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Business Profile August 2010
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A MONTHLY PUBLICATION OF THE LEWISTON TRIBUNE AUGUST 16, 2010
An Interview with
Of Broyles and Laws PLLC in Clarkston
NEW YORK — Starting a business can be expen-sive, as people find when they become entrepreneurs after losing their jobs. But many of these brand-new company owners have also found ways to keep those costs down.
The biggest money saver is working out of your home. Asking friends and family to refer good but low-cost help, from accountants to graphic artists to lawyers, is another way.
Keeping startup costs down is essential when a business is young and money isn’t yet flowing in. But always watching your expenses and being sure they don’t get out of hand is a good way to help any company weather the down-turns.
“We didn’t have a choice” but to keep costs low, said Michael Volpatt, co-owner of the public relations firm Larkin/Volpatt Communica-tions. “What I’ve learned in the last 10 years is that financial stability is about sustainability.” And that, Volpatt said, means making sure a business isn’t ever undermined by costs.
Here’s a look at ways that new entrepreneurs can keep their startup costs down:
Work At Home, Or In A Friend’s Space
Since many people who have lost their jobs tend to be at home, that’s where they start their businesses. They can’t beat the low overhead.
When Volpatt and Kate
Larkin started the public relations firm Larkin/Vol-patt Communications 10 years ago, they both worked out of their homes. Volpatt is based in Sonoma, Calif., while Larkin is in New York.
“It made sense financial-ly,” Volpatt said.
Working at home requires some adjustments. A new entrepreneur needs to have space for an office. If there are children and pets around, it’s easy to be dis-tracted. Some people find it isolating to be home much of the time.
There can be a financial plus in working out of your home besides keeping costs down. The federal tax code allows people with home-based businesses to deduct some of their expenses such as rent or mortgage interest, utilities and repairs.
But you may have to spend more on insurance. If a fire damaged your business equipment, or a business associate was injured at your home, your homeowners policy might not cover it.
Another option, if you don’t want to or can’t work
out of your home, is to find very affordable space. Do you have family or friends who are willing to rent to you? Jill Donenfeld, CEO of The Dish’s Dish, a personal chef service with offices in New York and Malibu, Calif., started out four years ago in space behind a friend’s Greenwich Village hardware store. Donenfeld, who had $4,000 to start her company, paid $100 a month for the space.
Whose Time Is More Valuable?
Many entrepreneurs struggle in the beginning with whether to get some help for tasks they’re not fa-miliar with, or save money and learn to do the work themselves. The answer may come down to deciding if your time is better spent on the basics of your busi-ness. Getting customers and then fulfilling their orders or projects.
The answer for some is to work on the business during the daytime, and then spend evenings learning how to use record-keeping soft-ware. Others outsource, but they can still find ways to keep their costs down. One option is to hire accounting students to do the work. Or people you know might be able to refer you to someone willing and able to work for less.
Donenfeld’s advice: “Look at all your friends and figure out what resourc-es you have.”
Aug. 17 — Lewis-Clark Association of Insurance and Financial Advisors, noon, Elk’s Temple, Al Reagan, (208) 743-5441.
Aug. 18 — Orofino Chamber of Commerce, noon, Ponderosa, (208) 476-4335.
Aug. 19 — Port of Whitman County, 10 a.m., (509) 397-3791.
Sept. 1 — Grangeville Chamber of Commerce, 1:30 a.m., Oscar’s (208) 983-0460.
Sept. 1 Orofino Chamber of Commerce, noon, Ponderosa, (208) 476-4335.
Sept. 1 — Kamiah Chamber of Commerce, 7 p.m., chamber building, (208) 935-2290.
Sept. 2 — Port of Whitman County, 10 a.m., (509) 397-3791.
Sept. 3 — Lewiston Chamber of Commerce general member-ship, 7 a.m., Morgan’s Alley, (208) 743-3531.
Sept. 8 — Clarkston Chamber of Commerce general member-ship, noon, Quality Inn, (509) 758-7712.
Sept. 9 — Cottonwood Chamber of Commerce, 8 a.m., Coffee Mill Creations, (208) 962-3231.
Sept. 14 — Port of Lewiston, 1:30 p.m., (208) 743-5531.
Sept. 14 — Pullman Chamber of Commerce, noon, location TBA, (509) 334-3565.
Sept. 14 — Port of Clarkston, 1 p.m., (509) 758-5272.
Sept. 14 — Grangeville GEM Team, 7 a.m., Oscar’s (208) 983-0460
Sept. 15 — Orofino Chamber of Commerce, noon, Ponderosa, (208) 476-4335.
Sept. 16 — Lewiston Chamber of Commerce Business After Hours, 5-7 p.m.
CALENDAR
COMMEnTARy
Joyce Rosenberg
SMALL TALk
2 BuSInESS PROFILE MOnDAy, AuGuST 16, 2010
New entrepreneurs can keep startup costs down
SEE ROSENBERG, PAGE 6
2 SMALL TALK: How to keep startup costs down
5 BUSINESS ON THE GO: Who’s doing what
5 ASK IDAHO LABOR DEPARTMENT: Finding incentives for new hires
6 BUSINESS ANSWERS: Formula determines adding cashiers
7 WORKPLACE WELLNESS: New research shows roadmap to wellness
13 BETTER BUSINESS BUREAU: Think before you toss electronics
15 RECORDS: July by the numbers
August 2010VOLUME 11, ISSUE 8
Business Profile is compiled by Target Publications of The Lewiston Tribune. Business Profile is inserted in The Lewiston Tribune the third Monday of every month.
EditorsROBERT [email protected]
MARY [email protected]
AdvertisingContact your Lewiston Tribune sales representative or call (208) 848-2292 for advertising information
Your commentsPlease write to us at:
Business ProfileTarget PublicationsLewiston Tribune505 Capital St. Lewiston ID 83501
or e-mail us at: [email protected]
On the coverAttorney Scott C. Broyles of Clarkston. By KLYE MILLS of the Lewiston Tribune.
Our favorite quote“There’s very little ‘Perry Mason,’ and there’s an awful lot of yawn.”
— Scott Broyles (story Page 8)
Regular departments
It’s all knowledgeBut computers lack the heft of books PAGE 8
3BUSINESS PROFILEMONDAY, AUGUST 16, 2010
4 BUSINESS PROFILE MONDAY, AUGUST 16, 2010
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business on the go
Beth Aram of Clarkston, an independent advanced director with Pampered Chef, re-ceived the Excellence Award in personal sales at the company’s national conference in Chicago. To receive an award for personal sales requires a minimum of $55,000 in com-missioned sales.
The convention took place in July. Pam-pered Chef is a direct seller of high quality kitchen tools.
Clarkston resident honored by Pampered Chef
beth Aram
Kelly Steiger, a physical therapist with S.P.O.R.T Physical Therapy Clinic of Lewis-ton and Clarkston, has passed the Sports Cer-tified Specialty exam.
Steiger is an Orthopaedic Certified Special-ist and a Certified Strength and Conditioning Specialist.
He has been with S.P.O.R.T Physical Ther-apy for 17 years.
Physical therapist earns new designation
Kellysteiger
AsK iDAho DePARtMent oF LAboR
Question: I heard there were some new incentives for employers to hire people who are unemployed. Is this true and if it is, how do I find those incentives?
Answer: Yes it is true. Under the Hiring Incentives to Restore Employment Act, enacted March 18, two new tax benefits are available to employers who hire certain previously unemployed workers.
The first, referred to as the payroll tax exemption, provides employers with an exemption from the em-ployer’s 6.2 percent share of social security tax on wages paid to qualifying employees, effective for wages paid from
March 19, through Dec. 31.In addition, for each quali-
fied employee retained for at least 52 consecutive weeks, businesses will also be eli-gible for a general business tax credit, referred to as the new hire retention credit, of 6.2 percent of wages paid to the qualified employee over the 52 week period, up to a maximum credit of $1,000. For more information on these incentives, please see the IRS online site at www.irs.gov/businesses/small/article/0,,id=220745,00.html or contact your nearest Idaho Dept of Labor office for as-sistance.
Tax expertise you need.You’ve got people.H&R Block Tax ExpertiseNo tax return is too complicated. The Tax Professionals at H&R Block have hundreds of hours of specialty training on taxes and the most recent tax law changes. They have the expertise to fi nd you every deduction you’re entitled to, plan for the future and off er tax help and advice year-round.
It pays to have people.
Visit the H&R Block offi ce location listed below.For other locations call 1-800-HRBLOCK or visit hrblock.com.
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business answers
6 BusinessProfile MonDAY,AuGusT16,2010
Q: How do I know when to add another person at the cash registers?
A: When to add another cashier can be mathemati-cally calculated using queu-ing analysis. In their book “Operation Management” 6th ed., Russell and Taylor mention research done on how customers react to wait-ing for service. It seems that if the wait time is under three minutes customers perceive their wait to be around two minutes; however, if the wait time is over three minutes customers think they have been waiting 10 minutes and may choose to leave your store. When customers leave because they have been wait-ing too long in line it is called reneging, and when custom-ers enter and then leave right away because they see long waiting lines it is called balking.
To help prevent reneging, several techniques are com-monly used. In a doctor’s of-fice, magazines in the waiting room help distract patients. In a store, end-counter dis-plays with various unrelated items or magazines tend to keep customers occupied and sometimes generate addi-tional sales. At Disney theme
parks, employees dressed as cartoon characters are sent to entertain visitors at the longest waiting lines, which are for the popular rides.
To calculate the average time a customer will be wait-ing, you divide the average number of customers arriv-ing by the average number of customers you can serve times the difference of the average number of custom-ers you can serve minus the average number of custom-ers arriving. For example, if you determine you have an average of 24 custom-ers come into your store every hour, and you have a cashier who can take care of an average of 30 customers per hour, you can calculate your customers’ wait times: 24/(30)(30–24) = .133 hours or eight minutes of wait time. Keep in mind your custom-ers will have approximately
three minutes of patience be-fore you will need to provide a source of distraction or risk losing customers.
If you are worried about exceeding your customers’ patience and decide to have another register open, your calculations for customer wait time will change. With two registers, you are essen-tially splitting your customer queue in half. Each clerk can still take care of 30 custom-ers per hour, so your calcula-tions are: 12/(30)(30–12) = .022 hours or 1.33 minutes. Instead of waiting eight minutes, your customers are waiting only 1.33 minutes, much better. Just make sure it is cost effective to add that extra clerk.
Lapsley is an associate pro-fessor in the Business division of Lewis-Clark State College on the Lewiston campus.
Crunch numbers before adding cashiers
coMMenTArY
ruth Lapsley
One big caveat: If you need legal or accounting advice, be sure that the pro-fessional you’re referred to is someone who has worked
with small business own-ers and understands their issues.
If you’re in an industry that might require special-ized knowledge, such as intellectual property law, make sure you’re working with someone with experi-ence in that area.
use independent Contractors
Volpatt and Donenfeld have people who work for them, but they’re indepen-dent contractors, not em-ployees. With independent contractors, a small business doesn’t have to pay for ben-efits and employment taxes.
Volpatt said he and Larkin “have built a network of freelancers that continues to work with us today,” includ-ing one who works a full week and who has been with the company eight years. He and Larkin decided early on they didn’t want the costs of employees.
Owners who are consid-ering using independent contractors need to be aware that they have to comply with laws that define who is an
employee and who is an inde-pendent contractor. The laws have to do with the amount of control an owner can exert over a worker, such as hours and place of work.
Let Tech Do Your work
The number of business services available over the Internet that help companies keep costs down keeps grow-ing. Online shipping and mailing services are espe-cially helpful for companies doing bulk mailings. You can comparison shop online when you’re buying any kind of equipment.
rosenberg covers small business issues for the associ-ated Press.
rOsenberGFrom page 2
7Business ProfileMonDAY, AuGusT 16, 2010
workplace wellness
When you’re looking around at employee well-ness packages, there are a lot of options. It’s important to know what really works. A report issued last month gen-erated some negative-sound-ing headlines about work-place wellness, but when I looked at the report itself, I saw a roadmap to creating a successful program.
“Employer wellness initia-tives grow, but effectiveness varies widely,” a research brief by the National Insti-tute for Health Care Reform, captures the trends, espe-cially among large employ-ers. The report contends so-called passive measures — such as health risk assess-ments and biometric screen-ings (blood pressure, choles-terol, etc.) — are not enough to promote wellness.
That makes sense. Anyone who’s ever tried to change a habit knows it takes persis-tent effort to make a real difference. The research brief identified the handful of workplace wellness factors that improve productivity and bend the health care cost curve.
No. 1 FactorThe single most effective
tool for curbing risk is in-person health coaching. Tel-ephonic coaching is also good and outranks online tools. Even among giant corpora-tions, in-person coaching is rare, but there are resources for companies of any size.l Health plans have
in-person help that goes by several names, such as “disease management” or “care management.” Highly
trained and certified manag-ers, often nurses, help people with chronic conditions iden-tify the barriers in their lives that keep them from sticking to the doctor’s treatment pro-tocol, and how to overcome those.l Health plans may also
have health coaches for specific risk factors, such as weight or smoking. l Employee Assistance
Plans usually offer a limited number of highly focused in-person counseling sessions to help people change behavior in a given area.
Other Key Elements Behavior change is the real
goal of any wellness pro-gram, and the research brief identifies several workplace measures to accomplish it.
Ongoing and varied ac-tivities engage employees in the desired new behaviors, whether to eat differently, ex-ercise more or quit smoking. Refreshing your program keeps it interesting, and con-tinued activities help people make longer-lasting change.
Offering healthy food op-tions, from the vending ma-
chines to the cafeteria to that platter of muffins and cook-ies at meetings, is the pri-mary environmental change to create a healthy work envi-ronment. Some companies post nutritional data, others also deeply discount healthy food to make it cheaper than a burger and fries. Also on the list is promoting physical activity, from using the stairs to walking meetings.
Financial incentives dra-matically boost participation. The “sweet spot” is con-sidered to be around $100, though the range can go high-er, especially for discounting premiums. Incentives help people identify what’s in their own self-interest and act accordingly.
Key Take-Aways There’s no one-size-fits-all
package. Your program has to fit your culture.
Senior leadership visibility is important. Let them see you eating fruit instead of cookies, walking the prem-ises and hitting the gym.
Ongoing communication is essential. This is not a one-time memo or newsletter brief. A schedule of varied programs affords ample opportunity to communicate
wellness messages year-round.
Comprehensive, inte-grated, diversified programs have the best success. Tie the HRAs to the behavior modification programs to the messaging and the financial incentives — make it one big package to get the biggest return on your wellness investment.
Nobody says workplace wellness is easy, but more than a decade of research shows it can make a signifi-cant difference in both pro-ductivity and medical claims. If you’re going to invest your company’s resources in employee wellness, this brief tells how to make it work for you.
Read more about it“Employer Wellness Initia-
tives Grow, but Effectiveness Varies Widely,” National Institute for Health Care Reform
http://www.nihcr.org/ Employer-Wellness-Initia tives.html
Jones is the Wellness Pro-gram Coordinator for Regence BlueShield of Idaho. He can be reached at [email protected].
Wellness programs get research boost
coMMenTArY
Justin Jones
2762
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208-743-7858
Inspiration At Your FeetFLOORING FOR YOUR LIFE
We’ve recently added more tile lines!
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cover story
8 BusinessProfile MonDAY,AuGusT16,2010
Clarkston attorney Scott Broyles has founded a PUD and watched books be replaced by computers
By Mary TaTkoOf TargeT PublicaTiOns
Scott Broyles’ law firm, in an early 20th Century brick building in downtown Clarkston, occasionally is a destination for grade-school field trips.
Explaining to third-grad-ers what lawyers do forces him to boil things down to the basics, Broyles said.
And what he’s left with is less like an episode of “Law and Order” than it is like an extended visit to the library.
“There’s very little ‘Perry Mason,’ and there’s an awful lot of yawn,” Broyles said.
What he tells students who are interested in law careers
is this: Read and write. Computer skills are impor-
tant, as is basic math. But reading and writing
well are essential.Beyond that, Broyles, who
has been practicing law for about 35 years, attributes the successes in his own career to the influence of the late Clarkston attorney S. Dean Arnold, with whom he formed a partnership after
graduating from law school.“He was a true mentor,”
Broyles said. “Everything I have been able to achieve is a result of what he gave me.”
The two practiced together until 1989, when Arnold retired.
Arnold, who died in 1993, was Clarkston’s city attor-ney for 37 years, a position Broyles then held for many years afterward, and is the namesake of Arnold Park, on Maple Street.
“Dean was the world to me,” Broyles said.
Celebrating a life in law Tribune/Kyle Mills
Attorney Scott Broyles talks about his education, career and family at his Clarkston office.
“there’s very little ‘Perry Mason,’ and there’s an awful lot of yawn.”
—sCoTTBroYles
seeLAW,PAGe9
9Business ProfileMonDAY, AuGusT 16, 2010
cover story
LAWFrom page 8
Attorney Scott Broyles has practiced law in
the Lewiston-Clarkston Valley since arriving in
the mid-70s.Tribune/Kyle Mills
scott c. BroylesAge: 61residence: AsotinFamily: wife Karen,
a school psycholo-gist; daughters Wendy fotheringham, 33, of everett, Wash., and Kelly Broyles-Pederson, 29, lewiston Walgreen’s manager; two grandsons
education: Bellevue High school, Bellevue, Wash., 1967; Washington state university, 1971; university of Puget sound (now seattle university) law school, 1974
civic: Clarkston rotary president
see LAW, PAGe 12
Bye, Bye BooksMost of one wall in
Broyles’ office is lined with thick hardbound books, which, thanks to technology, have been largely reduced to decor.
“They were absolutely essential when I started,” Broyles said of the volumes that fill the shelves, floor to ceiling, their spines em-bossed with gold lettering. “When I started, that was the way the world went.”
While online research libraries are infinitely more efficient, and he appreci-ates how having information at the click of a button has streamlined lawyers’ work, Broyles is a little wistful about the change.
“I do miss the books,” he said. “There’s something about the weight of time if you’re in a book.”
Still, when he says the way law research is done has “absolutely changed,” he makes clear it’s for the better.
He remembers how revo-lutionary overnight FedEx delivery seemed when it became available in the mid-1980s; now he might get mul-tiple e-mails in the course of a few minutes when he’s researching a case.
“The communication is really a good deal,” he said. “When I first came here, Dean (Arnold) was still us-ing carbon paper. Now I can Skype.”
That doesn’t mean he does all his work on the computer, though.
In addition to the prac-tice’s main printer, Broyles has a small one in his office. He’d rather print a case or statute than read it on the
computer.Highlighting text on a
computer screen just can’t compare to using a high-lighter pen on paper, he said.
Water rightsA hard hat in Broyles’
office is a memento of a project he began more than 25 years ago and continues to be involved with today.
Municipal law has been a significant part of his career (he was city attorney for Clarkston for 14 years and has been city attorney for Asotin since 1983), and Broyles considers his role in forming Asotin County’s PUD his most significant contribution to the commu-nity.
“The PUD is the height of my involvement,” he said. “I have the distinction of being probably the only living law-yer who has formed a PUD.”
Public Utility District No. 1, essentially Asotin County’s water system, was
formed in 1987 after several years of effort, including the county’s residents voting to form the district and bring-ing a suit against the private utility that operated the system at the time.
Using eminent domain, which allows a private project to be taken over for public use, the county filed suit to assume ownership of the utility. The process culminated in a two-week trial to condemn the private water system, during which Broyles represented the county.
The resulting $7.2 million decision meant the district, led by three elected commis-sioners, was owned by Aso-tin County’s residents. When the county took over, in April 1987, Broyles was appointed acting manager for two weeks, until the utility’s new manager arrived. It was then he was presented with the hard hat.
Next year will mark a milestone for the project, when the bonds that fi-
nanced the $7.2 million take-over are set to be paid off.
tough casesThere’s emotion tied up in
almost any legal proceeding, and lawyers must find ways to cope with the stress.
Over the years, Broyles said, he has become more selective about the burden he’s willing to take on.
“The older you get, the more you realize: Sometimes life’s too short,” he said. “It took me 20 years to get where I was willing to fire clients.”
Broyles and partner Rick
10 BusinessProfile MonDAY,AuGusT16,2010
ASSISTED LIVING &DEMENTIA CARE
Guardian Angel Homeswww.guardianangelhomes.com
ATVS - MOTORCYCLESGuy's Outdoor Equipment
www.guysoutdoor.com
AUTO DEALERS
Chipman Taylor Chevy Oldswww.chipmantaylor.com
Herres Chevroletwww.herreschevy.com
James Toyotawww.jamestoyota.com
Vern Eide Motorcarswww.verneide.com
BEAUTY SCHOOLS - SALONHeadmasters
School of Hair Designwww.headmastersschoolhairdesign.com
BOOKS...and BOOKS, too!
http://andbookstooonline.com/
BUSINESS SERVICESValley Vision, Inc.
www.lewis-clarkvalley.com
CAMERAS - PHOTOGRAPHYWasem's Drug
www.wasems.com
CAMPERS - RVSKrueger's RV
www.Kruegers-rvs.comTravelland R.V. & Canopy
www.travelland-rv.com
CERTIFIED PUBLICACCOUNTANT
Su Brown & Associates, PLLCwww.subrown.com
CHAMBER OF COMMERCELewiston, ID Chamber of
Commercewww.lewistonchamber.org
CHURCHES
Abundant Life Churchwww.abundantlc.org
Warner Avenue Alliance Churchwww.warneralliance.com
CREDIT UNIONSPotlatch No. 1 Federal Credit Union
www.p1fcu.org
DENTISTSDentistry "4" Children, LLP
www.wigginsd4c.comJohn J. Johnson D.D.S., P.C.
Making Valley Smiles Brighter since 1997www.yourvalleysmile.com
“Sightings on the Web”
2 5 5 9 1 8 E Q - 1 0
DENTISTS (CONT.)James E. Pierce, D.D.S.www.LewistonDentist.com
Dr. David Wilkinson, DDS, MSwww.wilkinsonortho.com
FINANCIAL INSTITUTIONS
Banner Bankwww.banrbank.com
FLOORING
Floor Coverings™ Internationallewiston.fl oorcoveringsinternational.com
FUNERAL HOMES
Mt. View Funeral Homewww.MtViewFuneralHome.com
Merchant Funeral Homewww.MerchantFuneralHome.com
FURNITURESylvan Furniture
www.sylvanfurniture.net
GRAIN DEALERSAlmota Elevator
http://users.colfax.com/almota
HARDWAREErb Hardware
www.aceretailer.com/erbslewiston
HOSPITALS
St. Joseph Regional Medical Center
www.SJRMC.org
INTERNET SERVICES
Cable One.netwww.cableone.net
.
11Business ProfileMonDAY, AuGusT 16, 2010
Website Directory of Area Businesses and Organizations
Call 208-848-2246for Advertising Information
2 5 5 9 1 9 E Q _ 1 0
LIBRARY FOUNDATIONLewiston Library
www.lewistonlibraryfoundation.org
NEWSPAPERSLewiston Tribunewww.lmtribune.com
Moscow Pullman Daily Newswww.dnews.com
PORTSPort of Clarkston
www.portofclarkston.com
Port of Lewistonwww.portofl ewiston.com
PUBLIC LIBRARIESLewiston City Library
www.cityofl ewiston.org/library
REAL ESTATE - SERVICES
Alliance Title & Escrow Corp.www.alliancetitle.com
Assist-2-Sellwww.lewistonclarkstonhomes.com
Cindy Perttuwww.CindyPerttu.com
Coldwell Banker TomlinsonAssociates
www.cbtvalley.com
Joyce Keeferwww.joyceKeefer.com
Judy Higginswww.HigginsTeam.com
Kathy Parsellswww.KparSELLS.com
Realty Executiveswww.RE-TP.com
Marilyn Wilsonwww.wilsonsell.com
Parkview Real Estatewww.parkviewrealestate.com
SPASYB Tubless - 216 Thain Road
www.ybtubless.com
TAX SERVICESTaxMaster Income Tax
www.itaxmaster.com
TELEVISION STATIONSKLEW News
www.klewtv.com
TRAVEL - OREGONOcean Terrace Condominiums
Lincoln City, Oregonwww.oceanterrace.com
USED AUTOSClarkston Auto Sales, Inc.
www.clarkstonautosales.com
WINDOWSWindows, Doors & More
www.wdmsstore.com
Re/Max River Citieswww.HomesAtRiverCities.com
Rock-n-Roll Realtywww.Rock-n-RollRealty.com
Price Right Real Estatewww.PriceRightRealEstate.com
Results Realtywww.ResultsRealty.net
Windermerewww.WindermereAllstar.com
RECREATION CENTEROrchard Lanes
www.orchardlanesbowling.com
REHABILITATION SERVICESOpportunities Unlimited
www.oui.org
RVSLewiston RV Center
www.lewistonrvcenter.com
SEWING MACHINES/SERGERSNelson’s Sewlinewww.sewline.com
.
cover story
12 BusinessProfile MonDAY,AuGusT16,2010
Laws handle estate planning, such as wills and medical directives; civil cases, such as divorces, child custody and adoptions; and criminal cases.
Broyles estimates Laws takes on about 75 percent of the firm’s criminal cases.
Most of the cases Broyles chooses not to tackle are ones involving methamphet-amine.
Grandparents struggling to remove children from literally toxic situations are an exception.
“The meth is so destruc-tive, and it’s hard to shake,” Broyles said. “If I get involved, it will be on the grandma side or the grandpa side.”
The details of the cases, and the desperation of the addicts who will say any-thing and do anything to feed their habit, make them a los-ing proposition for everyone.
“Try to not make yourself a part of the case,” Broyles said of how he deals with it.
He uses the commute to his home between Asotin and Anatone as therapy.
“I can feel myself start to loosen up by the time I get to the top of the Asotin hill,” he said.
Still, the remnants of some cases linger.
“The kid cases really take a toll on you because you give up a chunk of your soul to do what you think is right, kid-wise,” he said.
Gone FishingA framed picture on
Broyles’ office wall of a fisherman seen in silhouette casting into a river against a sky lit by the first rays of morning sun could pass for the work of a professional nature photographer.
It’s actually the result of a bleary-eyed Broyles emerg-ing from his tent along an Alaska river to see his best
friend, Steve Aiken, getting an early start to the day. He captured the image with a simple point and shoot camera and incredibly good timing, Broyles said, and it earned him a grand prize ribbon at the Asotin County Fair.
Fishing is one release for Broyles, who was preparing for another Alaska trip on the day of this interview.
Another is downhill ski-ing, a sport he’s enjoyed more than 40 years.
“Kelly always says that where she grew up is in McCall,” Broyles said of his youngest daughter.
Yet another passion for Broyles is college basketball.
“I am a college basketball fanatic,” he said.
He attends first round NCAA tournament games every year, for which he has traveled all over the West and as far as Tampa, Fla., and Lexington, Ken.
“I’m a whiz at getting into the lottery,” he said of his good luck acquiring tickets. “My wife just rolls her eyes.”
His travels have not only been for fishing, skiing and basketball. His involvement in Rotary International has taken him as far away as Brazil, which he visited last August as part of a Group Friendship Exchange.
Broyles is serving as the Clarkston chapter’s presi-dent for the second time, a position he jokes he came into when no one else was interested.
“I’ll do it, but it’s gonna be painful for you,” he said he told his fellow Rotarians.
LAWFrom page 9
Broyles and Laws, PLLcowners:scottC.BroylesandrichardlawsLocation:901sixthst.,Clarkstonemployees:lawyersscottBroylesandrichardlaws,
two office staff and one internProducts and services:legalservicesincludeestate
planningandwills,andrepresentingclientsincivilandcriminalcases;BroyleshascontractedasattorneyforthecityofAsotinsince1983.
History:Broylesjoineds.DeanArnoldattheprac-ticeaftergraduatingfromlawschool.Arnoldhadtaken over the firm in 1936 and practiced law there morethan50yearsbeforeretiring.lawsjoinedthepracticeaboutsixyearsago.Thefrontofthebuilding,facingsixthstreet,wasthestateBankbuilding,con-structed in 1902. Broyles’ office, in the back, was part ofanadditionbuiltinthe1940s.
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13Business ProfileMonDAY, AuGusT 16, 2010
better business bureau
“When in doubt, throw it out,” was a favored maxim of my mom. Our house was definitely never filled with clutter. But disposing of the outdated office computers, printers and copiers from your office is a bit more complicated. If done right, you can protect the environ-ment and stave off the efforts of data thieves at the same time. Here are three steps recommended by the Better Business Bureau for small business owners to dispose of old office equipment safely and securely:
Step 1: Identify Hazardous And Data-Sensitive Electronics
The following office equip-ment contain toxic materials or sensitive data and should be recycled responsibly and not just tossed into the garbage:l Computer CPUsl Mobile phonesl Copiers, printers and fax
machinesl Monitors, keyboards,
speakers and micel Landline phonesl Computer cables and
wires, TVs, VCRs, DVRs and stereos
Electronics contain toxic poisons such as lead, mer-cury and cadmium that will eventually leak out of a landfill, polluting the soil and water. According to the Environmental Protection Agency, 1.84 million tons of TVs, computers, printers, cell phones and other elec-tronics were discarded pri-marily into landfills in 2007. Only 18 percent of discarded
electronics were recycled that year; however, the EPA notes that e-cycling is grow-ing in popularity perhaps due to mandatory programs in some states.
“When tossing old electron-ics, you need to consider both the environmental and data security concerns,” Alison Southwick, BBB spokeswom-an said.
Step 2: Destroy Sensitive Data
While most electronics have toxic components, some also contain sensitive busi-ness information stored in the product’s hard drive. Ensure any data have been wiped before getting rid of the fol-lowing electronics:
Computers: You can pur-chase inexpensive software to wipe a computer’s hard drive, but the data could still be retrievable to a determined person. If you have extremely sensitive information that you don’t want getting into anyone’s hands, the most secure way of destroying the data is to remove and physi-cally destroy the hard drive.
Copiers and printers: Copiers and printers have internal hard drives that save digital copies of the printed documents. Consult the man-ual to find out how to wipe the memory; you can also use third-party software to overwrite the hard drive. The most secure way of erasing data is to physically destroy the hard drive-as long as you don’t lease the product. If you lease, consult with the company on how your data will be erased.
Mobile phones: Consult the owner’s manual or search online for directions on how to wipe the phone’s memory. Remove the SIM card if your phone has one.
Step 3: Decrease Waste by Donating Or Recycling
When it comes to actually getting rid of outdated office electronics, there are many options available depending on the condition of the item, the retailer, the manufactur-er and, in some cases, state laws. Following are the main disposal methods to consider:
Donate: Schools, charities and community organizations can use your electronics-such as computer equipment, phones, copiers and print-ers — as long as they are in proper working condition. Your donation may even be tax deductible.
Recycle: There are many companies across the coun-try that break down and re-cycle old electronics for free. They usually have drop off locations or you may even be
able to schedule a pick up if you have many heavy items. To locate a BBB Accredited e-cycler visit www.bbb.org/us/bbb-accredited- businesses. Many states also offer e-cycling programs — some of which are manda-tory. A list of state programs are available on the EPA’s web site at www.epa.gov/osw/conserve/materials/ ecycling/live.htm.
Return: Some manufactur-ers, including Cannon and Apple and even retailers such as Best Buy and Costco, provide so-called take back programs to help customers recycle their old products safely and cheaply. Every major cell phone carrier will also take your old cell phone and donate it to a charity or have it disposed of prop-erly. The EPA has a list of manufacturer and retailer programs online at www.epa.gov/epawaste/conserve/ materials/ecycling/donate.htm.
Resell: While more labor intensive, you may be able to make a little money selling your electronics through auction websites or online classifieds. Be wary if any buyers overpay or ask you to wire money for any reason.
For more small business advice on how to manage data, check out “Data Secu-rity-Made Simpler” at www.bbb.org/data-security.
Doering is a charity review and grants coordinator for the BBB serving eastern Washing-ton, northern Idaho and Mon-tana. She may be contacted at [email protected] or (800) 248-2356.
Think before you toss that office equipment
coMMenTArY
Holly Doering
Look for the next issue of Business Profile Monday, Sept. 20
14 BUSINESS PROFILE MONDAY, AUGUST 16, 2010
Historic images of the Lewis-Clark Valley
Easy online ordering at: http://lewiston.pictorialbook.com
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Lewiston Tribune is pleased to be teaming up with the Nez Perce County Historical Society to bring our readers this very special, hard-bound, coffee-table, pictorial book. Relive the early years (1800s - 1939) in the Lewis-Clark Valley through images from Lewiston and Nez Perce County, as well as significant supporting images from Clarkston-Asotin County and the region. This heirloom-quality “keepsake” will look great on your coffee table! Reserve your copy now and save $10! Books can be ordered now at the pre-publication discount price of $29.95 plus tax. After publication in November, a limited number of copies will be available at $39.95 plus tax. Don’t miss out on this opportunity. Reserve your copies today! Order by mailing in the form below or through our easy online system at http://lewiston.pictorialbook.com.
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15BUSINESS PROFILEMONDAY, AUGUST 16, 2010
RECORDS: JULYNEWLY LICENSED
BUSINESSES
BIG COUNTRY LIQUIDATORSLLC — Steven Ralstin et al, retail liquidation outlet, 1019 21st St., Lewiston.
CLARKSTON SPRINKLERS— Augustin Liceaga, sprinkler installation, repair, Clarkston.
CRIMSON REIGN LLC— Amanda Golla, tattoo and body piercing, 326½ Main St.,Lewiston.
DJ’S ROOFING — David Stuart Jr., roofing contractor, 818 21st Suite A, Lewiston.
DEB’S BOOKKEEPING —Debra Baerlocher, bookkeep-ing, tax service, 1111 Alder Dr., Lewiston.
ENCORE IRRIGATION —Michael Woodland, sprinklers,
irrigation, 2117 Birch Ave., Lewiston.
GROUNDED COFFEE SHOP— Jodi Brunelle, drive-through coffee shop, 417 Bridge St.,Clarkston.
HCG DIET & HEALTH CLINIC— Robert Bircher, prescribe HCG diet plan, 623 Third, Clarkston.
IT CROWD — Taggart Crenshaw, computer repair service, 1810 Burrell Ave., Lewiston.
JOHN BREWER CONSTRUCTION — John Brewer, residential construc-tion, 2809 Albright Grade, Lewiston.
JUSTIN RAWSON — Justin Rawson, gunsmith shop, 428 Preston Ave. Apt B, Lewiston.
MAVERICK WATERSPORTS— Don Willoughby, marine jet
drive parts and service, 1273 Port Dr., Clarkston.
NORTHWEST ACS LLC —Jose Alicea III, computer soft-ware/hardware instruction, sales and repair, Clarkston.
PAMPERED PETS GROOMING— Jean Burnett, pet groom-ing services, 3718 10th St. E,Lewiston.
PAPA RICK’S KETTLE KORN— Rick Hanks, kettle korn,
popcorn, drinks, Clarkston.
RAMZIE’S EMPORIUM— Natasha Richards, new and used clothing and books, 836 Main St., Lewiston.
SCHAEFER’S — RichardSchaefer III, fruit stand, 1342½ Birch Ave, Lewiston.
WOODBRIDGE ELECTRONICSLLC — Harvey Woodbridge,industrial electronics, 3713 14th St., Lewiston.
Asotin County: 9Clearwater County: 8Garfield County: 0Idaho County: 2
Latah County: 8Lewis County: 0Nez Perce County: 15Whitman County: 4
INDIVIDUAL BANKRUPTCIES
1. Number of homes on the market as of July 31: 454.2. Number of homes sold in the last six months (Feb. 1
to July 31): 125.3. Average sales price of those homes sold in the last
six months: $184,734.4. Average days on the market in the last six months:
Not available.
Source: Multiple Listing Service
1. Number of homes on the market as of Aug. 2: 517.2. Number of homes sold in the last six months (Feb. 1
to July 31): 301.3. Average sales price of those homes sold in the last
six months: $170,051.4. Average days on the market in the last six months:
139.
Sponsored by: Steve Donovan (208) 413-0494
MOSCOW
LEWISTON, CLARKSTON AND ASOTIN
HOUSING MARKET UPDATE
Business on the GoWe want to know what you’re doing. Promotions, new hires, new products — we want to know.
Please call Business Profile at (208) 848-2243.
Send information to: BUSINESS PROFILEP.O. Box 957Lewiston, ID 83501 OR [email protected]
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