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44 | DECA GUIDE 2020-21 COMPETITIVE EVENTS BUSINESS OPERATIONS RESEARCH EVENTS Business Services Operations Research BOR Buying and Merchandising Operations Research BMOR Finance Operations Research FOR Hospitality and Tourism Operations Research HTOR Sports and Entertainment Marketing Operations Research SEOR PROJECT MANAGEMENT EVENTS Business Solutions Project PMBS Career Development Project PMCD Community Awareness Project PMCA Community Giving Project PMCG Financial Literacy Project PMFL Sales Project PMSP ENTREPRENEURSHIP EVENTS Innovation Plan EIP Start–Up Business Plan ESB Independent Business Plan EIB International Business Plan IBP Business Growth Plan EBG Franchise Business Plan EFB INTEGRATED MARKETING CAMPAIGN EVENTS Integrated Marketing Campaign–Event IMCE Integrated Marketing Campaign–Product IMCP Integrated Marketing Campaign–Service IMCS PROFESSIONAL SELLING AND CONSULTING EVENTS Financial Consulting FCE Hospitality and Tourism Professional Selling HTPS Professional Selling PSE ONLINE EVENTS Stock Market Game SMG Virtual Business Challenge–Accounting VBCAC Virtual Business Challenge–Entrepreneurship VBCEN Virtual Business Challenge–Fashion VBCFA Virtual Business Challenge–Hotel Management VBCHM Virtual Business Challenge–Personal Finance VBCPF Virtual Business Challenge–Restaurant VBCRS Virtual Business Challenge–Retail VBCRT Virtual Business Challenge–Sports VBCSP PRINCIPLES OF BUSINESS ADMINISTRATION EVENTS Principles of Business Management and Administration PBM Principles of Finance PFN Principles of Hospitality and Tourism PHT Principles of Marketing PMK TEAM DECISION MAKING EVENTS Business Law and Ethics Team Decision Making BLTDM Buying and Merchandising Team Decision Making BTDM Entrepreneurship Team Decision Making ETDM Financial Services Team Decision Making FTDM Hospitality Services Team Decision Making HTDM Marketing Management Team Decision Making MTDM Sports and Entertainment Marketing Team Decision Making STDM Travel and Tourism Team Decision Making TTDM INDIVIDUAL SERIES EVENTS Accounting Applications Series ACT Apparel and Accessories Marketing Series AAM Automotive Services Marketing Series ASM Business Finance Series BFS Business Services Marketing Series BSM Entrepreneurship Series ENT Food Marketing Series FMS Hotel and Lodging Management Series HLM Human Resources Management Series HRM Marketing Communications Series MCS Quick Serve Restaurant Management Series QSRM Restaurant and Food Service Management Series RFSM Retail Merchandising Series RMS Sports and Entertainment Marketing Series SEM PERSONAL FINANCIAL LITERACY EVENT Personal Financial Literacy PFL Not all chartered associations oer all events. Please check with your chartered association advisor for events oered in your chartered association.

COMPETITIVE EVENTS · Principles of Business Administration Events. Principles of Business Management and Administration: The role-plays will use concepts associated with careers

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Page 1: COMPETITIVE EVENTS · Principles of Business Administration Events. Principles of Business Management and Administration: The role-plays will use concepts associated with careers

44 | DECA GUIDE 2020-21

COMPETITIVEEVENTS

BUSINESS OPERATIONS RESEARCH EVENTSBusiness Services Operations Research BORBuying and Merchandising Operations Research BMORFinance Operations Research FORHospitality and Tourism Operations Research HTORSports and Entertainment Marketing Operations Research SEOR

PROJECT MANAGEMENT EVENTSBusiness Solutions Project PMBSCareer Development Project PMCDCommunity Awareness Project PMCACommunity Giving Project PMCGFinancial Literacy Project PMFLSales Project PMSP

ENTREPRENEURSHIP EVENTSInnovation Plan EIPStart–Up Business Plan ESBIndependent Business Plan EIBInternational Business Plan IBPBusiness Growth Plan EBGFranchise Business Plan EFB

INTEGRATED MARKETING CAMPAIGN EVENTSIntegrated Marketing Campaign–Event IMCEIntegrated Marketing Campaign–Product IMCPIntegrated Marketing Campaign–Service IMCS

PROFESSIONAL SELLING AND CONSULTING EVENTSFinancial Consulting FCEHospitality and Tourism Professional Selling HTPSProfessional Selling PSE

ONLINE EVENTSStock Market Game SMGVirtual Business Challenge–Accounting VBCACVirtual Business Challenge–Entrepreneurship VBCENVirtual Business Challenge–Fashion VBCFAVirtual Business Challenge–Hotel Management VBCHMVirtual Business Challenge–Personal Finance VBCPFVirtual Business Challenge–Restaurant VBCRSVirtual Business Challenge–Retail VBCRTVirtual Business Challenge–Sports VBCSP

PRINCIPLES OF BUSINESS ADMINISTRATION EVENTSPrinciples of Business Management and Administration PBMPrinciples of Finance PFNPrinciples of Hospitality and Tourism PHTPrinciples of Marketing PMK

TEAM DECISION MAKING EVENTSBusiness Law and Ethics Team Decision Making BLTDMBuying and Merchandising Team Decision Making BTDMEntrepreneurship Team Decision Making ETDMFinancial Services Team Decision Making FTDMHospitality Services Team Decision Making HTDMMarketing Management Team Decision Making MTDMSports and Entertainment Marketing Team Decision Making STDMTravel and Tourism Team Decision Making TTDM

INDIVIDUAL SERIES EVENTSAccounting Applications Series ACTApparel and Accessories Marketing Series AAMAutomotive Services Marketing Series ASMBusiness Finance Series BFSBusiness Services Marketing Series BSMEntrepreneurship Series ENTFood Marketing Series FMSHotel and Lodging Management Series HLMHuman Resources Management Series HRMMarketing Communications Series MCSQuick Serve Restaurant Management Series QSRM Restaurant and Food Service Management Series RFSMRetail Merchandising Series RMSSports and Entertainment Marketing Series SEM

PERSONAL FINANCIAL LITERACY EVENTPersonal Financial Literacy PFL

Not all chartered associations offer all events. Please check with your chartered association advisor for events offered in your chartered association.

Page 2: COMPETITIVE EVENTS · Principles of Business Administration Events. Principles of Business Management and Administration: The role-plays will use concepts associated with careers

PRIN

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SINESS A

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INISTR

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DECA GUIDE 2020-21 | 45

PRINCIPLES OF BUSINESS ADMINISTRATION EVENTSPRINCIPLES OF BUSINESS MANAGEMENT AND ADMINISTRATION PBMPRINCIPLES OF FINANCE PFNPRINCIPLES OF HOSPITALITY AND TOURISM PHT

Sponsored by The J. Willard and Alice S. Marriott Foundation

PRINCIPLES OF MARKETING PMKSponsored by The National Apartment Association Education Institute

DECA’s Principles of Business Administration Events measure the student’s proficiency in those knowledge and skills identified by career practitioners as common academic and technical content across marketing, finance, hospitality, and business management and administration.

The Principles of Business Administration Events are designed for first-year DECA members who are enrolled in introductory-level principles of marketing/business courses. Advanced students with multiple course credits in this area are better served in more advanced competitive events. Students who were previously members of DECA are not eligible for these events.

The guidelines for each of the Principles of Business Administration Events have been consolidated to facilitate coordination of participant activities in each career category. This means the guidelines are exactly the same for each career category. However, each career category’s role-play will be career specific and will be different and distinct from the role-plays of the other career categories.

CAREER CLUSTERS + DEFINITIONSThe following definitions are used to determine the activities and careers that are included in each of the Principles of Business Administration Events.

Principles of Business Management and Administration: The role-plays will use concepts associated with careers in administrative services, business information management, general management, human resources management, and operations management.

Principles of Finance: The role-plays will use concepts associated with careers in accounting, banking services, business finance, insurance and securities, and investments.

Principles of Hospitality and Tourism: The role-plays will use concepts associated with careers in hotels, restaurants, and tourism and travel.

Principles of Marketing: The role-plays will use concepts associated with careers in marketing communications, marketing management, marketing research, merchandising and professional selling.

KNOWLEDGE AND SKILLS DEVELOPEDParticipants will demonstrate knowledge and skills described by selected business administration core performance indicators that are aligned with National Curriculum Standards and industry validated. Complete lists of performance indicators are available at deca.org. Participants in these competitive events are not informed in advance of the performance indicators to be evaluated.

Participants will also develop many 21st Century Skills, in the following categories, desired by today’s employers:

• Communication and Collaboration

• Creativity and Innovation

• Critical Thinking and Problem Solving

• Flexibility and Adaptability

• Information Literacy

• Initiative and Self-direction

• Leadership and Responsibility

• Productivity and Accountability

• Social and Cross-cultural Skills

Many Common Core Standards for Mathematics and English Language Arts & Literacy are supported by participation in DECA’s competitive events.

Crosswalks that show which 21st Century Skills are developed and which common core standards are supported by participating in each competitive event are available at deca.org.