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Copyright © 2015 Splunk Inc. .conf2016 Call for Papers: Tips, Tricks and Hot Topics for Customer Submissions

conf2016 Call for Papers - published …€“ Splunk does not cover the cost of airfare, hotel or incidentals for speakers. – Splunk University must be purchased separately

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Copyright©2015SplunkInc.

.conf2016CallforPapers:Tips,TricksandHotTopicsforCustomerSubmissions

InThisDeck…●  Slide3:WhySubmit?

●  Slides4-6:Tips&TricksforAcceptance

●  Slides7-9:.conf2016HotTopics–  ITOps&SplunkPlaQorm–  Security,ComplianceandFraud

●  Slide10:KeyDatesandResources

●  Slides11:FAQ

●  Slide12,13:DefiniWons–  AbstractSubmissionDefiniWons–  SkillLevelDefiniWons

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WhySubmit?What’sinitforYou?!●  Leadingupto.conf2016:–  1:1presentaWondevelopmentwithaSplunkContentDevelopmentManager–  ComplimentarySpeakerTrainingbyDeFinisCommunicaWons

●  At.conf2016:–  Acomplimentary.conf2016pass–  InvitaWonstospecialSpeaker-onlyVIPeventsat.conf2016withmembersofSplunkExecuWve

Staff

●  Anddon’tforgetthatpresenWngat.conf2016will…–  PosiWonyouasathoughtleaderinyourcompanyandyourcommunity–  Helpyoudocumentthevaluethatyou/yourorganizaWonareprovidingbacktothebusinessusing

Splunk–  Befun!

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WhatMakesaDreamySubmission?Increaseyourchancesofacceptancebyincorpora2ngtheseTips&Tricks!

●  IncludeinspiraWonalandrobustcontent!Mightinclude,butnotbelimitedto:‣  ProblemstatementandresoluWon-ie‘Howitwasdone,andwithwhatresults’‣  CleardescripWonofwhattheagendeewilllearnand/orwalkawaybeingabletodo‣  Whatwasthebefore(Splunk)andajer:

–  Professional/businessgain–  Personalgain–  Obstaclesthatwereovercome–Execs,Budget,Resources,etc.

–  CreaWveapproachtoobstacles–  WaysthatSplunkgrewacrosstheorganizaWon–andwhat’snext

–  Howyouwerecompelledtodomorewithyourdata!

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WhatMakesaDreamySubmission?(cont’d)●  Displayclearvisiononskilllevelofaudienceforthepreso:Beginner,Intermediate,AdvancedorGoodforAll

SkillLevels–  Couldyoursessionbeup-ordown-leveledFeelfreetocallthisoutintheSessionDetails.

●  ClearlyposiWonyoursessionasspeakingto:administrator,user,management,execuWve(CxOs)

●  Contentbuiltaroundspecifictypeandlengthofpreso:15minuteTurboTalkvs45minuteTechnicalBreakoutSessionvsPanelDiscussion,etc.

●  JazzysessionTitleandQuickAbstractthatwilldrawinagendeesandmakethemwanttoagendthesession!

●  DetailedSessionDetailssothattheapprovingcommigeegetsaclearpictureofallyourcompellingcontent,andtheflowofyourpresentaWon.

●  Exampledreamy.conf2015presentaWons––  Customer:hgp://conf.splunk.com/speakers/2015.html#search=Finding%20Advanced%20Agacks&–  Splunker:hgp://conf.splunk.com/speakers/2015.html#search=Machine%20Learning%20and%20AnalyWcs%20in%20Splunk&

–  Splunker:hgp://conf.splunk.com/speakers/2015.html#search=HTTP%20Event%20Collector%2C%20a%20New%20Way%20&

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WhatMakesaDreamySubmission?(cont’d)●  BespecificandsuccinctinyourAbstract.Makeitclearwhatyou'replanningtospeakabout,what

agendeeswilllearn,andwhyitwillbevaluableforthem.Aone-sentenceabstractisnotwhatsuccesslookslikehere.(Neitherisa50-sentenceabstract.)

●  IncludescreenshotsofdashboardsorvisualizaWons!WewillNOTsharethesedashboardsexternally,ever.Butwewillsaythatshowingusyou'rebuildinggreatdashboardsasapartofyourapplicaWonincreasesthelikelihoodwe'llacceptyoursession.(Weunderstandthatforsomestoriesandcompaniesthisisnotpossibleordoesn'tmakesenseinthecontextofthesessiontopic.)

●  Showusyouknowyourstuff!TherearefieldsintheapplicaWonthatrequestbackgroundonyouandyourusecase.Don'trushthroughorignorethesefields.Usethemtoshowusthatyou'retherealdeal—someonethe.conf2016audiencecanlearnfrom.

●  SWllneedmoreguidance?SeepresentaWondecksfrom.conf2015forreferenceHEREonconf.splunk.com.Oremailconfspeakers@splunk.com.

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HotTopicsfor.conf2016(ITOps&SplunkPlaQorm)●  SplunksoluWonareas:–  Cloudstrategies–  ITOperaWons,ServiceManagementwithSplunkITSI,DevOps–  SplunkforBusinessAnalyWcs–  IoTandIndustrialData

●  Splunk/HunkandotherBigDatatechnologies(Hadoop/Cassandra/MongoDB)

●  ThepowerofSPL

●  PoweringAnalyWcswithMachineLearning

●  RapidROIwithSplunk

●  BuildingSplunkApps–howandwhy

●  Splunkacrosstheenterprise:scalability,deployment,management,educaWngandempoweringusers

●  HowSplunkworks(underthecovers)

●  UsingSplunkinaspecificindustry–Healthcare,Retail,Government,Non-profit,etc.

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HotTopicsfor.conf2016(Security)●  SubmissionsthatdescribemethodologyandbestpracWcesandincludethingslike:–  InformaWonSecuritybestpracWceandprocess–  Methods/techniquestoimprovesecuritydetecWon/response–  BestpracWcesinSecurityOperaWonCenters(SOC),Audit,CSIRT,Forensics,hunWng,incidentinvesWgaWons,“detecWons”–  “UseCase”development–problemtosolve,howtosolve(theoryofoperaWons)-whylookforsomething,whattolook

for,wheretolookforit

●  InteresWng/SampleUseCases–describetheproblemandhowtosolveusingSplunk–  Privilegeduser/accountmonitoring–  FrauddetecWon&invesWgaWon–  DetecWngandrespondingto:ransomware,phishing,infecWon,etc.–  Securityforindustrialcontrol&IoTenvironments–  DetecWngandrespondingtoInsiderThreat–  ClarifyanalyWcs,andapplyingmodelstosecurity–  VisualizaWontechniquestodetectandanalyzethreats

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HotTopicsfor.conf2016(Security)●  InteresWngandcreaWveuseofdatatype(s)forsecurity–  DNSdataforsecurity–  Endpointdataforsecurity–  Emaildataforsecurity–  Differenttypesofthreatintelligence(internal,external,formats,etc.)howthey’reused–  SplunkStreamforsecurity–  Socialnetworkdataforsecurity

●  MachineLearning&AnalyWcsforSecurity–  Howtoleveragemachinelearningmodel,algorithms,techniquesforsecurity–  ApproachtousinganalyWcaltechniques–  Interplay/integraWonbetweenSplunkandbigdatapensourcetechnologies–  Useofthefollowingconcept/capabiliWes:adapWveresponse,workflowacWon,customeralertsandautomaWon–  DifferentwaystogetaddiWonaldata/context,managedataflowtoandfromSplunk,takerangeofacWonstodifferent

devices/systems

●  Commonmistakes&fixestoSplunkCore/ESforsecurity

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KeyDatesandResources●  CFPOpens:April11,2016

●  CFPCloses:May16,2016

●  1stroundofSpeakerAnnouncements:EndofMay

●  1stplanningmee2ngwithSplunkPlanningManager:BysecondweekofJune

●  FinalPresenta2onsdue:August30th(NOEXCEPTIONS)–  LatepresentaWonswillnotbeincludedinprintedmaterialsorinpresentaWonmaterialsgiventoallagendees

atcheck-in.Itisdifficulttopromoteforsessionswithoutfinalcontent,pleasesubmitinaWmelymannersothatwecandoourparttomakeyoursessionafull-housesuccess!

●  ComplimentarySpeakerTraining:TwoopWonaldatesTBD(June/July)

●  Findallthings.conf2016atconf.splunk.com

●  SeepresentaWondecksfrom.conf2015forreferencehere

●  [email protected]

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FAQ●  DoIgetafreepass?

–  Yes!(Maybe!)SplunkoffersonecomplimentaryFullConferencePasstothePrimarySpeakeroneachsession.Thismeansifyousubmitanacceptedsessionwithmorethanonespeaker,theco-speakerwillonlybeconsideredforacomplimentarypassiftheyparWcipateandcontributeinALLPRE-PLANNINGSESSIONS.AnythirdorlateaddiWonco-speakerswillneedtopurchasetheirpasses.Panelistsdonotreceivecomp’dpasses.

–  Splunkdoesnotcoverthecostofairfare,hotelorincidentalsforspeakers.–  SplunkUniversitymustbepurchasedseparately.

●  WhendoIfindoutifIgotaccepted?–  We'llnoWfyacceptedspeakersbeginningonMay30th.

●  IfIgetaccepted,willIberefundedthecostofmy2cketifI'vealreadypurchasedit?–  Yes!Werecommendthatifyouplantoagend.conf2016thatyoupurchaseyourWcketNOWtotakeadvantageoftheExtraEarlyBirdRateof

$1295!!Ifyou’reoneofouracceptedspeakersandyou’vepurchasedaWcket,wewillprocessafullrefundforyouajeryou’veconfirmedyoursession.

●  IfIgetaccepted,cansomeoneelsefrommycompanydothepresenta2on?

–  WeacceptSplunkNinjas,notnecessarilycompanies,ascustomerspeakers.Pleasedonotexpectthatsomeoneelsefromyourcompanycanpresentonyourbehalfifyou'reaccepted.Splunkreservestherighttorescindaspeakingslotiftheoriginalapplicantsarenolongeravailabletospeak.

●  Ihavemoreques2onsandI'dliketotalktoarealhumanaboutthem.

–  Wetotallygetit.Feelfreetoreachouttoconfspeakers@splunk.comandamemberofthe.confTeamwillgetbacktoyouASAP.

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DefiniWons:AbstractSubmissionTypes●  Title:YoursessionWtleshouldclearlyindicatethetopicofyourpresentaWon,anddosoinawaythatagracts

potenWalagendeesforyourpresentaWon.(Limit150characters)

●  Abstract:Inafewsentences,explainwhatyoursessionwillcover(pleasedonotusebulletsinyoursubmission).ThisabstractwillbeincludedinourmarkeWngmaterials,websiteandprogramguideandwillberesponsiblefordrivingagendancetoyoursession.(Limit400characters)SeeSampleAbstract

●  QuickAbstract:Thisshorterabstractwillbeusedforpocketguides,mobileappsect.Thiscompellingshorterabstractshouldbewrigentoencouragesessionagendance.(Limit200characters)–  Example:PrepareforusingITSI-IdenEfyandmonitorallofthedependenciesofyourcriEcalbusinessservices.Lookacrosssilosof

informaEon,includingOS,ApplicaEon,compute,virtualizaEon,storage,andnetworking.AnalyzethisinformaEoninSplunkITSIforadeeperunderstandingofyourcriEcalserverhealth.

●  Details:Describethearchitectureofyoursessionhere.Whatarethemainpointsyouplantocover?DescribethepresentaWonflow.Ifapanelwhatarethespecificissuesyouwillhavethepanelistsaddress?Wherewillthedifferenceofopinionscomefrom?(DetailsareforSplunkInternaluseonly,andwillneverbeprinted.ThesedetailswillbeusedforPlanningandContentManagerstodecidewhatsessionswillpresentat.conf2016.ThisistheplacetoputanyandallinformaWonaboutwhythissessionshouldbeaccepted!)(Limit2,500characters)

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DefiniWons:SkillLevelClassificaWons●  SkillLevelRubricbySearch,DevelopingandDeployinghere:hgp://conf.splunk.com/speakers/skill-level.html

●  Beginner:Thebeginnertrackencompassessessionsfocusedonthosege�ngstartedwithSplunk.SessionswillcoverfundamentalsaroundtheplaQorm,searchlanguageandidealarchitectures.Whetheryou’reauseroradmin,sessionswiththebeginnerdesignaWonwillgetyouontheroadtoSplunkNinjastatusinnoWme.

●  Intermediate:Focusedonprinciplesandconceptsthatwouldappealtoagendeeswithmorethan5yearsofexperience.Ligle,ifany,WmeisspentondefiniWonaltermsandconcepts.ContainsinstrucWvedemos,managementtools,deepprocessdiscussions,orsimilarlevelofcontent.

●  Advanced:Sessionsfocusedonadvancedprinciplesandconcepts,gearedtowardagendeeswithdeepsubjectknowledge.Ligle/noWmeisspentondefiningtermsandbackground.ContainsdemonstraWons,linecode,advancedarchitecturediscussions,toolsthatcanbeshared,orsimilarlevelofcontent.Advancedsessionsareinhighdemand.Ifyouchoose'advanced'youwillbeaskedtojusWfythisclassificaWon.

●  GoodforallSkillLevels:ThisclassificaWonisusedforcompellingstrategicsessions,introducWonstonewtechnology,orsessionsortrackswhereraWngsarenotasrelevant(e.g.ProfessionalDevelopment).

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ThankYou!