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FASHION WEEK MOLDOVA

FASHION WEEK MOLDOVA

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FASHION WEEK MOLDOVA. Moldova Fashion Week is the sole international exhibition project dedicated to the fashion industry in Moldova. It consists of : М oldova Fashion Expo – exhibition of light industry , - PowerPoint PPT Presentation

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Page 1: FASHION WEEK MOLDOVA

FASHION WEEK MOLDOVA 

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Moldova Fashion Week isthe sole international exhibition project dedicated to the fashion industry in Moldova. It consists of:• Мoldova Fashion Expo – exhibition of light industry,• Тrendy-zone – presentation of new products and season fashion trends, as well as the philosophical concept of the fashion future

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Organizer: IEC MOLDEXPO JSC

Co-organizers:- Ministry of Economy of the Republic of Moldova

-Association of Entrepreneurs of the Light Industry (APIUS) 

Partner:Cultural Foundation ARTPODIUM

The 14th International specialized exhibition

MOLDOVA FASHION EXPO will be held at IEC MOLDEXPO on October 30 – November 02, 2014

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1, 472 sq m of exhibition area

6participating

countries

8,800visitors

74 participants

Republic of Moldova, Italy, Romania, Turkey, Ukraine, Uzbekistan

Statistics of the exhibition

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39,19%

5,41%

5,41% 2,71%8,11%

12,17%

27%

Equipment and technologies, 2,71% Textile and accessories,

8,11%

Footwear and leather goods,12,17%

Ready-to-wear clothing,27%

Knitted wear,

39,19%

Underwear,5,41%

Home textile,5,41%

Structure of exhibitors

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Trendy-zone:- presentation of designers’ collections of clothes in the framework of ArtPodium Days

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Trendy-zone:

- presentation of ready-to-wear collections

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Trendy-zone:

- Presentation of new tendencies in fashion

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- creative master-classes

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To attract the specialists and the target audience, an impressive advertising campaign is planned:

• Direct mailing of target audiences, domestically and internationally;

• Advertising in the media, on internet portals and social networks;

• TV and Radio advertising;

• Outdoor advertising, posters, banners,

• Devising the map of renowned manufacturers and brands - 12,000 copies;

• Sending more than 5,000 invitations to the event.

Project promotion

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Project impact

• The first and only in Moldova international specialized exhibition (15th edition) of the light industry, held only once per year;

• The opportunity to evaluate the market, the competitive environment, the trends in the field and to exchange experience;

• Your opportunity to enter the market and to find your niche;

• Individual positioning. The possibility to consolidate the status and professionalism of local companies as active leaders of the light industry, presenting new collections, products and services to consumers;

• Expansion of PR possibilities in promoting your company;

• At the edition of 2013 there were 8,800 visitors, 60% out of them - professional visitors.

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IEC "MOLDEXPO" SA1, Ghioceilor str., MD-2008, Chisinau, Republic of Moldova

Tel.: (+373 22) 810-462, 810-416, 810-419Fax: (+373 22) 74-74-20. 

E-mail: [email protected] URL:http://en.moldexpo.md