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8/18/2019 Chapter 01r
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©2003 South-Western Publishing Company 1
Strategic Management andStrategic Management and
Strategic CompetitivenessStrategic Competitiveness
Michael A. Hitt
R. Duane Ireland
Robert E. Hoskisson
Chapter 1Chapter 1
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2
Strateg ImplementationStrateg Implementation
Chapter 13Chapter 13
StrategicStrategic
EntrepreneurshipEntrepreneurship
Chapter 11Chapter 11
OrganizationalOrganizational
Structure andStructure and
ControlsControls
Chapter 10Chapter 10
CorporateCorporate
GovernanceGovernance
Chapter 12Chapter 12
StrategicStrategic
LeadershipLeadership
Strateg !ormulationStrateg !ormulation
StrategicStrategic
CompetitivenessCompetitiveness
AboveAverageAboveAverage
!eturns!eturns
Strategic "ntentStrategic "ntent
Strategic #issionStrategic #ission
Chapter 2Chapter 2
$he E%ternal$he E%ternal
EnvironmentEnvironment
Chapter 3Chapter 3
$he "nternal$he "nternal
EnvironmentEnvironment
"he Strategic"he Strategic
ManagementManagement
#rocess#rocess
&eedbac' &eedbac'
S t r a t e g i c " n p u t s
S t r a t e g i c " n p u t s
S t r a t e g i c A c t i o n s
S t r a t e g i c A c t i o n s
S t r
a t e g i c O u t c o m e s
S t r
a t e g i c O u t c o m e s
Chapter (Chapter (
CorporateCorporate
Level Strateg)Level Strateg)
Chapter *Chapter *
CooperativeCooperative
Strateg)Strateg)
Chapter +Chapter +
Competitive !ivalr)Competitive !ivalr)
and Competitiveand Competitive
,)namics,)namics
Chapter -Chapter -
"nternational"nternational
Strateg)Strateg)
Chapter .Chapter .
/usinessLevel/usinessLevel
Strateg)Strateg)
Chapter Chapter
Acuisition andAcuisition and
!estructuring!estructuringStrategiesStrategies
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$
Important De%initionsImportant De%initions
Strategic Management ProcessStrategic Management ProcessThe full set of commitments, decisions,The full set of commitments, decisions,
and actions required for a firm to achieveand actions required for a firm to achieve
strategic competitiveness and earnstrategic competitiveness and earn
above-average returnsabove-average returns
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&
Important De%initionsImportant De%initions
Strategic CompetitivenessStrategic CompetitivenessAchieved when a firm successfull formulatesAchieved when a firm successfull formulates
and implements a value-creating strategand implements a value-creating strateg
!ccurs when a firm develops a strateg that!ccurs when a firm develops a strateg that
competitors are not simultaneouslcompetitors are not simultaneouslimplementingimplementing
Provides benefits which current and potentialProvides benefits which current and potentialcompetitors are unable to duplicatecompetitors are unable to duplicate
Above-Average "eturnsAbove-Average "eturns
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'
Strategic
!le(ibilit
Strategic
!le(ibilit
Strategic !le(ibilitStrategic !le(ibilit
StrategicStrategic
%le(ibilit%le(ibilitStrategicStrategic
reorientationreorientation
Capacit toCapacit to
learnlearn
)rgani*ational)rgani*ational
slack slack
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+
,.,. Strateg dictated b theStrateg dictated b the
e(ternal environments o%e(ternal environments o%
the %irm -hatthe %irm -hat
opportunities e(ist inopportunities e(ist in
these environments/0these environments/0
2.2. !irm develops internal!irm develops internal
skills re1uired bskills re1uired be(ternal environmente(ternal environment
-hat can the %irm do-hat can the %irm do
about the opportunities/0about the opportunities/0
GeneralGeneral
EnvironmentEnvironment
GlobalGlobal
TechnologicalTechnological
E c o n o m i c
E c o n o m i c
S o c i o
c u l t u
r a l
S o c i o
c u l t u
r a l
P o l i t i c
a l / L e g a l
P o l i t i c
a l / L e g a l D
e m o g r a p h i c
D
e m o g r a p h i c
,. E(ternal Environments
IndustryEnvironment
Competitor
Environment
"O #odel o AboveAverage !eturns"O #odel o AboveAverage !eturns
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"O #odel o AboveAverage !eturns"O #odel o AboveAverage !eturns
"ndustrial Organization
#odel
"he E(ternal Environment"he E(ternal Environment
An Attractive IndustrAn Attractive Industr
Strateg !ormulationStrateg !ormulation
Assets and SkillsAssets and Skills
Strateg ImplementationStrateg Implementation
Superior ReturnsSuperior Returns
Superior returns: earning
of above-average returns
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3
&our Attributes o !esources and&our Attributes o !esources and
Capabilities 4Competitive Advantage5Capabilities 4Competitive Advantage5
the %irm is organi*ed appropriatel tothe %irm is organi*ed appropriatel toobtain the %ull bene%its o% the resources inobtain the %ull bene%its o% the resources inorder to reali*e a competitive advantageorder to reali*e a competitive advantage
6aluable6aluable allo the %irm to e(ploit opportunities orallo the %irm to e(ploit opportunities orneutrali*e threats in its e(ternalneutrali*e threats in its e(ternalenvironmentenvironment
!are!are possessed b %e4 i% an4 current and possessed b %e4 i% an4 current and potential competitors potential competitors
Costl) to imitateCostl) to imitate hen other %irms cannot obtain them orhen other %irms cannot obtain them or
must obtain them at a much higher costmust obtain them at a much higher cost
7onsubstitutable7onsubstitutable
R e s o u r c e s a n d C a p a b i l
i t i e s
R e s o u r c e s a n d C a p a b i l
i t i e s
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5
Core CompetenciesCore Competencies
Resources and capabilities that meet
these %our criteria become a source o%6
6aluable6aluable
!are!are
Costl) to imitateCostl) to imitate
7onsubstitutable7onsubstitutable
Core CompetenciesCore Competencies
R e s o u r c e s a n d C a p a b i l
i t i e s
R e s o u r c e s a n d C a p a b i l
i t i e s
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,7
Core Competencies are the basis %or a
%irm8s
CompetitiveCompetitive
advantageadvantage
StrategicStrategic
competitivenesscompetitiveness
Abilit) to earnAbilit) to earnaboveaverageaboveaverage
returnsreturns
Core CompetenciesCore Competencies
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,,
!esourcebased #odel o Above Average!esourcebased #odel o Above Average
!eturns!eturns!esourcebased!esourcebased
#odel#odel
ResourcesResources
CapabilitCapabilit
Competitive AdvantageCompetitive Advantage
An Attractive IndustrAn Attractive Industr
Strateg !orm9ImplStrateg !orm9Impl
Superior ReturnsSuperior Returns
Superior returns: earningSuperior returns: earning
of above-average returnsof above-average returns
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,2
Capital #ar'et Sta'eholdersCapital #ar'et Sta'eholders
8roduct #ar'et Sta'eholders8roduct #ar'et Sta'eholders
Organizational Sta'eholdersOrganizational Sta'eholders
"he !irm and Its Stakeholders"he !irm and Its Stakeholders
EmploeesEmploees
ManagersManagers
:onmanagers :onmanagers
Sta#eholdersSta#eholders