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DEVELOPING THE NEXT GENERATIONOF BUSINESS LEADERS IN A GLOBALIZED ECONOMY
WHAT’S CHINA WEEK PROGRAM
The program has been developed from a proven course structure and is specifically tailored
to suit Global MBA program’s needs. It focuses on building strategic and leadership capabil-
ities of business professionals who have global responsibilities, allowing them to gain
insights on the implications of globalization and the transformation of China. Through the
curriculum, the world-renowned faculties, and the high-level business executive alumni
network of CKGSB, the MBA students will have access to exciting new ideas, ground break-
ing research and innovative business practices originated from China.
CHINA03 04
CHINA0404
China Module consists of
6 academic sessions examine specific business and economic issues in the
context of China.
2 company visits to leading companies in China allow students to familiarize
themselves with the “day-to-day” operations of enterprises in China.
Intercultural and social activities can provide the participants the opportunity
to interact socially and culturally through organized events.
CKGSB OVERVIEWEstablished in Beijing in 2002 with generous support
from the Li Ka Shing Foundation, CKGSB is a private,
non-profit, independent educational institution. The
school offers innovative MBA, Finance MBA, Executive
MBA, Finance EMBA, DBA and Executive Education
programs. CKGSB’s mission is to generate differentiat-
ed insights through engaging its world-class faculty
who are global authorities in their respective fields,
with the goal of developing existing and aspiring busi-
ness leaders for a new era of global business both in
China and beyond.
CKGSB OVERVIEWEstablished in Beijing in 2002 with generous support
from the Li Ka Shing Foundation, CKGSB is a private,
non-profit, independent educational institution. The
05 06
2016 CHINA WEEK SCHEDULE*
07 09
TUESDAY 30 AUGUST
WEDNESDAY31 AUGUST
THURSDAY1 SEPTEMBER
FRIDAY2 SEPTEMBER
SATURDAY3 SEPTEMBER
8:30-9:00
9:00-12:00 New Developments inChinese FinancialMarkets by Prof. LI Haitao
9:00-12:00Comparing leadership in China context with Western ways By Prof. Yan Aimin
9:00-12:00Strategies for Entering the Chinese MarketBy Prof. TENG Binsheng
9:00-12:00 9:00-12:00The Future of Made in China By Prof. Edwin Keh
Welcome remark
13:30-16:30
12:00-13:30 Lunch at CKGSB
12:00-13:30 Lunch at CKGSB
12:00-13:30Lunch at CKGSB
12:00-13:30 Lunch at CKGSB
12:00-13:30 Free Lunch
City Tour
Welcome Dinnerat CKGSB
Free night Free night Free night Free night
13:30-16:30China's Transformation and Its Global Implications By Dean XIANG Bing
13:30–16:30Company Visit(Baidu)
13:30-16:30Company Visit(Didi)
Free Afternoon
* The program matrix is illustrative and subject to change.
T W T F S
Internet & Big Data Marketing in China by Prof. Li Yang
Ph.D., Pennsylvania State UniversityAssociate Dean for Alumni AffairsProfessor of Management
Prof. Yan AiminComparing leadership in China context with Western ways
To understand the way the mind works and its impact on leadership and decision making is critical.
Moreover, there are distinct ways of thinking between Chinese and American executive. The
purpose of this interactive session is to explore the way the mind influences decision making and
offer a comparison analysis between East and West.
China's Transformation and Its Global Implications
PROF. BING XIANG
Ph.D., University of AlbertaProfessor of China Business and GlobalizationCKGSB Founding Dean
This course primarily examines the globalization of the Chinese indigenous companies. It also
explores the dynamics of competition and collaborations of the MNcs, state-owned enterprises
and private companies in China.
Ph.D., City University of New YorkAssociate Professor of Strategic ManagementCKGSB Associate Dean of European Campus
Prof. TENG BinshengStrategies for Entering the Chinese Market
The purposes of this course are to provide an understanding of the concepts, issues, and processes
related to making strategic alliances and joint ventures, to sharpen analytical skills via real world
alliance and joint venture cases, and to develop an appreciation of how firms develop strategic
alliances within the unique constraints of Chinese business environments.
Internet & Big Data Marketing in China
Prof. Li Yang
PhD, Columbia Business SchoolAssistant Professor of Marketing
This course will go over many important topics regarding marketing in China, such as the macro-
economic condition and its implication to the market, consumer segmentation, market competition
and regulation. It also provides guidance to marketing strategy in China.
09 10
Ph.D., Pennsylvania State UniversityAssociate Dean for Alumni AffairsProfessor of Management
Prof. Yan AiminComparing leadership in China context with Western ways
To understand the way the mind works and its impact on leadership and decision making is critical.
Moreover, there are distinct ways of thinking between Chinese and American executive. The
purpose of this interactive session is to explore the way the mind influences decision making and
offer a comparison analysis between East and West.
1010