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Capital Region BOCES SLS Membership Day March 10, 2011 Sara Kelly Johns [email protected] http://schoollibrarybranding.wikispaces.com. Program Administrator. Instructional Partner. Teacher. Information specialist. Leader. Who are we?. A Nation Without School Libraries. Visibility. - PowerPoint PPT Presentation
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Capital Region BOCES SLSMembership DayMarch 10, 2011
Sara Kelly [email protected]://schoollibrarybranding.wikispaces.com
Who are we?
Information specialist
Teacher
Program Administrator
Instructional Partner
Leader
A Nation Without School Libraries
Dr. Nancy Everhart visits outstanding school libraries all over the country to bring visibility in the press an the media to the excitement and foundation of school libraries for learning.
Visibility
Ballou High School, DC
Visibility Promotion + Marketing = AdvocatesActionTransformation
Dawn Sulivan,Shaker Heights, OH
Visibility Nancy Keane, Rundlett Middle School, Concord, NHActionTransformation
Action
Visibility Nancy Keane, Rundlett Middle School, Concord, NHActionTransformation
Visibility Murray Hill Middle School , Laurel, MarylandActionTransformation
Branding
Visibility Buffy Hamilton, Creekview (GA) High School LibraryTransformation
Visibility McKillop Elementary School, Melissa, TXActionTransformation
Branding
Goal area: ALA provides leadership in the transformation of libraries and library services in a dynamic and increasingly global digital information environment.
Jill Schuster, Fontana High School, CA
VisibilityActionTransformation
Transformation
http://schoollibrarybranding.wikispaces.com
Advocacy U
Additup
Advocacy Fact Sheets
AASL Toolkits—Health and Wellness
@your library school library campaign
Frontline advocacy for school libraries
Friends of School Libraries (FOLUSA)
New York: SnapShotNY
What is a tagline?
How are they used?
Why?
Sample TaglinesSample TaglinesAllstate Insurance –
You’re in good handsAmerican Express –
Don’t leave home without itBurger King –
Have it your wayTaco Bell –
Think outside the bun
Where do you put it?Where do you put it?Letterhead
Webpage
What else?
Write YoursWrite YoursKeep it briefKeep it focused
Where every kid succeeds. (This is a variant on an AASL slogan.)
Where the classroom meets the real world.
L4L – Learning 4 LifeWe go beyond our walls.Where reading becomes a way of
life.
How to planHow to planAssess yourselfAssess your environmentIdentify your BHAGUse your program Mission and
VisionSet 3-4 large goalsCreate do-able action steps
http://www.ala.org/ala/mgrps/divs/aasl/guidelinesandstandards/planningguide/planningguide.cfm
GOAL:
To develop personal relationships with teachers
Action Step With Whom Details Completed by Evaluation
Engage in a
personal
conversation
with at least one
teacher per week
Teachers who
frequent the
library
Ask to help them
and inquire
about their
interests
End of school
year
At least 5
teachers and I
share some
common interest
that we discuss
with each other.
Sample Goal and Action Plan
Let’s do it!
Managing TimeManaging TimePriorities
◦What’s Yours?
Select the right task for the time
To Do lists
Forgive yourself
