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FMCG Drinks - Personal Alignment CASE STUDY #1103 Partnering with CEG has made a significant direct impact on our Engagement Survey Results and as a consequence we are now planning a further “ramp-up” of our career program in the year ahead. Fuel50 have been a fantastic support to our business and have really made a difference. HR DIRECTOR

CASE STUDY #1103 FMCG Drinks - Personal Alignment · CASE STUDY #1103 Partnering with CEG has made a significant direct impact on our Engagement Survey ... 80% of the respondents

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Page 1: CASE STUDY #1103 FMCG Drinks - Personal Alignment · CASE STUDY #1103 Partnering with CEG has made a significant direct impact on our Engagement Survey ... 80% of the respondents

FMCG Drinks -Personal Alignment

C A S E S T U D Y # 1 1 0 3

Partnering with CEG has made a significant direct impact on our Engagement Survey Results and as a consequence we are now planning a further “ramp-up” of our career program in the year ahead. Fuel50 have been a fantastic support to our business and have really made a difference.H R D I R E C T O R

Page 2: CASE STUDY #1103 FMCG Drinks - Personal Alignment · CASE STUDY #1103 Partnering with CEG has made a significant direct impact on our Engagement Survey ... 80% of the respondents

C A S E S T U D Y # 1 1 0 3

W W W . F U E L 5 0 . C O M / S T O R I E S2

Since the early 1960’s, this organization has evolved from a small New Zealand juice business to become a leading Australasian drinks company and the market leader in energy drinks. Revenues for 2013 were $405.8 million.

Known for a culture of flexibility, best practice and innovation, this organization prides itself on a strong employee value proposition providing a compelling career experience from floor staff to senior executives.

Values are a big part of what they do and values are referred to internally as the company’s biggest asset. Like any asset, the company spends time on maintaining these values and ensuring they connect today just as much as they did in the past.

B U S I N E S S C H A L L E N G E

From the onset of our partnership we have worked to develop customized and unique career initiatives spanning several. Each annual initiative has needed to support the overall business strategy and the prioritized focus for HR/OD

for that year, while providing value add to each employee’s career within their organization.

In previous years the business has leveraged the Fuel50 CareerDriveTM and Training Programs (Powerful Career Conversations for Leaders and IGNITE! Employee workshops) to improve leadership capability and employee engagement. In 2013 the business had a new Organizational Purpose and had under gone a values refresh so the focus was on alignment of Personal Vision, Values and Purpose to that of the business. This was critical to the organization galvinizing the work population to support stretch business goals, creating a ground swell of energy and discretionary effort.

2,000N O . O F

E M P L O Y E E S

FMCG DrinksI N D U S T R Y V E R T I C A L

AustralasiaR E G I O N

Personal AlignmentS O L U T I O N

B A S I S

2011Y E A R J O I N E D

F U E L 5 0

FMCG Drinks -Personal Alignment

Page 3: CASE STUDY #1103 FMCG Drinks - Personal Alignment · CASE STUDY #1103 Partnering with CEG has made a significant direct impact on our Engagement Survey ... 80% of the respondents

C A S E S T U D Y # 1 1 0 3

3W W W . F U E L 5 0 . C O M / S T O R I E S

K E Y F O C U S A R E A S

Working in partnership we created a program that would support everyone in the business to connect to business Values, Vision and Purpose in a powerful way.

This involved creating an environment to support every employee to connect their own personal Values, Vision and Purpose to that of the organization. Through Fuel50 CareerDriveTM each employee was able to articulate their personal drivers, then during a one day workshop were supported to join the dots from personal Values, Vision and Purpose to that of the business through self-reflection, leader-led team discussions and powerful facilitation. Fuel50 provided the online software and the training materials, but the workshops were all run by internal people both from HR and Managers from the business.

E X P E C T E D O U T C O M E

The outcome anticipated was an increase in engagement survey questions relating to understanding individual contribution, sense of accomplishment, likelihood of staying and telling others great things about working there.

S O L U T I O N

FMCG Drinks - Personal Alignment

Branded Fuel50 CareerDriveTM Values Experience and Career Planning

Purpose Alignment Workshop Licensed Material

Train the Trainer Program for Internal Leader-facilitators

Page 4: CASE STUDY #1103 FMCG Drinks - Personal Alignment · CASE STUDY #1103 Partnering with CEG has made a significant direct impact on our Engagement Survey ... 80% of the respondents

The purpose and values program we designed with Career Engagement Group for our employees in 2013 was regarded as one of the best programs to date. Managers organization wide felt that the conversations this program sparked were like gold dust to the business.G R O U P M A N A G E R - O R G A N I Z A T I O N A L D E V E L O P M E N T

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C A S E S T U D Y # 1 1 0 3

5W W W . F U E L 5 0 . C O M / S T O R I E S

R E S U L T S

Fuel50 CareerDrive™ plus licensed material and strategic consulting contributed to a 10 point percentage increase in their Aon Hewitt Engagement survey on the Career Development line which contributed to an uplift in Engagement across the organization. This career initiative was one of a range of initiatives that resulted in the Australian division being named Aon Hewitt Best Employer for the third time running, meanwhile the New Zealand business was one of only three companies in the country to receive the 2013 accolade.

Of the respondents to the post program survey, 80% had an increased understanding of their own values and personal purpose, coupled with 91% increased understanding of their connection to the organizations purpose and strategy, with 83% agreeing they now have a better understanding of the unique contribution that they make to the business.

FMCG Drinks - Personal Alignment

+10%increase in their Aon Hewitt Engagement Survey80% of the respondents to the post program

survey, 80% had an increased understanding of their own values and personal purpose

of employees in August strongly agreed that they know what skills and abilities they need to grow for their future career at Transcom

(compared with 48% in April)

had an increased understanding of their connection to the organization’s

purpose and strategy

91% 83%