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idea.jam Ingrid Diep – Joycelyn Ma
Australia
In 2022, I manage an optical social enterprise:
+ The world’s first company to design and manufacture spectacle frames and lenses from 100% recycled or sustainable materials + Labs based in regional areas of South and South-East Asia, with
local staff trained by industry experts + Product for sale in general optical retailers and the world’s first
fair-trade/eco-friendly practices
5% to investors 30% returned to business for growth 65% to community development projects and programs
Pro
fits
are
div
ided
The enterprise is a profitable social business
–the typical business model for a company of the future.
Respected companies are B-Corporation certified –beyond financial obligations towards shareholders,
they are also accountable environmentally and
socially. Transparency in all three areas is critical and verified by an independent third party.
Rainwater harvesting tank
Solar Panels
Warehouse at the back Rooftop garden
Alternative fuel delivery vans
Company HQ in regional port-town
– Meet with design team to discuss new season range and crossover partnerships –Read over research team’s report into potential new frame material – Meet with marketing manager to discuss expansion and new potential markets – Drive out to village health centre built and developed through company profits for meeting and lunch with hospital director to discuss further support –Return to office and read over products sales performance in Australia, then meet with Australia area-manager –
New industry in developing regions
↑Employment ↑Local economic growth
Sustainable manufacture
Solving problems of waste management and establishing a trend for eco-friendly production in the optical industry
Empowering Communities
Business is a handshake, not a hand-out –allowing developing communities to help themselves
Opportunity for locals to upskill
↑ skills and career choice beyond agriculture, including illiterate persons
Optical enterprise belongs to the health sector, which will
still be one of the dominant sectors alongside
education and government.
Jobs in those industries allow workers to make a
difference to the people.
This attracts inspired and idealistic youth with a vision.
Jobs that offer ample opportunity for travel, learning and the room
for creative and lateral thinking engage and retain talent.
Work-location, working-hours and leave are flexible. Community development projects or programs are key to the company.
KNOWLEDGE & EXPERIENCE OF
Managing the business would require
community development
A DAY AT SCHOOL IN 2022
Morning sports:
Healthy bodies,
healthy minds
School breakfast: Ensures
all students receiving most
important meal of the day
Core subjects
(math/languages/
science) taught in the
morning in traditional
classroom setting
after lunch: team projects – self-study – community
action – field trips – character building activities – interning – workplace visits – interviews with experts – conversation, discussion and dialogue – meditation –
A University Day to equip business-ready graduates
27 WEDNESDAY 2013 LIFELONG CAREER
8 am
9am
10am University lectures Skilled & theoretically capable
11am
12pm Lunch break
1pm Problem-based tasks
- To find solutions to
real-world practical
problems, relevant to
current issues
- open-ended issues
People skills, communication
Team work
Engaged, self-motivated
Socially and globally aware Gain basic business skills and
acumen
Inquisitive attitude to
problems
Self-directed investigations
Creativity/ Innovation
Lateral thinking
2pm
3pm Self-study Self-motivated 4pm Community engagement
- working on the ground with
the community
Engaged
Values and ethics Globally aware
5pm After hours commitment
- e.g. physical activity
Healthy bodies, healthy minds
6pm
Future companies
will recruit staff who are passionate and insightful problem-solvers: the changing face of education will help a generation develop these talents.
will be written into the syllabus
International issues for example the middle-eastern conflict, millennium development goals, HIV
Values & Ethics Community work and speakers from development agencies
Foreign language and student exchange Problem solving–lateral thinking challenges
Entrepreneurship and basic business skills Wilderness camps and expeditions