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Income'genera+on'from'digital'opportuni+es'
Chris&Champion&[email protected]'
'
'
Director'Interna+onal,'Ins+tute'of'Public'Works'Engineering'Australasia'
SecretaryAGeneral,'Interna+onal'Federa+on'of'Municipal'Engineering'
'
Principal'Consultant,'Chris'Champion'Consul+ng'Pty'Ltd'
Living'in'a'world'of'rapid'change'
Need'to'maintain'our'relevance'
Greatest'compe++on'is'
digital'disrup+on'
Digital'also'offers'new'opportuni+es'
Embrace'technology'as'an'opportunity'for'associa+ons!'
1' 2'
3' 4'
4'examples'for'embracing'change'
Convert'to'eBooks''
2'
3' 4'
4'examples'for'embracing'change'
Convert'to'eBooks''
Go'beyond'webinars'
3' 4'
4'examples'for'embracing'change'
Convert'to'eBooks''
Go'beyond'webinars'
Grow'your'market' 4'
4'examples'for'embracing'change'
Convert'to'eBooks''
Go'beyond'webinars'
Grow'your'market'
Heaps'of'others'
4'examples'for'embracing'change'
1' 2'
3' 4'
Convert'your'hard'copy'to'eBooks'
Back'to'main'
• Maintain'security?'• Simple'PDF'conversion?'• PC’s?'iPads?'• Integrate'with'bookshop?'
www.Edi+onGuard.com'
1'
2'
3'
4'
Back'to'main'
• Secured'documents'• Upload'PDF'or'ePub'files'• Works'on'up'to'5'devices'• API'integra+on'or'other'
www.Edi+onGuard.com'
1'
2'
3'
4'
Back'to'main'
1'
2'
3'
4'
Back'to'main'
• Suit'small'or'larger'orgs'
• Increase'income'
• No'prin+ng'costs'• Business'innova+on'
www.Edi+onGuard.com'
1'
2'
3'
4'
Back'to'main'
1' 2'
3' 4'
Go'online'with'Professional'Cer+ficates'
Back'to'main'
• A'need'between'RTO'&'Universi+es'
• Use'your'brand,'profile'• Online'Professional'Cer+ficate'
1'
2'
3'
4'
Back'to'main'
• Goes'beyond'webinars'• 8'modules'over'12'weeks'
• High'touch'learning'• Highly'interac+ve'• Assessment'introduced'
1'
2'
3'
4'
Back'to'main'
• Breakeven'at'50;'50%'profit'at'100'registra+ons'
• $2,600'to'register'• 10%'interna+onal;'33%?'• New'global'opportuni+es'
1'
2'
3'
4'
Back'to'main'
• Rural'&'remote;'global'
• Less'travel,'hotel'costs'• Increased'revenue'• Disrup+ve'technology'
1'
2'
3'
4'
Back'to'main'
1' 2'
3' 4'
Grow'your'market'with'private'communi+es'
Back'to'main'
• Higher'logic'• Single'best'decision!'• 4,000'cf.'20,000'contacts'• Market:'5'x'membership'
1'
2'
3'
4'
Back'to'main'
• Freemium'model'
• OptAin'everyone'• Seed'discussion'• Increase'engagement'
1'
2'
3'
4'
Back'to'main'
1' 2'
3' 4'
Heaps'of'other'opportuni+es'from'digital'
Back'to'main'
• Not'just'income,'costs'
• Service'opportuni+es'• Global'opportuni+es'• About'constant'innova+on'
1'
2'
3'
4'
Back'to'main'
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2'
3'
4'
Back'to'main'
Your Guide To Mentoring Excellence [oversubscribed]
http://artofmentoring.net
1'
2'
3'
4'
Back'to'main'
conference app
1'
2'
3'
4'
Back'to'main'
single join page
1'
2'
3'
4'
Back'to'main'
daily blogs > dynamic customised newsletters
1'
2'
3'
4'
Back'to'main'
growing our LinkedIn group
600 > 1,800
40% open rates
global opportunities
Convert'to'eBooks''
Go'beyond'webinars'
Grow'your'market'
Heaps'of'others'
4'examples'for'embracing'change'
Reduce'costs'
Increase'revenue'
Increase'service'
Global'&'other'opps'
embrace'digital'disrup+on'
Monthly visits 5x increase from 4,000 to 21,000+ hits per month
Website launched
Communities (private forums) launched
New communication launched (eNewsletters, events emails and magazine)
NZ members start receiving emails from centralized database following merger with IPWEA
IPWEA'Website'Hits'2012A2015'
IPWEA'Membership'Growth'1997A2015'
0'500'
1,000'1,500'2,000'2,500'3,000'3,500'4,000'4,500'
IPWEA'Under'35’s'Growth'
0'
50'
100'
150'
200'
250'
300'
350'
400'
450'
2013' 2014' 2015'
Under&35&Membership&
Under'35'Membership'
Year&
No.&
%&Members&
2013'
180'
6%'
2014'
300'
9%'
2015'
420'
11%'
Embrace'digital'as'an'opportunity'for'associa+ons!'
Income'genera+on'from'digital'opportuni+es'
Chris&Champion&[email protected]'
'
'
Director'Interna+onal,'Ins+tute'of'Public'Works'Engineering'Australasia'
SecretaryAGeneral,'Interna+onal'Federa+on'of'Municipal'Engineering'
'
Principal'Consultant,'Chris'Champion'Consul+ng'Pty'Ltd'