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Chenin blanc Wine Research (2010-2012) Chenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University South Africa

Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

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Page 1: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Chenin blanc Wine Research (2010-2012)

Chenin blanc Conference, Cape Town,

24 September 2012

Hélène Nieuwoudt

Stellenbosch University South Africa

Page 2: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Presentation Overview

• Wine Science today

• Context / background

• Focus on Chenin - challenges

• How can research help

• Research results and conclusions

• Challenging some beliefs

• Future research directions

Page 3: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Sensory Consumer

intrinsic taste smell

perceptions psychology

Chemistry

grape fermentation maturation

viticulture winemaking

wine style identity

choice attitude towards

Today, wine science is about….

Page 4: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

consumers sensory attributes

Relate and interpret

Relate and interpret

chemical measurements

WINE SCIENCE AT SU .....

Page 5: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Our network

• Several disciplines involved

• Stellenbosch university

• Our international collaborators:

– ConsumerCheck project

• Norway, Italy, Australia, SA, Netherlands

– Consumer perception

• France, USA

Page 6: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Chenin blanc team @ SU 2010-2012)

Page 7: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

International ConsumerCheck project Started July 2009

• Program leader: Tormod Næs, Nofima Mat, Norway

• Four year project financed by National Science Foundation (NFR) and Norwegian food industries

• International collaboration (separate funding) – South Africa (Univ. Stellenbosch) – Australia (CSIRO) – Italy (Univ. Macerata) – Denmark (Univ. Copenhagen) – The Netherlands (Logic8)

Page 8: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Focus on Chenin blanc

• Why Chenin?

• Interesting diversity in styles/features

• Industry and research challenge

Page 9: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

consumers sensory attributes

Relate and interpret

SA Chenin blanc wine style research – 70 cellars participating

Relate and interpret

chemical measurements

WINE SCIENCE AND SA CHENIN ..... OUTPUTS 2010-2012

database ~170 wines

database ~70

wines

perceptions knowledge liking

Page 10: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

consumers sensory attributes

Relate and interpret

SA Chenin blanc wine style research – 70 cellars participating

Relate and interpret

chemical measurements

WINE SCIENCE AND SA CHENIN .....

database ~170 wines

Page 11: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

For today’s presentation…..

Challenges specific to sensory and

consumer aspects

– Lack of objective data

– Technology platforms to be developed

– Information extracted

Page 12: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are
Page 13: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Questions

• Q 1 How can research assist the decision making consumers face in retail and restaurants?

• Q2 How can research identifying the core information ?

• Q3 How can research add value in identifying opportunities and translating core information

Page 14: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Consumer-perception analysis

Question: What is the consumers’ knowledge level and experience of Chenin blanc wine styles?

• Survey: – 6 Open-end questions Associative group analysis

technique (Szalay, 1970) – “When xxx is mentioned, what comes to mind?”

Cultivar, Chenin blanc, bush vines, NLH, SLH wines

• Two wine shows: – JHB Wine Fair 2010 (122 consumers) – Robertson Wine Fair 2010 (152 consumers)

• 5261 responses captured, categorised and scored

Page 15: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Challenge 1 Consumers knowledge & perceptions

Robertson Wine Fair JHB Wine Fair JHB Wine Fair Robertson Wine Fair

Chenin blanc wine styles Bush Vines

Page 16: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

W 1 (RRunw)

W 2 (RRunw)

W 3 (RRunw)

W 4 (FF)

W 5 (FF)W 6 (FF)

W 7 (FF)

W 8 (RRw)

W 9 (RRw)

W 10 (RRw)

W 11 (RRw)

-0.3 -0.2 -0.1 0.0 0.1 0.2 0.3 0.4

PC1(26.7%)

-0.5

-0.4

-0.3

-0.2

-0.1

0.0

0.1

0.2

0.3

PC

2(1

3.9

%) W 1 (RRunw)

W 2 (RRunw)

W 3 (RRunw)

W 4 (FF)

W 5 (FF)W 6 (FF)

W 7 (FF)

W 8 (RRw)

W 9 (RRw)

W 10 (RRw)

W 11 (RRw)

Group 2 Group 3

Group 1

Wooded Unwooded

UNINSTRUCTED SORTING

?

?

W1 (RRunw)

W2 (RRunw)

W3 (RRunw)

W4 (FF)

W5 (FF)

W6 (FF)

W7 (FF)

W8 (RRw)

W9 (RRw)

W10 (RRw)

W11 (RRw)

-0.3 -0.2 -0.1 0.0 0.1 0.2 0.3 0.4 0.5

PC1(37.5%)

-0.4

-0.3

-0.2

-0.1

0.0

0.1

0.2

0.3

0.4

PC

2(1

7.4

%)

W1 (RRunw)

W2 (RRunw)

W3 (RRunw)

W4 (FF)

W5 (FF)

W6 (FF)

W7 (FF)

W8 (RRw)

W9 (RRw)

W10 (RRw)

W11 (RRw)

Group 3

Group 1

Group 2

Wooded Unwooded

INSTRUCTED SORTING

?

?

Challenge 2 Consumers’ style identification

Page 17: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

W1W2

W3W4

W5W6

W7W8

W9W10

W11FF

RRunwRRw

Wines

4.8

5.0

5.2

5.4

5.6

5.8

6.0

6.2

6.4

6.6

6.8

7.0

7.2

Pre

fere

nce

scor

e

a

aa

bbb b

b bbb b b

b

How does knowledge of CB wine style CONCEPTS influence wine preferences?

Blind wine tasting

Informed wine

style tasting

Page 18: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

0

5

10

15

20

25

30

35

A_TROPICAL

A_CITRUS

A_STONE FRUIT

A_RICH FRUIT

A_FLORAL

A_SWEET ASSOCIATED

A_VEGETATIVE

A_WOODY

A_SPICY

F_FRESH FRUITY

F_RIPE/COOKED FRUIT

F_VEGETATIVE

F_WOOD

T_SWEET

T_ACIDIC

M_ASTRINGENCY

Challenge 3 Sensory attributes: a complex story unfolds

Page 19: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

How well do the three styles separate?

Scatterplot 2D

Final Configuration, dimension 1 vs. dimension 2

1 ff

2 ff

3 ff

4 ff

5 ff

6 ff

7 ff

8 rr

9 rr10 rr

11 rr

12 rr

13 rr

14 rr

15 w

16 w

17 w

18 w

19 w

20 w

21 w

-1.4 -1.2 -1.0 -0.8 -0.6 -0.4 -0.2 0.0 0.2 0.4 0.6 0.8 1.0 1.2 1.4 1.6

Dimension 1

-1.2

-1.0

-0.8

-0.6

-0.4

-0.2

0.0

0.2

0.4

0.6

0.8

1.0

Dim

ensio

n 2

1 ff

2 ff

3 ff

4 ff

5 ff

6 ff

7 ff

8 rr

9 rr10 rr

11 rr

12 rr

13 rr

14 rr

15 w

16 w

17 w

18 w

19 w

20 w

21 w

FF RRUW RRW

What are the characteristic sensory profiles of Chenin blanc?

Page 20: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

What are the descriptors generated for each style?

Fresh fruit Rich fruit

FF RRUW RRW

Page 21: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

What are the descriptors generated for each style?

Page 22: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Challenging some beliefs

Page 23: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Does the consumer interact enough with the product?

Page 24: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are
Page 25: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Future work: effects of vinification techniques on Chenin character

Page 26: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Spontaneous vs inoculated…. Yeast population dynamics

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%A

fte

r cu

shin

g

Ju

ice

Beg

innin

g fe

rmen

tatio

n

Mid

dle

fe

rme

nta

tio

n

End

Ferm

enta

tion

Beg

innin

g fe

rmen

tatio

n

Mid

dle

fe

rme

nta

tio

n

End

Ferm

enta

tion

Must Spontaneous Inoculated

Dis

trib

uti

on

of

ye

as

t s

pe

cie

s

Saccharomyces cerevisiae

Metschnikowia pulcherrima

Zygosaccharomyces bailii

Candida zemplinina

Hanseniaspora vineae

Kodamaea ohmeri

Lachancea thermotolerans

Hanseniaspora uvarum

Candida sp.

Issatchenkia terricola

Hanseniaspora guilliermondii

Page 27: Chenin blanc Wine Research (2010-2012) · PDF fileChenin blanc Conference, Cape Town, 24 September 2012 Hélène Nieuwoudt Stellenbosch University ... RRUW RRW . What are

Acknowledgements

• Post graduate students

• US Colleagues

• Chenin Blanc Association

• The QDA tasting panel

• Winemakers

• Private Cellars

• Winetech IWBT-W 10/01

• NRF

Investigating the correlation between chemical, sensory and consumer preferences of selected South African wines: Implementation of novel software IWBT-W 10/01