Business Curr 0809

8/12/2019 Business Curr 0809

1/27

1

Business CurriculumTable of Contents

Page

2 Accounting I3 Accounting II

4 Business Law7 Business Principles8 Entrepreneurship10 Microsoft Office Applications13 International Business14 Professional Business Training/Work Experience15 Professional Business Training17 Word Processing20 Marketing I24 Marketing II


2/27

2

CAREER AND TECHNICAL EDUCATION

Course Title: Accounting ILevel/ Length: grades 10-12, one yearCourse Number:

Course Description:Learn the steps in the accounting cycle, which includes analyzingsource documents, journalizing, posting, trial balance, multi-column worksheet, incomestatement, statement of changes in owners equity, balance sheet, and post closing trial balance.Check writing and bank reconciliation as well as income tax preparation are included. Thisvaluable course will give students life long skills for personal record keeping, prepare them foradvance studies of business and accounting, and provide a solid background for entry level jobopportunities. This course is a must for business.

Course Topics/Objectives:Accounting 1 is broken down into three phases of learningeach emphasizing the nine steps in the accounting cycle:I. Accounting for a service business organized as a sole proprietorship.

-The accounting equation; rules of debit and credit; double-entry accounting; financialstatements; and basic accounting functions are analyzed. Journalizing, posting, and study ofcash control systems. Suggested time: 18 weeks

II. Accounting for a merchandising business organized as a corporation.

-Accounting for inventory; accounting subsystems; payroll accounting, adjusting andclosing entries are analyzed. Suggested time: 9 weeks

III. Practice set application activity utilizing actual source documents, special journals, generaland subsidiary ledgers.

-The students will apply all accounting knowledge and skills in a summativepractice set. Suggested time: 9 weeks

Optional: Payroll or Depreciation

Recommended Textbooks: Southwestern C-21 Accounting or Glencoe Accounting

Supplemental Materials:Practice set used for final--current is Lakeshore Computer Center (Glencoe)Income Tax packet

Common Assessments:Chapter tests and FINALMini-practice sets-Glencoe

Reinforcements Activity- Southwestern


3/27

3


Course Title: Accounting IILevel/Length: grades 11-12, one year

Course Number:

Course Description:Accounting II is a must for Business Majors. Students learndepreciation methods: straight line, double declining balance, sum of the years digits, and unitsof production methods. Other topics are maturity date and value of notes receivable, dishonoredand discounted notes receivable, accruals/deferrals, methods of inventory such as: FIFO, LIFOand weighted average cost, interest-bearing notes payable, discounted notes payable, unearnedrevenue, bonds and bond sinking funds, stocks and stock dividends, forms of organization suchas sole proprietorships, partnerships and corporations.

Course Topics/Objectives:

Glencoe Advanced Accounting

Unit 1. Accounting I basic concepts review. Suggested time 3 weeks.Unit 2. Accounting for Accounts Receivable. Suggested time 7 weeks.Unit 3. Negotiable Instruments. Suggested time 3 weeks.Unit 4. Notes Receivable. Suggested time 3 weeks.Unit 5. Accounting for Inventories. Suggested time 3 weeks.Unit 6. Property, Plant and Equipment assets/Intangible assets. Suggested time 3 weeks.Unit 7. Notes Payable, Accounts Payable and other current liabilities. Suggested time 3 weeks.Unit 8. Long-Term Liabilities. Suggested time 3 weeks.Unit 9. Stockholders equity: Contributed capital. Suggested time 3 weeks.Final Exam Mini Practice Sets 3 and 4. Suggested time 5 weeks.

Southwestern Advanced AccountingUnit 1. Accounting I basic concepts review. Suggested time 3 weeks.

Unit 2. Accounting for Assets Liabilities and Equity. Suggested time 20 weeks.Unit 3. Analyzing and Interpreting financial statements and the Statement of Cash Flows.Suggested time 3 weeks.Unit 4. Accounting for Other Forms of Organization. Suggested time 3 weeks.Unit 5. Special Accounting Systems, Branch accounting. Suggested time 2 weeks.Final Exam Mini Practice Sets 3 and 4. Suggested time 5 weeks.

Recommended Textbook: Southwestern Advanced Accounting OR Glencoe AdvancedAccounting

Supplemental materials: Text supplied

Common Assessments:Chapter testsMini-Practice sets

Accounting Simulation


4/27

4


Course Title: Business LawLevel/Length: grades 10-12, one semesterCourse Number:

Course Description: This course deals with a study of our legal system, the courts, and thelaw in relation to minors as well as with a study of contracts and bailments. This course isdesigned to introduce the students to Business Law in their everyday lives. Emphasis is placedon the study of legal rights and obligations that individuals will encounter in everyday businesstransactions as well as in personal life. Consideration is given to problems and situations thatrequire analysis of rights and responsibilities in legal agreements and relationships. A survey ofthe division of law and court system is presented. The course ends with a student driven MockTrial.

Course Topics/Objectives:

1. Knowing About the Law 8 Weeksa. Ethics (defined), Principles of Law, Sources of Lawb. Criminal Lawwhat is a crime?, particular crimesc. Problems in Society

d. The Law of TortsIntentional torts, Negligence and Strict Liability

2. The Court Systema. A Dual Courts Systemb. Small Claims Courtc. Trial Procedures

3. Contracts 8 Weeksa. How Contracts Ariseb. Capacity to Contractc. Legalityd. Ending Contractual Obligationse. Assignment Delegation and Breach of Contractf. Offer and Acceptanceg. Genuine Agreement/Voidable Agreementh. Contractual Capacityi. Mutual Consideration

j. Proper Form of a Contract

4. Specific Lawsa. Minors Rights and the Lawb. Labor Lawsc. Consumer Laws

d. Legalitye. Constitution

5. Personal Property and Bailments 1.5 Weeks6. Legal Careers7. Colorado Courts and Small Claims Court (optional)

Recommended Textbook: Brown, Gordon W., Sukys, Paul. Understanding Business andPersonal Law. New York, NY: Glencoe McGraw-Hill.


5/27

5

Supplemental materials: Mock Trial information

Common Assessments:TestsQuizzes

Case StudiesProjectsresearch a criminal throughout the entire court system.Optionalarticle presentation

Essential Knowledge:Law SourcesContract Law

The Learner Will:

Understand the difference between ethics and law and the five sources of law (NBEA standard 1)

Understand our legal system and the state and federal level (NBEA standard 1 and 3)

Understand how to conduct a trial, know the difference between the defense and the prosecution,knowledge of what constitutes a crime and the difference between the type of crimes (felony vs.misdemeanor) (NBEA standard 1 and 3)

Gain knowledge of tort law (civil law), negligence and liabilities (NBEA standard 1)

Gain a basic understanding of the six elements of contract law (NBEA standard 2)

Unit 1 + 2: Knowing About the Law + The Court System 8 weeksThe learner will . . .

1. Differentiate among the ways in which ethical decisions can be made.2. Define law and explain why laws are needed.3. Explain how and why ethics and law do not always coincide.4. Distinguish among the five major sources of law today.5. Identify the major elements and classes of crimes.6. Distinguish among a variety of particular crimes7. Explain the defenses available to criminal defendants.8. Summarize the penalties provided under criminal statutes.9. Identify some problems of modem society.10. Define the doctrine of public policy.11. Distinguish among laws that protect against drug use and domestic violence.12. Describe some laws related to property violations.13. Explain how due process applies to minors who violate the law.14. Identify and define a variety of intentional torts.15. Explain what constitutes negligence and contrast the various defenses to negligence.16. Determine when the doctrine of strict liability applies.17. Differentiate between survival and wrongful death statutes.18. Outline the remedies available to the victim of a tort.19. Define the concept of jurisdiction and explain how it applies to the court system.20. Differentiate between the federal and state court systems.21. Contrast the three levels of the federal court system.22. Identify the principal state courts and describe their function.23. Enumerate the steps in a civil trial.


6/27

6

24. State the rights that people have when they are arrested.25. Identify the steps in a criminal trial.26. Contrast a grand jury with a petit jury.27. Summarize the disposition of juvenile court casts.

Unit 3 + 4: Entering into Contracts + Specific Laws 8 weeks

The student will:1. List the six elements of a contract.2. Name the major classes of contracts and explain each.3. State the three basic elements of an offer.4. Discuss the requirements of an acceptance.5. Explain how an offer can come to an end.6. Distinguish between unilateral and bilateral mistake.7. Determine what types of mistake have occurred in a given situation and decide whether or notthe contract can be voided.8. Explain fraud and differentiate fraud from concealment.9. Contrast misrepresentation and fraud.10. Distinguish between duress and undue influence.11. Define minority and explain how a contract made by a minor is voidable by the minor.12. Recognize the consequences of a minor's misrepresentation of his or her rights.13. Explain ratification of minors' contracts.14. Distinguish a minor's responsibility in regard to contracts for necessaries.15. Identify persons who may disaffirm contracts.16. Define consideration and recognize when a benefit has been received and a detrimentsuffered.17. Describe the types of transactions that do not contain consideration.18. State the rule that courts follow regarding adequacy of consideration.19. Explain the doctrine of promissory estoppel.20. Explain how illegal contracts may come about.21. Determine whether a contract should be invalidated for violating certain state statutes.22. Describe the types of agreements that are contrary to public policy.23. Determine the outcome of a case in which part of an agreement is legal and part is illegal.24. Determine when the statute of frauds applies to a given contract.

25. Explain the types of agreements that must be in writing to satisfy the requirements of thestatute of frauds.26. Decide whether or not a written document contains the necessary information to satisfy therequirements of the statute of frauds.27. Explain the parole evidence rule.28. Determine when a court will enforce a particular time for performance that is mentioned in acontract.29. Describe the test that is used to settle disputes over satisfactory performance.30. Explain the doctrine of substantial performance.31. Decide whether a contract is discharged because of impossibility of performance.32. Describe the way in which people lose their right to sue others for damages because of thestatute of limitations.33. Differentiate between an assignment and a delegation.

34. Identify those rights that may and may not be assigned and those duties that may and maynot be delegated.35. Describe a situation in which a third-party beneficiary may enforce a contract.36. Explain what a breach of contract is and, given the facts of a situation, determine whether abreach has taken place.37. Name and describe the remedies that are available to the injured party when a contract isbreached.

Unit 5: Personal Property and Bailments 1.5 weeks


7/27

7

I. Distinguish between loss and misplaced property.2. Decide when a gift of personal property is completed.3. Highlight the law of patents, copyrights, and trademarks.4. Name and describe the principal types of bailments.5. Contrast the rights and duties of a bailor with those of a bailee.


8/27

8


Course Title: Business PrinciplesLevel/Length: grades9-12, one semesterCourse Number:

Course Description: This course is designed to help students understand many aspects/elements in the field of business. Business Principles will show how all phases of businessactivity affect the consumer. Content includes the following: Economics, Marketing,Management, Business Structures, Finance, Careers, Credit Use/Banking, Consumer Rights

Course Topics/Objectives:Economics: measurement, roles, systems, and decisions.Marketing: market plan, 4 Ps, functions, and distribution.Management: small business, leadership, ethics, and HR.Business Structures: sole prop., partnership, corporation, joint venture, and franchises.Finance: checking/savings account, tax preparation, budget.Careers: planning, research, inventories, portfolio (optional)

Credit Use and bankingConsumer RightsInsurance (optional)

Recommended Textbook: Intro to Business/Southwest.

Supplemental Materials: Varies depending on the teacher such as guest speakers, JuniorAchievement, current events, workbook, computer projects and team work assignments.

Common Assessments:Exam View Pro Test/Quiz GeneratorProjects

Pretests/Post tests

Essential Knowledge: Firm grasp of Economics, Marketing, Management, Structures,Finance, and Career materials.


9/27

9


Course Title: EntrepreneurshipLevel/Length: grades 10-12, one semesterCourse Number:

Course Description: The Entrepreneurship class will involve the study of the nature ofsmall business by category, ownership type, functions of management, marketing and promotion,finance and accounting, and organization.

Areas of Study:Small Business Start up and OwnershipBusiness PlanMarketingEthicsEconomicsSupervision/Human ResourcesBusiness Financials

Course Topics/Objectives:1. Importance of entrepreneurship and small business in our market economy.

2. Major types of business organizations by channel of distribution and ownership type.

3. Common skills and personality characteristics of entrepreneurs.

4. Different management styles that can be utilized by an entrepreneur as well as thefunctions of management in an organization.

5. Functions of marketing and promotion in an organization.

6. Various types and sources of financing for a business.

7. Components of the basic financial statements utilized by a business and how thesefinancial statements are utilized by the business owner(s).

8. Financial break-even analysis.

9. Comprehensive business planincluding the key components of the Marketing Plan;Financial Plan; and Organizational Plan.

Recommended Textbook: Entrepreneurship and Small Business Management,Glencoe/McGraw Hill, 2000.

Supplemental Materials:Entrepreneurship: Ideas in Action, Green, Cynthia

Common Assessments:Unit TestsBusiness Plan


10/27

10

Essential Knowledge:

The Learner Will:

Understand the importance of entrepreneurship and small business in our economy.

Be able to describe the major types of business organizations by channel of distribution andownership type.

Be aware of the common skills and personality characteristics of entrepreneurs.

Understand the different management styles that can be utilized by an entrepreneur as well asthe functions of management in an organization.

Be able to describe and utilize the functions of marketing and promotion in an organization.

Be able to identify the various types and sources of financing for a business.

Be able to describe the components of the basic financial statements utilized by a business and

how their financial statements are utilized by the business owner(s).

Be able to complete a financial break-even analysis.

Complete a comprehensive business plan including the key components of the Marketing Plan;Financial Plan; and Organizational Plan.


11/27

11


Course Title: Microsoft Office Applications(formerly Information Processing/ComputerApplications)

Level/Length: 9-12, 1 semester (.5 credit)Course Number: 25425

Course Description: This course includes basic computer instruction, internet instruction,web page exposure, production of word processing documents (ex. letters, reports, resumes),creation/manipulation of databases, spreadsheets, charts/graphs, desktop publishing, slideshows/PowerPoints, and the use of peripherals as well as using integrated features of thesoftware. This class is for personal, business or college use and satisfies the Technologygraduation requirement.

Areas of Study:

Basic Computer Parts of a window, toolbars: menu bar, format bar, newdocument, retrieving, make folders, save, save as, open, print,print preview, page setup features, help feature, windowsdesktop, office desktop, navigate through adocument/worksheet/report

Use wizards, templates

Working with text Use the undo, redo, bullets, enumerations commands

Apply/change font formats (bold, italic, underline, sizes, colors,styles), character effects (superscript, subscript, strikethrough,small caps and outline), Highlight text in document

Use the spelling/grammar checker, thesaurus

Use page breaks, margins, tabs, picture/wrap text, justification

Insert and move text--Cut, Copy, Paste

Copy formats using the Format Painter, Find and replace text

Insert date and time, footnotes, headers/footers (page

numbers), symbols, use drawing toolbar, word art, lines, fill,paint

Set line paragraph spacing, Apply borders and shading

Optional: Use outline style, columns, desktop publishing

Optional: Using

tables Create and format tables, add borders and shading to tables

Rotate text in a table

Working with

cells

(spreadsheets)

Cells, clear, gridlines, sorting, range, worksheets, formattingtext, dates, and numbers, series, column widths, functions

Insert and delete selected cells, move data

Use AutoFill, enter a range within a formula by dragging

Enter formulas in a cell and using the formula bar

Revise formulas, autosum

Use basic functions (AVERAGE, SUM, MIN, MAX) Optional: Use references (absolute and relative)

Apply number formats (currency, percent, dates, comma)

Change size of rows and columns, alignment of cell content

Merge cells

Formatting Working with data entry, creating fields, tables, alignment,


12/27

12

databases forms, records, sort, filter query, mail merge Optional:mailing labels, applying attributes

Presentationsoftware

Powerpoint/slideshow and all its components to present a show

Internet/ResearchSkills

Parts of a browser, terms, navigating to sites, searchtechniques, use DCSD resources, Optional: web page design.

Using charts Use chart wizard to create a chart and modify chartslabeling,titles, inverting data, pie, line, bar charts, etc.

Course Topics/Objectives:Word Processing, Spreadsheets, Databases, Presentations,Internet

Recommended Textbook:Stepping Through Microsoft Office 2003 with BusinessApplications, IntroductoryDDC Publishing/Prentice Hall ISBN: 0-13-146768-9

Supplemental Materials: various videos, current articles about technology, varioussoftware packagespossibilities are: MS Office, Choices/Access Bridges, ACT/SAT Prep.Century 21, 8th Edition Computer Applications and Keyboarding, Comprehensive, Lessons 1-150by Hoggatt and Shank, Thomson South-Western, DDC textbook, DCSD resources/databases

Common Assessments:Students would be able to pass the DCSD computer LiteracyExam, students are able to take the Microsoft Office Specialists test.

Essential Knowledge: The student demonstrates the ability to use the computer as a production tool and can

identify and correctly use various applications of the current software in the desired

arrangement.

The student knows the basics of document design and uses these elements indeveloping printed materials using a word processor.

The student knows how to effectively store, retrieve, sort/design, manipulate/create andpresent information using both spreadsheet and database applications as well aspresentation software and word processing software.

The student demonstrates the ability to access and navigate internet resources in aresponsible manner.

The student understands how the computer can be used as a tool to create effectivepresentations.

The Learner Will: The student demonstrates the ability to use the computer as a production tool.

Know how to adequately input information using a standard keyboard and number pad.

Know how to transfer knowledge between software applications produced by differentmanufacturers.

Know how to use writing tools to edit spelling and grammar in electronic documents.

Know how applications can be linked together to present data information in a meaningfuland constructive manner.


13/27

13

The student knows the basics of document design and uses these elements indeveloping printed materials using a word processor.

Know basic formatting techniques including changing and setting margins, tabs,justification and line spacing.

Know the basic elements of page setup including the use of header and footers, pagenumbers, and columns.

Know how to use the full power of a word processor to enhance type and readabilitythrough the use of fonts, styles, sizes, colors and graphics.

The student knows how to effectively store, retrieve, sort and present information usingboth spreadsheet and database applications.

Know how to develop the layout of a document to successfully input data information forstorage.

Know how to use formulas for the purpose of calculations.

Know how to retrieve and use data information from an electronic source and incorporatethe information into a variety of utilizations.

Know how to sort data information in a variety of ways.

Know how to chart selected numerical data using a spreadsheet.

The student demonstrates the ability to access and navigate internet resources in aresponsible manner.

Know how to use search engines to find information. The student understands how the computer can be used as a tool to create effective

presentations.

Know how ideas and information can be developed through the use of presentationalsoftware.

Know how a variety of media (e.g. graphics, sound, movies) can be integrated into anelectronic presentation to emphasize the key points.

Overall Goals and Objectives for Students:

1. To identify applications of the current software and to become proficient in all applications inthe current software.

2. To correctly format letters, reports, budgets and other documents while finding and correctingkeyboarding errors through proofreading and editing of documents. In addition given a project todesign the student will create the appropriate documents with the correct application (wp, db, ss,pp) and will input CORRECTLY the data in the desired arrangement.

3. To practice all parts of the computer processing cycle: input, processing, storage, retrieval,and output.

4. To analyze, sort, and manipulate information for a word processing document, databasedocument, spreadsheet document (or other document) from a given set of circumstances.

5. To design and organize with correct formulas a database, spreadsheet, or chart given avariety of

data to obtain the desired results.

6. To work with the internet and web sites and its terms/components, evaluate a web site andcreate their own web page.

7. To correctly create effective presentations through presentational software.


14/27

14


Course Title: International BusinessLevel/Length: 10-12/semesterCourse Number:

Course Description:This semester elective is designed to introduce the students to International Business and how itaffects their everyday lives. Emphasis is placed on the study of imports and exports, culture,global economics, currency and exchange rates, and trade alliances. Consideration is given toproblems and situations that require geographical knowledge. A brief study of important foreignlanguage skills and how they relate to different areas of International Business will also beincluded.

Course Topics/Objectives: Raising awareness of the interrelatedness of one countrys political and economic

practices on another

Learning to improve International Business relations through appropriate communication

Understanding the global business environment-that is, the interconnectedness ofcultural, political, legal, economic, and ethical systems

Exploring basic concepts underlying international finance, management, marketing, andtrade relations

Identifying forms of business ownership and International Business opportunities

Supplemental materials:Computer Lab for research

Common Assessments:TestQuiz

ProjectsVocabulary


15/27

15


Course Title: Professional Business Training/Work ExperienceLevel/Length: Grades 11-12, one yearCourse Number: 25650

Course Description: Students work on the job in a business-related area and may receiveup to two school credits while earning pay from the employer. This Work Experience is for juniorsand seniors who are concurrently registered in Professional Business Training. Students may bedismissed one or two periods early in order to work. Students who wish to work and NOT bedismissed early, and desire the extra school credit, may enroll in out of school work experience.

Course Topics/Objectives:1. Introduction (Rules and regulations)2. Paperwork accountability3. How to get and keep a job4. Importance of staying on a job5. Importance of students role in the company

6. Reliability and dependability7. Job skills8. Team building skills9. Monthly memos/student work file

Recommended Textbook: None

Supplemental Materials: Student Training Agreement, Parent Training Agreement,Employer Training Agreement, Student Transportation Form, Proof of Insurance Document.

Common Assessments: Student will receive one employer evaluation per quarter. (Theinstructor will visit/phone the employer once per quarter and complete student/employee

performance evaluation rating).

Essential Knowledge:

The Learner Will:

Learn techniques for getting and keeping a jobImportance of staying on a jobLearn how to get along with manager/fellow employeesLearn how to be a team playerDevelop problem-solving techniquesDevelop decision-making skills

Acquire transferable job skills


16/27

16

CAREERAND TECHNICAL EDUCATION

Course Title: Professional Business TrainingLevel/Length: Grades 11-12, one yearCourse Number: 25625

Course Description: Professional Business Training is beneficial for both male and femalestudents who wish business training for a career in the world of work upon graduation from highschool or college. Be on the cutting edge of business with management skills, leadership trainingand technology enhancement skills. Professional Business Training Work Experience (25650)may be taken concurrently in order to receive additional credit.

Course Topics/Objectives:1. Goal Setting (including career and lifestyle goals)2. Learning Styles3. Skills Aptitude4. Job vs. Career5. Business Careers/Employment Skills

6. Career Portfolio7. Computer Applications8. Personality Assessment9. Workplace Health and Safety

10.Ethics/Self-esteem11. Management Styles12. Budget/Credit/Financial Planning13. Values Identification14. Current Work Issues and Trends15. Decision Making16. Seven Habits of Highly Effective Teens

Other units may include generational gap differences, travel project,management simulation and team building techniques, networking

Recommended Textbook: Succeeding in the World of Work. Glencoe/McGraw Hill

Supplemental Materials:Individual Units, Videos, Guest speakers, Choices Program or other Career Decision Making

Assessment Program, Berwyn Ice Cream Management Simulation

Common Assessments:Unit Tests/Quizzes/Assignments/Projects

Essential Knowledge:Students will learn the art of getting and keeping a job and choosing the right career for a lifetime

of success.

The Learner Will:Learn the art of setting goals and their importanceDiscover their individual learning styleDiscover what transferable skills are and which ones they possessLearn the difference between job vs. careerPrepare a professional career portfolioUnderstand different management/leadership styles


17/27

17

Learn the importance of good money managementExplore their personal values and code of ethicsDiscover their personality type and how it fits with career choiceExplore career options through a career exploration programEnhance their computer technology skillsDevelop presentation skillsDevelop interviewing skillsLearn workplace safety issues


18/27

18


Course Title: Word ProcessingLevel/Length: grades 9-12, one semester

Course Number:

Course Description: This is a comprehensive course is formulated to teach basic computeroperational skills, the alphanumeric keyboard, and 10-key numeric operations. Students learnproper keyboarding technique by touch, ten keypad by touch, and correct formatting of businessdocuments to build on the skill of keyboarding.

Areas of Study Suggested TimeI. Computer Operational Skills 1 Week (integrated)II. Alpha-numeric keyboard/10-key 9 WeeksIII. Documents 9 WeeksIV. Technique (integrated)

Course Topics/Objectives:Type by Touch (9 weeks)Ten Key (1 week)ProofreadingLetter formats: personal and businessReports: MLA style, etc.TablesOutlinesMemosComposing at the ComputerE-mail etiquette (optional)

Supplemental Materials:www.mvkent.com (micro type)Mavis Beacon Teaches TypingOn-line, (Scavenger Hunt): search-word processing lesson plans

Common Assessments:Unit TestsTimed WritingsVocabulary Tests (optional)Documents--graded projects

Learning Outcome--1APPLY OPERATIONAL SKILLS TO DRIVE COMPUTER FUNCTIONS

Assessment

The students will take a written instructor-prepared test on the functions of theequipment/software and system.The students will demonstrate correct usage of the equipment/software and system throughperiodic checks by the instructor.


19/27

19

Enabling Activities

Learn the basic operational functions of the computer through group instruction.

Use individualized lesson plans to apply general (basic) functions of the equipment/ software andsystem. (e.g., font, size, centering, justification, word wrap, spell check, printing, saving, etc.)

Learn the software program by completing instructor-prepared worksheets.

Resources

Instructor-prepared individualized instruction sheets.Software program.TextEquipment manualsTutorials

Learning Outcome--2ALPHA NUMERIC KEYBOARD (Extended Keyboard)

Physically demonstrate ability to key by touch under instructor observation.

Assessment

Physically demonstrate the location of alphabetic, numeric, symbol and 10-key keys bycorrect fingering and proper technique while also getting exercises in composition, typing fromtext, etc., using the touch technique.

Enabling Activities

Through individualized instruction sheets and the textbook activities the students learn thelocation of the keys and correct fingering.

Students practice repetitive textbook exercises.

Resources

Textbook.Instructor prepared instruction sheets.Documents

Learning Outcome--3

Prepare a mailable, useable document.

Assessment

The students will print documents in correct format, revise and edit for appearance and accuracy,and will be evaluated on the documents mailability. Document must incorporate word wrap, spellcheck, justification, centering, font size, font style, font choice, proofreading and technique.


20/27

20

Enabling Activities

1. Produce documents through individualized instruction sheets and textbook lessons whichpertain to business letters, reports, tables, outlines, resumes and other business documents.

2. The student will prepare a properly addressed envelope.

ResourcesTextbookInstructor-prepared instruction sheetsPrinterDictionary, spell check, word-division books

Learning Outcome--3SKILL OF PROFICIENT KEYBOARDING

Demonstrate proficiency on the keyboard by using the touch system, correct posture, classroomand work behavior, and organizational skills.

Assessment

The students will demonstrate physically to the instructor the proper keyboard technique, posture,behavior and organization by a continual, on-going check-off evaluation procedure used by theinstructor.

Enabling Activities

Through the use of textbook activities, students learn the correct placement of fingers on thekeyboard.Through the use of the textbook and instructor demonstration students learn correct posture atthe keyboard. Students then practice this posture throughout the class.Through teacher lecture and class discussion, students learn classroom rules and appropriatebehavior in a business situation.

Students learn how to organize an efficient workstation through the use of teacher instruction, textand modeling.

Resources

TextbookTechnique check sheet


21/27

21

Department:

Business

Course Title:

Marketing I

Textbook(s) / Book(s):

Marketing Essentials, Glencoe 2005

Units / 2-5 Essential Learnings per Unit:

Essential Learning Indicators

Describes the functions ofbusiness and the

environments in which

business operates.

Explain the role of business in societyDescribe types of business activities

Explain types of business ownership

Explain concepts of management, production, accounting,

finance, and human resourcesDescribe career opportunities in business

Explains economic

concepts that impact

business and marketingactivities.

Distinguish between economic goods and services

Explain the concept of economic resources

Describe the concepts of economic scarcity and economicactivities

Determine economic utilities created by business activities

Explain the principles of supply and demandExplain the types of economic systems

Determine the relationship between government and

business

Explain the concept of private enterpriseIdentify factors affecting a businesss profit

Determine factors affecting business risk

Explain the concept of competitionExplain the concept of productivity

Identifies the basic

elements of the marketing

mix and marketing

concept.

Describe marketing functions and related activities

Define the marketing concept

List and define the components of the marketing mix

Illustrate how the marketing mix is used by a business

Describes the importance

of business and marketingin a global economy.

Explain marketing and its importance in a global economy

Describe current business trends

Applies effectivecommunication skills

Follow directions, Use effective verbal and nonverbalcommunications, Ask relevant questions, Apply active

listening skills, Participate in group discussions, Participate

in a staff meeting, Handle telephone calls and electroniccommunications in a businesslike manner

Demonstrates positive Identify desirable personality traits important to business,


22/27

22

work behaviors Assess personal strengths and weaknesses, Maintain positiveattitude Maintain appropriate personal appearance

Demonstrate orderly and systematic behavior

Demonstrate problem-solving skillsDemonstrate interest and enthusiasm

Demonstrate responsible behaviorDemonstrate honesty and integrityExhibit self-confidence

Demonstrate ethical work habits

Demonstrate initiative

Demonstrate self-controlExplain the use of feedback for personal growth

Follow policies and procedures

Demonstrate adaptabilityRespect the privacy of others

Show empathy for others

Treat others fairly at workUse appropriate assertiveness

Demonstrates ability towork with other people

and groups

Recognize personal biases and stereotypesDevelop cultural sensitivity

Foster positive working relationships

Explain the concept of leadershipParticipate as a team member

Use conflict-resolution skills

Completes job search

process

Describe techniques for obtaining work experience (e.g.,

volunteer activities, internships)

Explain the need for ongoing education as a worker

Explain possible advancement patterns for jobsSet personal goals

Identify sources of career information

Identify tentative occupational interestExplain employment opportunities in business

Utilize job-search strategies

Complete a job applicationWrite a letter of application

Prepare a resume

Dress appropriately for job interviewInterview for a job

Write a follow-up letter after job interviewsDescribes the

characteristics of

consumers and can usethe information to make

marketing decisions

Describe the role of consumer behavior in marketing

decisions

Describe the relationship between consumer needs andmotivation

Explain the use of personality characteristics to segment a

market

Explain the use of buying motives and perceived risk on


23/27

23

buying strategiesExplain the influence of social class, family life cycle,

lifestyle, opinion leadership, and attitudes on consumer

behavior

Demonstrates how to

effectively work withcustomers

Explain the nature of positive customer/client relations

Demonstrate a customer-service mindsetExplain the role of customer service as part of selling

relationships

Respond to customer inquiriesHandle difficult customers

Interpret business policies to customers/clients

Handle customer/client complaints

Marketing strategies Explain the concept of marketing strategies (penetration,

skimming)Explain the concept of market and market identification

Explain ways to position a product/service and a business

Segmentation Describe ways to segment a market ( )Identify a target market (primary, secondary, tertiary)

Identify a niche market

The student understands

the use of the promotional

mix in the marketing

process.

Explain the role of promotion as a marketing function

Explain the nature of a promotional plan

Explain the types of promotion

Identify the elements of the promotional mixCoordinate activities in the promotional mix

Explain the types of media

Calculate media costsSelect media mix

Explain components of advertisementsPromote through publicity

Selling Explain the nature and scope of the selling function

Explain company selling policiesAcquire product information for use in selling

Use buying motives as basis of sales presentation

Analyze product information to identify product features andbenefits

Open the sales presentation

Question for informationFacilitate customer buying decisions

Demonstrate the productProbe for information

Handle customer questions and objectionsClose the sale

Explain key factors in building a clientele


the use of product and

service development and

Explain the nature and scope of the product/service mgt

function

Explain the concept of product mix


24/27

24

mix in the marketingprocess.

Explain the nature of brandingExplain the nature of packaging

Identify the impact of product life cycles on marketing

decisionsDescribe the nature of product bundling

Describe factors used by marketers to positionproducts/businessesExplain warranties and guarantees

Identify methods/techniques to generate a product idea

Identify product opportunities


the use of pricing in the

marketing process.

Explain the nature and scope of the pricing function

Explain factors affecting pricing decisions

Describe the role of business ethics in pricingExplain the use of technology in the pricing function

Explain legal considerations for pricing

Calculate break-even

The student understandsthe use of distribution inthe marketing process.

Explain the nature and scope of distributionExplain the relationship between customer service anddistribution

Explain the nature of channels of distribution

Describe the use of technology in the distribution functionCoordinate distribution with other marketing activities

Explain the nature of channel-member relationships

Describe the need formarketing information

Explain the nature and scope of the marketing-informationmgt function

Explain the nature of sales forecastsExplain the role of situational analysis in the marketing-

planning process


25/27

25

Department:

Business

Course Title:

Marketing II

Textbook(s) / Book(s):

Marketing Essentials, Glencoe 2005

Units / 2-5 Essential Learnings per Unit:

Essential Learning Indicators

Presentations Make oral presentations

Writing Write persuasive messages

Prepare simple written reports

Lead a team Provide directions for completing job tasksConduct a staff meeting

Encourage team building

Recognize/Reward others for their efforts and contributions

Coach others

Complete human

resources functions

Explain the role of training and human resource development

Orient new employeesExplain the nature of management/supervisory training

Plan and organize the work of others

Complete a job analysis and prepare a job description and jobqualifications

Coach employeesRecognize/reward employeesHandle employee complaints and grievances

Assess employee performance

Explain the nature of remedial action

Explain the basics ofmarketing research

Identify the reasons for conducting marketing researchDifferentiate between secondary and primary sources of data

Identify secondary and primary sources of data

Identify methods for collecting primary dataDescribe research procedures needed to collect data

Explain the importance of sampling plans and sample size inresearch

Explain a marketing

information

management system

Explain the nature of marketing research in a marketing-info mgt

system

Explain the nature of external and internal monitoringDescribe techniques for processing marketing information

Describe the use of technology in the marketing-information mgt

function


26/27

26

Identify information monitored for marketing decision makingMonitor internal records for business information

Interpret information for marketing decision making

Assess marketing-information needs

Understands types of

planning

Explain the nature of marketing plans and planning

Differentiate between short-term and long-term planningIdentify the goals of a marketing plan

Write a marketing

plan

Identify the components of a marketing plan

Recognize that a marketing plan is constantly changing or beingupdated based on changes in the environment

Plan strategies to position or reposition a product or service

Understands how

distribution affects

the marketing mix.

Explain the nature of channel strategies

Select channels of distribution

Evaluate channel members

Advanced

promotional concepts

Advanced productconcepts

Advanced pricing

concepts

Manage a sales team. Prospect for customers

Explain sales quota

Explain the nature of sales forecastingPrepare sales report

Describe the value of sales message

Explain the value of sales contests

Purchasing Explain company buying/purchasing policies

Analyze/Select appropriate productsDetermine what goods and services to purchase

Determine quantities and time to buy goods

Calculate merchandising-related discountsDetermine final cost of product to company

Warehousing andstock handling

Explain the receiving processExplain storing considerations

Describe ways to ship products

Inventory control Maintain inventory levelsComplete inventory counts

Explain the types of inventory-control systems

Calculate inventory shrinkageExplain ways to prevent internal theft and shoplifting

Ways to protectagainst risk

Explain ways small business owners can protect themselvesagainst losses

Explain procedures for reducing bad check losses

Explain procedures/policies for dealing with safety issues

Handling internal

and external theft

Explain policies/procedures for handling shoplifters

Explain policies/procedures for handling a burglary or robbery


27/27

Explain procedures for handling robbery situations

Factors in selecting a

location

Types of locations

available

Conducting researchto determine the best

location