MIHAELA RALUCA MATEI

General Data: Birth date: 29

th of October 1984

Current address: 6 Bucharest, Aleea Baiut st. 11, M29, apt.78 Phone: 0723.368.538 E-mail: rmmatei@yahoo.com Marital status: Not Married

Education: Between Academy of Economic Studies , Bucharest 2008 and 2010: Marketing Masters Degree

Between National School of Political and Administrative Studies, Bucharest 2003 and 2007: Bachelor Degree in Communication and Public Relations

Between National College Ion Neculce, Bucharest

1999 2003: Philology profile, English language intensive.

Employment history: Company name: OOH PROMOTION SRL Between: February 2014 - present Job title: Bussiness Development Manager

Responsibilities: New Business Development

- Prospect for potential new clients and turn this into increased business. - Cold call as appropriate within markets or geographic area to ensure a robust

pipeline of opportunities. - Meet potential clients by growing, maintaining, and leveraging existing network. - Identify potential clients, and the decision makers within the client organization. - Research and build relationships with new clients. - Set up meetings between client decision makers and companys practice

leaders/Principals. - Plan approaches and pitches. - Work with implementation team to develop proposals that speaks to the clients

needs, concerns, and objectives. - Participate in pricing the solution/service.

- Handle objections by clarifying, emphasizing agreements and working through differences to a positive conclusion.

Client Retention

- Present new products and services and enhance existing relationships.

- Work with technical staff and other internal colleagues to meet customer needs.

- Arrange and participate in internal and external client debriefs.

Business Development Planning

- Attend industry functions, such as association events and conferences, and provide feedback and information on market and creative trends.

- Present to and consult with mid and senior level management on business trends with a view to developing new services, products, and distribution channels.

- Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in sales.

- Using knowledge of the market and competitors, identify and develop the companys unique selling propositions and differentiators.

Management and Research

- Submit weekly progress reports and ensure data is accurate.

- Forecast sales targets and ensure they are met by the team.

- Track and record activity on accounts and help to close deals to meet these targets.

- Work with marketing staff to ensure that prerequisites (like prequalification or getting on a vendor list) are fulfilled within a timely manner.

- Ensure all team members represent the company in the best light.

- Present business development training and mentoring to business developers and other internal staff.

- Research and develop a thorough understanding of the companys people and capabilities.

- Understand the companys goal and purpose so that will continual to enhance the companys performance.

Company name: TYMBARK MASPEX ROMANIA SRL

Between: November 2012 February 2014

Job title: Junior Brand Manager

Responsibilities:

- develop and execute strategies and tactics to grow base business rooted in strong grounding of consumer, customer, competitor, and company insights.

-lead annual brand business review, understanding and assessing prior year performance and informing brand business plan.

-create, gain alignment to and execute annual brand business plan.

-lead process with advertising agencies to create and execute meaningful, differentiated and integrated communications strategies that will drive growth and strengthen consumer affinity for our brands.

-collaborate with customer marketing and field sales team to support development and launch of meaningful customer plans direction to win at retail.

-manage development and execution of consumer insight plans to ensure that base brand efforts are consumer-centric/informed. Then translate those insights into action through brand strategy and tactics.

-partner with innovation team on all brand innovation.

-support shopper and event marketing strategies and execution to connect our brands with key target consumers in-store and at key apertures.

-develops/Leads Social Media strategy. Leads and oversees Social Media team at the agency.

-informs innovation strategy and prioritization of project

-driving digital strategy (briefing and approve the strategy and channels)

-creates and keeps a digital dashboard, that looks at all digital performance indicators like visits, clicks, digital created leads, downloads, response rates,etc.

-maintain social content calendar and execute content

Company name: PARMALAT ROMANIA SA Between: June 2008 - November 2012 Job title: Marketing Specialist

Responsibilities: - gather data and utilize the information to create marketing

campaigns for Parmalats products - design and deliver specific components of the marketing campaign,

such as: layout for media coverage, the creation of print advertising and packaging design for the products

- evaluating the needs of the consumers - develop sponsorships and events according brand image Company: BANCA COMERCIALA ROMANA SA Between: June 2007 June 2008 Job title: Customer Care Representative

Responsibilities: - handle incoming calls from private and business customers in order to: offer information, promote Banca Comerciala Romanas products

and services, process all the necessary changes in their profiles, offer assistance and counseling - process the requested changes and solve verbal complaints - offer support to the Marketing and Cards team

Company: KANARA PRINT SRL Between: May 2005 June 2007 Job title: Advertising Account Executive

Responsibilities: - meeting and liaising with clients to discuss and identify their

advertising requirements - working with agency colleagues to devise an advertising campaign that meets the clients brief and budget

- presenting, alongside agency colleagues the campaign ideas and budget to the client

- negotiating with clients and agency board about the details of campaigns

- presenting creative work to clients - handling budgets, managing campaign costs and invoicing

clients - writing client reports - monitoring the effectiveness of campaigns

Company: PAPILLON LABORATOIRES COSMETIQUES SRL Between: April 2004 May 2005 Job title: Beauty Consultant, Bucharest

Responsibilities: - offer information and guidance to the customers from hypermarkets and beauty shops (the 2 main distribution channels for PAPILLON LABORATOIRES COSMETIQUES products) .

Professional abilities: Foreign languages: English: written/spoken advanced French: written/spoken medium Computer skills: Microsoft Office Suite

Driver skills: Drivers license class B, since July 2004

Personal abilities:

Abilities: - ability to work under pressure, to solve problems, to find solutions, to prioritize

- ability to analyse and interpret information

- efficient, good organizer

- team player, proactive

Personal skills: - communication skills, adaptable, attentive to details

- creative, enthusiastic

- fast learner

- ability to build and maintain relationships

Trainings: - Brand Management

- Project Management

Other Skills and Qualifications:

Networking, Persuasion, Prospecting, Public Speaking, Research, Writing, Closing Skills, Motivation for Sales, Prospecting Skills, Sales Planning, Identification of Customer Needs and Challenges, Territory Management, Market Knowledge, Meeting Sales Goals, Professionalism.