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© 2018-19 HR Technologist. All rights reserved.
Empowering People Progress
MEDIA KIT | 2019
HR Technologist Media Kit 1
ABOUT HR TECHNOLOGIST
No organiza�on or func�on in today’s digi�zed work environment can escape digital transforma�on. HR is ripe for embracing the benefits that technology can bring. HR tech is a nascent, but fast evolving space and is commi�ed to helping HR TechnologistHR leaders and their teams navigate this rapidly evolving space.
Our goal is to help HR teams learn more about technologies and solu�ons available, make more informed investment choices when buying HR technologies, leverage exis�ng technologies more effec�vely, and build their own skillsets as HR technologists.
HR Technologist is a part of , one of the fastest-growing online business Ziff Davis B2Band technology media companies in the world.
Latest HR tech news, in-depth features, interviews with leading industry execu�ves, disruptors and innovators, expert views and insights from HR tech experts and advisors, Buyer’s Guides, Whitepapers, eBooks, Infographics and more.
EDITORIAL CONTENT:
Guest Author Program, Events and Community Ac�vi�es, Social Interac�ons, and the HR Technologist Maven Program
USER-GENERATED CONTENT:
© 2018-19 HR Technologist. All rights reserved.
Editorial Focus Month
HR Technology in 2019: The Road Ahead
The Digital Transforma�on of Learning and Development
HR Compliance in 2019: Key Challenges, Trends, and Opportuni�es
Recruitment Marke�ng and Employer Branding
Employee Engagement and Experience
Ar�ficial Intelligence, Machine Learning and Chatbots in HR
HR Analy�cs and Repor�ng
Remote Work and the Gig Economy
Recruitment and Onboarding Technologies
Benefits Administra�on and Communica�on
The Future of Work: HR, Technology and Culture
HR Technology Predic�ons for 2020
January
March
April
May
June
July
August
September
October
November
December
1. Guest Author Contribu�ons: Original ar�cles/infographics/videos from prac�cing professionals about HR. If you have clients that wish to contribute, please email:[ / [email protected]@hrtechnologist.com]
2. HRTalk - The Execu�ve Interview Series: [ ][email protected]
3. Event Partnerships:[ ][email protected]
4. Advertorial, Lead Genera�on and Content Syndica�on Services:[ ][email protected]
5. All other engagement ideas and editorial proposals:[ ][email protected]
Editorial Opportuni�esOpen in 2019
HRT EDITORIAL CALENDAR 2019
February
2© 2018-19 HR Technologist. All rights reserved. HR Technologist Media Kit
HRT ADVERTORIAL SERVICES 2019
3
Sr. No. Content type Price (US$) per placement
IMPORTANT NOTES ON ADVERTORIAL CONTENT:
1. The above prices include the content crea�on, produc�on, publica�on on HRT by HRT Editorial Team.
2. Advertorial content offers only reach across the HRT Audience base and organic content promo�ons. The Revenu8 Sales team will assist you for addi�onal lead gen or paid promo�onal ac�vity.
3. All Advertorial Content would be labeled as advertorial but will appear as na�ve content.
4. Any of these above can be bundled together for more a�rac�ve pricing. Please speak to us for details.
5. Clients are free to amplify advertorial content on their own channels and tag/ credit HRT.
6. Quarter Pricing indicates a con�nuous period of 3 months.
7. All content will remain on the HRT site in perpetuity but will be highlighted on home page/ category page only for 1 month, a�er which it can be found via organic search/ site search.
1
Availability per month
Execu�ve interview: HRTalk Select Video Interview with the Editor-In-Chief: perfect for building leadership profiles
1 spot
2 spots
1
1
1
1
2 spots
1 spot
1 spot
2
Execu�ve interview: HRTalk Connect Text Interview with Editor-In-Chief: Great way to establish thought & category leadership for key execu�ves
3 Sponsor a column or co-branded monthly content
The Explainer Series and Buyers Journey Series: Perfect for brands that want to walk the buying path with the prospect, unpeeling all aspects of the investment from start to end and beyond (usually 4-8 part Series)
QuickTech Infographic: Perfect if you have a report or survey you want to promote
HRTech On A Mission: Perfect if you are trying to buildCSR efforts or have a social ini�a�ve you want to promote more widely but subtly
How Does It Work: Perfect for demys�fying your technology to right-brained professionals who may be hesita�ng to try something perceived as ‘too technical’
4Co-branded custom content: Crea�on for publica�on on HRT – surveys, reports, whitepapers, primary or secondary research
5
Placement of Client created and branded content (surveys, studies, infographics, white papers): As na�ve content, with an original & exclusive 500-word introduc�on by HRT Editor
6Custom created advertorial opportuni�es (conversa�onal pieces with Editor-in-Chief)
2500
1000
Monthly/ Quarterly
5,000/ 12,000
2,000/ 5,000
1000/ 2500
1000/ 2500
3000 – 1-4 pages5000- 5-7 pages7000 – 7-10 pages
1500 per placement per month
2000
© 2018-19 HR Technologist. All rights reserved. HR Technologist Media Kit
HRT AUDIENCE PROFILE
HRT helps HR tech vendors to reach and build engagement with key HR execu�ves, decision-makers and thought leaders, who are driving the digital transforma�on of HR and championing innova�ons in workforce management. In under a year, HRT has won a huge subscriber base of prac�cing HR professionals across diverse industries – the early adopters of HR tech – as registered users and subscribers.
C-level Execu�ves, HR Directors and HR Managers, HCM Researchers, Head of People Science, Head of Workforce Solu�ons, SVP Human Capital Management, People Analy�cs Managers and Talent Acquisi�on Managers are just some of the �tles you could reach on this pla�orm.
C-LEVEL
VP
DIRECTOR
MANAGER
SPECIALISTS/STAFF
Other
Business Services
BFSI
Manufacturing
IT & ITES
Healthcare, Pharma & Biotech7%
10%
12%
13%
15%
43%
4© 2018-19 HR Technologist. All rights reserved. HR Technologist Media Kit
HRT EDITORIAL
News
The HR Technologist News sec�on provides unbiased views on a wide range of interes�ng HRtech updates - including, funding, partnerships, execu�ve appointments, mergers and acquisi�ons, product launches, sector specific informa�on, among a lot more. To share news items, press releases and �ps, please email: with the Subject: [email protected]
HRT Original Editorial Content
We produce a gamut of original, proprietary editorial content and research - including Staff Features, White Papers, eBooks and Buyers Guides - all designed to help HR Prac��oners build their knowledge, make more informed HR Tech decisions and drive op�mal business outcomes from HRTech investments. To know more, please email: with the Subject: Research [email protected]
HR Talk Interview Series
The popular HR Talk Execu�ve Interviews are widely quoted and shared on social media. In these ‘by-invita�on only’ interviews, we invite HR tech vendors, HR leaders and end-users (prac��oners) to share their learning and perspec�ves on HR tech. To nominate an Execu�ve, please email: [email protected] with the Subject: Interview
5© 2018-19 HR Technologist. All rights reserved. HR Technologist Media Kit
HRT PERSPECTIVES
6
Guest Author Program
HR Technologist invites CXOs and Execu�ves across ver�cals and HR tech categories to contribute original, thought-provoking and insigh�ul ar�cles, showcasing best prac�ces and learnings on their chosen topics of exper�se. To contribute a Guest Author [email protected] ar�cle, please email: with the Subject: Guest Author Program
HRT Mavens Panel
Our exclusive panel is an invite-only panel of experts across the key HR Tech MavensHR tech categories. They contribute their insights with periodic columns and ar�cles. To nominate an HRTech Maven, please email: [email protected] the Subject: HR Tech Maven
Community Contributors
The Community Contributor Program is a pla�orm for HR prac��oners across industries and levels to share their opinions and perspec�ves on various aspects of HRTech. To volunteer an original and exclusive byline as a Community Contributor, please email: with the Subject: Community [email protected]
© 2018-19 HR Technologist. All rights reserved. HR Technologist Media Kit
54%
North America
16%
Europe
13%
APAC
5%
South America
12%
Africa
Where Our Readers Come From:
HRT Event Partnerships
Planning a big launch for your HR tech product? Organizing an industry conference or business event? Our editorial strength and community reach makes us the ideal partner to generate online interest and create a buzz around your event. To invite HRT Editorial Partnership for your event, please email: [email protected] Subject: Event Partnership
What we can offer you:
— Interviews: Pre-event speaker interviews including a link back to your event landing page or company website (Exchange or Barter op�ons available)
— Digital Campaign: Banners on HRT site and other ac�ve social media channels
— Email Campaign: Pre and post event emails to HRT community members
— Newsle�er Promo�on: Choose from among our weekly and daily op�ons
7© 2018-19 HR Technologist. All rights reserved. HR Technologist Media Kit
GROW YOUR BRAND WITH HRT
HR Technologist offers more than display adver�sing to HR Tech vendors who want to engage with prospects via credible, relevant editorial content op�ons. Our brand building solu�ons help you Own Your Category by engaging with prospects at each stage of their buying journey with meaningful, editorial content. Our robust technology enables precise targe�ng, higher conversions and deeper insights into audience engagement for our select group of adver�sers and sponsors. Choose from:
— Select Advertorial Opportuni�es
Content Syndica�on across the Ziff Davis B2B digital media network—
Customized Outreach Programs: via email, social, webinars and newsle�ers—
Display and Na�ve adver�sing across the Ziff Davis B2B media network and on-— publica�on ad spots (Buyers Guides, White Papers, eBooks etc)
Omni-channel ABM solu�ons with custom content and targe�ng parameters.—
To learn more, email [email protected]
SALES CONTACTMukesh RajpurohitVP SalesHR Technologist
EDITORIAL CONTACTRadhika MukherjeeSenior EditorHR Technologist
© 2018-19 HR Technologist. All rights reserved.
