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DEPOT
RETAIL LEASING PRESENTATION
AN ICONICRETAIL
DESTINATIONThe Starrett-Lehigh Depot represents an extraordinary
opportunity for retailers to establish a presence in one of New York’s most iconic buildings.
Consumers from within the building and from the surrounding neighborhoods will naturally frequent this exciting new enterprise,
whose dining, shopping, fitness, arts, and events programming will make it a must-visit destination.
A CITY BLOCK OF CURATED RETAILMore than a market, The Depot is a marketplace
of ideas. Starrett-Lehigh has always beena cradle of innovation—The Depot brings energyand engagement to everyday shopping through
inventive programs designed to redefineand reinvigorate retail.
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ENORMOUS AND ECLECTIC, THE DEPOT OFFERS AN ARRAY OF FLEXIBLE SPACES
FOR FOOD, FITNESS, RETAIL, ESSENTIALS, EVENTS, AND MORE.
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MODERN MENUSA thoughtfully selected mix of artisanal food and drink establishments will
serve the sensibilities of the thousands who work in the building as well as those in the surrounding neighborhood of West Chelsea and beyond.
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INNOVATIVE SPACESThe Expo is a unique space where companies can stage events,
pop-ups, parties, fashion shows, art installations, and promotions.
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WITH OVER 5,000 SF, THE EXPO FEATURES STATE-OF-THE-ART MULTIMEDIA CAPABILITIES
FOR YOUR NEXT BRAND ACTIVATION.
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SHOPS EATS
26TH STREETThe 7,200+ RSF on 26th Street will be West Chelsea's
next fine dining destination; the opportunity for a flagship restaurant with corner exposure on 11th Avenue.
Alternatively, the space can be demised to create a collection of traditional in-line retail such as shopping,
quick bites, and more.
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FITNESS HUB
27TH STREETWith over 10,000 square feet designated as
“The Fitness Hub”, locals, employees, west-siders, and tourists alike will never have to miss a workout again.
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WEST 35TH
WEST 34TH
WEST 23RD
WEST 14TH
WEST 33RD
WEST 31ST
WEST 30TH
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WEST 26TH
WEST 25TH
WEST 22ND
WEST 21ST
WEST 20TH
WEST 19TH
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HU
DSO
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SEV
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HTH
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TH A
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TEN
TH A
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ELEV
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THE HIGH LINE
GALLERYDISTRICT
CHELSEA
MEATPACKINGDISTRICT
HUDSONYARDS
CHELSEA PARK
PIER 66
PIER 64
PIER 57
PIER 54
CHELSEA MARKET
CHELSEA PIERS
MCKITTRICK HOTEL
HUDSON RIVER GREENWAY
HUDSON RIVER PARK
CHELSEA WATERSIDE PARK
HOTEL AMERICANO
THE HIGH LINE HOTEL
ANDREA ROSEN GALLERY
PACE GALLERY
DIA ART FOUNDATION
MATTHEW MARKS GALLERY
THE VESSELTHE SHED
PRINTED MATTER
UBER TECHNOLOGIES
DNA MODEL MANAGEMENT
FRYING PAN
BOTTINO
EMPIRE DINER
LA COLOMBE
PORCHLIGHT
COOKSHOP
FIT
AVENUES SCHOOL
MIDTOWN TENNIS CLUB
BUDDAKAN
SVA THEATRE
BILLY’S BAKERY
APPLE
BUMBLE AND BUMBLE
HIGHLINE BALLROOMSOULCYCLE
IAC
GAGOSIAN
DAVID ZWIRNER
STORY
AESOP
NEIMAN MARCUSMUJI
ATHLETA
TAO DOWNTOWN
ROOT NYC
USPS
JAVITS CENTER
R/GA
INTELLIGENTSIA
DREAM DOWNTOWN
WILD INK
A STRATEGIC LOCATION
As the Meatpacking District continues to race north along the High Line, Chelsea finalizes
its westward development, and Hudson Yards completes Midtown West’s final frontier,the Starrett-Lehigh building will occupy
the geographic center of a whole new universe.
West Chelsea real estate has experienced, and continues to experience, massive growth. Recent commercial
tenants such as IAC and in particular Google, which continues to expand its campus in the neighborhood, are transforming the area into the tech and media district.
In residential, there are 4,400 units across 12 new buildings being constructed, which will increase the attractiveness
of the area to retailers.
Further north sits Hudson Yards, the largest private real estate development in the history of the United States.
Hudson Yards will bring tens of thousands of residents, tourists, and employees to the neighborhood—with a host
of businesses, including L’Oréal, Time Warner and its subsidiaries CNN, HBO, and Turner Broadcasting, BlackRock, Boston Consulting Group, Wells Fargo Securities, and more.
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A HUB ON THE HUDSON Starrett-Lehigh sits in close proximity to great shops,
galleries, restaurants, and residences as well as the parks, piers, and bike and running paths that thread the waterfront from Hudson Yards to the Financial District.
All of these venues will deliver traffic to The Depot, increasing its profile and desirability.
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MCGARRYBOWEN - SEQUENTIAL BRANDS - JOHNSON & JOHNSON - RALPH LAUREN - CLUB MONACO - UNDER ARMOUR - CANADA GOOSE - BODUM - MORGANE LE FAY
- DILLER SCOFIDIO + RENFRO - LITTLEBITS - HAYNES ROBERTS - SCHOOL OF VISUAL ARTS - SECURITY INDUSTRY
SPECIALISTS - SURFACE MEDIA - VESTIAIRE COLLECTIVE - OXO - CENTRE FOR SOCIAL INNOVATION - MARCHESA
A BUILT-IN CUSTOMER BASEStarrett-Lehigh is the iconic home to New York’s creative class.
Artists, photographers, designers, dreamers, and doers have infused this amazing building with energy, innovation, and excitement
for decades. They demand the best and in turn reward excellence with their loyalty and patronage.
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RETAILERS WILL IMMEDIATELY BENEFIT FROM THE IN-HOUSE AUDIENCE OF OVER 5,000
CONSUMERS WHOSE NEEDS AND DESIRES PERFECTLY ALIGN WITH THE OFFERINGS THE
DEPOT IS DESIGNED TO PROVIDE.
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4,400RESIDENTIAL UNITS IN 12 NEW BUILDINGS
UNDER CONSTRUCTION
5,000+EMPLOYEES WORK IN THE BUILDING
EVERY DAY—CREATING A STEADY FLOW OF RETAIL TRAFFIC
20,000VISITORS EVERY WEEKEND TO THE NEIGHBORING
HIGH LINE PROVIDE A YEAR-ROUND DRAW FOR TOURISTS AND LOCALS ALIKE
220WORLD-CLASS ART GALLERIES IN
THE WEST CHELSEA NEIGHBORHOOD
500ACRES OF WATERFRONT AND PUBLIC GREEN SPACE
IN ADJACENT HUDSON RIVER PARK
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17 MILLIONSF OF COMMERCIAL AND RESIDENTIAL SPACE
COMING TO THE NEIGHBORHOOD BY 2025
$4,100AVERAGE MONTHLY RENT IN A GROWING,
AFFLUENT NEIGHBORHOOD
$2.1 MILLIONAVERAGE CONDO SALE IN THE IMMEDIATE
VICINITY—A LEADING SUBMARKET OF NEW RESIDENTIAL CONSTRUCTION AT $3,000 PSF
2.3 MILLIONSF OF OFFICE AND RETAIL SPACE—MAKING
STARRETT-LEHIGH A CREATIVE POWERHOUSE
200,000SF LARGER THAN THE EMPIRE STATE BUILDING (2.1 MILLION SF) AND 3.5X THE SIZE OF MoMA
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THE LARGEST SPACES IN THE CITYMeasuring over 40,000 square feet, the retail floor plate is nearly the size of a football field.
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FLEXIBLE AND CUSTOMIZABLE SPACEThe massive ground floor will be wholly dedicated
to an entirely new retail enterprise, with an incredible range of artisanal dining, shopping, art,
and entertainment offerings. N N
1. 27TH STREET RETAIL
2. EXPO SPACE
3. FOOD HALL
4. 26TH STREET RETAIL
THE DEPOT: FLEXIBLE AND CUSTOMIZABLE SPACE
The massive ground floor will be wholly dedicated to an entirely new retail enterprise, with an
incredible range of artisanal dining, shopping, art, and entertainment offerings.
1. 27TH STREET RETAIL10,563 SF
2. EXPO SPACE FLEXIBLE EVENT SPACE5,557 SF
3. FOOD HALL13,024 SF
4. 26TH STREET RETAIL7,208 SF
QUICK FACTS Ceiling height in market stalls is 9'6" — Ceiling heights are up to 21' — 26th Street side has open-bay potential — Floor loads conducive to high-capacity equipment
and staging — State-of-the-art renovation, allowing for flexibility in usage — Window replacement storefront upgrades
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BRANDING OPPORTUNITYThe design of the larger market spaces celebrates the industrial heritage of the Starrett-Lehigh building—
while the stalls are also crafted for flexibility, allowing each vendor to maintain their own brand presence.
Within the stall system, each vendor can customize signage and materials in a way that is unique
to their brand yet maintains harmony with the larger experience.
15' MAX PREMIUM FINISH
OPEN NEON OR HALO-LIT TENANT SIGNAGE
9'6" BOTTOM OF SOFFIT
7'6" BOTTOM MENU ASSEMBLY6'8" BOTTOM HOOD
TENANT FINISHESBELLOW HOOD
CONSISTENT 10" BASE
PROPOSED ELEVATION FOR FOOD HALL UNIT
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STAINLESS STEEL HOOD
6' PONY WALL, OPEN ABOVE
TENANT-SUPPLIED BACKSPLASH, COOKING-APPROPRIATE
10" BLACK BASE
BLACK METAL CHANNEL 18" X 6"
FLOATING NEON OR HALO-LIT BRAND SIGNAGE BY TENANT
METAL MESH APPLIQUÉ
ANGLED MENU BOX WITH BLACK METAL FRAME
VERTICAL FIN FOR SIGNAGE (SHARED)
TENANT’S BRANDED SURFACES, INCLUDING COUNTERTOP (COORDINATED W/EQUIPMENT DESIGN)
BRANDING OPPORTUNITYThe market offers flexible stall typologies for
different vendor needs, while incorporating the same opportunities for creating brand presence.
The diagrams below demonstrate the elements provided as well as the guidelines
for brand material placement.
TYPICAL STALLS
FRONT-LOADING STALLS
PROPOSED ELEVATION FOR FOOD HALL UNIT
TENANT ELEMENTSBY OWNER
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MARKET FACADES View of typical market stalls
INTERIOR SECTIONSA consistent interior design highlights the
impressive structure of Starrett-Lehigh while also adding warmth and texture at a human scale.
Materials are industrial in nature, with rotating art installations bringing excitement
and evolution to the space.
SOUTH RETAIL FACADES View from the south corridor toward retail storefronts and into the market space
RETAIL-LEVEL CROSS SECTIONS
CORRIDOR DESIGN View from the south corridor through to the expo space—illustrating proposed raw materials and exposed structural elements
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FOR AVAILABILITIES AND LEASING, PLEASE CONTACT
PETER FINE [email protected]
JANEY STEINMETZ [email protected]
WHITNEY ARCARO [email protected]
REED ZUKERMAN [email protected]
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The content contained herein is privileged and confidential. Any duplication, replication, or unauthorized circulation is strictly prohibited. The information is submitted from sources deemed reliable, however, may be subject to errors, omissions, varying data, and change without notice. The confidential summary does not constitute binding terms of any
agreement between ownership and any potential tenant or operating partner. Such terms would be drawn as a formal legal document mutually executed by the parties involved.
ABOUT RXR RXR Realty is a New York-based, approximately 500-person, vertically integrated real estate operating and development company
with expertise in a wide array of value creation activities, including distressed investments, uncovering value in complex transactions, structured
finance investments, and real estate development.
RXR’s core growth strategy is focused on New York City and the surrounding region. The RXR platform manages 73 commercial real estate properties and investments with an aggregate gross asset value of approximately
$17.9 billion, comprising approximately 23.4 million square feet of commercial operating properties and approximately 6,300 multi-family and for sale
units in various stages of development in the New York Metropolitan area.
