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tips on signs at events and festivals from event managers around the world
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A question
• Why is it so hard to find your way at a University on your first day
Yet
• It is easier to find your way in a modern airport?
Types of signs at events
• Directional - 'Child Minding this way'...
• Operational - 'You are here' includes information signs and maps.
• Statutory (regulation/warning) - 'Fire Exits'
• Facility - 'Toilets' 'Bar‘
• Check the legal requirements such as font, position and size
Signage tips
• Aim is to communicate – too much or confusing does not do this – it’s about time!
Signage tips
• Aim is to communicate – too much or confusing does not do this – it’s about time!
• Place them where people make the choice – use the site map
Signage tips
• Aim is to communicate – too much or confusing does not do this – it’s about time!
• Place them where people make the choice
• You know your way around – get someone who doesn’t
Signage tips
• Aim is to communicate – too much or confusing does not do this – it’s about time!
• Place them where people make the choice• You know your way around – get someone who
doesn’t
• They can be part of the theme
Signage tips
• Aim is to communicate – too much or confusing does not do this – it’s about time!
• Place them where people make the choice• You know you way around – get someone who
doesn’t• They can be part of the theme• If one sign is wrong then the attendees will
not believe any of them – if the toilets are moved- move the signs
Events Feasibility and Development Series Menu
William O’Toole
www.epms.net
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