Upload
others
View
2
Download
0
Embed Size (px)
Citation preview
By Vina Morales
IN PARTNERSHIP WITH RESURGENT CORPORATION
COMFORT SLURPS
EXECUTIVE SUMMARYVina Morales is a Filipino actress, singer and endorser. She is partnering with Resurgent Corporation to give you Comfort Slurps !
Can you feel the chilly weather lately? Ber months are here and what’s best to do on a cold, breezy weather than to slurp your favorite comfort food! Comfort Slurps offers delicious yet affordable soups that most Filipinos love! We have sopas and sotanghon to ease your grumbling tummy or warm you up when you feel cold!
VALUE PROPOSITION• Specializes in delicious sopas and sotanghon.
• Perfect for anyone who loves slurping soups
during cold weather.
• Franchise can be located virtually anywhere
• Popular product for all market segments
• Affordable business ownership
• Strong business, PR & marketing support
DESIGN INSPIRATION
DISCLAIMER: This is an artist’s rendering based on current development concepts, which are subject to change without notice. No guarantee is made that the product or facilities depicted will be built, or if built, be of the same type, size, dimensions, or nature
COLLAPSABLE KIOSKFOR PHP 24,999
FRANCHISE PACKAGE
CART DESIGN FOR PHP 49,999 FRANCHISE PACKAGE(1200mm x 600 mm)
FRANCHISE PACKAGE
₱24,999Use of Trade Name and LogoCart (2 sqm.)PR & Marketing SupportInstruction ManualNotarized Franchise AgreementAfter Sales Report
FRANCHISE PACKAGEFranchise FeeUse of Trade Name & LogoEquipmentInitial InventoryCollapsible Kiosk (2 sqm)Celebrity FactorPR & Marketing KitBusiness & Training Kit Franchise TrainingProduct Training Inventory ManagementNotarized Franchise AgreementAfter Sales Support
₱49,999
LICENSE PACKAGE
• Brand Value
• Marketing and PR
• Brand License Kit
• Franchise Kit
MARKETING PLANComfort Slurps will be introduced using an extensive advertising with a logo to promote public identification and brand recognition. Online marketing through effective website strategy will also be used to build and promote the brand, as more and more clients are engaging online. Additionally, Comfort Slurps will send out informational newsletters to the target market and interested parties.
PUBLIC RELATIONS PLAN
To gain better reach and engagement, Comfort Slurps will produce press releases for the local and international market and conduct video shoots to promote the brand. Several celebrities would also be featured to help the brand gain more followers on social media platforms.
SOTANGHON SOUPSOPAS
PRODUCTS
PHP 24,999 CART ROI
Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions.
PHP 49,999CART ROI
Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions.
LICENSING REQUIREMENT
L E T T E RO F I N T E N T
R E S E R V A T I O N O F A G R E E M E N T
L I C E N S E E I N F O R M A T I O N
S H E E T
F I N A N C I A L S T A T E M E N T S
LICENSING PROCESS FLOW
SUBMISSION OF REQUIREMENTS
INFORMAL INTERVIEW WITH REVOLUTION MANAGEMENT
AND EVALUATION OF REQUIREMENTS
SETTLEMENT OF LICENSING PACKAGE
DRAFTING AND SIGNING OF LICENSING AGREEMENT*
SALES AND OPERATION ORIENTATION AND AFTER-
SALES SUPPORT
1 2 3
4 5
*Government-mandated requirements should be processed by the client thirty to ninety days from the signing of the Licensing Agreement
THANK YOU!F O L L O W U S O N S O C I A L M E D I A
C O N T A C T U [email protected]
@resurgentcorporation