visual brand system

presented by

FRANCHISE PARTNERS

STRATEGIC PARTNERS

Working together to provide a comprehensive graphics system for you brand and franchisees

Bringing franchise development strategies to reality, not just graphics anymore

A team of top franchise suppliers working together for your system

Creative services and program development

Production options to satisfy all needs

Brand deployment across various print and digital mediums

Total program management through IT and administrative solutions

Consumer engagement through your new innovative graphics system

The Team8 approach to visual brand systems for franchises - 8 ways to boost your franchise's visibility and revenue stream - evalu8, integr8, collabor8, illustr8, fabric8, facilit8, adminstr8 and captiv8. Our TeamMate approach provides an integrated graphics and print platform while executing multiple franchise strategies to help build better ROI, brand awareness, lead generation, consumer experience and assist with future franchise development plans. Retrieve great results with Fetch!

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The most important step is investigating the best course of action to move forward. Whether your franchise is a start-up looking to get in the game, or has been in operation for decades; evaluating the “wants” and “needs” are the primary goals.An effective audit of what the final intended outcome is will solidify the remaining steps and help you captivate your audience.

This is the first step and provides a good base for us to work from. As we work together, the outline will undoubtedly vary during the process. However, we are not looking to be a vendor we are looking to partner with you so that we can work together through all the steps with you.

The final goal - to provide custom tailored strategies that will bring your brand a fully integrated and managed graphics system that is marketable, sell-able and effective.

The key to developing a successful system startsat the evaluation stage...

Who is the intended audience / consumer?How is your franchise set up?Brick and Mortar? Mobile? Home Based?What advertising & marketing are you using?Do those tools work together?Are there ways to increase your ROI?Can we consolidate parts of our system to make yours more effective?Is your marketing program allowing for increased sales and revenue for franchisees?

S�e of the points that we will investigate through the evaluation audit:

Real Digital Media, provider of the NEOCAST digital signage platform, and Independent Purchasing Cooperative, Inc., an independent SUBWAY franchisee-owned and operated purchasing cooperative, have completed the pilot phase of digital signage initiative ‘SUBWAY TV’. Proved successful, the network is now being rolled out World Wide. Initially, franchisees have the opportunity to deploy SUBWAY TV in the "queue line" where customers order sandwiches. Future phases will include installation in the dining areas of larger stores, as well as the introduction of digital menu boards.

Integration is not only about processes and making your life easier (although we love that part) but also about deploying your brand across many formats and medias to create a truly cohesive program.

Why use multiple vendors when you can have one? We’ll not only produce all of the materials but will help develop your program. We’ll strategize with you to maximize financial potential; administrate your entire program and bring valued partners from the franchise market together to provide a truly integrated brand solution.You only have to worry about calling one person when a new promotion hits or a new logo is rolled out. Simple as that.

Integration saves you time and money and provides amazing brand visuals...

Vehicle Graphics

Window Graphics

Wall Art

Point of Purchase

Quarterly Marketing Kits

Tradeshow Graphics

Banners

Floor Graphics

Counter Wraps

Static Clings

See-Thru Window Posters

Digital Signage

Digital Manu Boards

Consistent branding across various coverage options for maximum franchisee buy-in

Utilize wasted space for increased marketing and branding exposure

Wallpapers, canvas and murals using GREENGUARD certified for use in Children facilities

Posters, ceiling hangers, displays. Engage the consumer at the point of sale

Promotional items to all locations for consistent roll out and maximum exposure to increase sales

Franchisees use consistent displays to enhance brand recognition and sales at Trade-Shows

Versatile, re-usable and cost effective, retractable stands are also available for easy setup

Indoors or out for out of the box branding opportunities

Enhance your decor and coordinate with the rest of your environment

Use on windows, doors and food shields - easy to install

Printed graphic outside, see-thru from inside. Re-usable, easy install! No more covering your windows!

Managed from the corporate level with customization at the local level, total customization

Proven to increase sales and revenue by day-parting, scheduling, and visual attraction

Fetch Graphics has put together amazing marketing kits for our franchisees. They make the process easy and smooth! They understand the franchise system and knows what works and does not work. They work with you according to your budget which is great. Quality is professional! We love working with them!

Dir. of Marketing - Franchisor

Testimonial

Fetch Graphics is a great partner to work with on executing on our franchisees quarterly marketing kit. They have met every deadline and the quality of their work is excellent. I have worked with many vendors in this area and Fetch is by far the best out there. They are more of a partner than a vendor. Rosaline HalversenDirector of Marketing

Testimonial

www.sproutloud.com www.realdigitalmedia.com www.ifxonline.com www.wrapmediagroup.com

Fetch Graphics has formed this team to better service your brand by providing an all encom-passing solution. Our collaborative efforts have garnered much success with various clients across all industries and we look forward to exploring the possibilities of bringing our team of franchise partners together to expand and grow your franchise. Rather than work independently with a variety of vendors or spend your precious time exploring and searching for vendors, we can help consolidate needs by leveraging our team of professionals.

Fetch Graphics has secured alliances that are natural verticals to our business in order to help our clients succeed faster.

fulcircle.spnet.info www.sheltonpower.com www.lowencg.com www.800response.com

Design is critical to the success of your franchise's brand and graphics program. Fetch Graphics provides a wide array of creative services to provide program development and design implementation. Together we will work as a team to develop a program that will ensure the success of your visual brand system.

We work:- with your internal marketing teamor- your outside advertising agencyor- independently as your marketing team

Starting from scratch or jumping into the middle of a program, we are ready and willing to work in the capacity that you need. We have award winning talent that we can't wait to share with you, your brand, and your franchisees.

Our creative team uses the newest technology to create designs that are not only eye-catching and appealing but also scientifically proven to garner results.We utilize a new system which is a cutting-edge scanning tool that allows us to scientifically analyze design effectiveness, based on how the average human eye reacts. This system works on virtually any visual design – banner ads, print, signage, retail spaces, and more. It provides scientific data showing where we can improve on existing graphics or even retail/commercial layouts and better yet, test the design before implementa-tion taking the guess work out of the equation.

PROBABILITY OF GETTING ATTENTION DURING FIRST 3 – 5 SECONDS.

1% 20% 40% 60% 80% 99%

Fetch Graphics is a Generac preferred vendor providing vehicle graphics options to our extensive dealer channel. They provide creative graphic design solutions, exceptional service, and a superior product. Dealers participating in the vehicle graphics program report an increase in leads and verify that their “billboard on wheels” is grabbing attention wherever they go. The program is definitely producing positive results! Johanna BallChannel Marketing Manager

Testimonial

Is your printing a simple commodity? In most cases the answer is yes, price drives the decision process. For instance, in difficult economic times when franchisors are looking to create the most revenues and franchise sales are down due to credit issues, graphic and printing programs are looked at for increased cost effectiveness. Fetch Graphics not only provides the commodity that you need and require to sustain your marketing plan but we bring more to the table...

- Size to meet every need- Experienced people- Best equipment in the industry- HP partner- Only the best materials- 3M partner- Vast capacity- Best pricing, quality and service- 8 keys to a successful visual branding system

With 200,000 sq ft of graphic production to integrated fulfillment partners, fabrication is our strong suit. We understand our industry and know all the various materials and technologies available to make your brand shine in the most demanding environments.Our main production facility is the world's most technically advanced graphic manufacturing

�th 200, 000 sq ft of production, fabrication is our strong suit.

facility, producing over 20 Million square feet of material per year! Starting over 60 years ago, it has grown to 400 employees strong with 40% of employees having celebrated 10 year plus anniversaries. This facility houses the largest collection of large format equipment in the world utilizing only the newest technologies. Equipment, however, is mainly just metal. It is the people and the processes behind the scenes that create and fabricate such amazing market-ing materials for all of our clients. With long running employment, we bring to you the most experienced personnel in the industry to ensure that your program is developed, managed and executed to its fullest potential. It also helps that we bring you the best facilities and equipment too! Our repertoire includes the best of all worlds. From a quantity of 1 to literally 10's of Thou-sands we have you covered. From vehicles to retail environment branding to specialty displays to banners of any size to point-of-purchase graphics to virtually anything printed and even non-printed advertising with digital signage.

- Round the clock production capability with three shifts.- 15 High speed, high resolution large format printers- Six flatbed digital cutters/plotters- Ten automated screen printing presses.- In-line UV ink drying systems.- Pantone color matching.- Five guillotine cutters: up to 120” wide.- Six premask (application tape) machines.- Six Roll laminators.- Dual action automated grommet press.- Double needle, cross stitch sewing machine.- Two banner welders.- Two - 2 meter roll to roll clear coaters.- Two Heidelberg NexPress Sheet Sz: 12.5"x18.5"- Two Heidelberg NexPress Sheet Sz: 14"x20.47"- Two Heidelberg Speedmaster CD 74: 23”x29”

At your fingertips

What is the goal of your franchise?Can we help you make that process easier? There are a multitude of franchise strategies that can also be applied to your graphics program. We have found several ways to help grow your franchise. The best part is that the majority of these strategies do not cost you anything and are designed to increase revenues. Fetch Graphics has helped many franchisors implement these strategic tools and we look forward to exploring how they can help you too.

They are great. In 6 weeks they have produced 4 leads. Including one that had the daughter going to pick up her mother from a short term rehab stay and she was stuck behind the car in traffic. They have proven to be great branding for our agency and excellent monikers for us when we are in the various communities we service. We are looking forward to putting more on the road as we grow. Among the best use of advertising funds we have invested in so far.

Mark H. FriedmanCo-OwnerSenior Helpers - Boston North

Testimonial

The glue that holds it all together... Fetch Graphics works with both the franchisor to manage the program at the corporate level and with each franchisee to execute each order individually.

Online StoresTo help make the process easy we utilize a variety of online solutions and online stores to provide franchisees easy access to their marketing concepts, custom tailored to fit your exact needs.

Program ManagementOur admin staff is eager to work with each franchisee and discuss the program particulars to ensure your brand is being upheld to your expectations with the goal of eliminating your phone from ringing as much. We are involved with each franchisee from the beginning to the end of each project. Rely on us to manage the entire program for you so that you and your staff can concentrate on the important things like growing your franchise.

Installation ManagementAn integral part of administrating these programs is the installation process. We provide full installation services across North America with recent International installations in Mexico, Brazil, Thailand and more. Our network is comprised of certified installation teams upheld to the highest quality standards. In fact, our partner Lowen Corporation, is also the only private 3M installation training facility in the country. We can handle even the most demanding installation program, from one off projects to complete fleet or store graphic roll-outs simultaneously. We look forward to growing with you as you grow around the world!

Captivate your audience with the Team8 approach to buidling the most successful visual brand system for your franchise.

888.933.8249fetchgraphics.com