Events are critical to the modern marketing strategy, and are increasingly recognized as a serious business discipline. The FME EXHIBITIONS & EVENTS SOURCE BOOK provides decision-makers with a targeted selection of specialist event resources and service providers for all aspects of event management, making it the marketing tool for event companies and event-related businesses.

EXHIBITIONS & EVENTS

EDITORIAL

Informative, thought-provoking articles are included in the Source Book to increase readership engagement and improve publication shelf-life. The simple, professional layout ensures that advertisers get maximum exposure as readers page through the Source Book, and pass it on to friends and colleagues. Headline Sponsors and Premium Advertisers can maximize brand value and boost their leadership profi le by contributing opinion pieces and editorial content.

HOW THE EXHIBITIONS & EVENTS SOURCE BOOK WORKS

The FME EXHIBITIONS & EVENTS SOURCE BOOK offers clients access to a suite of print and online advertising and marketing platforms, including the defi nitive printed Advertising Source Book, the Digital Source Book, a dedicated online business profi le and inclusion in a range of associated online marketing channels (quarterly newsletter, online press room facility).

SA’S TOP FINANCIAL WEEKLY PUBLICATION RATE CARD 2016

2016EXHIBITIONS

& EVENTSSOURCE BOOK

RATE CARD

A B O U T :

Exhibitions and Events 2016

The FME EXHIBITIONS & EVENTS SOURCE BOOK reaches leading decision-

makers including Corporate CEOs, MDs, CFOs and HR Managers.

These include subscribers of news publications as

well as leading Advertising Agencies, PR Companies

and Pharmaceutical Companies.

DEMOGRAPHIC SPREAD BY OCCUPATION

45%3025Business Owners

CEOs, MDs, Directors

High Level

Professionals

DEMOGRAPHIC BY EDUCATION LEVEL

Other

Technical Diplomaor certi� cate

University Degree

15%

25%60%

55%Earn above R25 000

45%Earn above R50 000

DEMOGRAPHIC BY MONTHLY INCOME

DEMOGRAPHICSO U R R E A D E R S :

SA’S TOP FINANCIAL WEEKLY PUBLICATION RATE CARD 2016

Informative, thought-provoking articles are included in the Source Book to increase readership engagement and improve publication shelf-life.

IMAGE HERE

SA’S TOP FINANCIAL WEEKLY PUBLICATION RATE CARD 2016

SOCIAL MEDIAWe use social media to drive traffi c to your articles published on Business Essentials website and encourage interaction among our business & social networks

WEB PROFILEPremium Business Profi le on the Business Essentials website for 12 months with Search Engine Optimisation (SEO)

PRESS ROOM (WEEKLY)Article and Pressroom facility affords ongoing communication with all your latest industry news, competitions, special events and accolades with SEO (unlimited content uploads weekly) to our corporate member database ensuring that you reach the right market

VIDEO• 60 to 90 seconds Interview with you or the person of your choice.• The video will be on Business Essentials website with a hyperlink to your website• The video will be hosted on You Tube and all relevant social media platforms. • In addition to your business profi le, the video will provide an effective • snapshot of your company’s brand and unique services.• Analytical Reports allow for tracking & measurement.

NEWSLETTEROur Quarterly newsletters are an excellent engagement platform to talk directly to key decision makers

DIGIZINE• Full Page Profi le in the Exhibitions & Events A5 digizine• The Digizine is updated every quarter• Distributed quarterly with Daily Maverick and OPSA (Offi ce Professionals South Africa)• The Digital publication is saved on our business partners’ desktop for daily use.• Your profi le page includes an active link directly to your website

BECOME A PREFERRED THOUGHT LEADERD I G I T A L M A R K E T I N G :

BECOME A PREFERRED THOUGHT LEADERO U R R A T E S :

CATEGORY ENTRY PRICE EX VAT

Single Page R28 500

Page next to Editorial R30 500

Page next to 1st Content R30 500

Page next to 2nd Content R30 500

Page next to 1st Index R30 500

Page next to 2nd Index R30 500

Double Page Spread (DPS) R55 000

Inside Front Cover DPS R60 000

Inside Back Cover DPS R60 000

FRONT COVER R100 000

BACK COVER R70 000

SponsorshipCover naming rights with FM Essentials, Inside Front Cover DPS,Outside Back Cover, Inside Back Cover, DPS Editorial on the sponsor.

R270 000

FULL DIGITAL PACKAGEIncluding: Single page in eMag, Online Web Profi le, Press Room Facilitywith unlimited content uploading, editorial partnership on newslettersand SEO.

R18 000

SA’S TOP FINANCIAL WEEKLY PUBLICATION RATE CARD 2016

All rates exclude VAT & Agency Commission

PRINT DISTRIBUTION

DIGITAL DISTRIBUTION

• Our digital partners are tech savvy, top level professionals from the following sectors:

• Corporate decision makers(CEO’s, MD’s, CFO’S, Procurement Offi cers & PA’s), who are thought leaders & buyers in business.

• Small & Medium Highly infl uential business owners and entrepreneurs

• Our partnership with has expanded our digital footprint extensively.

• The Daily Maverick news portal attracts 350,000 unique monthly viewers and has 30,000 newsletter subscribers

• Daily Maverick readers comprise of industry leaders, political heavyweights and University Graduates who are loyal to the website as well as the daily newsletter.

• OPSA has 20 000 weekly readers drawn from the private and public sectors in major cities throughout South Africa.

• Digital distribution reaches Southern African & African Chamber of Commerce

• Angola, Ethiopia, Rwanda, Zambia, Mozambique, Tanzania, Namibia,Botswana, Kenya, Uganda, DRC & East Business African Council.

FOR MORE INFORMATION

enquiries@businessessentials.co.za

HEAD OFFICE:Tel: 021 422 1156 • Fax: 021 424 7282Suite 405, Buitenkloof Studios, 8 Kloof Street,Gardens, Cape Town

www.businessessentials.co.za

DISTRIBUTION DATE 28 OCTOBER 2016

CONTENT TO CONSUMERSC O N N E C T I N G :

TOTAL REACH 433 000DISTRIBUTION DATE 17 OCTOBER 2016

• Our bluechip databases, are made up of key decision makers and industry leaders consisting of:

• Corporate senior management (CEO’s, MD’s, CFO’s)

• Top level professionals, who are thought leaders & buyers in business.

• Highly infl uential business owners and entrepreneurs

• Financial Mail subscribers>> DISTRIBUTION | 20 000 nationally

• Entrepreneur Magazine subscribers and regional outlets>> DISTRIBUTION | 5 000 nationally

• Strategic Distribution to Black Management Forum, NAFCOC, SACCI, NABC, Women in Business>> DISTRIBUTION | 3000