10
DAZILLION Investor Summary

DAZILLION Investor Summary. DAZILLION Investor Services Executive Summary Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?) DAZILLION:

Embed Size (px)

Citation preview

Page 1: DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

DAZILLION

Investor Summary

Page 2: DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

DAZILLION Investor Services

Executive Summary Wayfair: A Mini E-Commerce Case

Study (What Makes Them Successful?) DAZILLION: How its model differs SWOT Analysis Marketing Plan Exit Strategy Key Take-Aways

Page 3: DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

DAZILLION INVESTOR SERVICES Warehouse network tackles additional added-

value services Capacity to service other companies’ products Retail store brick and mortar has reinforced and

confirmed validity of website for consumers Previous DAZ website a successful prototype

with much more depth and sophistication than other retailer sites that are put up

Can learn a lot from Wayfair’s use of algorithmic tracking

Page 4: DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

Dazillion Investor Services

SEO Expertise and Website Development and experience in developing advance website architectures

Prototype website has been used effectively for the last 6 years

“Retail distribution” has traditionally been the central challenge for the traditional retail model. The online model has challenges of its own, but distribution becomes less complex of a problem.

With E-Commerce model, reliability, speed, and availability are enhanced

Increased resources (availability without the logistical headaches) from vendor relationships that are already set in place

Page 5: DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

DAZILLION INVESTOR SERVICES Proximity of network of warehouses

brings retailer closer to key demographic areas

Warehouse model creates advantages for inventory management and inventory turns

Warehouses can “go live” quickly. Discussion of “Drop Shipping”s role, if

any, in the model

Page 6: DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

DAZILLION INVESTOR SERVICES

The level of comfort with online shopping for goods such as furniture has been steadily increasing in America -- and after hacking incidents in America, these consumers may adopt more secure transaction forms and cards (similar to chip-embedded Asian cards)

Investor Incentive: Seeing green in more ways than one. (The EB5 Visa program)

Page 7: DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

DAZILLION INVESTOR SERVICES

Expansion of Sku Count for Dazillion beyond the bounds of just furniture.

Online Shopping, Holiday Rushes, and what the Major Players Are Learning

(Macy’s (Same Day Delivery), UPS (Increased Volume), Amazon (Time Compression and Constant Customer Notification and Updates)

Page 8: DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

DAZILLION INVESTOR SERVICES Speed, Scope, and Strategy of Dazillion’s investment activity Harnessing the power of Google

Adwords Mobile Marketing Trends – geo-location,

local mobile, The Dazillion Marketing Story Speed of 1st warehouse in San

Francisco; easily replicable

Page 9: DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

DAZILLION INVESTOR SERVICES

Customer customization is better done through technology than in-person.

Changing Traditional Buying Habits: Online websites are chipping away at reluctance of consumers to only touch, feel, sit in person.

Elimination of “what ifs” through a compelling marketing story gets customers closer to closing a sale

Page 10: DAZILLION Investor Summary. DAZILLION Investor Services  Executive Summary  Wayfair: A Mini E-Commerce Case Study (What Makes Them Successful?)  DAZILLION:

Dazillion Investor Services

Exit Strategies can be realized much quicker with an online business because the business ramps up much more quickly and returns are realized more quickly