Philosophy

• Fetzer Vineyards are located in some of California’s premium grape growing regions.

• They are committed to making great wines in a sustainable way: from conserving energy, water and wildlife, to recycling just about everything they use.

• This means they make every effort to ensure that the wine you drink is of the highest quality and value, while managing their impact on the environment.

Philosophy

History

History

• In 1958 Barney and Kathleen Fetzer

purchased a run-down 720 acre ranch

in Redwood Valley, Mendocino County.

• A decade later Fetzer Vineyards

produced their first commercial vintage

of 2,500 cases from the Home Ranch.

• Since then, the Fetzer team, and the

range, have grown considerably.

• The winery was one of the first to branch

out into white wines at a time when few

California wineries were serious about

Chardonnay or whites in general.

• In 1985 Fetzer made the commitment to

grow all of its own grapes organically.

• They still buy in grapes from other local

vineyards, but from growers with whom

they have long-term contracts, and who

adhere to the same sustainable vine

growing practices that Fetzer follow

themselves.

History

Vineyards

• Fetzer vineyards (2,000 acres) stretch from the rugged Mendocino County in the north, to the fertile climate along the central coast of California.

• All their own vineyards are certified organic and are farmed without the use of synthetic chemicals, making Fetzer the largest grower of organically grown grapes on the North Coast of America and one of the largest in the world.

• Fetzer believe that their earth friendly practices are not just good for the planet and their neighbours; they also produce healthier vines and richer flavours in their wines.

Vineyards

Winemaking

Head Winemaker

• Dennis Martin has been Head Winemaker at Fetzer Vineyards for over 20 years. He works closely with each member of his team on all Fetzer wines.

• Dennis is involved in all major decisions, including grape selection, barrel aging, tasting and blending.

• Dennis is currently President of the American Society for Enology and Viticulture. He is a member of the Sonoma County Wine Technical Group, the Trellis Alliance, and a founding member of the Sonoma County Winemakers’ Tasting Group.

Winemaker

• Charlie Gilmore is also a winemaker at Fetzer.

• Following internships at noted wineries such as Cakebread Cellars and Artesa, he graduated from UC Davis in California with a degree in viticulture and enology.

• He then worked as winemaker for Cave de Cazaubon in France, before moving to St Hallett and Tattachilla wineries in the Barossa Valley, Australia.

• Finally he ended back in California and has been at Fetzer as lead white and roséwinemaker since 2005.

Vineyard Manager

• Dave Koball has been Fetzer’s head vineyard manager in Mendocino County for over 10 years.

• He specialises in certified organic or biodynamic vineyards.

• He holds a BSc in Plant Science from the University of California at Davis, and an MSc in Plant Pathology from Cornell University.

Sustainable Winemaking

Sustainability

• Sustainability is an economic, social, and environmental concept.

• Its intention is that, as humans in society, we can meet our current needs and potential, while preserving the biodiversity and natural ecosystems around us, and being able to maintain these ideals indefinitely.

• Sustainable winemaking is a socially and environmentally conscious form of vine growing and winemaking. It can be considered as the step before organic winemaking, which is itself the step before biodynamic winemaking.

• Fetzer is the only winery in California to run on 100% green renewable energy.

• Fetzer recently installed the largest solar panelled building in the Californian wine industry.

• Solar power now generates 80% of the electricity used to bottle Fetzer wine.

Solar Power

• Electric golf carts, donated to Fetzer years

ago, are excellent low-energy means of

getting around quickly and with no

unpleasant emissions!

• Fetzer’s tractors and trucks are run on bio-

diesel (vegetable oil).

• Fetzer provides commuter vans for their

staff to help reduce the use of fossil fuel.

• The wines are transported to export

markets via boat, which helps keep carbon

emissions low.

Transportation

• Fetzer recycles treated winery

wastewater to irrigate and frost protect

the vineyards.

• The water conservation and reuse

efforts save enough water to supply

over 80 homes a year.

• The irrigation ponds also make perfect

natural swimming pools for the

vineyard workers (and their families) in

summertime.

Water Reuse

• At Fetzer, they take the leftover

seeds, stalks and grape skins at

the end of the harvest and build

large compost piles which

mature for a year or so, before

going back in the vineyards

around the vines.

• This creates rich nutrients for

the soil as well as recycling

winery waste.

Compost

• Synthetic chemicals can damage

the soil and environment, so instead

at Fetzer they plant cover crops

between the vines.

• This attracts helpful insects like

ladybirds, spiders and wasps who

control the unwanted pests.

• Cover crops enrich the soil with

organic matter and prevent erosion.

Cover Crops

• If it can be recycled, it is.

• Fetzer has reduced their waste landfill by 95% since 1990 while more than doubling production.

Recycling

• Not only does Fetzer recycle

their leftover bottles and

cardboard…

• They also bottle their wines in

up to 40% recycled glass.

• The cardboard boxes the wine

comes packaged in are

produced from recycled waste.

Recycling

• Fetzer’s barrel room is built into

a hillside. It houses 50,000

barrels of wine.

• If they need to cool it down, they

open the shutters at night to let

in the cool Pacific air. Perfect

free air conditioning!

Natural Air Conditioning

Wines

Fetzer Valley Oaks

Fetzer Valley Oaks Range

• Pinot Grigio is the white wine varietal showing the greatest growth in the market at the moment.

• Slow cool fermentation in stainless steel tanks.

• A light fresh style, although the Fetzer Pinot Grigio is fruitier and has more depth than the average Pinot Grigio.

• Pale lemon colour.

• Clean and crisp with pink grapefruit, green apple and lime sorbet flavours.

• Balanced acidity and fullness in the mouth is followed by a long refreshing aftertaste.

• Delicious on its own, but also pairs well with chicken and fish dishes, salads and light soups.

Valley Oaks Pinot Grigio

• The grapes are sourced from the Mendocino, Lake

County and Delta regions of California.

• They are harvested before the sugar levels are too

high, and fermented in stainless steel tanks at cool

temperatures for up to four weeks.

• Pale lemon colour.

• Clean aromas of mint, lime and grapefruit, with the

classic freshly-mown grass aromas of the varietal.

• Zingy flavours of green apple, lemon and lime.

• Pairs well with seafood, fish, salads and vegetarian

dishes.

Valley Oaks Sauvignon Blanc

• Just a third of the wine is fermented in oak allowing for a small percentage to complete malolactic fermentation prior to ageing.

• The result is a crisp, clean wine offering lots of bright fruit and layers of flavour.

• Golden straw colour.

• Tropical fruit aromas layered with lemongrass, lime and a touch of peach.

• Zesty flavours of citrus, ripe pineapple and baked apple, with a touch of creamy vanilla.

• Pairs well with salmon, grilled tuna and chicken, and lightly sauced pasta dishes.

Valley Oaks Chardonnay

• The fruit was de-stemmed and crushed to stainless steel fermenters for a 1 to 2 day cold maceration. This retains the full flavour characteristics and aromatics.

• During the maceration, the juice is pumped over the skins 2 to 3 times a day until the optimal colour is achieved.

• The grapes are pressed off the skins and fermented in stainless steel tanks.

• Deep raspberry pink colour.

• Red berry flavours with a hint of violets.

• Jam-packed with juicy strawberry and raspberry flavours.

• Refreshing with a delightful dry finish.

• A delicious aperitif on its own, but also pairs well with chicken, duck or garden salads.

Valley Oaks Syrah Rosé

Valley Oaks Shiraz

• A proportion of the grapes received a cold soak prior to the start of fermentation to increase the fruit intensity.

• In order to promote the fruitiness and velvety texture,

the wine was not aged in oak. This style encourages

the fruitiness of the flavours and aromas, and the soft

texture that Shiraz is known for.

• Bright ruby red colour.

• Luscious aromas of ripe strawberries and raspberries.

• Inviting flavours of crushed cherries, red liquorice and

mild spice.

• Pairs well with with grilled or roasted meat, savoury

tarts or all kinds of poultry dishes.

• After fermentation and initial racking, the wine is aged for an average of nine months in a combination of new to three-year-old French (50%) and American (50%) oak barrels.

• The balance of new and used barrels allows the winemaker to create fuller body and richness while keeping the oak in balance with the wine’s character.

• Deep garnet red colour.

• Aromas of soft ripe red berries and oak spice.

• Velvety flavours of chocolate-covered cherries, juicy plum and a twist of raspberry vanilla.

• Smooth and silky with a long finish.

• An excellent match for grilled lamb or beef with mushrooms and tomatoes.

Valley Oaks Merlot

• The grapes for this wine are specially selected by the winemaker, so that only the highest quality fruit goes into the blend.

• The vineyards are based in the best Zinfandel growing areas of the Amador Foothills, the North Coast and emerging regions in the Central Coast.

• The wine is aged for a year in small oak barrels with around 15% in new French and American oak.

• Deep garnet red colour.

• Aromas of bright cherry, raspberry, red liquorice, and clove spice.

• Full-bodied flavours of raspberry, cherry, liquorice and toffee.

• Smooth and rich with a long finish.

• Pairs well with tomato-based pastas, grilled meats and roast chicken.

Valley Oaks Zinfandel“Dennis Martin Selection”

• The grapes for this wine are specially selected by the winemaker, so that only the highest quality fruit goes into the blend.

• The Cabernet Sauvignon grapes hang on the trellis long after harvest begins to allow the grapes to slowly ripen.

• This blend is predominantly Cabernet Sauvignon, with touches of Merlot to round out the middle and soften the tannins, and Syrah and Carignane to add complexity and layers of flavour.

• Deep purple red colour.

• Aromas of juicy blackberry, cherry and cassis.

• Flavours of dark berries with a chunk of chocolate and a hint of cinnamon and vanilla.

• Firm tannins lead to smoky toastiness on the finish.

• Pairs well with robust dishes such as beef stew and lamb casserole. Also goes well with rich cheeses.

Valley Oaks Cabernet Sauvignon“Dennis Martin Selection”

Fetzer Barrel Select

Fetzer Barrel Select

• The grapes are sourced from the North Coast appellation, from vineyards in Sonoma County, Lake County, Mendocino and Napa Valley.

• The wines is made up of mostly Cabernet Sauvignon grapes, with a handful of Merlot and Petite Sirah to add complexity to the blend.

• Aged for around a year in French oak barriques – ranging from new to three year old barrels.

• Deep purple red colour.

• Rich cassis and currant aromas with subtle violet notes.

• Lush full flavours of black cherry, cassis with anise and vanilla oak spice. A long, liquorice finish.

• This wine pairs well with richly flavoured meat and game dishes as well as hearty pasta dishes with sun-dried tomatoes and Italian sausage.

Barrel Select Cabernet Sauvignon

• The grapes for this wine are primarily sourced from Mendocino County with some of the blend coming from Sonoma County.

• A small amount of Petite Sirah grapes are added to give the wine its characteristic deep colour.

• The wine is aged for 14 months in small oak barrels, giving added structure and complexity to the blend.

• Dark garnet red colour.

• Berry and spice aromas with a hint of crushed black pepper and vanilla.

• Ripe blackberry flavours with some toasted hazelnut and vanilla spice. A long and elegant finish.

• This wine will complement tomato-sauced pasta dishes, grilled sausage or steak, game meats and roasted chicken.

Barrel Select Zinfandel

• The grapes for this wine are primarily

sourced from Sonoma County with 56%

from Russian River and 44% from

Sonoma Coast AVAs with remaining 8%

from the Santa Maria Valley

• 100% Pinot Noir

• The wine is aged for 10 months in new

(30%), and slightly older French oak

barrels.

• 2005 vintage: 1860 cases produced

Barrel Select Pinot Noir

Fetzer Coro

• The word Coro comes from the Latin: “From many into one”

• The concept is collaborative effort by Mendocino winemakers. Each winemaker works to create their own distinctive wine showcasing the unique characteristics and terroir of Mendocino County.

• They then bottle it under the shared name of Coro Mendocino.

• The wine is aged for a minimum of 18 months in small French Oak barrels, with 30% new, 30% one or two vintages aged, with the balance neutral. This is followed by a further year in the bottle to gain complexity.

• These wines are made exclusively from Mendocino fruit with a requirement of at least 40% Zinfandel in the blend.

• This wine is a blend of Zinfandel, Syrah, Petite Sirah and Grenache Noir.

• On the nose there are hints of allspice, ripe berries and violets.

• In the mouth, there is a distinct liquorice and aniseed character, with blackberries and jammy fruit.

• A rich textured wine with an elegant aromatic finish.

Fetzer Coro

Fetzer European Website

www.fetzer.eu

www.fetzer.eu

www.fetzer.eu

www.fetzer.eu

www.fetzer.eu

www.fetzer.eu

Point Of SaleWe have the following POS available:

• Brochures

• Tent Cards

• Menu Cards

• A4 Folders

• Corkscrews

• Carrier bags

• Aprons

• Polo shirts

• Bottle coolers