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2010/SOM3/GOS-TWG/CON/013 Session 3

Examples of Japanese Ecotourism

Submitted by: Bunkyo University

APEC Ecotourism ConferenceSendai, Japan

16 September 2010

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Examples ofJapanese Ecotourism

Satoyama Ecotourism

16 Sep. 2010APEC E t i C fAPEC Ecotourism Conference

Yurie KAIZU, Dr.Bunkyo University

ECOTOURISM TRIANGLE

ECOTOURISM

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Economical Benefit to community Basic Idea: Maita & Kaizu,1994

Japan Ecotourism Society, 1998

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Ecotourism Pentagon-Collaboration of Stakeholders-

Local People

ResearcherInstitutes

ResearcherInstitutes

Government

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TouristsTour Agents

By Maita and Kaizu, 1997

4Iriomote Is.

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Iriomote Island

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Trekking Tour

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染める布を加工。くくり、板締めなどで模様をつくる。

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Culture

NatureBiodiversity

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From Treasure Hunting to Ecotourism

Process HowDiscover TreasuresBy residents

Treasure Hunting, Area investigation, etcBy residents g ,

Polish TreasuresBy residents

Research, Study, Conservation, Restoring etc.

Proud TreasuresWithin residents

Community Ecotour, Exhibition etc.

P t Souvenir Products Ecotour etc

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Promote TreasuresTo Outside

Souvenir, Products, Ecotour etc.

Renovate Region by Treasures

In many ways..Tourism development, market development, new customer…

5 Categories of Treasures

• Natural Resources = Land, fauna and flora, foundation of local life

• Knowledge and culture of daily life= Wisdom of Life

• History

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y= Footmarks of Predecessors

• Industry = Communication with outside

• Masters = Brain of the area, carrier of tradition

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Hanno City

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System of Ecotourism project of Hanno City

Municipality of HANNO

Web-site, Magazine

Advertisement

p y

Ecotourism College

Ecotour Program

Ecotour G idi

Discussion Group

Check + Comments

EvaluationCapacity development

PDCA cycle

College(Lectures)

Active Citizen Network(Katsudo Shimin no Kai)

Guides, local tour agents

ProgramProposal

Program Guiding

Feedback

Toba City

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Shiretoko

Shirakami

Hokkaido

Ecotourism SitesEcotourism Sites

HOKKAIDONational Park

World Heritage

Tajiri

Urabandai

Hanno

Iida

Mt.Fuji

Kosei

Kumanokodo

RokkoSasebo

HONSHU

KYUSHU

SHIKOKUAso-Kuju

Deep Nature SitesMass Tourism Sites3.Rural Sites

Other sites

Ogasawara

Yakushima

Yambaru

Iriomote

MOE’s model Sites

OKINAWA