Company Presentation 2018 - Supreme

Company Presentation 2018


Background1975 Business started selling fancy goods and watches to coastal areas with a

turnover of £500,000.1990 Moved to new offices on Waterloo road in Manchester and started distributing

batteries after a fellow exhibitor left a few samples on our stand to sell.1996 Became an official distributor for Duracell batteries.1997 Became an official distributor for Energizer & Panasonic.2003 Moved into a 45,000sq ft distribution centre in Trafford Park and successfully

carried out a £16.1M management buyout. Sales now reached over £28M.2005 260 million batteries sold into 3,600 live accounts across Europe.2009 Signed an exclusive licence to produce Eveready light bulbs.2010 Purchased online business Batteryforce.com based in Kent.2010 JCB batteries licence was agreed and signed. Now 3% of market share.2011 Introduced an indoor and outdoor lighting collection.2013 Signed an agreement to distribute Philips Batteries.2013 Launched KiK Liquids with 80 flavours and 4 strengths of nicotine.2014 Signed an international license for Energizer to produce LED Lighting.2014 Extended the site to over 230,000 sq ft.2014 Now have 20% share of the battery market.2015 TV campaign for KiK Electronic Cigarettes featuring Vinnie Jones.2015 Introduced 88vape.2015 Selling over 100M light bulbs.2015 Opened our own manufacturing plant in the UK, producing e-liquids.2016 Signed an international licence to produce Energizer branded light fittings.2017 Increased the e-liquid factory production to 2.8M bottles a month and now

producing for major companies and high street retail.2017 Turnover approaching £90M.2017 Signed an exclusive licence to produce JCB light bulbs internationally.2018 Investing in a brand new e-liquid facility to have the capacity to produce

12m bottles each month, with the aim of being the largest producer in volume in the world.

Product Range


A Selection of Our Customers

• Blue Chip Retailers

• E-Tailers

• Department Stores

• Catalogue Companies

• Discount Retailers

• Wholesalers

• Local Authorities

• Van Sales Operators

• Major Supermarkets

• B2B

• Chemists

• CTN

• Newsagents

• Post Offices

• OEMs

• Garage Forecourts

• DIY Stores

• Hardware Stores

• Cash & Carry

We Supply To: Products:

• Batteries

• Lighting

• Electrical

• Indoor & Outdoor Lighting

• Memory

• Vaping

Customer Range


Sectors

• KiK• 88vape• OEM• MOD Liquid• Sub-Ohm Vaping• Trance• Total CBD

• 8 Filling Lines• 8 Packing Lines• Will be able to produce

180,000 10ml bottles per day• OEM & Own Brand

• Selling licensed brands in over 30 countries

• Duracell• Energizer• Panasonic• Eneloop• Philips• Kingston

• Energizer• Eveready• JCB• Philips

• www.batteryforce.com• www.batteries.co.uk• www.kik.co.uk• www.88vape.co.uk• www.lightbulbs.co.uk• www.amazon.co.uk• www.ebay.co.uk

DISTRIBUTED BRANDS

LICENSED BRANDS

ONLINE B2B5 SITES + WHITE LABEL

PRIVATE LABELFOR MULTIPLE BLUE CHIP COMPANIES

VAPING E-LIQUID PRODUCTION

EXPORT

Supreme has20% sales in the UK battery market

10% sales in the UK lightbulb market20% of the UK vaping market

• KiK• 88vape• Trance• Trillion• PowerMaster• Bossman

OWN BRANDS


Distribution Channels Throughout the UK

Van Sales x 100

Cash & Carry x 300

Wholesalers x 250

Discounters x 3,600

Supermarket Outlets x 2,500

Online Companies x 300

Via Brand Essential Reps covering: CTN,

Hardware, Gift, Electrical, Independents

x 3,000

Exports

Each van supplies approx 250 stores, 110 vans gives excellent

UK coverage, average order of £2,000 per week.

Buy approx £5,000 per month of batteries of which £1,000 is

Duracell. Panasonic is also strong in the

Cash & Carry trade.

These are Wholesalers that deliver and

distribute, e.g. cards, carrier bags, tools,

toys and toiletries to the Retail trade.

These range from 10 to 100 branches.

Sell to approx 8,000 Retailers.

Sell to approx 10,000 Retailers.

25,000 Retail Outlets covering: CTN, Newsagents,

DIY Stores, Garage Forecourts,

Chemists, etc.

“Supreme Group reaches approximately50,000 retailers across the UK”

Supreme Imports Established in 1970, are the leading distributors of Batteries, Lighting and Vaping. We sell 100 million lightbulbs

and 300 million battery cells each year. We are renowned for our excellent service and efficiency.


Profile & Facilities

Supreme Imports is now the World’s largest distributor of branded batteries.To support this level of business we process a substantial amount of transactions each and every day, this includes:

• 6,500 live accounts servicing approx 50,000 outlets.

• Up to 500 orders dispatched everyday.

• Holds a 20% market share of batteries sold in the UK.

• Our products reach over 50,000 outlets across the UK.

• 10% of all our sales go through our B2C website.

• Holds a 10% market share of the lighting sold in the UK.

• Holds a 20% share of the UK vaping market.

• 230,000sq ft of warehouse space.

This demonstrates our commitment to businesses of all sizes and industry types. To support the expansion of our business we have recently made significant investment in information technology to enable us to maintain the high level of support and service our customers have come to expect.


Manufacturing• First ventured into manufacturing in January 2016 with completion of the clean room facility.

• Began producing on average 6,000 unpacked bottles of e-liquid a day.

• Current capacity is 3.6M 10ml bottles per month and currently producing 2.8M 10ml bottles per month.

• Clean room standard.

• Includes laboratory for mixing batches of e-liquid.

• Full flavour matching facility.

• 12 lines: 4 Fully Automatic and 8 VG lines with more machinery additions in process.

• Factory currently staffed with over 100 people a day, over a double shift.

• Currently producing ranges for: 88vape, KiK, Cloud, 88vape MOD Liquid and OEM for over 10 brands.


Benefits of Buying from Supreme• Delivery within 24 hours.

• Order online 24/7.

• Full range of branded batteries, lighting, vaping and memory to chose from.

• Everyday low prices.

• Flexibility.

• Knowledge of industry.

• Dedicated sales team.

• Display stands and merchandise.


Company Turnover & Projected Growth

Pote

ntia

l Gro

wth

2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10

20

30

40

50

60

70

80

90

100

110

Growth 2006 - 2018

Years

£ M

illio

ns


Supreme ProductsVA

PIN

GBA

TTER

IES

We own two brands KiK and 88vape, both with a comprehensive selection of vape kits and e-liquids.

Available in most types, sizes and capacities across Duracell, Energizer, Panasonic, Eveready, JCB and Philips brands.

FITT

ING

SLI

GH

TIN

G

Covering a vast range of Lamp and CAP types across

Energizer, Eveready, Trillion and JCB brands.

An extensive range of products covering a wide range of fitting

and application types.


Batteries

Supreme Imports service over 20% of the UK market and distribute a staggering

300 million batteries every year


Lighting

We produce and supply a wide range of lamps, covering most fitting types in both Halogen and LED technologies


Vaping

With two brands KiK & 88vape, one premium and one economy we now have

a 20% share of the UK vaping market


Fittings

Aiming to remain at the forefront of lighting development and technology, across an extensive range of products


Private LabelYO

UR BRA

ND

YOU

R BRAN

D

FITTINGS VAPING LIGHTING BATTERIES

We can provide our customers with an own label service, developing new products and bespoke packaging depending

on their individual needs.


Battery Display Solutions


Lighting & Fittings Display Solutions


Vaping Display Solutions


Fitted Display Solutions

4 Beacon Road, Ashburton Road West, Trafford Park, Manchester M17 1AF

T: 0161 872 5151 F: 0161 872 5454 E: [email protected] www.supreme-imports.co.uk

Documents

Company Presentation 2018 - Supreme