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1 Engaging Employees Kevin Winterfield, Influencer Engagement Manager Enterprise Social & Digital Strategist @kmwinterfield [email protected] October 2014

Engaging employees with Kevin Winterfield from IBM

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Engaging employees presentation by Kevin Winterfield from IBM at the 2014 Intranet Global Forum conference in NYC.

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Engaging Employees

Kevin Winterfield, Influencer Engagement Manager

Enterprise Social & Digital Strategist

@kmwinterfield [email protected]

October 2014

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Content

•IBMer•Intranet•1-3-9•3 E’s•Voices

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IBM = IBMer

IBM is:

The IBMer

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W3: THE IBM INTRANET

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Intranet

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Intranet: Employee Profiles

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Intranet: Employee Feeds

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Intranet: Engaging Communities

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Intranet: Interactive Career and Life Section

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Intranet: What App Is That? IBM Connections

http://www-03.ibm.com/software/products/en/connections-family

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1-3-9: VALUES THROUGH STORY

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1-3-9

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DIGITAL ACTIVATION

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IBM’s Digital Strategy for Employees: 3 E’s

1. Enable IBMers to have a Credible Digital Presence

2. Nurture Experts and Expertise

3. Grow their Eminence

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The Digital IBMer Hub

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The Digital IBMer Hub: Learning Social Business

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Sharing Expertise

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Sharing Content

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IBM VOICES

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IBM’s Voice Box: VOICES

www.ibm.com/voices

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Summary

•IBMer•Intranet•1-3-9•Digital IBMer•Voices

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To learn more, check this book out:

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Thank You! Let’s discuss…

Kevin Winterfield

@kmwinterfield

LinkedIn

[email protected]

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