CPhI 365Digital Solutions.Position your company at the heart of the pharmaceutical industry with targeted brand awareness activities, lead generation and thought leadership campaigns.

WHY CPhI?

Leverage our in-depth industry knowledge, editorial expertise and global reach.

ABOUT CPhIFor over three decades, CPhI has brought together the international pharmaceutical industry and built an extensive and global community through its worldwide events and digital platforms.

If you’re looking to reach an audience in the pharmaceutical market, CPhI is the partners you need to help deliver your targets.

CPhI has a database of 300,000+ pharma professionals spanning the globe and the supply chain. Through our live and virtual events, 365 digital content offerings and our marketplace, CPhI-Online, we unite the global pharma industry.

TOP 5 PRODUCT CATEGORY INTEREST

Top 5 primary business activity

Active Pharmaceutical

Ingredients

Finished Dosage Forms

ContractServices

Pharmaceutical Products / ATC Coding

Custom Manufacturing

#1 #2 #3 #4 #5

Pharmaceutical Company -

Generic Finished Products

Distributor

PharmaceuticalCompany -

Innovator Finished products

Consultancy API Producer

18% 13% 10% 5% 4%

WHETHER YOU’RE LOOKING FOR LEADS,VISIBILITY OR REACH, WE HAVE A SUITEOF PRODUCTS TO MEET YOUR NEEDSTo attract and retain a defined audience, you need a consistent strategy to build trust and engagement. With your guidance, our team of experts creates powerful, targeted campaigns that resonate well with the pharmaceutical audience, achieve your objectives and delivers results.

Brand AwarenessRaise awareness of

your company, product or solution

with display advertising and

sponsorship.

Lead GenerationGenerate qualified,

engaged, GDPR-compliant

leads to build your company's pipeline

and grow your revenue.

Thought Leadership

Build your brand’s credibility, establish

subject-matter expertise and

discuss your areas of specialism.

Contact us to discover thesolutions available

Multi-Channel CampaignsYears of industry experience show that story-telling campaigns with multiple touchpoints, drive improved and sustainable results. These multi-channel campaigns are cost-effective, achieve multiple objectives and deliver a higher ROI then standalone items.

WEBINARS

Webinars/Online Virtual Events mean connecting LIVE with your audience through a platform and conducting an online seminar by various engagement tools like Presentation, Q&A, Polls, Survey and eLearning.

THE INTERESTED COMPANY TO GAIN• Opportunity to interact with the industry, reach out to the

wider database of CPhI• To get in touch with the existing customers• Gain new leads / customers• Attendee data• Brand visibility

INR 400,000USD 6500

DIGITAL SHOWCASE

Showcase your products via an online exhibition also known as a virtual exhibition. Below are a few key benefits of a Digital Showcase:

Event hosts and exhibitors save a ton on resourcesSave a ton of money on travel, lodging, promotional items, and other costly expenses typically associated with trade shows.

Virtual events bring more attendees (a.k.a. qualified leads) Virtual conferences are easier for attendees to join because there is no travel involved (Particularly international) & there is no minimum space requirement

Big data captures crisp informationReports and analytics track every move attendees make. You know how they came, where they went, what they did, with whom they chatted, what they tweeted, which videos they watched, etc.

Various forms of media enhance the sales experience Virtual trade shows often integrate instant messaging, seminar technologies, podcasting, and other means of communication into a single, smooth operating environment.

DIGITAL SHOWCASEPARTNERSHIP PACKAGES AVAILABLE

PLATINUM PARTNER• 30 Min Speaking slot

• Most Prominent Exhibit Space in the first frame of the exhibit Hall

• Networking Lounge access

• Onsite branding on the lobby page

• Video during session breaks

• Logo on all the co-branded material with sponsorship tag

• Mention in the Event press release with the sponsorship tag

• Access to all Attendee Data to your booth

GOLD PARTNER• Seat in the panel Discussion or a 10

min speaking slot

• Exhibit Space in the first frame of the exhibit Hall

• Onsite branding on the lobby page

• Logo on all the co-branded material with sponsorship tag

• Mention in the Event press release with the sponsorship tag

• Access to all Attendee Data to your booth

SILVER PARTNER• Exhibit Space

• Logo on all the co-branded material with sponsorship tag

• Mention in the Event press release with the sponsorship tag

• Access to all Attendee Data to your booth

Platinum INR 7,50,000

GoldINR 5,00,000

SilverINR 2,50,000

USD 11000 USD 8000 USD 4000

PODCASTSPodcasts are the perfect environment to raise your brand awareness with an engaged audience and position yourself as a thought leader. We will work with you to turn your key commercial message into an engaging script

Our Podcast Series brings to you lively up-close discussions from key pharma industry minds on the thoughts and ideas shaping the Industry. Get firsthand insights into the latest product innovation in the industry and the most relevant current discussion and disruptions driving the industry. This is your chance to get your products featured on the CPhI Podcast series.

INR 75,000USD 1500

E-SURVEYS CAMPAIGNS

Key part of every Marketing and strategy approach and planning is survey from Industry. You can now conduct E-surveys by reaching out your questionnaires to the Pharma Industry and gauge to understand your step forward in your brand or product strategy.

per email shot of 5k database

INDUSTRY NEWSLETTER

Industry newsletter to engage the industry with current trends and the latest buzz.

INR 200,000 INR 300,000USD 3000 USD 4500

DISPLAY ADVERTISING

Increase your Brand Awareness

Generate brand awareness for your product, company or solution through display advertising.

CPhI Online has over 125,000+ unique monthly, web visitors and our newsletters reach a subscriber base of 119,000+. A perfect first step to create awareness, reach new Pharma customers and build positive brand perceptions.

What's on offer:▶ Online Display Ads▶ CPhI Weekly Newsletter Banner

125,000+unique monthly, web visitors

119,000+subscriber base

ONLINE DISPLAY ADS

Build brand and product awareness to increase traffic, nurture potential customers, improve lead quality, drive additional sales and upsell your products and services.

▶ Promote your company, products and solutions to a global audience

▶ Benefit from specific targeting, ensuring maximum value from your marketing budget

▶ Optimize the performance of future ads with ongoing analytics

▶ Available on CPhI-Online.com and across our

event websites

Floor Ad (1200 x 90)

Fixed, adhesion ad unit that sits at the bottom of the page, remaining in the user’s view as they scroll

€750 / $848 per week

Leaderboard Banner (728 x 90)

Highly visible units at the top or bottom of the page

€500 / $565 per week

DISPLAY AD IN CPhIONLINE WEEKLY NEWSLETTER

Our weekly newsletter allows you to raise awareness for your business, product or service in an effective way to over 119,000+ pharma professionals.

Top position

€1,000 / $1,130Bottom position

€500 / $565

LEARNING LABPitch your company, product or solution to a global Pharma audience in a 20 min pre-recorded video

Key benefits:Raise your brand awareness with our Learning Lab - a chance to pitch your product or solution to the CPhI audience. A great way to drive qualified leads for business and build your pipeline.

Package includes:▶ One time sign up to a 12-month Platinum

Account: Benefit from maximum exposure throughout the platform, generate high-quality, engaged leads and be recognized as a trusted partner

▶ 20-minute pre-recorded video presentation - content and speakers provided by the client

▶ On-demand version hosted on CPhI-Online.com which will be gated for three months and open access thereafter

each additional session

€9,800 / $11,075

€5,000 / $5,650Already have a Platinum Account subscription? Add a Learning Lab for just €5,000 / $ 5,650

▶ Receive a data list of qualified and GDPR-compliant leads (subject to opt in) for your session.

▶ Data list to include name, company name, job title, email address and country

▶ MP4 provided post event▶ Learning Lab hosted in a central hub for videos &

downloads on CPhI Online with links directly back to your Company Showcase

▶ Learning Lab promoted in one edition of the CPhI Online Weekly newsletter

▶ 1 x social media post promoting your session

Interested in a Learning Lab but have a smaller budget?

Choose a Learning Lab Light Package giving you access to a Platinum Account for a limited time of two months.

€6,150 / $6,950

WHITEPAPERHost your own whitepaper on CPhI Online to attract a pre-engaged pharmaceutical audience, and benefit from a one time distribution to the CPhI Online Weekly Newsletter subscriber base.

Key benefits:▶ Show your industry expertise, product announcements, or

subject matter perspective blogs within our trusted editorial environment – a great chance to establish yourself as a thought leader

▶ Generate leads to help you build your pipeline and drive brand awareness though the extended exposure on CPhI-Online.com

Package includes:▶ Hosted on CPhI Online and gated for three months – you will

receive all the GDPR-compliant leads (subject to opt in). Thereafter the whitepaper will be open to access

▶ Promoted in one edition of the CPhI Online Weekly Newsletter which has a subscriber base of 119,000+

Per whitepaper per month€4,000 / $4,520

FEATURED ARTICLEDo you have content that you want to share with the CPhI Community? Cement your brand's credentials as a thought leader.

Key benefits:Promote your content to over 119,000+ pharma professionals, grow your brand awareness and establish thought leadership in an effective way

Package includes:▶ Hosting your article on CPhI Online▶ Your article included in one edition of

the weekly CPhI Online Newsletter (119,000+ subscribers)

Is there a topic you want to bring to market but need editorial support on creating?

Our team can produce the content for you

€4,000 / $4,520€2,000 / $2,260

TREND REPORT

Content▶ Full-page advertisement in the document▶ Report introduced by your subject matter expert▶ Interview with your subject matter expert▶ Branding – your logo on every page▶ Opportunity to add to the report focus and discussion topics to

align with your business goals▶ Once finalised, the report is yours to use and promote as you wish

Promotion▶ Included in one edition of the CPhI Newsletter – (119,000

subscribers)▶ Hosted on the CPhI Online gated for 6 months and open access

thereafter.▶ One Social Media post across CPhI Channels:▶ Twitter – 11,000 followers▶ Facebook – 34,000 fans of the page▶ LinkedIn – 11,000 followers, 14,000 group members

Upcoming reports include India, China, Sustainability - contact your Account Manager for further information on topics

€10,000 / $12,000

TARGETED SOCIAL MEDIA CAMPAIGNS

Tier 1 | Social Updates▶ 2-Week Campaign▶ Two messages related to the purchased product▶ Facebook: 35,000 Followers▶ LinkedIn: 11,000 Followers▶ Twitter: 11,500 Followers▶ Instagram: 1,753 Followers

€1,500 / $1,8001 Social Media Post per Week

Tier 2 | Social Advertising▶ 4-Week Campaign▶ Custom Social Advertisement▶ An audience of your choice through selections in the

CPhI DataCard▶ Reach over 1,000,000 professionals (subject to

selection)

€2,500 / $3,0002 Social Media Post per Week

https://www.cphi.com/india/en/home.html Follow us on:

KETKI KARKHANISEmail: ketki.karkhanis@informa.comMobile: +91 9819649055