Conifer Specialties, Inc. (800) 111 588 -9160 sales

Conifer Specialties, Inc. (800)111 588-9160 [email protected] /2016

Our Mission: Our Mission: Our Mission: Our Mission:

“To Responsibly Grow Our Business with Quality

Products and People, in a Fun, Healthy and Dependable Environment.”

Our ValuesOur ValuesOur ValuesOur Values

RESPONSIBILITY: We are responsible to our customers, company and community.

FUN: Creativity and innovation give us a competitive edge.

INTEGRITY: Honest products, people and purpose – all strongly rooted in business integrity and loyalty.

ENVIRONMENT: We are caring stewards of our environment and community.

QUALITY: Making products we love, by people who care. Quality is reflected in who we are and everything we do.

Conifer Specialties, Inc. (800)111 588-9160 [email protected] 2

CONIFER STRENGTHS & CAPABILITIE S

• 2015 GFSI SQF Certification

• Premium quality products w/ 30 years of experience

• Excellent customer service and turn-around

• Extensive library of formulas

• Dedicated and highly qualified lab to formulate mixes to our customers’ specs

• Oregon Tilth / USDA Organic certified on Organic products

• Kosher certification

• Strong food safety with established risk-management program

• Well-financed

• Custom-label capabilities in a wide variety of packaging options.

• Operational capabilities to pack, co-pack, gift-pack and meet many differing customer needs, large and small

• 17,000 sq. ft. plant expansion in 2013


“… we are experiencing a revolution in the way we eat grains. Consumers are opening up their palates and discovering more nutrient-rich alternatives to modern wheat. They’re experimenting with less refined and less commonly used grains that have unique tastes and exceptional nutritional profiles, are satisfying, easier to digest and simple to prepare….” -- Spins Trendwatch – Grains, September 2014

CONSUMER & RETAILER TRENDS

Conifer Specialties, Inc. (800)111 588-9160 [email protected]

� Clean eating is growing in popularity.

� Consumers want convenient ways to eat healthy.

� Mainline Retailers are more interested in and more successful with Natural & Organic now than ever.

� Ancient grains are rising in usage and popularity.

� Refrigerated Grain Salads was the fastest-trending category of products bearing the Whole Grain Stamp for 52 weeks ending 12/31/14 -- up 978% vs. the previous year. Sales of Packaged Grains (that are Whole Grains Council Certified) grew 15% for the same period.

Source: “Whole Grain Trends and Consumer Attitudes,” Oldways Whole Grains Council 2014Hartman GroupSpins Trendwatch – Grains, December 2014Spins Trendwatch – Conventional Outlets, December 2014Spins – US $ Sales of products bearing the Whole Grain Stamp, 52 weeks ending December 31, 2014

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Whole Grains are the #1 ingredient sought by consumers.

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ANCIENT GRAINS / WHOLE GRAINS


ANCIENT GRAINS� Grains that have been around and unchanged for millennia� Many believe they bring us back to simpler, purer food.� Full of beneficial fiber, protein and other nutrients� Distinctive and rich, nutty flavor� 100% whole grains

WHOLE GRAINS� Grains are considered “whole grains” if they still contain the three parts (the bran, germ, and endosperm) when

they are consumed.� Higher in fiber, protein and nutrients than most refined grains.� Benefits:

• Help reduce blood cholesterol levels and may lower the risk of heart disease.• Help reduce risk of stroke and type 2 diabetes; may help reduce the risk of cancer.• Weight maintenance -- help you feel fuller for longer with fewer calories, so you can eat less.

FREEKEHo Ancient graino Young green wheat that has been toasted and cracked.o Subtle, smoky flavor

FARROo Ancient graino Type of wheat that originated thousands of years ago in

Egypt.o Known for its nutty flavor and chewy texture

Source: Spins Trendwatch – Grains, December 2014Whole Grains CouncilBerkeleywellness.com

QUINOAo Ancient graino Naturally gluten-free and a complete protein sourceo Highest of all the whole grains in potassiumo Cooks up fluffy with a nutty flavor

ORZOo Short-cut pasta, resembling large grains of riceo Whole-wheat orzo is made from whole-grain flour for a

denser, nuttier flavor.

COUSCOUSo Earthy, coarse pastao Whole-wheat couscous is made from durum flour

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o Flavors:• Freekeh & Kale Salad, 6pk / 7 oz.• Couscous Caprese Salad, 6pk / 8 oz.• Farro & Red Pepper Salad, 6pk / 6.5 oz.• Orzo Cucumber Salad, 6pk / 9 oz.

2 NEW Flavors, May 2016:• Quinoa Basil & Lime Salad, 6pk / 7.5 oz.• Quinoa Sesame & Ginger, 6pk / 7.25 oz.

o Product Highlights• Whole Grain Council Certified• 4 contain Ancient Grains -- freekeh, farro, quinoa (2)• Vegetarian & natural• Non-GMO Project Verification pending• Includes dressing-mix packet• Unique, easy to prepare

o Package Highlights• Stand-up pouch features product window• Whole Grain Council stamp• Facts Up Front Buttons• Makes 8 servings

Canterbury Naturals Artisan Salad Mixes are a simple, fresh and delicious medley of whole-grain salads.

We selected hearty grains and whole-wheat pastas, added nutritious ingredients and a bounty of flavors

to create salads that can be served hot or cold as side dishes or star as main dishes on any table.

Fresh & flavorful with simple added ingredients


Canterbury Naturals Artisan Salad Mixes

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FREEKEH & KALE SALAD

PRODUCT DESCRIPTION: Freekeh & Kale Salad is a robust dish centered on the subtle, smoky flavor of freekeh (free-kuh). Marinated in our vibrant dressing, and paired with hearty kale and tomatoes, this salad is a sophisticated side dish for any meal.

Tip: Freekeh & Kale Salad pairs especially well with grilled meat or seafood.

Tidbit: Freekeh, a relative of wheat, is lightly roasted after it is harvested.

ADD-INS: Shredded kale & cherry tomatoes

WHOLE GRAIN COUNCIL’S STAMP: 17g or more per serving

PACK/SIZE : 6pk / 7.0 oz.

PRODUCT SPECIFICATIONS:Item Dimensions: 5.3125” x 2.2” x 7.2”Case Dimensions: 9.00” x 8.00” x 8.00”Case Weight: 3.63 lbs.Case Cube: 0.333Ti/Hi: 25/6


ITEM # 100-0720Item UPC: 0 54467 00720 1

Case UPC: 1 00 54467 00720 8

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COUSCOUS CAPRESE SALAD

PRODUCT DESCRIPTION: Couscous Caprese Salad is a fast, crowd-pleasing dish. Earthy, whole-wheat couscous is mixed with sweet cherry tomatoes, fragrant basil, and diced mozzarella and is dressed with our tangy lemon vinaigrette for a fresh twist on pasta salad.

Tip: Try adding cooked chickpeas to our Couscous Caprese Salad for a lunch perfect for a picnic or bringing to the office.

Tidbit: Whole-wheat couscous is a coarse pasta made from durum flour.

ADD-INS: Cherry tomatoes & fresh basil (fresh mozzarella optional)





ITEM # 100-0700Item UPC: 0 54467 00700 3

Case UPC: 1 00 54467 00700 0

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FARRO & RED PEPPER SALAD

PRODUCT DESCRIPTION: Farro & Red Pepper Salad starts with a savory ancient grain. Farro, renowned for its nutty flavor, is layered with sweet corn, red peppers, and zesty chipotle pepper. Simply toss with fresh cherry tomatoes and fragrant cilantro for a salad that is far from ordinary.

Tip: Add cooked black beans and diced avocado to the finished salad for a vegetarian meal perfect for a busy weeknight.

Tidbit: Farro has been found in the tombs of Egyptian kings.

ADD-INS: Cherry tomatoes & fresh cilantro





ITEM # 100-0730Item UPC: 0 54467 00730 0

Case UPC: 1 00 54467 00730 7

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ORZO CUCUMBER SALAD

PRODUCT DESCRIPTION: Our Orzo Cucumber Salad is a tasty ticket to kitchen success with minimal effort. Short-cut pasta pairs with crisp English cucumber, fresh parsley and a vibrant vegetable blend for a wholesome side dish.

Tip: Add crumbled feta cheese and cooked shrimp to our Orzo Cucumber Salad to take it from side dish to main dish.

ADD-INS: English cucumber & fresh parsley





ITEM # 100-0710Item UPC: 0 54467 00710 2

Case UPC: 1 00 54467 00710 9

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NEW!


QUINOA SESAME & GINGER SALAD

PRODUCT DESCRIPTION: Quinoa Sesame & Ginger is an exotic side dish prepared with ease. Nutty quinoa cooks with carrots, onion, and celery before being tossed with edamame and green onions in an Asian-inspired soy and ginger dressing.

Tip: Add roasted, chopped peanuts or cashews for a crunchy addition to this hearty salad.

Tidbit: Quinoa is a seed that is related to spinach, even though it is prepared and eaten like a grain.

ADD-INS: Edamame & green onions





ITEM # 100-0740Item UPC: 0 54467 00760 7

Case UPC: 1 00 54467 00760 4

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NEW!


QUINOA BASIL & LIME SALAD

PRODUCT DESCRIPTION: Quinoa Basil & Lime Salad is nutritious fare that is far from ordinary. Fluffy quinoa pearls are tossed in a bright basil and lime vinaigrette. Simply stir in petite green peas and cilantro for a salad easy enough for weekday lunches, yet fitting for Saturday night dinner guests.

Tip: Make this your main dish by adding warm, grilled chicken or salmon.

Tidbit: The South American Incans dubbed quinoa (KEEN-WA) the “mother grain” because of its importance to their diet.

ADD-INS: Petite peas & cilantro





ITEM # 100-0750Item UPC: 0 54467 00750 8

Case UPC: 1 00 54467 00750 5

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Canterbury Naturals Artisan Salads

WHOLESALE COST: $3.45/unit; $20.70/case

SUGGESTED RETAIL PRICE: $4.99 - $5.99


Conifer Item

Item Pack/ Ship Wt Case Case Ti/Hi Dimensions (inches)

Code Item Description Size Item (12 digit) Case (14 digit) Item Case Lbs Dimensions (inches) Cube W-D-H

CANTERBURY NATURALS - ARTISAN SALAD MIXES100-0700 Couscous Caprese Salad 6/8 oz. 0 54467 00700 3 1 00 54467 00700 0 00054467007003 10054467007000 4.00 lbs 9.00 x 8.00 x 8.00 0.333 25/6 5.3125 x 2.2 x 7.2

100-0710 Orzo Cucumber Salad 6/9 oz. 0 54467 00710 2 1 00 54467 00710 9 00054467007102 10054467007109 4.50 lbs 9.00 x 8.00 x 8.00 0.333 25/6 5.3125 x 2.2 x 7.2

100-0720 Freekeh & Kale Salad 6/7 oz. 0 54467 00720 1 1 00 54467 00720 8 00054467007201 10054467007208 3.63 lbs 9.00 x 8.00 x 8.00 0.333 25/6 5.3125 x 2.2 x 7.2

100-0730 Farro & Red Pepper Salad 6/6.5 oz. 0 54467 00730 0 1 00 54467 00730 7 00054467007300 10054467007307 3.50 lbs 9.00 x 8.00 x 8.00 0.333 25/6 5.3125 x 2.2 x 7.2

NEW ITEM S -- First Ship M ay 1, 2016:

100-0740 Quinoa Sesame & Ginger 6/7.25 oz. 0 54467 00760 7 1 00 54467 00760 4 00054467007607 10054467007604 4.00 lbs 9.00 x 8.00 x 8.00 0.333 25/6 5.3125 x 2.2 x 7.2

100-0750 Quinoa Basil & Lime 6/7.5 oz. 0 54467 00750 8 1 00 54467 00750 5 00054467007508 10054467007505 4.00 lbs 9.00 x 8.00 x 8.00 0.333 25/6 5.3125 x 2.2 x 7.2

UPC's 14 digit GTIN's

PRODUCT SPECIFICATIONS:

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Canterbury Naturals Artisan Salads

APPENDIX



Canterbury Naturals Artisan SaladsPreparation Instructions


FARRO & RED PEPPER SALAD

1. Cook farro and vegetables at a boil for 18 minutes. Rinse under cold water and drain well. This can be done either the night before or frozen and thawed.

2. In a bowl mix the water, oil and seasoning packet. Mix well to avoid clumps. Add farro and stir.

3. Buy multi-colored cherry tomatoes (if available) and slice in half. Buy a small bunch of cilantro, rinse and dry well. Chop or tear the cilantro into little pieces. Fold the

tomatoes and cilantro into the salad.

4. MIX WELL before serving as the dressing can settle.

FREEKEH & KALE SALAD

1. Cook freekeh and vegetables at a boil for 18 minutes. Rinse under cold water and drain well. This can be done either the night before or frozen & thawed.

2. In a bowl mix the water, oil and seasoning packet. The dressing will be thick; mix well to avoid clumps.

3. Chop the cherry tomatoes in half and add to the dressing, along with the grains. Rinse and dry the kale well; it can be sandy. Remove the center rib of the kale and

discard. Shred or chop the kale. Using your hands or the back of the knife bruise the kale for a minute or two; it will start become tender and dark green. Add the kale to

the salad and stir until the dressing coats all of the ingredients.


COUSCOUS CAPRESE SALAD

1. Cook couscous and vegetables at a boil for 8-10 minutes. Rinse under cold water and drain well.

2. In a bowl mix the water, oil and seasoning mix. The dressing will be thick; mix well to avoid clumps.

3. Chop the cherry tomatoes in half and add to the dressing and mix, along with couscous. Finely shred the basil and fold into the salad. You can buy little balls of fresh

mozzarella in the cheese department; slice those in half. If they don’t have those, then buy the large ball of fresh mozzarella and chop into smaller chunks. This is an

optional ingredient but makes the salad great. Fold all the ingredients into the salad and mix well.


ORZO CUCUMBER SALAD

1. Cook orzo and vegetable blend for 8-10 minutes. Rinse under cold water and drain well.

2. In a bowl mix the water, oil and seasoning mix. The dressing will be thick; mix well to avoid clumps.

3. Wash &chop the parsley. Buy multi-colored cherry tomatoes (if available) and slice in half. Fold together cilantro, grains, &tomatoes along with dressing.


QUINOA SESAME & GINGER SALAD

1. In a saucepan, combine 1 1/2 cups water with the quinoa-vegetable blend. Bring to a boil, reduce heat, cover and simmer for 12 to 15 minutes. Remove from the heat and

set aside for 5 minutes, until all of the water has absorbed.

2. Fluff the quinoa with a fork, and set aside to cool, uncovered.

3. While quinoa cools, whisk the olive oil, water, and spices together in a large bowl. Add cooled quinoa, edamame and green onions. Stir to coat with dressing.

4. Enjoy immediately or rest for 1 hour in the fridge to let flavors meld.

QUINOA BASIL & LIME SALAD

1. In a saucepan, combine 1 1/2 cups water with the quinoa-vegetable blend. Bring to a boil, reduce heat, cover and simmer for 12 to 15 minutes. Remove from the heat and

set aside for 5 minutes, until all of the water has absorbed.

2. Fluff the quinoa with a fork, and set aside to cool, uncovered.

3. While quinoa cools, whisk the olive oil, water, and spices together in a large bowl. Add cooled quinoa, peas and cilantro. Stir to coat with dressing.

4. Enjoy immediately or rest for 1 hour in the fridge to let flavors meld.

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Conifer Specialties, Inc. (800) 111 588 -9160 sales