Chairman Opening Remarks

Bob Go, Global Managing Director,Life Science and Health Care,Deloitte

Tailoring Sales Strategies to New Audiences and Markets

Jane Griffiths, International Vice President, Europe North, Janssen-Cilag EMEA

Wayne Gattinella, President and CEO, WebMD

John MacCarthy, Vice President, Client Thought Leadership, IMS Health

Consumers are demanding more control over information to make important, everyday decisions

Consumers increasingly depend on the internet for health information

Physicians increasingly depend on the internet for medical information

Internet is exposing fundamental weaknesses of traditional marketing channels

21st century solutions cannot be delivered on 20th century platforms

Networking Coffee Break

We will resume at 11.05

Riding the Rising Wave of Healthcare Consumerism

Sandra Peterson, President, Bayer Healthcare Diabetes Division

Stefano Pessina, Executive Chairman, Alliance Boots

David Mobbs, Group Chief Executive, Nuffield Health

Closing Remarks

Bob Go, Global Managing Director,Life Science and Health Care,Deloitte

End of Conference

Lunch in the ‘Market Restaurant’