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Journal of Applied Research in Memory and Cognition 1 (2012) 1

Contents lists available at SciVerse ScienceDirect

Journal of Applied Research in Memory and Cognition

journa l homepage: www.e lsev ier .com/ locate / ja rmac

ditorial

Congratulations: It’s a journal!Beginnings are always exciting, and especially when they mark

he birth of a venture with unlimited value. Can one imagine a goalhat is more valuable than JARMAC’s mission: to promote under-tanding and solutions to real-world problems, and to do so withnnovative scientific methodology?

JARMAC’s goal is to explore the full range of real-world activ-ties that lend themselves to cognitive understanding: education,he military and national security, legal proceedings and investi-ations, industry and business, athletics, health and psychologicalell-being, spatial awareness and way-faring, communication,

conomic transaction, daily functioning and planning, develop-ent and aging. . .and a host of others. In short, we welcome

igh-quality research on any aspect of human behavior that is openo cognitive analysis.

JARMAC encourages and will give priority to innovative researchhat (a) examines societally important concerns, (b) uncovers newreas not yet examined, and (c) develops novel methods and solu-ions to existing problems. We are also receptive to theoreticalesearch that can be directed toward applied problems, but theuthor is then obligated to establish clearly the connection to real-

orld application. Conversely, we discourage submissions thatake minimal parametric variations on well established principles

nd phenomena. Ultimately, our goal is to populate JARMAC’s pagesith research that, through sheer brilliance, overcomes Mother

211-3681/$ – see front matter © 2012 Society for Applied Research in Memory and Cognoi:10.1016/j.jarmac.2012.01.001

Nature’s efforts to hide her secrets and protect the status quo.The ideal JARMAC article should leave researchers intellectuallyand aesthetically enriched, and should offer practitioners and end-users of our research new insights to understand and solve theirreal-world problems.

Some potential authors may have concerns about submittingarticles to a new journal. One look at our editorial board, hand-picked to include the leaders in our research community, shouldassure authors that their submissions will receive thorough andinsightful reviews, and that their JARMAC publications will havethe stamp of approval of the most respected scientists.

We look forward to expanding the frontiers of knowledge, andto applying our talents to understand and to improve the world weinhabit. Is there a better reason to be born?

Editor-in-ChiefRon Fisher ∗

Department of Psychology, Florida InternationalUniversity, 3000 N.E. 151st Street, North Miami, FL

33181-3600, USA

∗ Fax: +1 305 919 5964.E-mail address: fisherr@fiu.edu

Available online 13 January 2012

ition. Published by Elsevier Inc. All rights reserved.