusion associated withincome distribution, environmental health,solid institutions, stable democracy,investments in infrastructure and anindustry with constant renewal. Seventheconomy in the world in 2012, Brazilshall reach the fifth position by 2016,according to estimates of the InternationalMonetary Fund, only after the UnitedStates, China, Japan and Germany.

Shrouded in the scenario of a dynamicand expanding economy and anexuberant food sector, Brazilian





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confectionery & peanuts industry integrates thebest of Brazilian natural and human wealth tooffer a confectionery with unique taste. Afestival of colors and flavors going far beyondthe already famous acai to reveal to the worldcandies made of fruits like guarana, acerola,cupuaçu, and other, associated with Brazilianspecialties as cashew nuts and Brazil nuts. Theyare distinctive products with high added valueand wide variety bringing in its essence thediversity and vibration of a people market bythe creativity, joy and passion present ineverything they do.

Brazilian confectionery & peanuts industryrepresents a market of approximately US$ 12.7billion, according to Euromonitor, with strongpotential for expansion - in 2016, Brazil will bethe second confectionery market in the world.The local supply of quality raw materials such assugar, cocoa and corn, offered by Brazilianagriculture, guarantee the raw material requiredfor the expansion. The country is the third largestproducer of candies and chocolates, only behindUnited States and Germany; and also the thirdlargest peanut producer.

Brazilian confectionery products can befound in more than 140 countries on fivecontinents. Sector's exports in 2012 were US$335.8 billion and have a ahead a hugepotential for expansion, supported by adifferentiated and quality production. Present inmajor international fairs of the confectionerysector, the 50 export companies gathered inAbicab, under the Sweet Brasil brand, unveil tothe international market a broad, withexcellence, offer, valued with the colors, tastesand cultural richness expressed from North toSouth of the country.

Sweet Brasil is the international brand of theBrazilian confectionery & peanuts industry,created by Abicab - Brazilian Chocolate,Cocoa, Peanuts, Candies and ByproductsIndustry Association, whose affiliatedcompanies account for 100% of the Braziliancocoa market; 92% of the chocolate market;80% of the peanut market and 70% of thecandies and confectionery market. A brand thatsymbolizes modernity of the industry installed inBrazil, expressed in innovation, technology,quality, variety, and, in particular, emotion andendearment that leads each release ofchocolates, candies and peanuts.

Sweet Brasil brings together more than 50export companies, with a wide range of high



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valu products exported to about 150countries. Competitiveness and state-of-the-artmanufacturing processes, with internationalstandards, consolidate the role of Brazil as anincreasingly important global player in theconfectionery & peanuts segment.

Several activities are run by Sweet Brasil, in thelocal and international market seeking commercialopportunities in the confectionery & peanutssegment. Sweet Brasil - and this portal wereespecially planned for that purpose -, companiesfrom other countries interested in identifying orkeeping contact with partners and suppliers inBrazil receive necessary support. Product lines,manufacturers, contacts - a lot of information ismade available to ease the path and ensure theachievement of good business deals.

In joint work with Apex-Brasil - BrazilianTrade and Investment Promotion Agency -multiple activities have been developed in orderto foster and prepare the Brazilian industry toexport and strengthen globalisation.

Also with support of Apex-Brasil, Sweet Brasilparticipates in the main international events of thesectorGulfood in Dubai (United Arab Emirates).



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e added

such as ISM in Cologne (Germany) and

The history of Riclan begins in the forties,when Mrs. Irene Teixeira started tomanufacture candies in her own home and

sell them at the railway station to passengers onthe Companhia Paulista de Estradas de Ferro.

Due to the tremendous success of thecandies, Mrs. Irene founded IG Teixeira andhired several employees. In 1963, the factoryenjoyed new investment, began to manufacturelollipops, and was renamed Fábrica de BalasSão João (St. John's Candy Factory). By thistime, the taste had already spread throughoutBrazil with the production of 1.5 tons ofproduct per day.

The strategy adopted by the company to winnew markets and offer quality products meantthat a modern factory of 30,000 square meters

would be inaugurated in 1973. From there, theworld came to know the delicious taste of St.John products.

Since that time, the Factory quickly sought tobring modern and high-quality products toconsumers. The production of bubble gumsbegan in 1979. Thus, the Buzzy brand wasborn, which has been a great success, and canbe purchased with a variety of entertaining cards.

With the need to offer even more modernand distinctive products, in 1985, the Factoryacquired state-of-the-art equipment and enteredthe Drops market under the Freegellstrademark. In addition, the factoryrevolutionized the market by introducing thefirst menthol-containing candy in Brazil andwas again a pioneer by launching a menthol-containing candy product combined with cards.

After so many investments in technology, in2000 a new posture was adopted in order toupdate and consolidate the company'scorporate image, which then became known asRiclan S.A.

Riclan is a pioneer in the licensing andlaunching of modern products with acontemporary personality that creates thegreatest success with the public. Riclan alsoowns brands that demonstrate the company'squality, such as Freegells, Buzzy, Pocket, PopMania, Gomutcho, Energy Mix and TNT.Today the factory produces 240 tons ofproduct per day, which is distributedthroughout the entire national territory andmore than 80 countries such as the UnitedStates, England, Belgium, China, Australia,Mexico, and Argentina.

In 2003, a 200,000 square-meter lot, alsoin Rio Claro, was acquired, where a moderndistribution center was installed. The quality ofthe raw material used, the constant updatingand modernization of the industrial park, andthe training and specialized skills of theemployees, permit Riclan to occupy a positionof prominence on the national andinternational scene, and Riclan is nowconsidered one of the most innovativecompanies in the candy sector.



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RICLAN:UNDISPUTEDLEADER INTHE CANDYINDUSTRY




Documents

Food business magazine april june 2014