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FACEBOOK FOOD diary meat poultry pasta drinks other* vegetables sweets and desserts

Facebook Foodbook (2nd version)

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Facebook Foodbook second version

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Page 1: Facebook Foodbook (2nd version)

FACEBOOK FOODdiary

meat

poultry

pasta

drinksother*

vegetables

sweets

and

desserts

Page 2: Facebook Foodbook (2nd version)
Page 3: Facebook Foodbook (2nd version)

FACEBOOK FOODFacebook. An almost vital, essentialelement in our social lives. Everyday, dozens of status updates, pictures and events pass me by while scrolling through my Facebook feed. Personally, I’m very much into cooking, baking and other culinary arts, which Isometimes share in social media. I’m by far not the only one. What interests me is why people post their food in social media, what do they post, what seems to be mostinteresting. There’s so much there toinvestigate in my timeline about this subject. It says a lot about me and my connections and what their daily life contains. Time to research on this subject.

What started out as a “contemporary still life” assignment, poured out to be a research about Facebook food uploads. Why? In my timeline I was seeing all kinds of “food still lives” passing me by everyday. At first I never considered them to be a piece of art, an inspiration. But due to this assignment I was able to see them in a dif-ferent context. Everything in the picture is com-positioned and placed. Some people really try their best to make it look as attractive as pos-sible, some of them are such poor quality that the food is barely recognizable. But isn’t that the interesting thing about all of this? It shows peo-ple their behavior and their way of thinking, but also their creativity or visual ability to make nice compositions and combine colours.

There has been a lot of criticism about the fact that people upload their food to Facebook. It de-pends on your own point of view how you react to these uploads. Some might think it’s useless, or a scream for attention. But the way I see it, Facebook is a place where people can open up a little to their friends, family or collegues. Sometimes people are even more open on social media than in real life. While scrolling down someones Facebook page, you can almost draw a character out of it. I think, that’s the meaning of social media. Showing your personality, your interests and your activities. A lot of people seem to see the food uploads as a part of their daily life, which they want to share.

the researchMy research on Facebook food uploads is all about the content of the food pictures. I’m telling what you can’t read in the captions, counting likes, comparing my connections and much more. I didn’t write a conclusion, on purpose, because I think that the following infograph-ics form the conclusion already themselves. It shapes an image of the people you hang out with and it tells you something about who you are and what you and your friends seem to find interesting.

Page 4: Facebook Foodbook (2nd version)

Sweets

and

desserts

VegetablesOther*

Bread

Drinks

PastaPoultryMeat

Diary

* Fruit, spreads/dressing/ingredients, sides, seafood,breakfast food, junk food, sandwiches, soup/stews, nuts,

herbs, tofu, frozen/canned)

Page 5: Facebook Foodbook (2nd version)

Sweets

and

desserts

VegetablesOther*

Bread

Drinks

Pasta

PoultryMeat

Diary

what

what food is the most popular in the uploads?

Page 6: Facebook Foodbook (2nd version)

Céline

Nyna

Jordy

Alexandre

Bianca

Lamyae

Tanja

Felicia

Romanda

Melissa

Page 7: Facebook Foodbook (2nd version)

who

what food is the most popular in the uploads?

Céline

Nyna

Jordy

Alexandre

Bianca

Lamyae

Tanja

Felicia

Romanda

Melissa

Page 8: Facebook Foodbook (2nd version)

Livingplace

School

Work

Family

Page 9: Facebook Foodbook (2nd version)

howhow

am i connected with them?

Livingplace

School

Work

Family

Page 10: Facebook Foodbook (2nd version)

Look atwhat thisrestaurantserves!

33%

20%I’m creative,also withfood!

20%just cookingthis dishlike a pro.

10% having a nicefamily dinner!

10%Yeah... I wasjust kindaeating this...

7% made my momthis birthday pie!

3% can you believei ate this?!

0%create this fancydinner in just5 steps!

Page 11: Facebook Foodbook (2nd version)

why

what are they probably thinking?

Look atwhat thisrestaurantserves!

33%

20%I’m creative,also withfood!

20%just cookingthis dishlike a pro.

10% having a nicefamily dinner!

10%Yeah... I wasjust kindaeating this...

7% made my momthis birthday pie!

3% can you believei ate this?!

0%create this fancydinner in just5 steps!

Page 12: Facebook Foodbook (2nd version)

Red

Brown / Orange

Yellow

Green

Pink

Blue

Purple

Page 13: Facebook Foodbook (2nd version)

which

which colours appear the most?

Red

Brown / Orange

Yellow

Green

Pink

Blue

Purple

Page 14: Facebook Foodbook (2nd version)

Avondmaaltijd

Sushi

DinnerBreakfast

Eating

SandwichDessert

Taart

Yummm

Waiting

Uiteten

Chocolate

LunchFood

LoveGezellig

Spring

Delicious

Page 15: Facebook Foodbook (2nd version)

captionsw

hat do the captions say?

Avondmaaltijd

Sushi

DinnerBreakfast

Eating

SandwichDessert

Taart

Yummm

Waiting

Uiteten

Chocolate

LunchFood

LoveGezellig

Spring

Delicious

Page 16: Facebook Foodbook (2nd version)

likes6

The facebook food uploadsare averagely likes 6 times.

highest amount of likeson 1 photo: 27 likes

lowest amount of likeson 1 photo: 1 like

Look atwhat thisrestaurantserves!

33%

20%I’m creative,also withfood!

20%just cookingthis dishlike a pro.

10% having a nicefamily dinner!

10%

7%

3%

0%

Page 17: Facebook Foodbook (2nd version)

likeshow

many likes do they get?

likes6

The facebook food uploadsare averagely likes 6 times.

highest amount of likeson 1 photo: 27 likes

lowest amount of likeson 1 photo: 1 like

likes6

The facebook food uploadsare averagely likes 6 times.

highest amount of likeson 1 photo: 27 likes

lowest amount of likeson 1 photo: 1 like

likes6

The facebook food uploadsare averagely likes 6 times.

highest amount of likeson 1 photo: 27 likes

lowest amount of likeson 1 photo: 1 like

Page 18: Facebook Foodbook (2nd version)