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EMS
Is Your Institution Successfully Advancing Non-Traditional Programs?
Enrollment of non-traditional students in both online and face-to-face programs remains the fastest growing aspect of Higher Education. In fact, growth in non-traditional student enrollment has accelerated the development and provision of online course delivery, which in turn has increased the number of online courses taken by non-traditional students.
However, the number of schools achieving scale in online programs remains few, making it difficult for administrators to make a significant investment in the advancement of those programs. Furthermore, the process for
recruiting, enrolling and retaining these students is vastly different from traditional methods and usually outside of a university’s core competency.
hobsons.com To learn more, call 800.927.8439 (toll-free) or +1.513.819.5444 (international).
EMS Advantages An integrated education solutions company with multiple products to provide better results
Achieve market entry easily and quickly
Leverage capital investment for growth of non-traditional students
Rapid growth in both online and face-to-face programs
Reduce institutional risk through elimination of related expenses
Focused on one outcome: student success
Hobsons EMS provides a suite of enrollment, marketing and student services focused on student success of non-traditional learners.
EnrollmentCRM implementation and dedicated sta! that work with all prospects from lead acquisition to application to enrollment.
Live call center services
Mission-sensitive enrollment counselors
Lead conversion
Facilitation and delivery of all university determined enrollment requirements
MarketingClient approved marketing plan development, creative and strategic services, branding and messaging, website design, demand generation including integrated tactical programs, prospective candidate quali"cation, veri"cation and ful"llment, and marketing analytics, among other functions.
Brand development
Market research
Lead generation
Traditional and innovative media campaigns
Both face-to-face and online programs
Student ServicesManagement of all contact with students in support of their successful graduation and career placement, including functions such as retention monitoring and alerts, academic/faculty support, informational advising, and orientation.
Highly trained “Student Success Coaches” interface with students by creating a single point of contact for student support
Student services customized at the direction of partner institution
Student Success Coaches have proactive, ongoing relationships with students (1:200 ratio)
hobsons.com
EMS
To learn more, call 800.927.8439 (toll-free) or +1.513.819.5444 (international).