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Page 1 Coloplast value creation through profitable growth Goldman Sachs European Medtech & Healthcare Conference, London Lars Rasmussen, President & CEO

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Coloplast value creation through profitable growthGoldman Sachs European Medtech & Healthcare Conference, London

Lars Rasmussen, President & CEO

Page 2

15

32

10152025303540

Dec 08 Dec 13

ColoplastMedianBest 1/4

Coloplast EBIT margin versus peer group (%)

07/08 08/09 09/10 10/11 11/12 12/13

Total Shareholder Return ~35% CAGR

63

74

Ennova benchmark Coloplast

Coloplast Engagement Survey 2014

Patient View Survey 2014

• 300 patient groups from 42 countries

• Coloplast #1

In recent years we have delivered great results

Outperforming

peers

Attractive

shareholder return

Motivated

employees

#1 among

our consumers

Page 3

How we compete

8

9

Untapped potential in Europe

Increased momentum in Other Developed

Markets – incl. breakthrough in US

Expansion in Emerging Markets – incl.

leadership in select countries

Wound Care leadership in key Emerging

Markets + pockets of growth in mature markets

Global potential in Urology Care

5

6

7

Where we compete

1 Develop and market the world’s best products

4 Secure an efficient setup

2 Interact and build consumers relations

3 Invest in sales pressure

Our strategy remains centred on value creation through profitable organic growth

Page 4

We have launched significant innovative consumer oriented products in all areas...

- Continence Care - - Ostomy Care - - Wound Care - - Urology Care -

1

Page 5

OC

CC

Acces-

sories

14/15

1 2

15/16

1 2

16/17

1 2

17/18

1 2

New

Mio

...and we have the most exciting pipeline ever

13/14

1 2

UC

WSC

1

SCC

Eve

Page 6

We believe consumer relations will be key to our future success and we reach out to consumers via two programs

Coloplast® Care Direct-to-Consumer

CARE is a retention program Direct-to-Consumer is a marketing program

2

Page 7

We currently invest to grow…

Sales force60%

Consumer programs25%

Other15%

Sales investments*...

Emerging Markets60%

Other Developed Markets

20%

Europe20%

* 12/13 to Q2 13/14. HQ investments allocated to geographies pro rata.

3

20132012

+10%

Rep count development 2012 to 2013

...by area:

...by type:

Page 8

...and we have great potential for further sales investments- Key areas for further investments -

Continence Care

Ostomy Care

Wound & Skin Care

Urology Care

European Markets Other Developed

Markets

Emerging Markets

Expand Wound Care

Consumer programs Capture fair share Build markets and

secure leadership

3

Page 9

We have an ambitious long term guidance

7 – 10%

Revenue growth

- annual organic -

0.5 – 1.0%

EBIT margin

- annual expansion -A B

Page 10

Mix

Price

Volume

Net effect

Market (all-else-equal)

Relatively

unchanged

~1%

price

pressure

Mid single

digit growth

4 - 5%

value growth

Coloplast efforts

Up

selling

Price

optimization

Share

gains

Volume and value

share gains

Ongoing

value

upgrade

< ~1%

price

pressure

High single

digit growth

7- 10%

value growth

Net effect on Coloplast

We accelerate volume growth and manage price pressure...A

Page 11

...while driving economies of scale in our cost functions

Source: Coloplast annual reports

Scalability potential Investments requirementsOutlook

42,1 32,3

008/09 12/13

High Medium

30,4 28,4

008/09 12/13

Medium High

7,0 4,50

08/09 12/13

High Low

4,4 3,20

08/09 12/13

Medium Medium

Development

Percentage of revenue

Outlook Cost item

As reported

COGS

Distribution

Admin

R&D

B

Page 12

In sum, Coloplast offers an attractive investment case with continued value creation through profitable growth

Stable and attractive market fundamentals

Value creation

Organic

commercial

potential

Scalable

business

model

Page 13

Page 14

Coloplast Executive Management

Lars Rasmussen

President, CEO

• Born 1959

• Coloplast since 1988

Allan Rasmussen

EVP, Global Operat.

• Born 1967

• Coloplast since 1992

Anders L.-Skovgaard

EVP, CFO

• Born 1972

• Coloplast since 2006

Kristian Villumsen

EVP Chronic Care

• Born 1971

• Coloplast since 2008

Further information is available from www.coloplast.com