World Environment Day – 5th June 2012 C.R.I. Pumps “Plant a Tree” Activity Report

Objective :

As a CSR Brand Building exercise, we have taken World Environment Day on 5th June.

The objective is to plant trees across India

The theme is also “Plant a Tree”. We have instructed all our branches to distribute tree

saplings to the general public. The activity was carried along with our dealers across India.

We have set a target of 50,000 tree saplings across India, and have achieved more than

the target.

The overall response from the public, Govt. Officials are overwhelming.

The brand got an excellent name by this activity, since no other corporate have done this

in their respective regions.

Activity Report…

Activity Report…

Thru’ this event, we have distributed tree saplings to public, School students, Govt

Officials, Fire & Rescue Dept, Corporation and Panchayat Unions

In school activity, St Joseph’s Hr Sec School, Chengalpattu has appreciated our effort to

save the Earth, and awarded 5 marks for students who take the responsibility of growing the

Tree at the campus.

By this, the students are also motivated, and collected their saplings.

In Jabalpur branch, a month long activity was carried in association with NGO and Dainik

Bhaskar News Paper.

Extensive PR Campaign done by the Branches in Newspaper / Local TV Channels / Radio

Activity Report… S No Branch Dealers Qunatity S No Branch Dealers Qunatity

1 Chennai 11 2000 15 Coimbatore 10 2000

2 Vijayawada 4+ Branch Area 2300 16 Ranchi 8 2000

3 Ludhina 8 1700 17 Indore 12 2400

4 Jaipur 6 2200 18 Nagpur 3 470

5 Bhuvaneswar 5 Dealer+30 S.Dealer 2000 19 Madurai 15 4200

6 Calicut 10 2100 20 Bangalore 7 1800

7 New Delhi 5 300 21 Secundrabad 1000

8 Kanpur 7+Branch Distribute 2000 22 Pune 10 1000

9 Ghaziabad 6 2400 23 Faridabad 6 1025

10 Hubli 10 2000 24 Ernakulam 10 2000

11 Chittor 2 900 25 Mumbai 10 2810

12 Aurangabad 5+sub dealer 2000 26 Patna 6 2350

13 Raipur 6 Dealers 2500 27 Jabalpur 10 2400

14 Udaipur 10 2000 28 Kolkata 4 1900

Total 53755

WED Creative’s…

Banner

WED Creative’s…

Flyer Canopy

Few Photo Clips…

Giving to Public Planting Trees to Police Dept

Few Photo Clips…

Tree Saplings planted @ School Thru’ vans

Students in a Environment Awareness Rally organized by our Dealer

Few Photo Clips…

Saplings to Fire & Rescue Dept

Few Photo Clips…

Few Photo Clips…

St Josephs Hr Sec School students who were awarded 5 marks for their social activity

Few Photo Clips…

Activity at Municipal Corporation and Panchayat’s

Conducted Sub-dealer Meet and provided tree saplings to them

Few Photo Clips…

Saplings are kept in canopy’s for distribution

Few Photo Clips…

Important persons were invited for tree planting

Few Photo Clips…

Saplings provided to school students & Planted in school

Few Photo Clips…

Few Photo Clips…

Jabalpur Branch has conducted a month long activity in association with NGO and Dainik Bhaskar news Paper

Eenadu Malai Murasu

Few Press Clips…

Premaya – Oriya Daily Dainik Jagran

Divya Marathi

Dinakaran Vijaya Karnataka

Thank You!