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Effective Storytelling
Sable K. Nelson, Esq.
Policy Analyst
NMAC
As we wait to start the
Effective Storytelling
webinar, be sure to…
Register to Participate in HIV/STD Action Day on Sept. 6th (if you haven’t already):
https://nmac.z2systems.com/np/clients/nmac/survey.jsp?surveyId=37&
Checkout the Action Day site: http://www.nmac.org/programs/hivstd-action-day/
For more information, please email [email protected]
For more information, visit:
http://www.nmac.org/programs/hivstd-action-day/agenda/
NOTE: For HIV/STD Action
Day on September 6th:
• You do NOT have to
research your U.S.
Senators or U.S.
Representative. NMAC
will research this for you.
• You do NOT have to
request a meeting with
your U.S. Senators or
U.S. Representative.
NMAC will set-up the
meeting for you.
This Webinar Will… Describe the current political climate of
Capitol Hill as it pertains to HIV-related
policy
Summarize the HIV/STD Action Day “asks”
Review the materials that will be in the
Action Day folders
➢ Discuss how to best use these resources to
enhance their advocating to protect key
HIV-related programs.
Provide attendees with
an opportunity to hear
from experts in the HIV
policy field about what
messages need to be
heard on Capitol Hill
and how to weave
personal narratives
into those messages.
If you have a question during
this webinar…
FYI: Everyone’s audio has
been muted by the
Presenter.
Current Political Climate of Capitol Hill
(as it pertains to HIV-related policy)
Matthew Rose
Manager
Treatment Division
NMAC
Annual Budget
Process
•The President submits a detailed budget request for the coming fiscal year, which begins on October 1
•Due by the first Monday in February
Step 1: The President's Budget
Request
•Congress usually holds hearings of authorizing and appropriating committees to ask administration officials about federal agency to justify funding requests
•These hearings generally start in February and run through the spring
Step 2: Congressional
Hearings•The federal House and Senate Budget Committees then develops its own budget resolution which sets the revenue and spending targets
•Due by April 15th
Step 3: The Congressional
Budget Resolution
•The federal House and Senate Appropriations Committees determine program-by-program funding levels in 12 separate spending bills
•Due by the September 30th
Step 4: Enacting Budget Legislation
TAKE HOME MESSAGE→ After the President makes
recommendations, the full House and Senate then vote on its own budget plan (only a majority vote is required to pass)
NOTE: Most HIV-related programing is determined in the Labor-Health
and Human Services-Education and Related Agencies appropriations bill
HIV Legislative Priorities
1. Protecting healthcare reform and the gains we
made towards ending the epidemic due to the
Affordable Care Act
For more information, visit:
http://www.nmac.org/programs/hivstd-action-
day/resources/
2. Funding critical HIV programs that help us end
the epidemic
For more information, visit:
http://federalaidspolicy.org/category/abac/
Ask #1: Restore Funding for the
Minority HIV/AIDS Initiative (MAI)
https://www.hiv.gov/federal-response/smaif/overview
Ask #1: Restore Funding for the
Minority HIV/AIDS Initiative (MAI) CON’T
HHS Program: FY2016 Final FY2017 Omnibus FY2018
President’s
Request
FY2018 House
Committee
HHS Secretary
MAI Fund
$53.9 m
(+$1.7 m)
$53.9 m
(+$0.0 m)
$0.00
(-$53.9 m)$0.00
(-$53.9 m)
SAMHSA Minority
AIDS
$116.2
(+$0.0 m)
$116.2 m
(+$0.0 m)
$98.5 m
(-$17.7 m)$98.5 m
(-$17.7 m)
On HIV/STD Action Day, we ask Congress to:
Support the HHS Secretary’s MAI Fund by ensuring there is not a $54 million in FY18 to programs
that “promote innovation, address critical emerging issues, and have established new
collaborations across Federal agencies” for racial and ethnic minorities.
Support the SAMSHA MAI by ensuring there is not a $17 million reduction in FY18 in critical
services that improve the HIV-related health outcomes for racial and ethnic minorities.
Ask #2: Lift the Budget Caps
The Budget Control Act (BCA) of 2011 set caps on discretionary
spending for FY 2012 through FY 2021.
When the cost of running the federal government exceeds either
an arbitrary amount or the gross revenue it brings during the
fiscal year, automatic across-the-board spending cuts (a
mechanism called sequestration) is initiated.
Sequestration subjects millions of Americans to suffering due to
senseless spending cuts that limit resources available for public
health research, prevention and treatment programs the HIV
community relies on.
On HIV/STD Action Day, we ask Congress to:
Act now to end sequestration.
Lift the budget caps to invest in America’s most critical services
Ask #3 Maintain Funding the
Domestic HIV PortfolioHHS Program:
HRSA
FY2016
Final
FY2017
Omnibus
FY2018
President’s
Request
FY2018
House
Committee
Ryan White
Program Total
$2.323 b
(+$4.0 m)
$2.319 b
(-$4.0 m)
$2.260 b
(-$58.8 m)
$2.323 b
(+$4.0 m)
Part A $655.9 m
(+$0.0 m)
$655.9 m
(+0.0 m)
654.6
(-$1.3 m)
$655.9 m
(+$0.0 m)
Part B: Care $417.7 m
(+$0.0 m)
$417.7 m
(+$0.0 m)
$413.9 m
(-$0.8 m)
$417.7 m
(+$0.0 m)
Part B: ADAP $900.3 m
(+$0.0 m)
$900.0 m
(+$0.0 m)
$898.6 m
(-$1.7 m)
$900.3 m
(+$0.0 m)
Part C $205.1 m
(+$.4.0 m)
$201.1 m
(-$4.0 m)
$204.7 m
(+$3.6 m)
$205.1 m
(+$.4.0 m)
Part D $75.1 m
(+$0.0 m)
$75.1 m
(+$0.0 m)
$75.1 m
(+$0.0 m)
$75.1 m
(+$0.0 m)
Part F: Dental $13.1 m
(+$0.0 m)
$13.1 m
(+$0.0 m)
$13.1 m
(+$0.0 m)
$13.1 m
(+$0.0 m)
Ask #3 Maintain Funding the
Domestic HIV Portfolio CONTINUEDHHS Program:
HRSA
FY 2016 Final FY 2017
Omnibus
FY2018
President’s
Request
FY2018 House
Committee
Part F: AETCs $33.6 m
(+$0.0 m)
$33.6 m
(+$0.0 m)
$0.00
(-$33.6 m)$33.6 m
(+$0.0 m)
Part F: SPNS $25.0 m
(+$0.0 m)
$25.0 m
(+$0.0 m)
$0.00 m
(-$25.0 m)$25.0 m
(+$0.0 m)
On HIV/STD Action Day, we ask Congress to:
Continue investing in the Ryan White Program that has seen
86% of its clients achieve viral suppression. Individuals who
are virally suppressed do not transmit HIV and have much
better health outcomes which saves the system money.
Ask #4 Maintain Funding for the
HIV & STD Prevention PortfolioHHS Program: CDC FY2017
Omnibus
FY2018
President’s RequestFY2018
House Committee
Total – HIV, Hep, STD, TB line $1.117 b(-$5.0 m)
$934.0 m(-$183.0 m)
$1.117 b(-$5.0 m)
HIV Prevention $788.7 m(+$0.0 m)
$640.1 m(-$148.6 m)
$788.7 m(+$0.0 m)
Viral Hepatitis $34.0 m(+$0.0 m)
$33.9 m(-$0.1 m)
$34.0 m(+$0.0 m)
STD Prevention $152.3 m(-$5.0 m)
$130.0(-$22.3 m)
$152.3 m(-$5.0 m)
On HIV/STD Action Day, we ask Congress to:
Continue investing in HIV prevention which lead to the current trends of
improving health and reducing new HIV infections from 2008 to 2014 by 18
percent. The prevention of 33,200 cases over these six years resulted in an
estimated cost savings in lifetime medical care totaling $14.9 billion.
Provide the CDC’s Division of STD Prevention a total of $192.3 million in
FY2018, an increase of $35 million over FY2016.
Ask #5: Increase Funding for HousingProgram FY2017
OmnibusFY2018 President’s Request
FY2018 House Committee
FY2018Senate Committee
HUD: HOPWA $356.0 m(+$21.0 m)
$330.0 m(-$26.0 m)
$356.0 m(+$21.0 m)
$330.0 m(-$26.0 m)
On HIV/STD Action Day, we ask
Congress to:
Fund HOPWA by additional $50
million in FY18 over the
current funding level of $335
million.
NOTE: the funding for the HOPWA program is determined in the Transportation,
Housing and Urban Development, and Related Agencies (T-HUD) appropriations bill
Let’s Hear from the HIV Policy Experts
What HIV-related messages need to be heard on Capitol Hill?
How do we weave our personal experiences into those messages?
Carl Baloney, Jr.
Director
Government Affairs
AIDS United
How to Have an
Effective Meeting
Plan Your Visit Carefully
Decide in advance what you hope to achieve and who you need to meet with to achieve
your goal. Pay close attention to the legislative calendars in your state and in Washington,
DC. For example, when Congress is in session, members are in Washington; during recess,
most members are in their home districts or states.
Figure Out What you Want to Show: Be sure to consider how what you're showing a policy
maker connects to the issue you want them to think about. For example, if you are trying
to make the case for why you need more funding for a program, it’s a good idea to show
them the need, as well as how you have usefully (and frugally) spent money in the past.
Effective Meetings CONTINUED
Educate about Your Issue(s)
Prepare for the meeting in advance. Bring copies of any fact sheets and position papers that
help explain or support your position, and be prepared to leave these materials with your
federal official and his/her staff. You should never bring documents you are not prepared to
leave behind.
State your Position and Tell a Personal Story
Be clear on what you are requesting and ask directly for his or her support. Don’t just recite
the issue paper or fact sheet. It is better to describe the personal impact of policy issues on
you, your business, community, fellow coalition members, and the state or region.
The Five-Minute Rule
You must prepare to deliver your message powerfully and effectively in no more than five
minutes. With the possible interference of votes, schedules running late, and last-minute
emergencies, that may be all the time you’ll have.
Overview of Action Day Folder Materials
Participant Folders
Participant Itineraries with
Point of Contact Information
Map of Capitol Hill
Talking Points
U.S. Senator Biography or
U.S. Representative Biography
Lobbying 101
Member/Staff Leave-Behind Folders
Short "Ask Document"
State and/or District Profiles
ABAC Chart
ABAC letter
Healthcare Goals Sheet
Relevant Op-eds (state dependent)
NOTE: This is the folder for you to keep. It is filled with information to help you prepare for your meeting.
NOTE: This is the folder for you to give to the Member and/or staffer that you meet with. There will be one folder per meeting.
Quick Recap
1. Building Blocks for Effective Advocacy Messages
2. Summary of HIV/STD Action Day “Asks”
Building Blocks for
Effective Advocacy MessagesEducate
Ask yourself: "what would I like my federal elected official and/or their
staff to know about my issue?“
State Your Position
Tell your federal elected official and/or their staff your primary legislative
ask(s).
Tell a Personal Story
It's not a enough to educate and state a position.
A federal elected official is more likely to act when they know how their
actions can change lives for the better or, the worse.
Make sure the decision-maker understands how their work impacts you and
your community.
Be Brief
You must prepare to deliver your message powerfully and effectively in no
more than five minutes.
Summary of HIV/STD Action Day “Asks”1. Restore Funding for the
Minority HIV/AIDS
Initiative (MAI)
2. Lift the Budget Caps
3. Maintain Funding the
Domestic HIV portfolio
4. Maintain Funding for the
HIV & STD Prevention
Portfolio
5. Increase Funding for HousingFor more information, visit:
http://www.nmac.org/programs/hivstd-action-day/resources/
Upcoming Webinars
How to Navigate the Hill
and Engage with Media DATE: Aug 31st
TIME: 3:00 PM – 4:00 PM ET
SUMMARY:
➢ This webinar offers a quick highlight of the logistics of getting around the Hill and the flow of events throughout the day.
➢ We will be diving into important information and answer the usual FAQs that will come up in your Hill visit.
❖ We are also looking for spokespeople who will work with
NMAC’s communication team to place local op-eds in the
mainstream, people of color, HIV, and LBGT press.
❖ Our team will work with you to generate content for
these pieces.
❖ If you would be willing to work with us on these
editorials, please contact Daniel Pino ([email protected])
or Chip Lewis ([email protected]).
For more information & to register:
http://www.nmac.org/programs/hivstd-action-day/webinars/
For more information on Action Day, or if
you have questions after the webinar,
please email [email protected]