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DISCLAIMER This document is strictly private, confidential and personal to its recipients and should not be copied,distributed or reproduced in whole or in part, nor passed to any third party.
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PROPOSAL WRITING: HOW TO MAXIMISE IMPACT - EXPERT INSIGHTS
FEBRUARY 21TH, 2019 2:00 – 3:20 PM
OUR SERVICES
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Eurofunding: information on European funds
Guide / Daily Monitoring / Email Alert
Calls for proposals / calls for tenders
Synthetic sheets of European programs
Our services: Eurofunding ‐ Training ‐ Consulting
14 modules
Tailor-made training
Eurofunding subscription included
Training: sessions on European funds
Our services: Eurofunding ‐ Training ‐ Consulting
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Project Development / Application Assistance
Support in project management
Assistance to fund managers
Our services: Eurofunding ‐ Training ‐ Consulting
Advice: assistance on European Funds
OBJECTIVES AND PROGRAMME
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Understand the expectations of the evaluators
Master the contractual obligations and main
definitions
Coming away with a strategy to achieve the highest
impact in terms of exploitation, knowledge
management, communication and dissemination
Proposal Writing: How to Maximise Impact - Expert InsightsObjectives:
2. IMPACT2.1 Expected impacts
2.2 Measures to maximise impacts
‐ Dissemination / Exploitation‐ Communication
Intellectual property /
Business plan/ PEDR
Outputs of the project to contribute to each of
the expected impacts mentioned in the work
programme under the relevant topic
Impact section in the H2020 application template
Look for the standard proposal templates
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Objectives Activities Results IMPACTSIMPACTS
On individuals, on structures, on systems
Short‐term, medium‐term, long‐term
Expected, real
How to define relevant impacts
> Demonstrate how the project aligns with the Europe 2020 strategy
> Quantify with indicators (KPIs)
Define relevant expected impacts
Describe your project’s impacts :
• Scientific: contributions for the scientific community
• Societal: contributions for EU citizens, quality of life, health, safety,training
• Socio-economic: number of jobs created, gains in competitiveness,productivity
• Exploitable: patenting, technology transfer, production and sale ofproducts, services
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And then go further than theexpected impact listed in the call !
Define relevant expected impacts
Expected impacts are listed in the topic: start with a table
Quantify these impacts (also use tables) !Define relevant indicators
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2. IMPACT2.1 Expected impacts
2.2 Measures to maximise impacts
‐ Dissemination / Exploitation‐ Communication
Intellectual property /
Business plan/ PEDR
Outputs of the project to contribute to each of
the expected impacts mentioned in the work
programme under the relevant topic
Impact section in the H2020 application template
3 DEFINITIONS
Communication : taking strategic and targeted measures for promoting the action and its results to a multitude of audiences, including the media and the public, and possibly engaging in a two‐way exchange
Dissemination : public disclosure of the results of the project, process of promotion and awareness‐raising. It makes research results known to various stakeholder groups in a targeted way, to enable them to use the results in their own work (Dissemination plan & WP)
Exploitation : use of the results during and after the project’s implementation. For commercial purposes but also for improving policies, and tackling economic and societal problemsrights
Potential to enhance capacity for innovation and production of new knowledge
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Activities
Project results
Exploitation &
Dissemination
Communication
Target Groups
Open Access!Reports, product / service development, licenses, standardisations…
Potential to enhance capacity for innovation and production of new knowledge
*for Academia, Research partnersNew courses / Chair / Publication / Further research Strengthen competences for their R&D business /new contract services Experiment and leverage models, policy useIPR commercial exploitation...
*for Industrial and commercial partnersImprove their services / offers / new technologies and servicesInfluencing policy changes IPR commercial exploitationAdd new technologies and services into their existing portfolios Evaluate alliances and cooperation schemes (PPP)
Define a specific strategy for each of the partners :
Potential to enhance capacity for innovation and production of new knowledge
DISSEMINATION AND EXPLOITATION
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DISSEMINATION AND EXPLOITATION
• Tables: expected Impact, target Groups and communication channels
• Plan for the Exploitation and Dissemination of Results (PEDR), Knowledge & data management Plan, Access rights
• Good understanding of the barriers and follow‐up steps
• You need to choose the most suitable form of IP protection, as well as the duration and geographical coverage
Potential to enhance capacity for innovation and production of new knowledge
IPR Management : you need to agree on issues such as access to background, ownership of the research results, nondisclosure agreement (NDA) and determining its terms and conditions
Define joint ownership in the Consortium Agreement & separate joint ownership agreement
Valour users/stakeholders’ contribution in this production and sharing of new knowledge, by specifying how they will be committed (signed protocols, adhesion to services, …)
In your data management plan: list the example of reference data being collected throughout the project & how they will be dealt with (security wise mainly)
Potential to enhance capacity for innovation and production of new knowledge
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Article 29.2 Grant Agreement
Free access to publications resulting from funded projects
Articles directly and immediately accessible to the public. The author is also the payer (eligible)
Self-archiving: authors deposit copies of their articles on an open archive (example: "HAL").
Free access can be delayed up to 6 months (12 months for SHS).
Link with the compulsory WP
Build your strategy by asking 3 questions:
• What are the objectives and messages?
• Who are the target audiences (beyond project’s community)?
• With what media of communication?
COMMUNICATION
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Effectively communicate the project activities and results to appropriate target audiences
Partner?
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COMMUNICATION
Project members WP leaders
Newsletter
Collaborative space on the web (information exchange platform)
Workshops
Good practices of cooperation
Academic, scientific community Industrial, SMEs Policymakers (EC / State / Region) General public, civil society
Publications
Conferences, summer schools, exhibitions
Policy brief
Graphic charter (logo, website, newsletter)
Brochures
Website (.eu), video, e‐debate
Effectively communicate the project activities and results to appropriate target audiences
COMMUNICATION
+ Internalcommunication needs also to be
tackled
Effectively communicate the project activities and results to appropriate target audiences
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Short explicative text to describe any barriers/obstacles to these impacts and how to overcome them
Quantitative and qualitative data improves evaluation potential
Do not forget to ensure visibility of EU funding
Use the self evaluation check-list !
Effectively communicate the project activities and results to appropriate target audiences
[email protected] [email protected]
Q&A ?
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Welcomeurope offers assistance throughout the process :
161 Rue Montmartre, 75002 Paris - FRANCETel : +33 (0)1 42 54 60 64
Thank you foryour attention and best chance of success in
your projects !
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Welcomeurope SAS 161, Rue Montmartre
F – 75002 Tel 33 (0) 1 42 54 60 64/ Fax 33 (0) 1 42 54 70 04
Email [email protected] Web www.welcomeurope.com
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