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North America 2017
December 6–7, 2017 | Austin, Texas
2017 Sponsorship Prospectus
Prometheus OpenTracing
CloudNativeCon North America 2017 2
diamond 5 available
platinum 8 available
gold 12 available
silver 10 available
start up* 5 available
Executive Meeting Room: Bookable for (1) 2-Hour Meeting or (2) 1-Hour Meetings During Event •
Diamond Sponsor May Provide a Plenary Speaker to Present a Five-Minute Welcome or Closing Presentation
•
Collateral or Give-Away Distributed at Registration: Each Company Provides One Item/Piece •
Emails to Opt in Attendees(2) one prior to and one post conference
(1) prior to conference
(1) Lead Retrieval Device • •
Press List Access (Provided 2 Weeks Prior) • •
Recognition in Event Promotional Emails • • •
Sponsor Message in Attendee Post-Conference Thank You Email
75 word max 75 word max50 word
max
Keynote Stage Recognition • • •
Mobile App: Logo Branding on Mobile App • • • • •
Social Media Posts
(1) Social Media post announcingsponsorship & (1) social media
post during show
(1) Social Media post announcingsponsorship & (1) social media
post during show
1 social media post
1 social media post
1 social media post
Discounted Conference Passes: Unlimited 20% Discount • • • • •
Exhibit Space
10’x10’ exhibit space with 10’ backwall & 4’
counter with graphic
10’x10’ exhibit space with 10’ backwall & 4’
counter with graphic
8’x8’ exhibit space with 8’ backwall & 4’
counterwith graphic
4’ counter with graphic
4’ counterwith graphic
Logo on all Conference Materials Featured Featured • • •
Logo and One Paragraph Highlight on Conference Website • • • Logo Only Logo Only
Conference Attendee Passes 15 10 7 5 5
Sponsorship Cost $80,000 $55,000 $35,000 $20,000 $5,000
SPONSORSHIP AT-A-GLANCE
Contact [email protected] to secure your sponsorship today.
North America 2017
* In business less than 3 years, less than $1M in revenue and less than 50 employees
CloudNativeCon North America 2017 3
The architecture of the infrastructure that cloud native provides sets developers up to build a development lifecycle internally that enables them to quickly build, ship and safely get things running out into the server infrastructure in such a way that the company can maintain high velocity. However, being cloud native requires a broad set of components to work together and an architecture that departs from traditional enterprise application design. This is a very complicated, fragmented process and the Cloud Native Computing Foundation aims to help make it simpler to assemble these moving parts by driving alignment among technologies and platforms.
CloudNativeCon gathers leading technologists from multiple open source cloud native communities to further the education and advancement of cloud native computing.
Who Attends?
1,500+ developers, architects and technical leaders, CIOs, CTOs, press and analysts will gather for the inaugural CloudNativeCon North America, along with all CNCF co-located events.
Benefits of Sponsorship:
� Meet with upstream developers and operations experts ranging from hobbyists to startup CTOs, from corporate developer to language designers to senior technology executives from all over the world.
� Learn about the latest features in Docker, Kubernetes, and Cloud Native architectures
� Learn what other companies are doing with cloud native computing.
� Collaborate with engineering managers from other companies.
� Discuss strategic partnerships with technical product managers from other companies.
North America 2017
CloudNativeCon North America 2017 4
DIAMOND SPONSORSHIP
Contact [email protected] to secure your sponsorship today.
SPONSORSHIP FEE
$80,0005 AVAILABLE
Pre-Conference:
� (1) Dedicated email to opt-in attendees � Recognition in event promotional emails � Press List Access (2 weeks prior) � Logo on mobile app � (1) Social Media Post � Logo and one-paragraph highlight on conference website
Post-Conference:
� Sponsor message in attendee post-conference thank-you email � (1) Dedicated email to opt-in attendees
Conference Passes:
� (15) complimentary attendee passes � Unlimited 20% discount code for attendee passes
On-site:
� Executive Meeting Room: Bookable for (1) 2-hour meeting or (2) 1-hour meetings
� Plenary speaker to present 5-minute welcome or closing presentation
� Collateral or give-away distributed at registration: company provides one item/piece
� (1) lead retrieval device � Keynote stage recognition during opening session � (1) Social Media Post � Logo on all conference materials � 10’x10’ exhibit space with 10’ graphic backwall and 4’ counter with graphics
North America 2017
CloudNativeCon North America 2017 5
PLATINUM SPONSORSHIP
Pre-Conference:
� (1) Dedicated email to opt-in attendees � Recognition in event promotional emails � Press List Access (2 weeks prior) � Logo on mobile app � (1) Social Media Post � Logo and one-paragraph highlight on conference website
Post-Conference:
� Sponsor message in attendee post-conference thank-you email
Conference Passes:
� (10) complimentary attendee passes � Unlimited 20% discount code for attendee passes
On-site:
� (1) lead retrieval device � Keynote stage recognition during opening session � (1) Social Media Post � Logo on all conference materials � 10’x10’ exhibit space with 10’ graphic backwall and 4’ counter with graphics
North America 2017
Contact [email protected] to secure your sponsorship today.
SPONSORSHIP FEE
$55,0008 AVAILABLE
CloudNativeCon North America 2017 6
GOLD SPONSORSHIP
Pre-Conference:
� Logo on mobile app � (1) Social Media Post � Logo and one-paragraph highlight on conference website � Recognition in event promotional emails
Post-Conference:
� Sponsor message in attendee post-conference thank-you email
Conference Passes:
� (7) complimentary attendee passes � Unlimited 20% discount code for attendee passes
On-site:
� Keynote stage recognition during opening session � (1) Social Media Post � Exhibit booth/table reservation � Logo on all conference materials � 8’x8’ exhibit space with 8’ graphic backwall & 4’ counter with graphic
North America 2017
Contact [email protected] to secure your sponsorship today.
SPONSORSHIP FEE
$35,00012 AVAILABLE
CloudNativeCon North America 2017 7
SILVER SPONSORSHIP
Pre-Conference:
� Logo on mobile app � (1) Social Media Post � Logo only on website
Conference Passes:
� (5) complimentary attendee passes � Unlimited 20% discount code for attendee passes
On-site:
� (1) Social Media Post � 4’ counter with graphic � Logo on all conference materials
North America 2017
Contact [email protected] to secure your sponsorship today.
SPONSORSHIP FEE
$20,00010 AVAILABLE
CloudNativeCon North America 2017 8
START-UP SPONSORSHIP*
North America 2017
Contact [email protected] to secure your sponsorship today.
* In business less than 3 years, less than $1M in revenue and less than 50 employees
SPONSORSHIP FEE
$5,0005 AVAILABLE
Pre-Conference:
� Logo on mobile app � (1) Social Media Post � Logo only on website
Conference Passes:
� (5) complimentary attendee passes � Unlimited 20% discount code for attendee passes
On-site:
� (1) Social Media Post � 4’ counter with graphic � Logo on all conference materials
CloudNativeCon North America 2017 9
PROMOTIONAL MARKETING OPPORTUNITIES
North America 2017
Breakfast & Breaks Sponsor 2 AVAILABLE | $5,000Signage on all breakfast and break stations in common areas.
Lunch Sponsor 2 AVAILABLE | $5,000Signage on all lunch stations in common areas.
Conference Wifi Sponsorship 1 AVAILABLE | $5,000We will (a) name the SSID any name of your preference and (b) provide signage throughout the entire conference venue notating your company as the sponsor.
Cross-Promotion of Community Evening Events UNLIMITED AVAILABLE | $2,500Organizing an evening event for attendees? The Cloud Native Computing Foundation would be happy to help promote your event to our attendees.
Sponsors Receive:
• Listing on the event website’s “Features & Add-ons” page
• Inclusion in (1) pre-show email
• Event listed as an add-on opportunity in registration
• At least (1) social promotion via CNCF channels
Diversity Scholarship UNLIMITED | $5,000The Cloud Native Computing Foundation’s scholarship program provides support to women, people of color, and people with disabilities who may not otherwise have the opportunity to attend CloudNativeCon for financial reasons. Equal access and diversity are important to CNCF, and we aim to remove this obstacle for underrepresented attendee groups. Showcase your organization’s support of this important initiative by sponsoring the Diversity Scholarship.
Sponsors Receive:
• Recognition during the opening Keynote
• Signage onsite at the conference
• Recognition on pre-conference promotion
Contact [email protected] to secure your sponsorship today.
Lanyards 1 AVAILABLE | $5,000Showcase your logo on every attendee with the lanyard sponsorship. Approximately 800 - 1,000 impressions.
Session Recording 1 AVAILABLE | $5,000Extend your presence long after the live conference concludes with the session recording sponsorship.
Sponsors Receive:
• Sponsor logo on recording along side the event logo
• Recognition on conference website
CloudNativeCon North America 2017 10
PROMOTIONAL MARKETING OPPORTUNITIES(CONT’D)
North America 2017
Contact [email protected] to secure your sponsorship today.
Keynote Livestream 1 AVAILABLE | $5,000Extend your presence beyond attendees at the live with the keynote livestream and sponsorship.
Sponsors Receive:
• Sponsor logo on livestream registration page
• Recognition on conference website
Hackfest Sponsorship 4 AVAILABLE | $5,000Show your support of the developer community and the important work they are doing in the Cloud Native space with the Hackfest Sponsorship.
Sponsors Receive:
• Recognition during opening keynote
• Recognition in pre-conference promotion
• Recognition on Hackfest signage onsite
Lounge Sponsor 1 AVAILABLE | $7,500The lounge gives attendees the power to stay connected – both personally and with their devices. Lounges spaces are always “the place to be,” giving sponsors a unique opportunity to showcase their branding and booth location valuable service as everyone needs to recharge their devices, the participants (and anyone walking by) will see your branding, booth number with prominently placed signage.
Sponsorship includes:
• Soft seating with charging plug-ins for attendees to recharge devices (and themselves)
• Prominent custom signage displayed in the lounge
Fun Run Sponsorship 1 AVAILABLE | $5,000Show your active side by supporting attendees to stay healthy on site with a fun run. This sponsorship includes your company logo on the fun run dry fit t-shirt, company logo on fun run signage and logo on website.
Diversity Luncheon 1 AVAILABLE | $7,500Everyone attending CloudNativeCon North America are invited to join this special luncheon and program featuring discussion around diversity and inclusivity in an open source community.
Sponsors of this event positions themselves as an organization that fosters an ongoing conversation on the need for a diverse and inclusive open source community.
Sponsors Receive:
• Recognition on the agenda• Signage at the luncheon• Opportunity to nominate a presenter• 5-minute opening or closing remarks – content subject to approval
CloudNativeCon North America 2017 11
PROMOTIONAL MARKETING OPPORTUNITIES(CONT’D)
North America 2017
Contact [email protected] to secure your sponsorship today.
Closing Party Event Sponsorship (4) CO-SPONSORS - $15,000 or (1) EXCLUSIVE - $60,000The Cloud Native Computing Foundation will organize an off-site evening event and invite all conference attendees, speakers, Board of Directors, Technical Committee, press and analysts for a fun evening to network, talk shop and meet new people. The CNCF team will manage the logistics, theming and experience, you sit back and enjoy the recognition.
Sponsors Receive:
• Branded décor/activity at event. Each sponsor receives one key décor item branding. Choose from:
- Video games
- Ice sculpture
- Branded coasters
- Photo booth
- Live music
• Co-branded logo napkins at event
• Sponsor logo on a colored gobo lighting a wall (space permitting)
• Logo published on evening event signage
• Logo included on dedicated on-site digital signage
• Participant exposure of 800+
• Recognition on keynote stage
• Inclusion in at least (2) pre-show emails & social media
Attendee T-Shirt 1 AVAILABLE | $10,000Showcase your logo on every attendee with the t-shirt sponsorship. CNCF creative services will provide the design and sponsor logo will be placed prominently. Approximately 800 - 1,000 impressions.
Welcome Reception/Booth Crawl 1 AVAILABLE | $10,000The Cloud Native Computing Foundation will organize a welcome party and invite all conference attendees, speakers, Board of Directors, Technical Committee, press and analysts for a fun evening to network, talk shop and meet new people. The CNCF team will manage the logistics, theming and experience, you sit back and enjoy the recognition.
Sponsors Receive:
• Recognition on the agenda• Signage at the reception• Logo napkins at the bars• One specialty branded item. Choose from: - Branded photo booth - Branded games - Logo ice sculpture - Branded coasters
Contact [email protected] to secure your sponsorship today.
www.events.linuxfoundation.org
Sponsorship Bundles & Custom Packages
Interested in sponsoring multiple events and/or creating a custom sponsor package? We offer bundled sponsorship package discounts and are happy to work with you to create a customized package to meet your organization’s individual needs.
Linux Foundation Corporate Members receive sponsorship discounts on Linux Foundation events. Please inquire for details.
CNCF offers the following discount packages:
3% discount for members
5% discount for members who sponsor both Europe and North America conferences