Case Studies PresentationBIG VS SMALLBY GEORGIA LEAPER

What am I presenting to you today?

My 2 case studies

Compare and contrast how a Multi Conglomerate and British Independent film produce, distribute and market their films.

VSTHE

GREAT GATSBY

HOW I

LIVE NOW

The Trailers

The Great Gatsby

The Trailers

How I Live Now

Basic facts about The Great Gatsby

Director: Baz Luhrmann

Producers: Baz Luhrmann, Douglas Wick, Lucy Fisher, Catherine Martin, Catherine Knapman

Based on: “The Great Gatsby” by F. Scott Fitzgerald

Distributed by: Warner Bros & Pictures Roadshow Entertainment

Used big names for Casting

Basic facts about How I Live Now

Director: Kevin Macdonald

Producers: John Battsek, Alasdair Flind, Andrew Ruhemann, Charles Steel

Based on: “How I Live Now” by Meg Rosoff

Distributed by: Momentum Pictures

Studio: Cowboy Films, Film4

Not as well known names for casting

Budget (Finance plan) The Great Gatsby

Total Budget: $160,000,000

First day: $19,412,782

Opening Weekend: $50,085,184

Total Domestic Gross: $144,840,419

Worldwide Gross: $351,840,419

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Budget: How I Live Now

Total Budget: ?

First day: $28,547

Opening Weekend: $28,547

Total Domestic Gross: $60,360

Worldwide Gross: $807,360

Technology: The Great Gatsby

Video on technology used during production

Release Dates

The Great Gatsby:

Cinema:

DVD: August 27, 2013 (USA)

How I Live Now:Cinema: DVD: February 11, 2014 (USA)