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FedEx Ground United Way Campaign FY2007 Strategy “A New Approach”. 2007 FXG United Way Campaign Strategy. To segment the organization into campaign units that will be responsible for raising a designated portion of the projected company wide goal. - PowerPoint PPT Presentation
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FedEx Ground United Way Campaign
FY2007 Strategy “A New Approach”
• To segment the organization into campaign units that will be responsible for raising a designated portion of the projected company wide goal.
• Each DVP and DHRM will serve as Campaign Champions for their respective Division.
• Each MD and RHRM will likewise serve as Campaign Champions for their respective Region.
• Each segment, in coordination with the ECM, will be responsible for raising the designated goal amount to reach the corporate goal of $820,000.
2007 FXG United WayCampaign Strategy
United Way Campaign Structure FY’07United Way Campaign Structure FY’07
FXG United Way Chairperson
Shannon Brown
Co-Chairs
Davida Riley-Brown Bridgette Driver Employee Campaign
Manager (ECM)
Linda Nakama
PGH Executive
Champions
Officers and HR Reps
Eastern Div Ground
Champions
Scott Ray and Sean McSweeney
Western Div Ground
Champions
John Hiltz and Ron Janik
Home Delivery Champions
Vince Hamilton and Lynn Angstadt
Southern Div Ground
Champions
Mark Byrum and Lonnie Pineda
Central Div Ground
Champions
Bob Holcombe and Jim Nugent
See Slides for Regional Co-Chairs Listed by Division
Outcomes of the United Way New Approach
• Increase company wide pledge commitment.• Leverage new hire contribution with payroll
deductions.• Encourage involvement with United Way within local
communities.• Establish campaign commitment throughout the
organization.
FY07 FedEx Ground United WayFY07 FedEx Ground United Way
Campaign GoalCampaign Goal
$820,000$820,000
FY’07 United Way Campaign GoalFY’07 United Way Campaign Goal
• Field Divisional Goal ($50,000 each) $250,000• PGH Goal (includes Leadership) $270,000• Company Match $300,000
• Campaign Grand Total $820,000
Leadership GivingLeadership Giving
United Way defines its Leadership Giving Levels
$1,000 Leadership Level
$2,500 Rooney Level
$5,000 Heinz Level
$10,000 Tocqueville
$25,000+ Tocqueville / Ordre de Liberte’
Leadership GivingLeadership Giving
FedEx Ground Leadership participation levels:
$1,000 to 2,500+ - MD$5,000+ - VP
$10,000+ - SVP / EVP
PGH Executive Champions
Dan Sullivan Gretchen Smarto Heidi BartholomewShannon Brown Ken Spangler Mike HmelCliff Johnson Steve Handy Mike MannionPaul Callahan Roman Hlutkowsky Ron JosephSev McMurtry Bram Johnson
Campaign Goal
$270,000
FY’07 United Way Campaign Goal
• Project Leadership contribution $125,000 (based on giving guide)
• PGH Area Goals $145,000
$270,000
Eastern Division Champions
Scott Ray – DVP
Sean McSweeney – DHRM
Campaign Goal
$50,000
Eastern Division
Regional Co-Chairs
Alex Kapinos – NEST MD
John Roberts – ATLC MD
Steve Johnston – CARO MD
Sean O’Connor – NYME MD
James Carson – UPNY MD
Heather Hart – NEST RHRM
Ken Palmer – ATLC RHRM
Stephanie Clark – CARO RHRM
Dennis Fisher – NYME RHRM
OPEN – UPNY RHRM
Western Division Champions
John Hiltz – DVP
Ron Janik – DHRM
Campaign Goal
$50,000
Western Division
Regional Co-Chairs
Ed Leveque – SCAL MD Chuck Buchanan – SCAL RHRM
Tom Campbell – NWST MD Dan McMackin – NWST RHRM
Tim Olsen – MNTN MD Michelle Swing – MNTN RHRM
Dan Rubado – NCAL MD Tim Hansen – NCAL RHRM
Kevin Dixon – DSRT MD Andrea Cox – DSRT RHRM
Central Division Champions
Bob Holcomb – DVP
Jim Nugent – DHRM
Campaign Goal
$50,000
Central Division
Regional Co-Chairs
Jim Primm – CENT MD Jayne Powell – CENT RHRM
Kevin Koken – MWST MD Kathryn Winsor – MWST RHRM
Jeffrey Burns – NCEN MD Debbie Dorn – NCEN RHRM
Tyler Tattum – PLNS MD Mike Finley – PLNS RHRM
John Kalinich – GPLS MD Greg Lewis – GPLS RHRM
Southern Division Champions
Mark Byrum – DVP
Lonnie Pineda – DHRM
Campaign Goal
$50,000
Southern Division
Regional Co-Chairs
Ted Harada – SEST MD Chris Wierda – SEST RHRM
Mark Davidson – SEST RHRM
Michael Boyzuick – SWST MD Al Spagnouolo – SWST RHRM
George Crosby – FLDA MD Michele Miles-Ewell – FLDA RHRM
Kelley Hoppie – FLDA RHRM
Jason Smith – MISV MD Mark Kirkpatrick – MISV RHRM
Torre White – GCST MD Terry Richie – GCST RHRM
Home Delivery Champions
Vince Hamilton – DVP
Lynn Angstadt – DHRM
Campaign Goal
$50,000
Home Delivery
Coordinators & Regional Co-Chairs
Daniel Cain – HD Eastern Division
Robert Newman – QGTL MD Chris Lower – QGTL RHRM
Patrick Super – QNEG MD Dave Galford – QNEG RHRM
Tom Sonsini – QNYJ MD Craig Samuda – QNYJ RHRM
Dean Sahli – QCNT MD Steve Hickman – QCNT RHRM
Home Delivery
Coordinators & Regional Co-Chairs
Paul Melander – HD Southeastern Division
Kevin Charlebois – QATC MD Tom Pierce – QATC RHRM
Jim French – QSOU MD Kevin Zook – QSOU RHRM
Tracy Dibbell – QCAR MD James Davis – QCAR RHRM
Robert Noth – QFLD MD Brian McQuiston – QFLD RHRM
James Webb – QMSV MD Mike Cohran – QMSV RHRM
Home Delivery
Coordinators & Regional Co-Chairs
Dan Huesman – HD Western Division
Alex Howanski Jr – QUMW MD Chris Lower – QUMW RHRM
Martin Daza – QWST MD Shea Winston – QWST RHRM
Tom Beeman – QTEX MD Ty Lemon – QTEX RHRM
Rock Sherman – QPNW MD Sandra Williams – QPNW RHRM
Bret Wright – QMDA MD Lori Clifton – QMDA RHRM
Campaign Rollout
• DHRMs communicate division campaign goals and structure throughout the Field organization during June and July.
• Conference calls conducted with Regional Co-Chairs to assist with the identification of local United Way representatives.
• Field United Way activities identified and communicated during Kick off events.
• PGH United Way Campaign activities identified and launched August 15.
• Monthly Field reporting to FXG campaign chairperson begins August 30.
• FXG Online pledge site opens August 21.• FXG United Way campaign ends November 30.
Thank you for impacting “what matters” in our
community.