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Admin MIS (Orail) Note: Solve these papers by yoursel This VU Group is not responsible for any solved content EXAMINATION Spring 2009 ENG201- Business and Technical English Writing (Session - 1) Question No: 1 ( Marks: 1 ) - Please choose one Which one of these words is not a synonym for "business"? Capital wealth, assets only, not involving any activity Enterprise Project Venture Question No: 2 ( Marks: 1 ) - Please choose one Which of the following gives you an opportunity to get your message across to a skeptical or hostile audience? Direct approach Indirectapproach p_58 Persuasive approach Instructive approach Organizing persuasive messages: •Persuasion requires the indirect approach. Question No: 3 ( Marks: 1 ) - Please choose one Which of the following is the process of drafting your message? Planning Composing Editing p_12 Revising Drafting: • When you draft, you transform your plans – your notes, outlines, and ideas into a communication. • For your resumes that you create at work, you must not only draft a prose but also draft the design the visual appearance of your message. Question No: 4 ( Marks: 1 ) - Please choose one A sentence consists of two parts; one is a subject which is the second one? preposition

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EXAMINATIONSpring 2009

ENG201- Business and Technical English Writing (Session - 1)

Question No: 1 ( Marks: 1 ) - Please choose oneWhich one of these words is not a synonym for "business"?

Capital wealth, assets only, not involving any activityEnterpriseProjectVenture

Question No: 2 ( Marks: 1 ) - Please choose oneWhich of the following gives you an opportunity to get your message across to askeptical or hostile audience?

Direct approachIndirectapproach p_58Persuasive approachInstructive approach

Organizing persuasive messages:•Persuasion requires the indirect approach.

Question No: 3 ( Marks: 1 ) - Please choose oneWhich of the following is the process of drafting your message?

PlanningComposingEditing p_12Revising

Drafting:• When you draft, you transform your plans – your notes, outlines, andideas into a communication.• For your resumes that you create at work, you must not only draft a prosebut also draft the design the visual appearance of your message.

Question No: 4 ( Marks: 1 ) - Please choose oneA sentence consists of two parts; one is a subject which is the second one?

preposition

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predicateadjective p_26adverb

You can make your message forceful by using•well-chosen adjectives

Question No: 5 ( Marks: 1 ) - Please choose oneWhich of the following ensures success to massage by leaving audience with afeeling of their personal welfare in mind?

Abrupt closePolite closeCourteous closeGradualclose p_40

•Estimate the Audience's probable reactionA gradual approach and plenty of evidence is required to win over askeptical audience.

Question No: 6 ( Marks: 1 ) - Please choose oneWhich question is used to ask about residential status?

What's your address?Where are you from?Wheredoyoubelongto?Please sign here.

Question No: 7 ( Marks: 1 ) - Please choose oneWhich of the following should NOT be used while answering the phone?

Ken speakingThis is KenWhat do you want?Can you hold on?

Question No: 8 ( Marks: 1 ) - Please choose oneWhich phrase is used during a presentation?

Thanks for giving me a hand.Thankyouverymuchforyourtimetoday.Thank you for your quick response.Thank you for your corporation.

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Question No: 9 ( Marks: 1 ) - Please choose oneWhich phrase should be used while making a presentation?

Pleasefeelfreetointerruptmewithquestions.Don't disturb me while I'm presenting these statistics.No, you're wrong. We need more staff.Please! No interruptions during the presentation.

Question No: 10 ( Marks: 1 ) - Please choose oneSelect the statement about the communication process that is NOT true.

Communication is vital to every part of business.Your performance in business will not be judged by your communication ability.Performance is judged by communication ability.Communication takes many forms-oral, written and computer.

Question No: 11 ( Marks: 1 ) - Please choose oneWhich of the following should be essentially considered during speeches andpresentations?

DressTime p_4AppearanceMicrophone

Presentation Delivery:• Poise and Enthusiasm• Eye Contact• Use of Voice•Use of Time

Question No: 12 ( Marks: 1 ) - Please choose oneWhat is the extremely important implicit goal of a business document?

To provide informationTo establish a relationshipTo give instructionsTo persuade the reader

Question No: 13 ( Marks: 1 ) - Please choose oneWhich one is not an optional part of a letter?

Attention lineSubject Line

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EnclosureSalutation not sure

Question No: 14 ( Marks: 1 ) - Please choose oneWhich of the following three steps are involved in planning a sales letter?

Main idea, needs and appeals, logicsDefine the audience, emotion and logic, main ideaNeeds and appeals, chose the format, emotion and logicDeterminethemainidea,definetheaudience,chosetheformat p_59

Planning Sales Letters:•The three steps involved in planning a sales letter are similar to thoseinvolved in planning any other persuasive message–Determine the main idea (in sales letters, it revolves around a selling pointand related benefits)–Define the audience–Choose the approach and format

Question No: 15 ( Marks: 1 ) - Please choose oneCommunication can be defined as-----------

A sense of unshared understandingThe process of attempting to drop informationThe activity of conveying informationReplacement of something

Question No: 16 ( Marks: 1 ) - Please choose oneWhere can we apply seven C’s?

To Non verbal communicationTo Oral communicationTo Written communicationTo written and oral communication p_21

To compose a written or oral message you must apply certaincommunication principles.These are called the seven C’s of effective communication.

Question No: 17 ( Marks: 2 )What is the purpose of writing Professional Objectives in Resume?

Solution: p_7 Lecture # 3

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Writing your Resume:• Defining your objectives– The first activity of writing, defining objectives, is especially importantwhether you are writing a letter or a job application letter.– When defining your objectives, you tell what you want yourcommunication to do.– Thus your objectives form the basis of all your other work at writing.

Question No: 18 ( Marks: 2 )How a message can achieve good organization?

Question No: 19 ( Marks: 3 )Which components are included in the Front matter of a Proposal?

Solution: p_44, Lecture # 15Front Matter:

The front matter of a proposal includes the following components:–Letter of transmittal–Title page–Summary–Table of contents–List of figures and tables

Question No: 20 ( Marks: 5 )What are the benefits of a well organized message?

Question No: 21 ( Marks: 10 )How will you establish sequence with Organizational patterns of the followings?Good-News MessagesBad-News MessagesPersuasive Messages

Solution:P_54, Lecture # 19P_56, Lecture #20P_58, Lecture # 21

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MIDTERM EXAMINATIONFall 2009

ENG201- Business and Technical English Writing (Session - 4)

Question No: 1 ( Marks: 1 ) - Please choose oneWhich of the followings are usually more vivid than long ones and improve

the readability of a document?

► Short words► Content words► Structurewords► Practical words

Question No: 2 ( Marks: 1 ) - Please choose oneWhich format should be used if the document will be sent to outside

individuals?

►Letter p_45► Presentation► Memorandum► Manuscript

Letters:•Use letters to communicate outside your organization.

Question No: 3 ( Marks: 1 ) - Please choose oneWhich of the following can be defined as "the words one chooses to state

one’s message, say much more than their dictionary definitions".

► Semantics p_58► Phonetics► Synonyms► Phonemes

Semantics:•The words you choose to state your message say much more than theirdictionarydefinitions.

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Question No: 4 ( Marks: 1 ) - Please choose oneWhich question is used to ask about residential status?

► What's your address?► Whereareyoufrom?► Where do you belong to?► Please sign here.

Question No: 5 ( Marks: 1 ) - Please choose oneHow can you make the following statement Concise?

‘There are only four rules of our company and every employee is bound tofollow these rules.’

► Four rules must be observed.► There are four rules that must be observed.► You must follow the rules.► Followtherules. P_23

Conciseness:Conciseness is saying what you want to say in the fewest possible wordswithout sacrificing the other C qualities• Include only relevant material

Question No: 6 ( Marks: 1 ) - Please choose oneWhich of the following is promoted by simple, direct language?

► Structural clarity► Stylistic clarity► Contextual clarity► Textual clarity

Question No: 7 ( Marks: 1 ) - Please choose oneWhich of the following is used as brief, informal reports within an

organization?

► Letter► Memo p_43► Proposal► Report

Memorandum:•Memoranda are brief, informal reports used to establish a record.

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•• Memoranda are written for numerous internal purposes

Question No: 8 ( Marks: 1 ) - Please choose oneSelect the statement about the communication process that is NOT true.

► Communication takes many forms-oral, written and computer.► Communication is vital to every part of business.► Your performance in business will not be judged by your communication

ability.► Performance is judged by communication ability.

Question No: 9 ( Marks: 1 ) - Please choose oneBiased language that might offend the audience is based on ---------------

►Culturalbias,genderbias► Cultural bias, nationality bias► Unity bias, nationality bias► None of them

Question No: 10 ( Marks: 1 ) - Please choose oneWhy important observations, suggestions, or objections should be

written?

► To persuade the reader► To create permanent records p_42► To make communication more effective► To establish credibility

Written medium:•Written medium is best when– You need a permanent record.

Question No: 11 ( Marks: 1 ) - Please choose oneWhich Three types of readers usually exist?

► Phantom Readers, Future Readers, Complicated Readers► Future Readers, Complex Readers, Complicated Readers► Future Readers, Complex Readers, Technical Readers► PhantomReaders,FutureReaders,ComplexReaders

Question No: 12 ( Marks: 1 ) - Please choose one

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To whom usually good will letters are written?

► Customer p_54► Manager► Director► Chairman

Question No: 13 ( Marks: 1 ) - Please choose oneIf your message is specific, definite and vivid; which of the following

principle has been applied?

► Completeness► Correctness► Conciseness► Concreteness p_26

Concreteness:•Communicating concretely means being specific, definite, and vivid ratherthan vague and general.

Question No: 14 ( Marks: 1 ) - Please choose oneWhich guideline should be followed to ensure Courtesy?

► Be sincerely tactful, thoughtful and appreciative► Use expressions that show respect► Omit irritating expressions► All of the above p_30

Courtesy:Suggestions:•Be sincerely tactful, thoughtful and appreciative.•Use expressions that show respect.•Chose nondiscriminatory expressions.

Question No: 15 ( Marks: 1 ) - Please choose oneWhich of the following factors enables you to evaluate the effectiveness of yourmessage?

► Feedback► Encoding► Transmission

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► Decoding

Question No: 16 ( Marks: 1 ) - Please choose oneWhich of the following can make a meeting unsuccessful?

► Deciding on purpose before the meeting► Selecting participants for the meeting► Holding a meeting when a memo or other business message would have

done the job► Alloftheabove

Question No: 17 ( Marks: 2 )What does the phrase ‘Readers create Meaning’ mean?

Question No: 18 ( Marks: 2 )What is a bad news message?

Solution: p_56, Lecture # 20

Question No: 19 ( Marks: 3 )What do you understand by the phrase ‘Readers responses are sharpened

by situation’?

Question No: 20 ( Marks: 5 )Differentiate between Direct and Indirect Approach?

Solution: p_56,57, Lecture # 20

Direct Plan:•A bad news message organized on the direct plan would start with a clearstatement of the bad news, proceed to the reasons for the decision, andend with a courteous close.•Stating the bad news at the beginning has two potential advantages:–It makes a shorter message possible–The audience needs less time to reach the main idea of the message, thebad news itself.Indirect Plan:•Instead of beginning a business message with a blunt no, which mightkeep your audience from reading or listening to your reasons, use theindirect plan to ease your audience into the part of your message thatdemonstrates how you’re fair-minded and eager to do business on someother terms.

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•The indirect plan consists of four parts–A buffer–Reasons supporting the negative decision–A clear, diplomatic statement of the negative decision–A helpful, friendly, and positive close

Question No: 21 ( Marks: 10 )You have received an appointment letter from a multinational company for

Sales Representative post but you are intimated to submit yourRecommendation letter before joining. Write a letter to your BranchManager [previous employer] in order to obtain a Letter ofRecommendation.

MIDTERM EXAMINATIONSpring 2009

ENG201- Business and Technical English Writing (Session - 2)

Question No: 1 ( Marks: 1 ) - Please choose oneWhat is meant by the term 'Denotative'?

► It refers to the literal meaning of a word. P_26► It refers to the surface meaning of the word.► It refers to cognitive meaning of words.► It refers simple meaning of words.

Concreteness:•Often it means using denotative (direct, explicit, often dictionary-based)rather than connotative words.

Question No: 2 ( Marks: 1 ) - Please choose oneWhere can we apply seven C’s?

► To Non verbal communication► To Oral communication► To Written communication

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► To written and oral communication p_21

To compose a written or oral message you must apply certaincommunication principles.These are called the seven C’s of effective communication.

Question No: 3 ( Marks: 1 ) - Please choose oneHow the credibility of the communicator can be systematically analyzed?

► Through written communication► Throughcommunicationprobe p_22► Through oral communication► Through non verbal communication

Communication Probe:•Credibility of the communicator has been systematically analyzed over theyears, often as relating to the speaker.

Question No: 4 ( Marks: 1 ) - Please choose oneWhile writing persuasive messages which four things should be kept in

mind about your audience?

► Main idea, consideration, needs and appeals, logic► Semantics, emotion and logics, clarity, consideration► Needs and appeals, emotion and logic, credibility, semantics p_58

► Credibility, logics, main idea, emotion

Question No: 5 ( Marks: 1 ) - Please choose oneTo whom usually good will letters are written?

► Customer p_54► Manager► Director► Chairman

Question No: 6 ( Marks: 1 ) - Please choose oneWhich type of letter not only conveys information, but also establishes a

contractual relationship between you and the organization or personoffering you the position?

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► Job application letter►Acceptanceletter p_46► Inquiry letter► Transmittal letter

Question No: 7 ( Marks: 1 ) - Please choose oneWhy do Experts read technical and scientific documents?

► To maintain and expand their own general expertise► To obtain specific answers to their own research and writing► To evaluate a document's technical or scientific content.►Alloftheabove p_16

Question No: 8 ( Marks: 1 ) - Please choose oneWhat is the emphasis of a Functional resume?

► Place the name and professional objectives at the top► Provide functions and tasks the applicant can perform p_13► Put the most important information first► Make your name and professional achievements prominent

Professional Objectives:• When you state your professional objective, you answer your reader’squestions ‘what exactly do you want to do?

Question No: 9 ( Marks: 1 ) - Please choose oneHow many steps are essential for successful oral statement?

► Five► Six► Seven► Eight

Question No: 10 ( Marks: 1 ) - Please choose oneWhich of the following suggests ‘Implication of a word or a suggestion

separate from the usual definition’?

► Denotation► Connotation►Implementation► Abstraction

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Question No: 11 ( Marks: 1 ) - Please choose oneWhich of the following is used as brief, informal reports within an

organization?

► Letter►Memo p_42► Proposal► Report

Question No: 12 ( Marks: 1 ) - Please choose oneWhich of the following is the primary vehicle for communication within an

organization?

► Letter► Report►Memorandum p_42► Proposal

Question No: 13 ( Marks: 1 ) - Please choose oneWhich phrase should be used while making a presentation ?

► Please feel free to interrupt me with questions.► Don't disturb me while I'm presenting these statistics.► No, you're wrong. We need more staff.► Please! No interruptions during the presentation.

Question No: 14 ( Marks: 1 ) - Please choose oneWhich phrase is correct?

► When were you born?►When you are born?► When are you born?► When you born?

Question No: 15 ( Marks: 1 ) - Please choose oneWhich of the following is best when you don’t need immediate

feedback, but you do need speed?

► Written massage► Electronicmessage p_42

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► Oral massage► informal massage

Question No: 16 ( Marks: 1 ) - Please choose oneWhich of the following suggests the following statement?

"First group the ideas and then put them in sequence."

► Revising a message► Editing a message► Organizingamessage► Planning a message

Question No: 17 ( Marks: 2 )What are the basic strategies for writing bad-News Messages?

Solution: P_56, Lecture # 20

Question No: 18 ( Marks: 2 )

Define the term ‘Stylistic Accuracy’.

Question No: 19 ( Marks: 3 )What are the elements of business letters?

Solution: p_45, Lecture 16

Elements of a Letter:•Business letters have the following elements:•–Heading–Date–Recipient's address–Salutation–Body–Closing–End notations

Question No: 20 ( Marks: 5 )Describe briefly ‘structural, stylistic and contextual clarity.

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Question No: 21 ( Marks: 10 )A customer had purchased a costly watch from your store. He returned it

after a month complaining that it had developed a defect. He claimedrepairs under your six- month guarantee. He did not tell you that he haddropped it accidentally. Write him a letter of adjustment saying that hewould be charged for repairs and service because your guarantee did notcover accidental breakage.

MIDTERM EXAMINATIONSpring 2009

ENG201- Business and Technical English Writing (Session - 4)Time: 60 min

Marks: 38

Question No: 1 ( Marks: 1 ) - Please choose oneA letter or report to a customer from an employer belongs to which kind of

communication?

► official communication► officer communication► administrator communication► manager communication

Question No: 2 ( Marks: 1 ) - Please choose oneWhich of the following aims at gathering specific information?

► Letter of claim► Letter of request►Letterofinquiry p_48► Letter of information

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Question No: 3 ( Marks: 1 ) - Please choose oneWhich of the following is best when you want immediate feedback?

►Oralmedium p_42► Written medium► Electronic medium► All of the above

Question No: 4 ( Marks: 1 ) - Please choose oneWhich phrase is correct?

►Whenwereyouborn?► When you are born?► When are you born?► When you born?

Question No: 5 ( Marks: 1 ) - Please choose oneWhich is farthest in the past?

► couple of days► last week► a day before yesterday► a month ago

Question No: 6 ( Marks: 1 ) - Please choose oneWhich phrase is used during a presentation?

► Thanks for giving me a hand.► Thank you very much for your time today.► Thank you for your quick response.► Thank you for your corporation.

Question No: 7 ( Marks: 1 ) - Please choose oneWhich of the followings are included in Functional words?

► Conjunctions, prepositions, nouns, pronouns►Conjunctions,prepositions,articles,pronouns► Conjunctions, prepositions, articles, adjectives

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► Conjunctions, interjections, articles, pronouns

Question No: 8 ( Marks: 1 ) - Please choose oneWhich of the following is achieved through a balance between precise

language and familiar language?

►Clarity p_28► Correctness► Concreteness► Conciseness

Choose precise, concrete and familiar words:

Question No: 9 ( Marks: 1 ) - Please choose oneLetters are usually just one page and consist of three sections ---------------

► Salutation, subject matter, references► Front matter, summary, conclusion► Body, references, end matter►Frontmatter,body,endmatter

Question No: 10 ( Marks: 1 ) - Please choose oneWhich of the following is used in a letter to emphasize a point or to include

a brief personal message?

► Foot notes► Post script► End notes► All of the above

Question No: 11 ( Marks: 1 ) - Please choose oneWhich of the following should be essentially considered during speeches

and presentations?

► Dress►Time p_4► Appearance► Microphone

Presentation Delivery:• Poise and Enthusiasm

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• Eye Contact• Use of Voice•Use of Time

Question No: 12 ( Marks: 1 ) - Please choose oneWhich of the followings use Salutations?

► Memorandums►Letters p_45► Informal speech► Proposals

Elements of a Letter:•Business letters have the following elements:•–Heading–Date–Recipient's address–Salutation–Body–Closing–End notations

Question No: 13 ( Marks: 1 ) - Please choose oneWhat strategies should be opted for writing to Technicians?

► Keep introductions and background information brief► Make information accessible► Provide short definitions or explanations of any unfamiliar term► All of the above

Question No: 14 ( Marks: 1 ) - Please choose oneClaim letter is also called:

► Transmittal letter► Credit refusing letter► Adjustment letter► Complaintletter p_53

Claims ( Formal Complaints)

Question No: 15 ( Marks: 1 ) - Please choose oneWhile writing persuasive messages which four things should be kept in

mind about your audience?

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► Main idea, consideration, needs and appeals, logic► Semantics, emotion and logics, clarity, consideration►Needsandappeals,emotionandlogic,credibility,semantics p_58► Credibility, logics, main idea, emotion

Question No: 16 ( Marks: 1 ) - Please choose oneWhich of the following can be defined as follows

“It is not merely politeness with mechanical insertion of ‘please’ and ‘thankyou’, rather it is politeness that grows out of respect and concern forothers.”

► Clarity►Courtesy p_30► Consideration► Credibility

Courtesy:•Courtesy stems from a sincere you-attitude.•It is not merely politeness with mechanical insertion of ‘please’ and ‘thankyou’, although applying socially accepted manners is a form of courtesy.•Rather it is politeness that grows out of respect and concern for others.

Question No: 17 ( Marks: 2 )What do you know about ‘Phantom Readers’?

Question No: 18 ( Marks: 2 )Which factors should be kept in mind while editing the message?

Question No: 19 ( Marks: 3 )Which characteristics are most important part of Correctness?

Solution: p_33, Lecture 11

Question No: 20 ( Marks: 5 )Which characteristics ensure ‘Completeness’ to a document?

Solution: p_21, Lecture # 8

Question No: 21 ( Marks: 10 )Describe and explain any FIVE characteristics of Conciseness.

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Solution: p-23, Lecture # 8

MIDTERM EXAMINATIONSpring 2010

ENG201- Business and Technical English Writing (Session - 4)Rf No: 1384595

Time: 60 minMarks: 35

Question No: 1 ( Marks: 1 ) - Please choose oneWhich of the following suggests ‘Implication of a word or a suggestion

separate from the usual definition’?

► Denotation► Connotation► Implementation► Abstraction

Question No: 2 ( Marks: 1 ) - Please choose oneWhich of the following is generally organized by directapproach and receives a favorable reaction?

► Business message► Bad news message► Good news message► Routine message

Question No: 3 ( Marks: 1 ) - Please choose oneWhich of the followings are real but unnamed readers?

► PhantomReaders► Future Readers► Complex Readers► Technical Readers

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Question No: 4 ( Marks: 1 ) - Please choose oneHow many aspects does Accuracy have?

► 6► 5► 4► 3

Question No: 5 ( Marks: 1 ) - Please choose oneWhat can be considered as the heart of a report?

► Theintroductionofareport► A variety of components► Introduction, body, and a close► Only the body of the report

Question No: 6 ( Marks: 1 ) - Please choose oneWhat is the last thing you need to do before you get ready to distribute yourdocument?

► Designing► Revising► Proofreading► All of the above

Question No: 7 ( Marks: 1 ) - Please choose oneWhich of the following is not used in external business communication?

► Enquiries letter► Curriculum Vitae► Memo p_43► Complaint letter

Memorandum:•• Memoranda are written for numerous internal purposes—

Question No: 8 ( Marks: 1 ) - Please choose oneChoose the correct option.

To decode a message is to:► reject a message► translate ideas into code► evaluate a message

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► interpretamessage

Question No: 9 ( Marks: 1 ) - Please choose oneWhich type of Visual aid is the most difficult to execute effectively?

► Graphics► Projections► Handouts► Film and video

Question No: 10 ( Marks: 1 ) - Please choose oneWhich one of the following can create immense difference between class

room communication and job communication?

► Age of audience

► Behavior of audience

► Size of audience

► Noneoftheabove

Question No: 11 ( Marks: 2 )What are the characteristics of a well organized message?

Solution: p_12, Lecture # 3

After stating your professional objective, you should organize yourremaining material by following one of the most basic strategies for writingat work; put the most important information first.• This will ensure that your hurried readers come to the most importantinformation quickly.

Question No: 12 ( Marks: 2 )Have you ever heard the term Persuasive massage? Define it.

Solution: p_58, Lecture # 21

SMotivating with persuasive messages:•The business meaning of persuasion is the influencing an audience byinformation them aiding their understanding – the audience is free tochose.

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•Ethical business people inform customers of the benefits of a product oran action so that customers can recognize how well that product or actionwill fill a need they truly have.•Persuasive messages aim to influence audiences who are inclined toresist, so they depend heavily on strategic planning.•Before you begin to write a persuasive message, ask yourself what you’rewriting about, who you’re writing to, and what you want to happen as aresult.•When writing persuasive messages, four things to keep in mind aboutyour audience are:–Needs and appeals–Emotion and logic–Credibility–Semantics

Question No: 13 ( Marks: 3 )What is AIDA?

Solution: p_58, Lecture 21Organizing persuasive messages:

•Persuasion requires the indirect approach.•One specialized version is the AIDA plan, which has four phases–Attention–Interest–Desire–Action

Question No: 14 ( Marks: 3 )What is a business letter? Enlist at least three types of business letter.

Solution: p_45, Lecture # 16•Business letters are commonly either full-block formatted, with every line

starting at the left margin and usually a business letterhead at the top ofthe page, or modified-block formatted, with the heading and the closingaligned at the center of the page.

Question No: 15 ( Marks: 5 )What is coherence and why is it important?

Solution: p_19, lecture # 7Have your blood cholesterol measured if you've never had it done. Finger-prick tests at health fairs and other public places are generally fairlyaccurate, especially if they're offered by a hospital or other reputable health

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group. When you know your"number," follow these guidelines from theNational Cholesterol Education Program:·If your cholesterol is under 200 mg/dl, maintain a healthy lifestyle--including eating a low-fat diet, getting regular exercise, maintaining ahealth body weight, and not smoking--and get another test within fiveyears.·.Vitamins and minerals can be added to enrich (replace nutrients lost inprocessing) or fortify (add nutrients not normally present) foods to improvetheir nutritional quality. Bread sand cereals are usually enriched with someB vitamins and iron. Common examples of fortification include the additionof vitamin D to milk, vitamin A to margarine, vitamin C to fruit drinks,calcium to orange juice, and iodide to table salt.

Question No: 16 ( Marks: 5 )

Give the guidelines for ‘Positive Close in a bad news message’?

Solution: Page 57

Positive Close:•After giving the bad news, your job is to end the message on a moreupbeat note.•Whatever type of close you choose, follow these guidelines:–Don’t refer to or repeat the bad news.–Don’t apologize for the decision or reveal any doubt that the reasons willbe accepted (avoid statements such as “I trust our decision issatisfactory”)–Don’t urge additional communication (avoid saying anything like “IF youhave further questions, please write”) unless you’re really to discuss yourdecision.–Don’t anticipate problems (avoid statements such as “Should you havefurther problems, please let us know”)–Don’t include clichés that are insincere in view of the bad news (avoidsaying “If we can be of any help, please contact us”).–Don’t reveal any doubt that you will keep the person as a customer (avoidphrases such as “We hope you will continue to do business with us”).

Question No: 17 ( Marks: 5 )Write down FIVE advantages of using ‘written medium’ in business

communication.

Solution: p_42

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Admin MIS (OraiL)

Written medium:•Written medium is best when– You dont need immediate feedback.– Your message is detailed and complex.– You need a permanent record.– You are trying to reach an audience over lage distance.– You want minimize the distortion when a message is passed fromperson to person.