Building a Professional and Profitable Motorsport Industry in China

Beijing 12.10.2017

The China car market is the largest in the world, with some 22 million vehicles sold in 2015, and the motorsport industry is enjoying a similar surge in interest, which provides a major opportunity for British industry. The UK is home to over 30 car manufacturers, producing some 1.7bn vehicles and exporting 77.3%, which 10% are sold in China.

The UK has the world’s largest motorsport cluster, is home to 8 of 11 F1 teams, provides a base for over 4,500 motorsport engineering companies, and some 32 race circuits. It also boasts more world titles won by drivers than any other country. With rallying, motorcycle racing, touring and club races being regular fixtures in the sports calendar; the UK has developed a robust infrastructure and auto culture. Meanwhile in China there are already 6 race tracks, namely the F1 track in Shanghai and Tier 2 tracks in Zuhai, Beijing, Guangdong, Nanjing and Chengdu with a reported 5 more under construction. These support international races such as F1, WTCC, WEC, Blancpain Endurance, Asian Series including Asia Le Mans, TCR, and GT Asia, as well as domestic, professional and semi pro races including China GT, CTCC, and the ASR cup.

The British Motorsport Conference will be held in Beijing with the theme “Building a Professional and Profitable Motorsport Industry in China.” Organised in partnerships with motorsport.com, a leading portal with over 64 million page views per month, the British Motorsport Conference provides a rare opportunity for experienced UK practitioners to come together with Chinese motorsport specialists for knowledge exchange, cooperation and experience sharing. This unique stage creates opportunities to improve trade in the areas of training, technology and logistics between the current home of motorsport, the UK and the future home of motorsport, China.

Who will attend? Senior representative in the motorsport industry from both the UK and China including from: - Auto related government and trade bodies - Car manufacturers - Motorsport facilities or supply chain providers such as track developers - Race team owners and drivers - Relevant service companies and consultancies that have demonstrable sector expertise

Gala Dinner on the evening before.

http://www.motorsportcircuits.co.uk/html/uk_track_guides.htmlhttp://motorsport.com

Tickets Early bird ticket: RMB 1000 (1st Aug -1st Sept) Standard ticket: RMB 1500 Tickets go on sale from 1st August however should you wish to provisionally reserve your space or be added to our mailing list, please contact our team:

Session Opening Address

1 09:00 - 09:45 Panel Session On the Grid - Key trends in the Chinese motorsport industry.

2 09:50 - 10:30 Panel Session Examples and Opportunities for Sino-British Collaboration

3 10:35 - 11:00 Break

4 11:00 - 12:30 Track 1 Track 2 Track 3

45 mins sessions.

Team Development Facility Development Business Development

Attend 2 Tracks

Car selection, Talent recruitment, Training,

Motivation,

Circuit design, financing, staffing, marketing.

Sponsorship, Leasing, Rental models, JV’s,

Legal entities in China

5 12:30 - 13:30 Lunch

6 13:30 - 14:55 Pit Lane I Pit Lane II Pit Lane III

30 Min sessions of pitch & mix.

Business matching Business matching Business matching

8 15:00 Break

9 15:20 - 15:50 Panel Session The Top 3 Priorities to Build a Profitable Motorsport Industry in China. Discussions to include learnings from the Pit Lanes.

10 15:55 - 16:30 Panel Session In Pole Position - Incentives and initiatives for Sino-British collaboration.

11 16:35 - 17:00 Final Address

Sponsorship level Title Gold Silver Bronze Stand

Benefits/ Price (RMB) 100,000

75,000 50,000 20,000 2,500

Title　Title sponsor naming rights: 'The your co. name British Motorsport Conference'.

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Pre-event

Dedicated content on your brand circulated via BMI social media incl., Linkedin, Weixin and Weibo., Youku,

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　 One page feature on Motorsport.com ● ●

　Company logo, introduction and link to your website on 'Conference partner' section of BMF website for 6 months

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　Named mention and logo in pre- event promotional material including website event listings, flyers and BMI direct mail.

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　 Named mention in all pre event press releases and in BMI social media ● ● ● ●

　 Logo on events flyers, invitations & tickets ● ● ●

Speaking Key note speech slot ●

　 Panel discussion speaking slot (optional) ● ●

　 Acknowledgment in opening speech ● ● ● ●

　 Lunch ' welcome speech' ●

　 Media interview slot ● ●

Onsite branding

Onsite promotion including logo in event schedules, backdrops. ● ● ● ●

　 Company logo and profile in brochure. ● ● ● ●

　Display area/ table in pitch and mix area to promote your products or services

Large 3*3m

Large 3*3m Table Table Table

Access Delegate pass (value RMB1500each) 10 10 5 2 　

　Introductions or referrals to relevant trade associations, practitioners and guests

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Post event

Acknowledgement in the dedicated post event press release and social media posts

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Organizers:

Supporting Organisations (Confirmed & Pending)

Contact: Jim James

British Motor Sport Festival T: +86 10-65820018 M: +8613910731967 E: jim@britishmotorsportfestival.com Wechat: jimajames Skype: jim.a.james

Office Address: 中国.北北京市朝阳区⼯工⼈人体育场16-17 看台 邮编：中国 100027 Stand 16-17, Worker stadium Chaoyang district Beijing. CHINA 100027 Http://www.britishmotorsportfestival.com

A British MotorSport Initiative.

Draft: Thursday, 13 July 2017All details subject to confirmation.