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    Chapter 2

    Resource Utilization

    2-1Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Objectives

    The definition of economics The central fact of economics

    The four economic resources

    The concepts of opportunity cost, fullemployment, full production, andunderemployment

    Productive efficiency

    What enables the economy to grow

    The law of increasing cost

    The concept of opportunity cost

    2-2Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    EconomicsDefined Economics is the efficient

    allocation of thescarce

    means ofproduction toward the

    satisfaction of human wants

    The means of production are limitedHuman wants are unlimited

    2-3Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    The Central Fact of

    Economics: SCARCITY Scarcity

    Resources are the things society uses to

    produce goods and services These resources are scarce (limited)

    The economic problemThere are never enough resources to

    produce all of the goods and services thatpeople want

    2-4Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Four Economic

    Resources

    Land

    Labor

    Capital Entrepreneurial ability

    2-5Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Land Land (a broader meaning than our

    normal understanding of the word)

    Includes natural resources such as timber,

    oil, coal, iron ore, soil, water, as well as the

    ground in which these resources are found

    Is used for the extraction of minerals and

    farming

    Provides the site for factories, officebuildings, shopping centers, homes, etc.

    Owners of land receive rent

    2-6Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Labor Labor

    The work and time for which one is

    paid is what economists call labor

    Money received for ones labor is

    called wages and/or salaries

    About two-thirds of the total resource

    cost is the cost of labor

    2-7Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Capital Capital

    Man-made goods used to produce other goods or

    services is what economists call capital Examples are office buildings, stores, and factories

    Consists of mainly plant and equipment

    The money owners of capital receive is called

    interest

    Capital is the MOST important of the four economic

    resources

    2-8Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    EntrepreneurialAbility

    The entrepreneur

    Sets up a business

    Assembles the needed resources

    Risks his/her own (or borrowed) money

    Makes a profit or incurs a loss

    Is central to the American economy

    25 million businesses are virtually all

    entrepreneurs The vast majority work for themselves or have one or two

    employees

    2-9Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Our Economic Problem

    Revisited Limited resources versus unlimited

    wants

    There are NOT enough resources to

    produce everything that everyone wants

    Therefore, CHOICES must BE MADE!

    Every choice has an opportunity cost

    associated with it!

    2-10Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Opportunity Cost: An Important,

    Fundamental Concept in Economics

    Because we cannot have everything wewant, we must make choices

    The thing we give up (our second-bestchoice) is called the opportunity cost ofour choiceThis is the foregone value of the next best

    alternative In the economic world, both is not an

    admissible answer to a choice of whichone

    2-11Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Highest Valued Alternative

    Options

    Watch TV

    Talk on the telephone Go on a date

    Study economics

    Opportunity cost is the highest valued alternative that

    could have been chosen (i.e., study economics) Opportunity cost may or may not have a dollar value

    Choice made

    Highest valued alternative

    2-12Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Inherit $40,000

    Bought the car

    (Paid $40,000)

    Cant go to college

    College graduate (lifetime earnings) $1,300,000

    High School graduate (lifetime earnings) 800,000

    Two choices buy a car or go to college

    Opportunity Cost $ 500,000

    2-13Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    California

    1967-1997

    Prisons

    Added 21

    additional prisons

    Colleges

    Added 1

    additional college

    The Opportunity Cost of building more

    prisons is building fewer colleges

    2-14Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    The War in Iraq

    Cost $5 billion a

    month

    Cost of troops

    Schools

    Hospitals

    Could have been

    spent on

    Prescription drugs

    for seniors

    Schools and

    hospitals in United

    StatesThe Opportunity Cost of the war is less

    money spent on needs in the United

    States 2-15Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    California

    1990 - 1997 Prison guards

    + 10,000

    College employees

    - 10,000

    Obviously, the opportunity cost of oneadditional prison guard is one college

    employee

    2-16Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Full EmploymentFive percent

    unemployment rate1

    From 1971 1996 the unemployment rate was above 5%. Inrecent years, this has sometime lingered below 5%.

    1

    2-17Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Full ProductionEighty five to ninety

    percent utilizationrate

    2-18Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

    U d l t f

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    Underemployment of

    Resources

    An unemployment rate greater than 5% A capacity utilization rate less than 85%

    Discrimination

    A phenomenon that has diminished but hasnot been eliminated entirely

    Probably keeps our output 10 - 15 percent

    below what it could be If there was truly an efficient allocation of

    resources

    2-19Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    The Production Possibilities

    Curve Represents our economy at

    Full employmentFull production

    2-20Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    This Production Possibilities Curve shows the range of possible

    combinations of guns and butter extending from 15 units of butter and no

    guns at point A to 5 units of guns and no butter at point F

    2-21

    Units of guns

    16

    14

    12

    10

    8

    6

    4

    2

    A

    B

    C

    D

    E

    F

    10 2 3 4 5 6

    Point Units of Butter Units of Guns

    A 15 0

    B 14 1

    C 12 2

    D 9 3

    E 5 4

    F 0 5

    Hypothetical Production Schedule

    Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

    Production Possibilities Curve

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    2-22

    Units of guns

    16

    14

    12

    10

    8

    6

    4

    2

    A

    B

    C

    D

    E

    F

    10 2 3 4 5 6

    Point Units of Butter Units of Guns

    A 15 0

    B 14 1

    C 12 2

    D 9 3

    E 5 4

    F 0 5

    Hypothetical Production Schedule

    Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

    Production Possibilities Curve

    To gain 1 unit of Guns

    Had to give up 1 unit of butter

    When you are on the curve, to get more of one thing you have to give up

    some of the other thing

    In this particular instance, the opportunity cost

    of gaining one unit of guns was one unit ofbutter

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    2-23

    Units of guns

    16

    14

    12

    10

    8

    6

    4

    2

    A

    B

    C

    D

    E

    F

    10 2 3 4 5 6

    Point Units of Butter Units of Guns

    A 15 0

    B 14 1

    C 12 2

    D 9 3

    E 5 4

    F 0 5

    Hypothetical Production Schedule

    Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

    Production Possibilities Curve

    To gain 1 unit of Guns

    Had to give up 2 units of butter

    When you are on the curve, to get more of one thing you have to give up

    some of the other thing

    In this particular instance, the opportunity cost

    of gaining one unit of guns was two units ofbutter

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    2-24

    Units of guns

    16

    14

    12

    10

    8

    6

    4

    2

    A

    B

    C

    D

    E

    F

    10 2 3 4 5 6

    Point Units of Butter Units of Guns

    A 15 0

    B 14 1

    C 12 2

    D 9 3

    E 5 4

    F 0 5

    Hypothetical Production Schedule

    Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

    Production Possibilities Curve

    To gain 1 unit of Guns

    Had to give up 3 units of butter

    When you are on the curve, to get more of one thing you have to give up

    some of the other thing

    In this particular instance, the opportunity cost

    of gaining one unit of guns was three units ofbutter

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    2-25

    Units of guns

    16

    14

    12

    10

    8

    6

    4

    2

    A

    B

    C

    D

    E

    F

    10 2 3 4 5 6

    Point Units of Butter Units of Guns

    A 15 0

    B 14 1

    C 12 2

    D 9 3

    E 5 4

    F 0 5

    Hypothetical Production Schedule

    Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

    Production Possibilities Curve

    To gain 1 unit of Guns

    Had to give up 4 units of butter

    When you are on the curve, to get more of one thing you have to give up

    some of the other thing

    In this particular instance, the opportunity cost

    of gaining one unit of guns was four units ofbutter

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    2-26

    Units of guns

    16

    14

    12

    10

    8

    6

    4

    2

    A

    B

    C

    D

    E

    F

    10

    2 3 4 5 6

    Point Units of Butter Units of Guns

    A 15 0

    B 14 1

    C 12 2

    D 9 3

    E 5 4

    F 0 5

    Hypothetical Production Schedule

    Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

    Production Possibilities Curve

    To gain 1 unit of Guns

    Had to give up 5 units of butter

    When you are on the curve, to get more of one thing you have to give up

    some of the other thing

    In this particular instance, the opportunity cost

    of gaining one unit of guns was five units ofbutter

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    2-27

    Units of guns

    16

    14

    12

    10

    8

    6

    4

    2

    A

    B

    C

    D

    E

    F

    10

    2 3 4 5 6

    Point Units of Butter Units of Guns

    A 15 0

    B 14 1

    C 12 2

    D 9 3

    E 5 4

    F 0 5

    Hypothetical Production Schedule

    Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

    Production Possibilities Curve

    This is known as the law of increasing cost.

    As the output of one good expands, the

    opportunity cost of producing additional

    units of this good increases.

    As we shift from butter to guns, we have to give

    up increasing units of butter for each additional

    unit of guns

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    Productive Efficiency

    Is attained when the maximum possibleoutput of one good is produced, given the

    output of other goodsProductive efficiency occurs only when we

    are operating on the production possibilitiescurve

    Productivity efficiency means that the outputof one good cannot be attained with outreducing the output of some other good

    2-30Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Economic Growth Best available technology

    Expansion of laborMore or better trained labor

    Expansion of capital

    More or improved plant andequipment

    2-31Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Production Possibilities Curves

    A move from PPC to PPC to PPC represents economic growth1 32

    2-32

    Units of guns

    15

    10

    5

    0

    PPC 1

    PPC 2

    PPC 3

    5 10 15

    Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    Production Possibilities Curves Over TimeCountry A Country B

    Country A represents slower

    economic growth than Country BCountry A capital goods is 3.8 units

    Country B represents much faster

    economic growth than Country ACountry B capital goods is 7.0 units

    2-33

    Units of consumer goods

    25

    20

    15

    10

    5

    0

    PPC2001

    PPC1991

    A.

    Units of consumer goods

    25

    20

    15

    10

    5

    0

    PPC2001

    PPC1991

    B

    B.

    5 10 15 5 10 15

    A

    Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved.

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    The Production Possibilities Frontier

    during World War II

    Copyright 2008 by Th`e McGraw-Hill Companies, Inc. All rights reserved. 2-34

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    Current Issue: Will you be

    Underemployed When You Graduate? It depends on whether graduate in a bad year

    or a good year

    One in five college graduates who graduate in a badyear end up in a job that does not require a a college

    degree

    However, many employers require a degree just as a

    credential to be considered for a particular job

    All you can really do is to avoid, to be best of your

    ability, taking a job where you are obviously

    underemployed

    Copyright 2008 by The McGraw-Hill Companies, Inc. All rights reserved. 2-35

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