Final FDP Brochure

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    PRESENTS

    FACULTY DEVELOPMENT PROGRAMME

    ON

    RESEARCH METHODOLOGY

    11th and 12th DECEMBER, 2010

    VENUE

    VIDEO CONFERENCING ROOM

    BIRLA INSTITUTE OF TECHNOLOGY

    A-7, SECTOR- 1, NOIDA-201301

    (Near Sector -15 Metro Station)

    BIRLA INSTITUTE OF TECHNOLOGY

    (DEEMED UNIVERSITY, MESRA, RANCHI)

    NOIDA CAMPUS

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    Birla Institute of Technology, Mesra, Ranchi (Deemed University) was founded by the

    philanthropist, industrialist Late Sh. B.M. Birla, and established in 1955 as a pioneering

    institution of technical education and research. BIT has 10 campuses across India and Middle

    East with over 10,000 students. It is one of the premier academic Institutions in the Indian sub-

    continent with repute of academic excellence for over 50 years in the field of Engineering

    Technology, Management, Bio-Technology, Space & Rocketry and Pharmacy. It is the first

    University in the country to provide degree courses in Animation and Multimedia.

    BIT, Noida Campus is one of the key extension centers of Birla Institute of Technology, Mesra

    Ranchi, The Campus Offers MCA, M.Tech. (CS), MBA (Full-Time and Part Time), Masters in

    Animation Design, BCA, BBA, BBA (Business Economics) and B.Sc. (Animation &

    Multimedia). The campus also registers scholars for Ph.D. programs in Management and

    Computer Science.

    With an increase in the complexity of business operations and business problems it has become a

    necessity to understand research methodology. Research methodology is a structured framework

    of conducting management research in order to address various issues and to solve problems in a

    scientific and rational manner. For this, quantitative as well as qualitative data analysis using

    contemporary statistical techniques for conducting management research for better decision-

    making is an absolute necessity. This program is primarily targeted at Faculty Members of

    Management Institutions, PhD Scholars and Other professionals who are engaged in research in

    the area of business and management. It will also be very useful for those teachers who are

    teaching Research Methodology and Marketing Research.

    The Major objective of this programme is to equip Management Faculty and Research Scholars

    with various statistical tools which are widely used in Management Research with applications

    of relevant software. Further to make Research Scholars aware, regarding thesis writing and

    research papers writing.

    OBJECTIVE OF THE PROGRAMME

    ABOUT BIT

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    Session I

    Research fundamentals- Selection of Research Problem, Practical tips to pick up and design a new,

    innovative and attractive topic for research, Selection of Research design, Selection of basic research

    method.

    Session IIObjectives and Hypothesis: Objectives Design, Hypothesis formulation and testing techniques,

    Rationale for selection of a particular data analysis tool for a particular research Problem, Basics of Data

    processing and data analysis

    Session IIISampling: Selection of Sample Design, Defining target population, Selecting sampling framework.

    Practical Problems in Sampling and Data Collection for PhD Scholars

    Session IVData Collection: Scaling Fundamentals, Scaling Techniques, Use of appropriate scaling technique to use

    a particular statistical tool, Questionnaire Design and Overview of designing other data collection tools.

    Session VData analysis through SPSS-I: (With specific Case Studies and special attention for the problems ofPhD Scholars) - Descriptive Analysis, hypotheses testing- Chi Square Test, t-test, ANOVA.

    Session VIData Analysis through SPSS-II Factor Analysis, Cluster Analysis, Conjoint Analysis, MultidimensionScaling and other statistical tools.

    Session VIIReport writing-General Research Report Writing, PhD Thesis Writing and Research Papers Writing.

    Literature Review: Sources of Literature Review, Importance of Literature review in Business research.

    Writing Literature Review in Research Papers and PhD Thesis, Cauterization of Literature Review inPhD Thesis. Practical tips to write a good literature review.

    Session VIIIGeneral Issues in Research: General Issues of Research in Marketing Management, General Issues of

    Research in Financial Management, General Issues of Research in Human Resource Management Topic

    Selection, Rationale of the Study, Literature Review, Data Analysis and Findings.

    Note: Few minor changes are possible in the programme content.

    At the end of the programme, each participant will be awarded a certificate of Birla Institute of

    Technology - Faculty Development Program on Research Methodology. There are Limited

    20 seatsfor the programme and will be filled on First Come First Servebasis.

    CONTENT OF THE PROGRAMME

    CERTIFICATE

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    DayI

    11 Dec. 2010

    Timings Day II

    12 Dec. 2010Registration 09:00-09:45

    Session 1: Research Fundamentals 09:45-11:15 Session V: Data analysis through SPSS-I

    Tea Break 11:15-11:30 Tea Break

    Session II : Objectives and Hypothesis 11:30-01:00 Session VI: Data analysis through SPSS-II

    Lunch Break 01:00- 01:45 Lunch Break

    Session III: Sampling 01:45-03:15 Session VII: Report Writing

    Tea Break 03:15-03:30 Tea Break

    Session IV: Data Collection 03:30-05:00 Session VIII: General Issues in Research

    Note: Few minor changes are possible in the programme schedule.

    Participants are required to make their own stay arrangements.

    Rs. 3500/- (Three thousand five hundred only) per participant. The fee includes VAT, all

    program material, coffee breaks, and lunches. Fees can be paid in cash during working hours of

    the institute or through DD in favour ofBirla Institute of Technology, Payable at Noida.

    Last Date of Receipt of duly filled Registration forms and Fee: 30th

    Sep. 2010

    All entries may be addressed to:

    Prof. (Dr.) S. L. Gupta

    Programme Coordinator(Coordinator-Academics and Doctoral Research)

    Contact: +91- 9811230453;[email protected]

    Mr. Arun Mittal

    Associate Coordinator(Assistant Professor)

    Contact: +91- 9873957205;[email protected]

    Birla Institute of TechnologyA-7, Sector -1, Noida-201301, UP

    Ph: 0120-2541670, M-9811230453, 9818057205, 9873957205

    Webpage:www.bitmesra.ac.in

    PROGRAMME SCHEDULE

    PROGRAMME FEE

    CONTACT

    mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://www.bitmesra.ac.in/http://www.bitmesra.ac.in/http://www.bitmesra.ac.in/http://www.bitmesra.ac.in/mailto:[email protected]:[email protected]