Helps in identifying the strengths & weaknesses of an individual.

Helps to utilize strengths & overcome weaknesses in order to take advantage of career opportunities.

The process of career strategy is conceptually similar to that of an organizational strategy.

Helps in determining the direction of the professional career, by answering the some of the questions, that arise within the managers.

Such as, Am I an introvert or an extrovert ? What are my attitudes toward time,

achievement, work, material things & change?

In real life, people often resist career planning because it involves making decisions.

Likewise managers also resist goal setting because of the uncertainities in the environment.

They also possess the fear of failing to achieve goals.

Identification of career goals: -Goal setting is a continuous

process that is flexible, & can be revised according to the changing circumstances.

Integration of long-term aims with the more immediate requirement of action.

Planning in advance. - The time frame for career

planning will differ with the circumstances.

Factors required to be taken into account,

- economic - social - political - technological - demographic

Working in an expanding company provides more career opportunities than working in a company that is not expected to grow.

Successful career planning requires a systematic scanning of the environment for opportunities & threats, this can be done with the help of forecasting.

The environmental opportunities & threats must be matched with the strengths & weaknesses of individuals for the successful career planning.

Technical Skills- Supervisory level Conceptual / design Skills- Top

managers Human Skills- All levels

Helps in building up of one’s strengths in order to take advantage of opportunities.

That is, it helps to overcome the weakness & develop the skills to take advantage of opportunities.

It also helps in recognising the threats in the environment & develop a strategy to cope with them.

It is a logical & systematic analysis of the career planning process that involves personal preferences, ambitions & values.

Alternative choices must be chosen rationally because some alternatives may involve high risks, others low risks.

Some choices demand action now and others can wait.

This choosing up of alternatives gains importance because, the careers that were popular in the past may have an uncertain future.

The long-term strategic career plan needs to be supported by short-term objectives & action plans.

Eg: The aim of achieving an M.B.A degree requires the completion of the short-term objective such as number of courses.

Contigency plans are required for the development of career plans in an environment of uncertainity.

These plans should be prepared based on the alternative assumptions.

It deals with the person’s growth & development in career planning.

Career goals & personal ambitions can be considered in selecting & promoting & in designing, training & development programs.

It helps in evaluating the progress toward career goals & making necessary corrections in the aims or plans.

The progress should be monitored even during the completion of an important task or project.

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