Name: Huỳnh Hồ Bảo Ngọc

Class: K48CLC

Position in SIFE: Project leader of Data Entry Project President

ORIGIN OF IDEAS

People in need

Potential group so long as they are lacking in skills/ knowledge/ motivation to be successful not limited to simply the poor, disadvantaged, marginalized in society, underprivileged, and/or economically challenged!

Undefined Target Audience

Defined Target Audience

Tackling a community wide problem

An Individual/Business in need

People in need

In both cases the team should assess NEEDS

People in need

AimConduct a “Needs assessment” to arrive at your target audience when your target audience is undefined.

Needs assessment

Step 1: Clarify your purpose and draft an action planStep 2: Decide on what data you would like to collect Step 3: Analyze your data. Summarize your results. What

is your data telling you? Step 4: Now decide on your target audienceStep 5: Examine the needs of the group you choose to

work with.

Steps

Needs assessment

Which factors are relevant for your project?

Relevant? How will you address it?

Economic Factors Professionals’ needs of teatime

delight in a traditional way

Organizing street vendors into a network

Social Factors Street vendors, safety issues Surviving financially for the first few years

-> improving products

Environmental Factors

Environmental-friendly packaging, waste management

Recyclable/reusable packing

Needs assessment

JUDGING BUSINESS IDEAS

Economic• Economically

sustainable• Technically

possible• Operationally

feasible

Society• Positive impact

on the community

• Building people success skills

• Ethical

Environment• Environment

friendly• Is the team

sensitive to long-term effects of project?

Triple Bottom Line

Business ideas

Empowerment

Dependency on others for

help

Acquiring knowledge and skills through

Information from team

Put skills and Knowledge in action in the real world

Being able to use skills and

knowledge independently

Business ideas

PROJECT JUDGING CRITERION

Team namesPlease list team names (in order of presentation)

1. Consider the relevant economic, social, and environment factor?

2. Effectively empower its target audience(s)?

3. Target people in need?

4. Apply business and economic concepts and an entrepreneurial approach?

5. Improve the quality of life projects beneficiaries?

RANKING: Please rank the teams, 1 being your first choice; NO TIES ALLOWED

Business ideasJU

DG

ING

ELE

MEN

TS

ENJOY THE SHOW!

Mr. Lưu Đình Toàn

Class: K46E

• Former member of human resource department, one of the first tenure’s member of SIFE FTU2

• NIGOCO Project

• 9/2011-1/2012: CEO Asisstant• 2010-2011: International Programme director of YMCA• Now: Project Coordinator of BCCYMCA, USA

Ms. Nguyễn Quốc Kim Phương

Class: K46A

• Former Leader of Finance Department; holding activities raising fund for SIFE FTU2

• NIGOCO Project

• Chairman of some small TV shows• Now: Producer of YANTV

Questions and AnswerFEEL FREE TO ASK!