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ELITE SKILLS ARENA
THE FUTURE OF FOOTBALL TRAINING
0 1
COMPANY OVERVIEW
Elite Skills Arena is an innovative sports technology company.
Developing the world's most advanced football training aids.
Our products use state-of-the-art LED lighting and vibration technology.
Arena’s situated at a host of major European clubs.
Customers in three continents.
Products tailored to all levels of professional and amateur football.
02
THE ICON
Unique circular design - ball always returns to player in the centre.
Enables a player to have up to 90 touches in 1 minute of play. The same as a full
90 minute match.
Light sequences (training modes) developed by professional coaches.
Ideal for individual and small group training.
Interactive environment to keep players enthused - creates a practice culture.
Portable with 20 minute set up time - can be moved and stored if required.
06
THE ICON
04
66%
34%
On average 66% of a
Premier League
match is spent
passing and receiving.
In professional clubs alone, ICON arenas have been used for over 20,000 games..
Passing and receiving
Awareness and vision
Cardiovascular fitness
Ball control and balance
BENEFITS
05
ICON USAGE
REHABILITATION 11%
TALENT ID 7%
PLAYER IDP 23%
TRAINING SESSION 45%
COMPETITIONS 14%
Club uses for the ICON
0
1,375
2,750
4,125
5,500
JAN FEB MAR APR MAY
Total Monthly ICON usage
The ICON has generated over 1.5 million meaningful touches of the football in professional training over the last 6 months.
EXHIBIT A:Regular ICON user in 1-2-1 sessions.
Semi-professional player
22 year old, Defender/Midfielder
0
0.23
0.46
0.69
0.92
1st d
ay
1 m
onth
3 m
onth
s
6 m
onth
s
9 m
onth
s
12 m
onth
s
Passes per second of play using the ICON for 1 hour
per week on the PassFinder Training
Mode.
Accurate
68%
Missed
32%
Accurate 82%
Missed 18%
Match passing % Match passing %
Assists
Season prior to using the ICON Season whilst using the ICON
Assists
0
50
100
150
1st d
ay
1 m
onth
3 m
onth
s
6 m
onth
s
9 m
onth
s
12 m
onth
s
Score Improvement on Maestro training mode
across 12 month period, using the ICON for 5
minutes per day.
0
225
450
675
900
The ICON Pro-match
Average Touches per 15
minutes of training in the
ICON vs in a match
situation.
Regular ICON user in professional training.
AFC Bournemouth Striker
17 years old
EXHIBIT B: 06
0 1
FURTHER DEVELOPMENTS
ESA have developed more training aids to provide the same revolutionary technology in different formats.Same mantra remains of repetition.
PRECISION WALL ICON Q ICON LEGACY
07
0 1
PROBLEM SOLVED
Training tools, specifically developed to aid match-specific attributes, fitness and rehabilitation.Whilst challenging, crucially the arenas are competitive and enthusing to use, helping to create a practice culture.A 1% increase in player development can translate to enormous incomes for a club which make the cost to purchase an arena negligible.
08
09
The ESA Mobile Application provides data feedback on all our products.Coach and player can actively track usage and improvement.Statistics on accuracy, ability under fatigue and fitness can be taken.Control all aspects of the session including duration and difficulty to tailor training.
Our products are statistically proven to improve a player's attributesThe ESA Leaderboard allows players to compete with both their peers and idols for the hi-scores.Each player has an individual profile to monitor progress.
ANALYSIS
“The involvement of the ICON is reflective of our efforts to be forward thinking in our approach to player development.” - Edd Vahid, Head of Coaching, Southampton Football Club
1 0
“Nowadays football is becoming more demanding technically, the ICON is brilliant for developing young players.”
- Adam Lallana, Liverpool FC & England Midfielder
“From using the ICON, I feel a lot more confident on the ball in match situations, mytouch and awareness have improved massively. Training with the ICON over the last three months has taken my whole game to another level. "
- Ash Pope, AFC Bournemouth U18’s.
PROFESSIONAL FEEDBACK