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www.csimagazine.com may/june 2014 Cable Labs Q&A Cable Congress review RDK update The future of satellite TV Boosting cable broadband

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Page 1: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

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may/june 2014

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Boosting cable broadband

Page 2: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

Video compressionfor the world’s most

valuable contentPioneering UHDTV, MPEG-2/4 and HEVC/H.265

www.ateme.com

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Untitled-7 1 17/04/2014 14:27:29

Page 3: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

www.bridgetech.tv

Complexity? It’s simple. Complexity? It’s simple. VB288 OBJECTIVE QoE CONTENT EXTRACTOR performs objective video and audio monitoring of MPEG-2, h.264/MPEG-4 objective video and audio monitoring of MPEG-2, h.264/MPEG-4 and h.265/HEVC streams.The VB288 also o�ers a unique and h.265/HEVC streams.The VB288 also o�ers a unique Remote Video Wall capability for total system visibility.

10 News analysisWhat Comcast-Netflix means for net neutrality; and TiVo’s ambitions in Europe

12 Analyst cornerWith the nail firmly in the coffin for 3DTV, what lessons should it teach the industry, asks Guy Bisson

14 The future of DTHReports of satellite TV’s demise are greatly exaggerated

18 Cable special part I: RDK updateHow has the reference design kit changed since it was introduced and what is the next step in its evolution?

22 Cable special part II: Cable Labs Q&AIn this issue we interview Cable Labs CTO Ralph Brown, who shares his thoughts and inside work on DOCSIS 3.1, CCAP, WiFi and seamless mobility and other hot topics influencing cable

24 Cable special part III: Cable Congress reviewThe last part of our cable special coverage looks back at Cable Congress 2014, which this year strongly focused on what wireless and mobility can do for cable

25 ViewpointThere is more to social TV than just Twitter

28 Data centresCSI is given a tour of a secure data centre in the heart of London, as these facilities become increasingly important for the delivery of modern TV services

36 DTG columnThe latest on the standardisation of the various elements of ultra HD, which entails a lot more than simply higher resolution

EditorGoran Nastic

Commercial managerTiro Bestonso

Design and productionMatt Mills (Manager)Jason TuckerMatleena Lilja-PellingKeem Chung

Regular contributorsAdrian Pennington, Philip Hunter, David Adams, Stephen Cousins, Anna Tobin

CirculationJoel Whitefoot AccountsMarilou Tait, Lynta Kamaray

Editorialtel +44(0)20 7562 [email protected]

Advertisingtel +44(0)20 7562 2427fax +44(0)20 7374 [email protected]

Subscriptionstel +44 (0) 20 1635 588 861 [email protected] Circulation manager: [email protected]

Subscription ratesPer year: Europe £88; UK £68; Rest of World £98. Cheques payable to Perspective Publishing Limited and addressed to the Circulation Department Printed by Buxton Press

Managing DirectorJohn WoodsPublishing DirectorMark EvansISSN 1467-5935

Perspective Publishing3 London Wall BuildingsLondonEC2M 5PDwww.perspectivepublishing.com

Editor’s report:Cable has long prided itself on having the best broadband pipes, part of a toolkit flexible enough to hold its own even in the face of telco FTTH networks. Faster DOCSIS 3.1 speeds are emerging as one response to an increasingly competitive landscape but even more interesting are developments taking place by the industry in the area of wireless and mobility, which have been often overlooked but now seen as a key extension of cable’s

broadband experience going forward. Cable Labs gives us an insight into some of the work taking place on this front and fixed-mobile convergence was also one of the big topics at Cable Congress. The other part of our cable special looks at the Reference Design Kit, which has made good progress over the last two years. RDK licensees stand at over 140 and the shared-source software bundle has been embraced by operators in North America and Europe. But challenges remain, analysed on p18. Goran Nastic, editor

Contents

Page 4: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

•Your window to the world of digital TV and media • Targeting top-levelindustry decision-makers • Independent news, insight and analysis

• International coverage • Market trends

Your window to the world of cable, Satellite, IPTV, mobile TV

and home networking Technologies

For advertising opportunities please contact Tiro Bestonso:Tel: 020 7562 2427 or email: [email protected]

www.csimagazine.com

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september/october 2013

Tabl

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cover.indd 1 20/08/2013 11:36:32

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march/april 2014

Big

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cover.indd 2 05/03/2014 17:20:05

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march/april 2013

Tapping into big data

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cover.indd 3 04/03/2013 11:18:52

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november/december 2012

Smart TV apps special

CSI

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cover.indd 1 11/13/2012 10:43:53 AM

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jan/feb 2013

Comcast RDK: Cable goes open source

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september/october 2012

At tipping point: Are CDNs the future

of broadcast?

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cover.indd 1 17/08/2012 16:10:14

CSI magazine is now available as a digital-edition across all tablet and smart-phone devices

theworks.indd 1 24/04/2014 15:50:45

Page 5: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

news in brief

BT Sport makes Chromecast play

BT is making its sports channels

available via Google’s

Chromecast streaming stick. The

telco is the second UK

broadcaster to place its content

on Google’s dongle, following in

the footsteps of tje BBC’s iPlayer

app, although no date has yet

been placed on the launch. The

channels will only be available to

BT’s broadband customers, and is

designed to reduce its

dependence on the YouView

platform, which the telco recently

committed to for the next five

years. Chromecast, like its Roku

counterpart, went on sale in the

UK in March but retailing at a

cheaper £30, and the addition of

BT Sport content should help

boost sales.

Discovery Communications is

experimenting with over-the-top

distribution in the Nordics in order

to prepare for an uncertain future

for television.

The content firm launched a

direct-to-consumer (D2C) OTT

platform over the last month or so,

and has already signed up 10,000

subscribers, according to CEO David

Zaslav, speaking at FT’s Digital

Media conference.

“We have between 25% and 40%

share in those markets and are

experimenting to see how an OTT

platform could work in one of our

small markets,” said Zaslav, noting

the company is also offering a

product called D-Play through which

consumers can get much of

Discovery’s content in those markets.

The idea behind these

developments is for Discovery to be

flexible and open to all options in a

media landscape shifting towards

multi-screen viewing and broadband

delivery of content. “The market is

changing to various degrees around

the world and we don’t know where

it’s all going to end up. We have to

see how the world does change. The

good news for us is that as we own

all our content we can participate on

every platform,” said Zaslav.

“For us as a content owner, the

idea of more players and more

windows for them to buy our

content is a great thing. The fact

there is TV Everywhere and OTT

starting to develop in a number of

markets, over the next couple of

years there has never been a better

time to be in business for us

content owners,” he added.

The bigger question for Zaslav is

whether the emergence of these

platforms and ways of consuming

content is over the next five to

seven years going to change

viewing behaviour and to what

extent that might happen. “Will the

economics of those other platforms

be as good the current economics

of dual revenue stream?” he asked.

“It’s something we’ll all have to

figure out.”

Discovery tests OTT waters

News

Photo by: Adam Fagen

Page 6: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

news in brief

Netflix France to operate

from Luxembourg

Netflix has reportedly decided to

supply the French market from

headquarters in Luxembourg in

order to bypass French

regulations. A report in Les

Echos, citing unnamed officials

at the French culture ministry,

said Netflix is unwilling to

comply with French regulations

on video broadcasting that

include mandatory investment in

French productions and quotas of

French series and movies being

streamed to customers. The

US-based company already

operates in some European

countries from Luxembourg. It is

gearing up for a French launch

before the end of the year and

has contacted local telcos about

carrying the service.

Legacy TV to fall at expense

of OTT

Broadcast legacy television will

decline from 90% of all video

viewed in 2013 to two-thirds in

2020, with broadband TV making

up the difference, says TDG. By

the end of the decade, legacy TV

viewing will fall by more than

25% from current viewing levels,

driven by evolution of the ‘Big 4’

of Amazon, Apple, Google, and

Microsoft and the impact they

will have on consumer video

viewing, according to TDG.

Arris snaps up SeaWell

Arris is expanding its IP video

portfolio with the acquisition of

SeaWell Networks. The Ontario-

based company brings technology

including adaptive bit-rate, multi-

screen video and ad insertion

solutions. SeaWell will join the

network and cloud business, one

of three units that was created

after Arris bought Motorola

Home last year.

06 May-June 2014 www.csimagazine.com

News

Telecom Italia and Sky in broadband TV pact Sky and Telecom Italia are teaming

to deliver an internet-television

service. The deal will allow the

telco to offer Sky content via its

broadband TV service. As of next

year, Telecom Italia clients with a

My Sky HD decoder will have

access to all of Sky’s TV

programmes over the Web.

“The Sky offer becomes the key

element of Telecom Italia’s

ultrabroadband strategy, and access

to the new generation network

allows Sky to benefit from an

additional distribution platform for

its programmes,” TI said.

“From 2015 consumer customers

of Telecom Italia will in fact be able

to access a Sky offer that is

equivalent, in terms of contents,

services and pricing, to the satellite

offer,” the telco said.

The offer will primarily be aimed

at households with fibre-based

internet connections, and will drive

uptake for high-speed broadband

connections.

Sky will have access to a new

market, namely people living in

historic towns who are unable to

install a satellite dish. Telecom

Italia’s mobile-phone customers can

also watch Sky TG24 all-news

channel on their smartphones and

tablets.

Sky has about 4.8 million paying

households in Italy and an audience

of more than 15 million viewers.

Vodafone teamed with Mediaset in

a similar deal to offer movies and

TV-shows on its Web-based

on-demand service called Infinity.

Time Warner to develop RDK boxTime Warner Cable is to launch its

first IP set-top box integrating the

Reference Design Kit (RDK)

platform and featuring cloud-based

navigation.

Time Warner is working with

Humax to create the RDK-based

STB, due for launch by the end of

the year. The cloud navigator

consists of its new HTML 5 cloud-

based navigation guide that provides

enhanced search capabilities and

additional programme information.

“We’re very excited as this is the

first implementation of the RDK for

Time Warner Cable and steers us

towards the future of an all IP

service,” said Matthew Zelesko, Time

Warner Cable’s senior VP, Converged

Technology Group.

Time Warner Cable expects to

deploy the new IP boxes in select

markets by the end of 2014. Comcast

is the only other operator to have

deployed RDK-based boxes, built on

its X1/X2 platforms, and

manufactured by Pace and Arris.

Irdeto opens multi-screen centre Irdeto has opened its new global

Network Operations Center (NOC)

to support customers deploying its

hosted/cloud-based solutions and

managed services.

The facility was established in

response to growing use of OTT

and multiscreen services and

consumer expectation for a flawless

user experience, something not yet

guaranteed in these environments.

Irdeto said the NOC offers 24/7

monitoring and rapid response to

customers but it will also use the

facility to track and monitor other

areas that impact customers

businesses such as the rising trend

of global internet piracy and the

need for revenue assurance.

It will offer an established and

dedicated customer care team of over

40 staff who will proactively monitor

Business Critical Applications,

Services and Hardware in real time,

allowing rapid response to service

disruptions and customer cases.

The company claims the new

initiative, which already counts

around 25 existing customers, will

help reduce time to market of multi-

screen implementations by more

than half.

Page 7: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

Cisco Videoscape is an open andmodular platform that enables serviceproviders and media companies to deliver andmonetize experiences faster using the latestcloud technologies.

See us at:Converging Home Summit, LondonANGACOM – stand J13

Cisco Videoscape:expands to the Cloud

Untitled-4 1 14/04/2014 12:11:34

Page 8: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

news in brief

IPTV close to 100m subs

IPTV is nearing the 100 million

subscriber threshold, reaching 96

million at end-2013. The market

grew 21% last year with 17

million new subscribers. At the

end of 2013, 14.1% of fixed

broadband subscribers also

subscribed to an IPTV service.

Asia led the way with 45m subs,

followed by Europe with 34m and

North America with 13m.

UPC tests HomeSpots

UPC Poland has started a free

Wi-Fi service based on shared

access to customers home

routers, also known as

HomeSpots. The UPC Wi-Free

service is currently in trials with

around 6,000 customers in the

Spopt area, and the cablenet aims

to launch the service to all

customers in a couple of months.

Sky buy-to-keep films

Sky has introduced a ‘Buy &

Keep’ movie service, giving

customers the ability to buy

movies as well as rent them for

the first time. Launching with

hundreds of titles, Sky customers

will have access to a full digital

movie store directly on their TV

via their connected Sky+HD box

at the same time as their DVD

release, with many titles available

for digital early release.

Customers also get a postal DVD.

Amazon in HBO first

Amazon has signed a licensing

deal with HBO to make Prime

Instant Video the exclusive

online-only subscription home for

select HBO shows. This is the

first time that HBO programming

has been licensed to an online-

only subscription streaming

service, although the content will

still be available on all of HBO’s

current platforms.

08 May-June 2014 www.csimagazine.com

News

Pay TV to soar in Eastern Europe The number of digital TV homes

will triple in the region between

2010 and 2020 by which time TV

will be almost fully digital.

The number of digital pay TV

subscribers will increase from 26.1

million in 2010 to 45.0 million in

2013 when it will account for a

third of all homes and onto 73.6

million (58.2% of homes) by 2020,

according to Digital TV Research.

From the 52.3 million digital TV

homes to be added, DTT will

supply 24.9 million, digital cable

15.3 million, IPTV 6.6 million and

pay satellite TV 5.8 million. Russia,

Ukraine and Poland will account

for most of the growth.

Digital TV penetration crossed the

halfway mark of TV households in

2012, and will reach 98.5% by 2020.

Pay TV revenues will be 48%

higher in 2020 at $7.305 billion.

It is probably worth noting that for

the purposes of this report, the

analysts have assumed that the

situation in Ukraine will be resolved

fairly quickly.

US online ads surpass TV in 2013 Online ad revenues have for the first

time come in higher than broadcast

TV advertising, new data show.

According to the Interactive

Advertising Bureau (IAB), online

ads hit a record a record $42.8

billion in 2013 billion, narrowly

edging out broadcast TV’s figure of

$40.1 billion. Cable television

stood at $34.4 billion with

newspapers fourth at $18 billion

last year.

The online revenues, which

include mobile ads, rose 17% on

the previous year’s total of $36.6

billion. Mobile hit $7.1bn for the

year, and accounted for 17% of 2013

revenues. Digital video saw $2.8

billion for the year, up 19% from the

previous year.

Retail advertisers continue to

represent the largest category of

internet ad spending, responsible for

21% in 2013, followed by financial

services and closely trailed by

automotive.

“The news that interactive has

outperformed broadcast television

should come as no surprise,” said

Randall Rothenberg, president and

CEO of the IAB. “It speaks to the

power that digital screens have in

reaching and engaging audiences. In

that same vein, the staggering growth

of mobile is clearly a direct response

to how smaller digital screens play an

integral role in consumers’ lives

throughout the day, as well as their

critical importance to cross-screen

experiences.”

“Our survey confirms that we are

fully in transition to the post-desktop

era,” said David Silverman, partner

at Price Waterhouse Coopers US,

which prepared the report for IAB.

Vodafone enhances fibre TVAs part of its wider global strategy,

Vodafone is deploying new TV

services over its fibre-to-the-home

network in the Netherlands.

The Vodafone Thuis branded

service being rolled out is deployed

over the company’s FTTH network

to enable advanced IPTV services,

including pausing live TV and an

extensive video-on-demand library

from public broadcasters, HBO,

Videoland and others.

Vodafone, the world’s largest

mobile operator, is increasingly

looking to fixed line services as a

way of boosting revenues and

winning customers through quad-play

bundles. It is undergoing a spending

spree acquiring able and other fixed

line assets in several European

markets to achieve this.

“This is a significant step in

Vodafone’s strategy, in the

Netherlands and globally, to build on

our market leadership in mobile

communications to create a multi-

service delivery platform that

addresses all needs of the consumer,”

said Gerard Overmars, head of

consumer fixed at Vodafone

Netherlands.

The telco is partnering with

Entone, whose solution includes

802.11ac for wireless distribution

and MoCA for coax cabling around

home, as well as Boxless.

2010 2013 2014 2020

Analog Terr 45.30 23.16 18.36 0.00

Pay DTT 0.35 0.70 0.87 1.62

FTA DTT 4.60 16.13 19.68 40.15

Analog cable TV 35.19 27.54 24.08 1.88

Digital cable TV 4.95 10.91 13.33 26.20

Pay IPTV 2.41 7.61 9.31 14.24

FTA DTH 10.33 11.22 11.16 10.86

Pay DTH 18.40 25.84 26.80 31.59

Dig pay TV 26.10 45.05 50.31 73.65

Eastern Europe TV households by platform (million)

Source: Digital TV Research

Page 9: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

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filler.indd 1 24/04/2014 10:15:33

Page 10: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

news in brief

Ziggo tests new VoIP app

Ziggo has started testing a form

of fixed-mobile convergence that

involves using a mobile or

wireless internet connection for

calling with a customer’s landline

on the go. Using the new Bapp

app, available for trial, Ziggo said

it lets users have their fixed

telephone number wherever they

go, even abroad, via WiFi or

3G/4G connections. Bapp is an

iOS and Android call app

installed on a smartphone or

tablet. Phone calls are made with

the same rates as through a fixed

line and can also be used on all

fixed and mobile numbers,

something not possible with most

VoIP apps.

Zeebox becomes Beamly

Social TV app Zeebox has

rebranded as Beamly as it seeks a

more consumer friendly image.

The company is relaunching its

website and iOS and Android

apps with the new branding, as

well as features that aim to get

people logging in throughout the

day to chat about their favourite

shows. The move is part of an

effort to show it’s a mainstream

product rather than just a syn-

chronised Twitter TV guide for

geek to being a larger part of a

wider viewing experience. The

new app encourages people to

“follow” individual TV shows,

celebrities and other Beamly

users, before serving them up a

feed of activity and show recom-

mendations. Shows will have their

own “TV rooms” within the app

where fans can chat and interact.

Conax part of Kudelski

The Kudelski Group has

completed its acquisition of

Conax, the Oslo-based global

provider of content protection for

digital TV services.

10 May-June 2014 www.csimagazine.com

News analysis

Netflix CEO fuels the flames and comes under fireNet neutrality and internet peering have come under a new spotlight

once again thanks to Netflix’s recent actions. By Goran Nastic

Reed Hastings has been accused of

wanting a “free lunch” by AT&T

after the Netflix CEO called for

ISPs not to charge for better

internet service quality as the

net neutrality debate enters a

new chapter.

In a widely publicised blog

comment last week, Hasting said

that broadband companies should

be required to connect their

networks to major content

providers such as Netflix for free,

arguing that ISPs should not be

able to charge an “arbitrary tax” for

interconnections to OTT services.

“Netflix believes strong net

neutrality is critical, but in the near

term we will in cases pay the toll to

the powerful ISPs to protect our

consumer experience. Without

strong net neutrality, big ISPs can

demand potentially escalating fees

for the interconnection required

to deliver high quality service,”

he wrote.

Hasting’s comment came less

than a month after his company

agreed to pay Comcast to ensure

that its OTT service was delivered

without interruption. But it is the

principle of paid peering that

concerns Netflix in the long term,

and Hastings now called for

stronger network neutrality rules and

positioned himself and the company

as a champion for net neutrality.

Since then, AT&T senior executive

vice president of external and

legislative affairs, Jim Cicconi,

replied by labelling Hastings as

“arrogant,” “self-righteous” and

“expecting a free lunch.” He said that

internet users who do not subscribe

to Netflix shouldn’t have to cross

subsidise the bandwidth expansion

required to ensure the delivery of the

OTT service for those who do.

Irrespective of whether some see

the recent deal between Comcast and

Netflix (and now rumours of a

similar agreement between the

cablenet and Apple) as a net

neutrality issue or not, the

interconnection debate has once

again captured the public

imagination as high profile

companies enter a new wave of

negotiations. CSI understands that

Netflix has reached similar

agreements with Scandinavian and

other European broadband operators.

It was interesting to hear both

Cable Europe and Cable Labs

dismiss the relevance of these deals

and what they might mean for the

future of OTT video. Cable Europe

president Manuel Kohnstamm (who

is also SVP and chief policy

officer of Liberty Global) noted

that despite most peering

agreements being non-

contractual in nature only a few

end up under dispute and even

fewer result in service

termination. Cable Labs CTO

Ralph Brown saw it as a

standard peering relationship,

albeit one that will result in a

better customer experience for

both parties.

Apple is effectively looking to buy

into much the same experience,

wanting to use Comcast’s access

network in order to guarantee service

quality for its Apple TV users. While

the underlying idea of guaranteed

QoS in an OTT environment is a

good thing for the end-user the fear

is that only companies with deep

pockets will be able to afford these,

preventing greater competition in

the future.

If similar deals become more

widespread over time, Barclays

Capital analysts warned that the

internet is likely to fragment into

multiple managed services with those

having the ability to pay (like Apple

and Netlfix) seeking preferential

access to the last mile.

“While this is likely to raise

questions on net neutrality, in our

view, this is likely to be a completely

different commercial service offered

by cable companies to companies

like Apple who want to have an off

network presence apart from a

presence on the internet,” wrote

Kannan Venkateshwar and Benjamin.

Reitzes in an equity research note.

“In fact, this is likely to flip the

whole net neutrality debate on its

head as large internet companies like

Apple and Google, who have been

supposedly the victims of the net

neutrality debate thus far, are likely

to actively seek an alternative path

outside the internet for higher quality

of service, especially when it comes

to video. Therefore, instead of the

entire focus of net neutrality being

on the distribution leg, we believe

increasing focus is also likely to

be paid to the edge providers,”

they added.

It is a discussion that is likely to

run and run for some time to come.Source: Netflix on Apple TV

Page 11: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

News analysis

TiVo sees Horizon TV opportunities one year after Liberty-Virgin deal

Goran Nastic looks at TiVo’s relationship with Liberty Global the company’s wider European ambitions

TiVo sees interesting opportunities

across the Liberty Global footprint,

including some integration with the

Horizon TV service. The company is

talking to more cablenets but says

there is a “fear” of decision making

on advanced platforms which is

stifling progress.

When LGI acquired Virgin Media

a year or so ago there was

widespread speculation at Cable

Congress 2013 whether that meant

it would ditch the popular TiVo

brand in the UK in favour of its own

multi-million Horizon gateway and

user experience. Fast forward 12

months and it seems that TiVo has

far loftier ambitions.

“The discussion now is different.

We have a closer relationship with

LGI and hope there are more things

we can do perhaps outside of the

Virgin Media footprint although it’s

premature to talk about anything

specific. We know a lot more about

their needs and them about our

technology so there may be some

interesting opportunities there,”

Naveen Chopra, CFO and senior

VP of corporate development

and strategy at TiVo told CSI

at the March Cable Congress

in Amsterdam.

Another opportunity is mixing

the TiVo and Horizon platforms

underneath the hood. “There’s a

lot of technology below, inside the

two UXs, that end users don’t see

and that’s where you may see

some more blending but again

there is nothing specific yet,”

said Chopra.

Chopra also outlined the

complexities of integrating Netflix

with cable set-top boxes, something

it has achieved in the US and also

Virgin Media and Com Hem in

Sweden. “The first time we did

it was quite challenging and we

think that’s why to this date there

is only one cable software platform

that has integrated Netflix. It’s not

trivial. There’s a lot of unique

technology that Netflix uses you

have to carefully integrate into

the experience and do that in a

way that doesn’t feel siloed for the

consumer. So the first time it

was quite a lift,” he noted.

It was recently announced that

over 2.5 cable customers across the

company’s three partners in Europe

– Virgin Media, Com Hem and

Span’s Ono - now use the company’s

technology, which Chopra largely

attributes to its ability to simplify the

consumer experience.

Given TiVo’s success in its three

European markets – indeed, the three

MSO partners regularly praise the

service and the impact it has had on

viewing, ARPU and other metrics –

why hasn’t it been taken up by more

European MSOs?

Chopra admitted this is a question

TiVo asks itself and alludes to cable’s

more conservative tendencies

it is traditionally known for. “The

pace of decision making is not as

fast as we’d like it to be. We don’t

see a lot of operators who are

investing in advanced platforms,

or doing so with vastly different

partners. It seems to be more that

there’s a fear of making a decision

on advanced platforms. There’s too

many people trying to do take

individual unique approaches as

opposed to leveraging a lot of

what’s already out there.

“We hope the pace in investing

in those types of projects begins

to quicken (something that LGI

executives called for at last year’s

Cable Congress). I think that will

start to change as momentum

continues to build and competitive

environment continues to grow,”

Chopra said, adding that TiVo

is in discussions with a number

of European MSOs, although it

was to soon to know how these

will pan out.

news in brief

Yahoo may do original

programming

Yahoo is reportedly planning to

make its own TV shows, part of a

strategy to shift advertisers’

budgets to online. The online

giant aims to schedule ten-

episode, half-hour comedies with

per-episode budgets ranging from

$700,000 to a few million dollars,

according to the Wall Street

Journal. The projects would be

led by writers and directors with

television experience.

Europe gets African OTT

content

Pan-African bouquet Seeafrika is

deploying RGB technology to

enable the delivery of its over-the-

top video services targeting

millions of users across Europe.

Seeafrika plans to roll out 30

channels to subscribers in the

initial stage of its deployment.

While its OTT services are aimed

predominantly at viewers using

Android and iOS-based devices,

this is expected to expand to any

IP-enabled device as Seeafrika’s

subscription base grows.

Imagine acquires Digital

Rapids

Imagine Communications has

acquired Digital Rapids as it

pursues its new multi-screen

strategy. Imagine recently split

from Harris Broadcast to focus

exclusively on IP, software, cloud

and TV Everywhere, which the

acquisition of Digital Rapids

should compliment. The Toronto

company’s software-based

workflow management,

transcoding and encoding

solutions will integrate with

Imagine’s existing mezzanine

quality origination encoding,

ABR transcoding and CDN

software. Terms of the acqusition

were not disclosed.

www.csimagazine.com May-June 2014 11

Source: TiVo

Source: TiVo Source: TiVo

Page 12: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

Three years after first launch,

the future for linear 3DTV

looks bleak. The number of

3DTV channel closures is

now exceeding the number of

launches. That’s not the sort

of trend that signals a bright

and rosy future. Pay TV operators across the world

are shutting down their 3DTV channels, usually

citing lack of viewership. Our analysis includes

only true linear 3DTV channels and excludes

on-demand services and test channels, but

nonetheless, it looks increasingly like the nail is

firmly in the coffin of 3DTV.

Early evangelists for 3DTV spoke in awe of

the viewing experience that 3DTV offered, live

football was screened in 3D to great fanfare in

pubs across the globe and 3D movies that enjoyed

some success in cinemas were seen as the perfect

content to transfer to the next-generation of

in-home viewing experience.

All along the value chain, 3DTV offered a

lifeline. For TV manufacturers, 3DTV offered the

latest shield in an ever-expanding feature list that

allowed them to battle the price commoditisation

that manufacturers face on an annual basis.

For infrastructure owners, the high bandwidth-

demanding 3DTV channels (compared to

standard definition), came along just as HDTV

looked to be slowing. For pay TV operators,

3DTV represented the latest premium offering,

either as a direct tier up-sell, or as a value-add

for the most important (read highest value)

customers.

Every industry player, then, had a vested

interest in 3DTV being a success. And yet, it

seems, it has failed. Therein lies an important

moral that reminds us of that most important

part of the TV value chain: the viewer.

The experience failed

3DTV was never going to

work as a mass-market

in-home consumer

proposition because, simply,

it did not add a compelling

experience to the majority

of viewing. Let’s not forget

that the average person

watches between four and

five hours of television

every day. 3DTV was just

not interesting for the

majority of that viewing,

nor did it fit with the way

in which people actually

watch much of their TV,

requiring total focus and

attention and, of course, a

pair of glasses.

You may ask; so what?

None of that should impact

its viability for movies or sports,

the content which formed the

core of most 3DTV channels.

What this illustrates is that for

a new means of TV to work, it

has to work for everyone. By

way of example, compare and

contrast HDTV which, despite

a slower start in terms of

channel launches than 3DTV,

continues to grow 15 years on.

Over-the-top and catch-up also represent

compelling examples; simple improvements that

add something valuable and compelling to any

type of TV content and enhance the overall

viewing experience.

So where does 3D stand today? There are

currently 26 active dedicated 3D channels

across the world. Operators were relatively quick

to jump on the 3D bandwagon with 19 net

launches in 2010, year one for 3DTV. Growth

of 3D channels began to slow in 2012, resulting

in a drop in the number of available 3D channels,

with closures outpacing launches in 2013.

The majority of 3D channels (88%) are pay

services and 14 of the 16 channel closures to date

have been pay channels, a clear indication of lack

of viewer interest translated into harsh

commercial realities.

3DTV may well have a limited future in the

home in the form of occasional use on-demand

for special events and movies, but even that is

likely to be niche because lack of overall interest

and available content means many going forward

will not even have the means to view 3DTV.

Viewers have voted with their feet, leaving

3DTV apparently dead in the water, but also

leaving the industry with a valuable lesson that

speaks to other current and future ‘enhancements’

to the TV experience.

The end of the line for linear 3DTV?The number of linear 3DTV channel closures is now exceeding the number of launches

Guy Bisson is research director, television, at IHS Screen Digest. In this regular column, he gives CSI readers exclusive insight from the

company’s new channel strategies service

Analyst corner

12 May-June 2014 www.csimagazine.com

Number of active 3DTV channels

#ch

an

nel

s

0.0

5.0

10.0

15.0

20.0

2010

Western Europe

Asia-PacificNorth America

Central and Eastern Europe

Middle-East and AfricaCentral and South America

2011 2012 2013 2014

25.0

30.0

Page 13: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

20 to 22 May 2014EXHIBITION & CONGRESS

• 20 to 22 May 2014

• Cologne/Germany

• www.angacom.de

BROADBANDEXHIBITION & CONGRESS FORBROADBAND, CABLE & SATELLITETELEVISION

ONLINEOTHER EUROPEANCOUNTRIES

FRANCE

NETHERLANDS

GERMANY

INTERNATIONAL

OTHER EUROPEANCOUNTRIES

FRANCEE

100+ SPEAKERS50 % INTERNATIONALFROM 36 COUNTRIES

CCONGRESSATTENDEES

BBBUSINUSINUSINUSINUSINUSINUSINUSINESSVISITORSVISITORSVISITORS

EXHIBITORS17,000 1,700 450

2005800 CA

2005–2013: + 56 %2013

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ANGA Services GmbH

Nibelungenweg 2 · 50996 Köln/Germany

Tel. +49 (0)221 / 99 80 81-0 · [email protected] Kindly supported by www.angacom.de

Europe‘s leading Business

Platform for Broadband and

Content for more than

10 Years

20142014

Page 14: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

For the generation before us,

satellite was the future of

television. For countries that

had previously relied on

terrestrial analogue television

it opened up a whole new

multichannel world. For

territories that relied on cable TV provision, it

bought TV signals into areas that were too remote

for a cable link up.

The interactive media revolution, however, has

meant that many viewers are being told to ‘go

back’ in order to move forward. While we rely on

local wireless networks, the vast majority of those

WiFi hubs are connected to a local physical cable

or broadband lead to a network to facilitate two-

way communication. So, as many of us now rely

on the ‘lead’, is satellite delivered television

entering its twilight years?

Two-way or the highway?

While two-way satellite communication is

possible, at the moment it’s costly, slow and often

unreliable, it can’t currently compete with cable

and fibre-optic broadband, but this doesn’t mean

that DTH is on the road to extinction, according

to Simen Frostad, chairman of Bridge

Technologies.

“The cold fact is that

DTH satellite is really a

one-way technology and

the interactivity that the

viewers want works a lot

better with natural two-

way technologies,”

Frostad says, “but satellite

TV won’t disappear.

“What you have to remember is that not

everyone has access to a good cable or high

bandwidth ADSL line. Satellite is extremely

distributable over vast distances and so for a lot of

people satellite will still be the only way that they

can access content,” he adds.

As fibre and cable have not penetrated deep

enough to allow fast reliable connections to rural

areas, satellite will be the only way that

individuals and businesses in remote places can

get high speed broadband and broadcast services.

And with broadband and cable companies

reluctant to invest in covering the distances that

linking up rural areas requires, satellite is likely to

see growth in this market.

If you look at the figures, DTH TV has nothing

to worry about, points out Markus Fritz, director

of commercial development and marketing at

Eutelsat, noting that it is still growing faster than

cable and broadband in many markets. Indeed,

the company has some half dozen new satellites

scheduled for launch by the end of 2016, much

like rivals SES and Intelsat.

“In terms of audience,” he says, “the satellite

universe continues to expand, with one in three

TV homes worldwide forecast to be satellite-

equipped by 2017, compared to one in four in

2012. The dynamic of satellite channels also

remains strong with forecasts that the 34,000

channels recorded in 2013 will increase to 47,000

worldwide by 2022.”

Despite the proliferation of online content

through OTT video services, traditional TV is still

the focal point of many homes. So rather than

doing away with one or the other, today’s

broadcasters need an end-to-end broadcasting

solution capable of delivering both, argues Simon

Kay, MD of RRsat Europe. For that reason,

RRsat is of the belief that satellite based TV isn’t

going anywhere. “In fact, we are increasing the

number of satellites on which we have

transponders and expanding our satellite services

into a more rounded workflow. We view online

TV as an extension of traditional TV,” says Kay.

Satellite TV

The end of DTH?Anna Tobin looks at what the future holds for direct-to-home satellite in a world increasingly going towards on-demand viewing and multi-screen broadband delivery

14 May-June 2014 www.csimagazine.com

Credit Suisse DTH TV channel and transponder model for Extended Europe

(number of channels)

Video market forecast 2012 2013E 2014E 2015E 2016E 2017E

HD channels 1,184 1,480 1,806 2,167 2,600 3,120

growth y/y 48.6% 25.0% 22.0% 20.0% 20.0% 20.0%

Ultra HD (4k) 0 5 35 80 120 190

growth y/y 600.0% 128.6% 50.0% 58.3%

3D Channels 27 45 60 70 75 79

growth y/y 80.0% 66.7% 33.3% 16.7% 7.1% 5.0%

SD Channels 10,433 10,694 10,908 11,017 11,072 11,072

growth y/y 2.8% 2.5% 2.0% 1.0% 0.5% 0.0%

TV Channels 11,644 12,224 12,808 13,334 13,867 14,461

Growth 6.0% 5.0% 4.8% 4.1% 4.0% 4.3%

As % of total

HD channels 10.2% 12.1% 14.1% 16.2% 18.7% 21.6%

Ultra HD channels 0.0% 0.0% 0.3% 0.6% 0.9% 1.3%

3D channels 0.2% 0.4% 0.5% 0.5% 0.5% 0.5%

SD channels 89.6% 87.5% 85.2% 82.6% 79.8% 76.6%

Transponder demand Ch/trpx

Trpx for HD 4 296 370 451 542 650 780

Trpx for Ultra HD 3 0 2 12 27 40 63

Trpx for 3D 3 9 15 20 23 25 26

Trpx for SD 12 869 891 909 918 923 923

Transponder demand 1,174 1,278 1,392 1,510 1,638 1,792

growth 9.2% 8.8% 8.9% 8.5% 8.5% 9.4%

Source: Company data, Credit Suisse estimates

Page 15: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

A hybrid future

Satellite’s market share will really vary from

territory to territory, points out Steve Plunkett,

chief technology officer at Red Bee Media.

“Satellite still provides universal reach and is

still cost effective for large scale distribution and

concurrent viewing. Its use will be increasingly

geographically dependent though and where

fibre and performant broadband exists then

satellites’ role will be increasingly deployed in

a hybrid model.”

With most DTH set top boxes now coming

with Ethernet ports as standard, a hybrid offering

is becoming the norm for many DTH operators

looking to create an effective interactive gateway

into the home.

Bringing connectivity to satellite TV is the new

frontier with multiple points of entry, sums up

Fritz. “It can be addressed through hybrid

networks that optimise the efficiency of satellites

for broadcasting and terrestrial networks for the

return link. In areas with low or no terrestrial

network, stand-alone satellite solutions can

provide interactive broadcast services.

“Eutelsat has made significant progress on this

front with the ‘Smart LNB’, a low-cost device that

bundles DTH reception of TV channels with a

narrowband satellite return channel for short

transmissions of IP packets. It opens the door for

broadcasters to operate their own ecosystem of

linear television and connected TV services direct

by satellite.

“For end users, it uses the coaxial cabling of

existing installations to connect to a home IP

network and is compatible with connected TVs,

tablets and other IP-compatible devices, as well as

legacy DVB-S2 receivers,” says Fritz.

To further future-proof their systems, many

satellite providers are looking to partner or buy up

cable and broadband rivals and do streaming

deals with rights providers so that they can have

some control over what comes through that

Ethernet lead. Sky in the UK, for example, is now

moving outside of its DTH subscriber base with

its streamed Now TV service. Whilst Dish in the

US has signed a ground-breaking streaming deal

with Disney so that it can also offer content

outside of its members-only walled garden.

Sky Italia is also set to follow suit, but these

moves into OTT are not without risk for DTH

providers: they could hemorrhage their existing

pay-TV subscriber bases in the process.

The long-term future of dishes on the roofs of

our houses isn’t only going to be guaranteed by

adapting and opening up the technology, stresses

Philippe Mansion, director of strategic marketing

at Globecast. ‘To succeed satellite needs effective

hybrid complementarities and creativity on

Satellite TV

www.csimagazine.com May-June 2014 15

“With HEVC and the evolution of DVB-S2, we believe we will be able to transmit around five Ultra HD 4k channels at 50 or 60 frames per second in a 36 MHz transponder.”

Page 16: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

business models and pricing.

“The advantage of satellites as ‘bent pipes’ is

that they have the potential of being flexible

enough for the many adaptations they may need.

In order to remain competitive, however, satellite

companies will require having a good strategic

vision, being effective on execution, but also

having a broader view and considering the media

ecosystem as a whole, instead of remaining in

their traditional walled garden,” argues Mansion.

Content rights: still king

Aside from the technical spec, satellite providers

will be able to survive for many years to come just

by wielding their might in the rights market too.

Linear TV rights, particularly for major live

events, will remain important and good linear

content is still very much a DTH universal selling

point (USP), albeit one that cash-rich telcos and

over-the-top players are looking to muscle into.

“They might not be able to compete with other

operators on interactivity without a cable or

broadband add-on,” states Frostad at Bridge

Technologies, “but they can compete on content.

They have long-term rights contracts and deep

and strong relationships with the rights holders.

“DTH still has a lot of legacy. Satellite and

terrestrial providers are still the ones with the

rights to most key events and satellite operators

do have the ability to push out an enormous

amount of channels of live content. In Norway,

for the Olympics, for example, we had one main

channel and five parallel channels, all with great

Olympic content. It’s rights to events such as this

that means that satellite is here to stay,” surmises

Frostad.

Rights is a major factor in keeping and growing

the DTH subscriber base and gimmicks will also

help to reduce churn. Although 3D TV hasn’t

taken off quite as predicted, many are still pinning

their hopes on the emergence of 4k satellite

services as a crowd pleaser. David Hochner, CEO

of SatLink Communications, believes that the

launch of this ultra high definition TV will spark

a new demand for satellite services. Satellites,

unlike some terrestrial systems, have the

bandwidth availability and the coverage to deliver

this immediately.

4k is the next development on the horizon,

reiterates Fritz at Eutelsat. “Eutelsat has already

launched demo 4k channels, including a channel

with HEVC encoding aimed at being decoded by

ultra HD set top boxes equipped with chipsets

that will feed consumer sets,” he explains.

“We believe that by 2015, DVB-S2 will allow

more information to be transported in a satellite

transponder and this could coincide with the

availability of set-top boxes with HEVC chipsets

operating up to 60 frames per second. With

HEVC and the evolution of DVB-S2, we believe

we will be able to transmit around five Ultra HD

4k channels at 50 or 60 frames per second in a 36

MHz transponder. This would be with a bitrate

per channel a little higher than one current

MPEG-4 HD channel, but with four times the

resolution and twice the frame rate for a more

comfortable and immersive viewing experience.”

Opening a new world with satellite IP

The development of satellite IP applications

making the medium as transportable as traditional

IPTV over any IP network will also add value.

Broadpeak, for example, has just teamed with

Eutelsat to integrate its nanoCDN with Eutelsat’s

smart LNB technologies to make the delivery of

high quality live TV over satellite to TVs and

other connected devices more economical.

Hochner at SatLink says: “With more and

more trials of satellite with IP applications, such

as those tested by SES and Eutelsat, it is clear

that the technology is at a point where it will soon

become commercially viable. This will signal a

new media world for the satellite market, as it

allows operators to expand to multi-user wireless

terminals.”

And with the move to standardise the delivery

of push content through the HbbTV initiative, the

change in delivery should be almost seamless

from the end users’ perspective.

“The HbbTV initiative to standardise a solution

to push content over a DVB network - satellite or

DTT - is very interesting,” says Jean-Marc Racine,

managing partner at Farncombe. “Assuming this

specification gets integrated in TV sets, it would

allow large audiences to benefit from push

content, and bring the dual advantage to enable

on-demand usage in households, without the

adequate broadband speed, as well as potentially

offloading IP network for highly popular content.”

It is, however, vital to tap in to all the added

value streams that satellite IP can deliver points

out Plunkett at Red Bee Media. “Developments

such as IP-LNBs show how a hybrid service can

deliver more value than single transport networks.

The use of satellite to seed content to in home

DVRs for VoD viewing, based on personalised

content recommendations is another.”

Peter Ostapiuk, VP of media product

management at Intelsat, does not regard the

growth of OTT)/TV Everywhere as a threat to

satellite distribution but, interestingly, does see

the balance of on-demand versus linear viewing as

crucial for satellite’s long term future: “OTT

platforms offer very little live content for now so

as long as there is raw demand for linear, whether

last mile over broadband, cable or DTH there will

be a role for satellite. The long term threat is

more content availability. Will viewers retain

loyalty to linear viewing or will they shift purely to

on-demand?” he wonders.

For now, a combination of their commercial

might, their vast universal broadcast footprints,

their commitment to ever improving image quality

and their immense bandwidth potential, means

that satellite DTH services are here to stay – for

the medium term at least. Direct-to-home satellite

TV is just becoming direct-to-anywhere satellite

TV and if you want interactivity, they will get it to

you one way or another.

16 May-June 2014 www.csimagazine.com

Satellite TV

“The dynamic of satellite channels also remains strong with forecasts that the 34,000 channels recorded in 2013 will increase to 47,000 worldwide by 2022.”

Page 17: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

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Page 18: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

It is almost two years since Comcast’s

Reference Design Kit (RDK) was first

demonstrated at the Cable Show and

support for the technology continues to

gain momentum as service providers,

hardware manufacturers, software

developers, device manufacturers and

others adopt the open source approach to set-top

box (STB) and gateway development.

The RDK pre-integrated software bundle,

which provides a common framework for

powering IP or hybrid STB and gateway devices,

has now been licensed by over 125 companies,

including 15 TV service providers worldwide.

Major cable operators that have signed-up over

the last 12 months include international company

Liberty Global and German number one Kabel

Deutschland, which signals a growing move

toward getting the RDK into European markets.

Last summer saw the launch of RDK

Management, formed by partners Comcast and

Time Warner Cable, an independent entity set

up to administer the RDK and oversee licensing,

training, community support and coordination

of the all-important software code on a global

scale. Liberty became the third partner in RDK

Management in February this year.

And there are encouraging signs among other

industry players that the RDK could become a

more widespread approach to STB development.

Last month, Steve Calzone, director of video

applications development at Cox

Communications, the US’ third-largest cable

operator, said it was time to leave the OpenCable

Application Platform behind and emphasized

the need for a new development platform “that

looks like RDK,” he said. Although Cox is still

in the evaluation phase with the RDK and hasn’t

yet signed on to be an official licensee of the

technology.

Despite this fanfare of support for the

technology, there are also reasons for caution.

The technology is still in its early stages of

development and so far only Comcast has

rolled out RDK-enabled boxes extensively,

having integrated the software into its X1 and

X2 IP video gateways. Some have questioned

whether the common framework provided by

the RDK goes far enough, focused as it is on the

middleware and lower levels of the software stack,

which leaves room for fragmentation related to

development of applications, the user interface

and the user experience. In addition, the open

source nature of the initiative, which encourages

licensees to contribute knowledge to inform future

releases of the RDK, may have a while to go to

reach its full potential.

“We licensed the RDK and released the

Comcast X1 gateway based on it last year,” said

Cornel Ciocirlan, CTO for EMEA at Arris.

“Although the collaborative model is showing

promise, right now there doesn’t appear to have

been many contributions to the code outside of

the mainline developers

at Comcast and RDK

Management. However,

collaboration requires

the base platform to be

reasonably stable and

now RDK 2.0 has been

released, which includes

a major reworking of the

base architecture to

include a new RDK

Media Framework, I’m

expecting to see a more active community being

channelled into the mainline RDK.”

Due to the number of players in the ecosystem

and the intentional ability for operators and

vendors to pick which components will be used

from within the RDK

for a project, the other challenge is to maintain

hardware and software portability between the

different OEMs and the different software

vendors. Pace says it is working in collaboration

with the RDK community to ensure that hardware

portability and software interoperability are

maintained between vendors via a process of

compliance and certification.

What the RDK does, and doesn’t do

The strong support for the RDK among cable

operators is, for the main part, the result of

increasing competition from the CE industry and

OTT providers. Operators know that to attract

and retain customers they must accelerate time to

market for their CPE and make it easier to change

features and functionality to meet with customer

demand.

By providing a pre-defined stack of lower and

middle layer software for STBs and gateways, it

allows them to standardise certain elements of

devices, freeing up more time to customise the

applications and user experiences that ride on

top. Essentially, it means they get to develop once

and then scale across multiple environments,

whether that’s using current generation

CableCard/QAM/MPEG-2 technology, or in

future-oriented IP environments.

Given the forthcoming major shifts in the

industry, such as the move towards ARM

processors, faster STBs, and devices capable of

handling 3D graphics and Open GL, the existence

of a strong RDK platform should also help ease

the transition between platforms.

“One of our ongoing challenges is helping non-

RDK

Towards RDK 2.0... and beyondHow has the reference design kit changed since it was introduced and how is it likely to evolve from here? Stephen Cousins reports

18 May-June 2014 www.csimagazine.com

“Although the collaborative model is showing promise, right now there doesn’t appear to have been many contributions to the code outside of the mainline developers.”

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licensees understand what the RDK is NOT,” says

Steve Heeb, president and general manager of

RDK Management. “The RDK is not an

operating system, application platform, or UI

platform. It was created to accelerate the

deployment of next-gen video products and

services by providing transparency through access

to device subcomponents. The RDK code is

located beneath, and independent of, the

application framework or UE/UX/UI layer of

these devices. So, the consumer experience that

differentiates an operator’s service is still created

and managed by the individual TV service

providers and their partners.”

Comcast claims the RDK can slash as much as

50% off the typical two-year development cycle for

an STB or gateway, and although at this early

stage it is hard to prove whether that is true, there

is evidence that it is helping speed software

innovation.

Michael Brenner at Cisco claims in the

vendor’s initial customer projects thus far it was

able to deliver RDK-based CPE in short time

frames. “Hrvatski Telekom is a strong example of

that. For this delivery, we leveraged RDK-based

CPE combined with Cisco Videoscape cloud

software and services to take the service from

conception to deployment within the extremely

short 50-day time frame as mandated by the

customer,” he points out.

“By bringing transparency to the STB software

stack, the RDK is allowing operators to speed

Web development using HTML5,” says Kirk

Edwardson, head of marketing at Espial, which

will soon deliver an RDK-based STB to a tier 1

US cable operator, which will leverage its own

application framework and an HTML5 UX. “For

example, we’ve been able to rapidly develop and

launch a new concept in zapper navigation that

uses the speed and agility of HTML5 to improve

the UX... The RDK also allowed us to more

quickly get our application framework up and

working across STBs from different

manufacturers. These apps were developed and

launched in weeks rather than the months that it

would have taken based on previous proprietary

STB infrastructure. As RDK matures, we expect

to see this trend line continue with lower costs

and faster development times.”

However, tier 2 or tier 3 cable operators

working without significant resources might find

it harder to make the transition to an RDK-based

system at present, says Arris’s Ciocirlan. “The

RDK

www.csimagazine.com May-June 2014 19

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likes of Comcast and Kabel Deutschland can

sustain a development and system integration

programme around RDK, others will need the

help of people like us to pre-package the elements

of an RDK solution into something that works.”

Currently, for instance, operators are able to

choose RDK-compliant middleware and UI

components from Seachange, Espial, Alticast, and

Pace, the latter of which sees the choice of

software components increasing as the framework

matures with RDK2.0 and 2.1.

The European and global picture

The growing interest in the RDK by European

operators, and in particular the direct support

shown by Liberty Global (owner of Virgin Media

and UPC) and Kabel Deutschland, raises the

question of how relevant the system is to

European cable requirements?

The release of RDK 2.0 essentially freed it

from US-only requirements, including the Open

Cable Application Platform reference design, and

added in the components needed to handle the

popular European standard DVB. That’s on top of

existing elements including CableLabs’ ‘Reference

Implementation’ for AP and tru2way, the Java

Virtual Machine, plus important open source

components such as Gstreamer, QT and WebKit,

which are execution environments that can be

tailored to each operator’s needs. RDK 2.0 also

incorporates optional plug-ins such as Adobe

Flash and Smooth HD.

The RDK also needs to be enhanced to

support European Teletext and parental rating

management standards. In addition, European

service providers seek open and modular client

software architectures, which has implications

on the software layers above the RDK, according

to Cisco’s Brenner.

“At present we have our own version of a

European RDK, other platform providers and

operators have theirs,” says Ciocirlan at Arris.

“The key question is, as an industry do we need

to converge on a set of base components that

become part of the main RDK tree, providing

things like subtitles, DVD-SI, DVD signalling,

DVD-CAS etc, or other things missing from the

RDK mainline release developed for the US.”

Edwardson at Espial adds: “We do expect to

see increased global support as RDK adopts

DVB and potentially international hybrid

standards as well.”

Pace, which has worked with Comcast since

RDK’s inception, sees substantial interest from

the global operator community.

In global terms, implementing the RDK raise a

number of new challenges related to how users

navigate, access and purchase content. The code

creates scope for greater personalisation of

content and new multi-screen capabilities, such as

using a mobile device as the controller. “But this

really cool stuff in the RDK doesn’t work if you

don’t have all of the OSS/BSS technology behind

it working correctly,” says Ed Finegold, director of

marketing at Netcracker. “This is driving more

complex requirements for real-time entitlements,

payments, and integrating buy-button capabilities.

It also enables various multi-screen interactions

whereby you have to synchronize not just what

happens between the screens, but also other info

flows such as Twitter feeds.”

The code is key

The future success of the RDK will ultimately

hinge on the stability and capability of its base

code, which is being developed in an open source

environment where licensees can contribute new

adaptations or additions to it in the hope they

will be integrated into the official RDK stack.

In September, S3 Group was awarded the

critical job of managing the RDK code repository

and ensuring the stability and integrity of RDK

code releases.

“The cornerstone of the code management

effort so far has been to build and manage a

formal, cloud-hosted Code Management Facility,”

says Philip Brennan, VP for TV technology at S3

Group. “This provides the mechanism for RDK

licensees to contribute code and follow the

progress of code contributions from anywhere

in the world. The system is used for code reviews,

automated checks on the code contributions,

and transparent and prompt communication

about contributions, which are made visible to

the entire RDK community. Members are

encouraged to ‘vote with their code’... they have

an inherent obligation to stay current on the

code and our job is to help make it easy for

them to do that.”

Looking to the future, RDK Management

says community members are now looking at

expanding the RDK into other CPE, such as

modems or routers, which like STBs, have

historically lacked a baseline of commonality

and standardisation that could be enhanced

by the RDK. There is also talk of RDK being

extended into the telco world.

“The industry is also expecting further

evolution towards converged gateway devices

capable of handling video, data, and voice

from a single device. Those devices will require

an underlying software stack that is open and

transparent, and would be a natural extension

for the RDK. The RDK was designed to provide

a common software foundation to power

consumer premise equipment for today and

the future,” concludes Heeb.

20 May-June 2014 www.csimagazine.com

RDK

“One of our ongoing challenges is helping non-licensees understand what the RDK is NOT.”

The RDK software stack

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Goran Nastic: We’ve

heard a lot at this show

about how great cable is,

but is there anything you

think that cable is not so

good at?

Ralph Brown: One

is mobility, having a

mobility play is one

area the industry has

struggled. There’s a

broad variety of models

they are experimenting

with and it’s interesting with cable because you

have a diversity of models that people try out.

You can get a sense of what works and what

doesn’t. Some of the MVNOs in Europe are more

successful than in the US. We’re seeing a lot of

different things play out. So mobility is an area

where there is a lot of opportunity and a need.

We’ll have to answer the question somehow but

I don’t think there’s one answer and I don’t think

we’ve found which of those models will be

most successful.

In fact, wireless has been mentioned and discussed

at Cable Congress 2014 much more

than in previous years. Is this a sign that cable

is finally ready to take WiFi more seriously?

It’s happening globally because the infrastructure

is less expensive, things like spectrum cost. There

are some appealing things about WiFi. There are

some limitations but those are being addressed

through technology. It’s a big opportunity and if

you look at value being delivered to customers it’s

pretty significant. In the US, we are seeing 60-70%

WiFi offload of data traffic among smartphones

and tablets. That delivers value to customers

because they are not spending money on their

mobile data plans and it adds to the value of their

broadband subscription.

There are two models in the way we think

about it at Cable Labs. There are public hotspots

and we see Virgin Media being active across the

London Underground recently and cable MSOs

in the US have over 250,000 public hotspots and

they are aggregating those through

interconnection and roaming relationships to

expand their footprint. Then there is community

WiFi, which are hotspots typically built into the

cable modem. What that does is it creates a

second SSID or network identifier for the WiFi

that’s in the home that can be used for roaming,

where customers either within the same cable

operator or across these roaming relationships

can get WiFi through those access points in the

home. Ziggo has a million of these HomeSpots

(and Liberty Global has plans for four million

by the end of the summer) and it seems like the

Europeans have definitely been deploying that

sort of thing. So there are a couple of different

strategies and approaches to deployment and

we’ll see a mix of public and community plays.

One challenge/opportunity highlighted

by MSOs here has been seamlessly integrating

4G services with WiFi. Can Cable Labs help on

this front?

We have done a couple of things. Passpoint,

originally called Hotspot 2.0, was created by the

WiFi Alliance and the Wireless Broadband

Alliance to enable seamless access to WiFi

hotspots. That involves things like device

authentication. We participated in the

development of those standards within the

WFA and WBA and contributed the certificate

structure and the provisioning of those certificates

because not all WiFi devices have SIMs. In

addition, Cable Labs has been involved in

3GPP over the years and in fact IMS, the IP

Multimedia System that 3GPP defined for IP QoS

and applications, all of the cable requirements are

part of IMS now. So a cable operator can buy an

IMS core and it supports all of the things

required for MSOs to deploy primarily wireline

service, but it would also be integrated with other

kinds of services.

What we did most recently is we normalised

that AAA interface so the ability to present a set

of credentials and roam across both 4G and WiFi

networks is possible, it uses the same backend. So

we’ve aligned all of those 3G, 4G and WiFi

roaming interfaces. The opportunity is there

although there is more that needs to be done in

terms of handsets to implement that functionality.

Managing the policies about which network to use

is something that is also not specified, so there is

opportunity there too for different kinds of

implementations depending on who is the

network operator and who has the customer.

There’s seamless roaming for data and also call

continuity switching from one network to another.

Today you can do that with cellular phones but

going back and forth from an LTE network to a

WiFi network – making the continuity of that

handoff seamless - is still something that needs to

be perfected and, again, implemented in the

handset. It’s part of the types of things we are

working on.

Away from wireless, is it fair to say that DOCSIS

3.1 is your other key priority?

That would be a safe assumption [laughs].

It’s going well. The specs were last October,

ahead of schedule. We’ve issued a 2nd revision

to those. The silicon manufacturers are furiously

developing the silicon and we expect to see some

early implementations end of this year and early

next year have some preliminary products to

begin validating. So potentially we could see

some 3.1 gear in the field for trials in 2015.

We did set some very aggressive schedules and

it’s been borne out in being able to stick to those

timelines. One of our measures is that if the

vendor community is complaining then we’re

pushing hard enough!

Q&AInterview

Ra

lph

Bro

wn

Goran Nastic spoke to Cable Labs CTO Ralph Brown at this year’s Cable Congress about the opportunities and challenges facing cable, including mobility, community WiFi, DOCSIS 3.1 and CCAP vs remote PHY.

The cable guy

22 May-June 2014 www.csimagazine.com

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But 3.0 was not that old or that bad, so why

the rush?

I think you’re seeing competitive pressures from

telcos and new entrants in the fibre market. There

is some level of demand for the speed and you

have to meet it. If you look at the trajectory of

offered speed, sometime in 2016 you will get

to 1Gbps as the maximum; yes, you could do

that with 3.0 but that would expensive and not

as efficient as it could be. With 3.1 we’ve

introduced OFDM and LDPC to offer almost

twice the bits per second per Hertz that QAM

does. That 2x improvement makes it a lot more

realistic to deploy it. Those are really the drivers.

3.0 was designed to have a fair bit of

headroom, in other words we specified a

minimum in 3.0 of four downstream and four

upstream and we’ve blown past that a long time

ago, there was no maximum number of channels

you could bond in the upstream and downstream.

You’re seeing today offerings of 500Mbps here in

Europe on DOCSIS 3.0, but it’s just anticipating

demand and looking at market trends – from a

competitive standpoint you can’t stand still and

rest on your laurels.

Kabel Deutschland said that only 0.25% of its

network is RFoG enabled. Can this technology aid

with 3.1 efforts?

Here’s the interesting thing about fibre-to-the-

premise (FTTP). In the US and North America,

the focus of FTTP has largely been around

business services. Developers of Greenfield sites

and new housing developments see fibre as a

differentiator, a premium, so a pull exists in those

areas and the cost is pretty much the same as

deploying coax.

RFoG is convenient because you reuse all the

terminals etc, you basically take cable RF

spectrum you modulate it over fibre and

demodulate over coax in the home. There are lots

of options in terms of taking fibre to the home,

another of which is EPON, and at Cable Labs we

created DOCSIS provisioning of EPON, which

basically says that the EPON network looks just

like a cable modem network and you manage and

provision it in the same way. There are some

benefits and trade-offs compared to RFoG but

again some MSOs have used it to target the

enterprise sector in North America.

The challenge being offering CATV services

you move from traditional QAM distribution to

an IP distribution for digital TV and that’s a

tradition that many of our members are in the

midst of. RFoG is an expedient and sometimes

interim solution in that migration.

And how do distributed PHY and CCAP fit in with

this transition?

CCAP is a highly centralised version of DOCSIS

while others are not fibre rich but have fibre deep

and there’s benefit to using digital optics to get

from headend out to the node or hub area so that

you get improved signal-to-noise ratio and

distributed access architecture is service a smaller

service group so less homes passed. There are

definite advantages in certain circumstances to

pushing the remote PHY out into the node area.

One of the things we got from China is

C-DOCSIS architecture which postulated a

remote PHY as one of the implantations and

we’re now in the process of working through what

that specification needs to be. But there are

multiple scenarios and one size does not fit all.

In general we don’t tell manufacturers how to

build implementations, ie whether integrated or

modular or anywhere in between, but where you

want to have interoperability among multiple

suppliers there needs to be a standard interface

and that’s where we come into play. So between

the remote PHY access infrastructure and the

core there needs to be a standardised interface

and some of that is an extension of what we’ve

done in the modular CMDT (M-CMTS) realm.

There’s been a lot of talk recently about the Netlix/

Comcast peering deal. How do you see it and what

do you think it means for the future of OTT video?

I think there’s been a lot of misperception

because it’s a standard peering relationship.

Comcast has been doing this for years, it’s the

basis for how peering has been done. It’s about

improving the customer experience which

required a direct peering relationship.

Will the traditional peering model change?

You want to make sure the incentives are aligned

so that the benefit in investing and growing the

network accrues to the people making the

investment. If you get the business incentives out

of line you won’t get the investment you need.

Those peering relationship are the right example

for that sort of thing. And the market has done

well in those types of things. You’ve seen public

skirmishes but they finally get resolved.

Finally, in your position as CTO of Cable Labs,

what would you change with the cable industry if

you could?

That’s an interesting one. There is a lot of

opportunity for the cable industry that we’re very

interested in seeing in terms of global alignment.

To the extent that we can play a role there that’s

what gets me excited. I think the industry is

positioned well to capitalise on that in a way that

competitors necessarily aren’t. So I would say

embrace that global scale and seek to maximise

the industry’s benefit from that.

Interview

www.csimagazine.com May-June 2014 23

“One of our measures is that if the vendor community is complaining then we’re pushing hard enough!”

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Cable has for some time

now placed more emphasis

on broadband than its TV

business, but this year

marked a noticeable increase

in rhetoric as far as the

wireless and mobility side of

the equation was involved. Rather than the odd

mention or one panel session dedicated to the topic

found in years gone by, Cable Congress 2014 was

awash with talk about how this side of the business

can enhance the overall cable experience, and this

talk was backed up with hard case studies and

developments coming out of the operator

community, vendors and Cable Labs.

WiFi and 4G both featured strongly on the

agenda across the three days of the conference,

which was this time held in Amsterdam with 800+

visitors. It was generally agreed that cable MSOs

need to get involved with mobile or wireless – and

that those who don’t will not be around in ten

years’ time. It’s hard to see a market in Europe

where a cable MSO would be successful in the

next ten years without a mobile play,” said

Diederik Karsten, EVP European Broadband

Operations for Liberty Global.

Having a mobility play is an area where the

cable industry has traditionally struggled and it

seems it was ready to put things right.

There’s a broad variety of models MSOs

are experimenting with, and most operators are

still looking to which strategy will prove most

successful for them. Liberty said it was running,

or would introduce, MVNOs to complement cable

and WiFi platforms, initially in the Netherlands,

Belgium, Switzerland, Austria and the UK. While

there is no one answer to this question - for

example an MVNO model won’t work for

everyone - it was clear that some form of fixed-

mobile convergence is essential.

WiFi is seen a less costly option to cellular and

offers opportunities for WiFi offload (in the US

60-70% of data is offloaded onto WiFi networks).

Quad play bundles are increasingly emerging,

meanwhile, and there are options to use cable to

backhaul WiFi hotspots, HomeSpots, and small

cells. HomeSpots in particular, also known as

community WiFi, are emerging as a popular

option with European service providers. Telenet,

Ziggo and Liberty are among the MSOs deploying

HomeSpots, hotspots built into the cable modem

that can be used for roaming as well. Liberty said

it already has one million HomeSpots

deployed with four million planned by

this summer.

Ziggo spoke of seamless mobility

and ubiquitous networks, making 4G

and WiFi work together, something

that Cable Labs is working on from

both mobile and data angles in terms

of provisioning, call continuity, policy

management and other practicalities.

(You can read more about this trend

and HomeSpots in our interview

with Cable Labs CTO Ralph Brown

on page 22, the group’s work in this area and

his thoughts on where the industry overall is

heading to.)

Wireless completes us, says cable

The general agreement was a vision of cable and

mobile/wireless working in future harmony.

“Every cable operator should be doing WiFi.

Wireless completes us,” said Ronny Verhelst,

CEO of Telecolumbus, which mainly serves 1.5

million homes in Germany’s eastern region. And

for Verhelst, convergence is driven by simplicity

for the customer. The executives from the last

panel of the day, which also included Com Hem

and Ono, agreed that a mobile/wireless play

enhances the overall cable experience.

“Mobile and convergence is extremely

important for all of us as cable operators,” said

Com Hem’s new executive chairman Andrew

Barron, who has experience of WiFi and MVNO

operations with Virgin Mobile.

“If you don’t have mobile as a cable operator it

doesn’t make you a bad company, but it is a

fundamental piece in all that we do,” said Barron.

“You run a mobile business a lot differently as a

cable operator than you do as a mobile operator,”

he added, however.

On other topics, Cable Europe said it sees big

opportunities in the emerging Internet of Things

landscape from technical and business

perspectives, arguing that MSOs should position

themselves on this front. IoT will be important for

the future of data and broadband, meanwhile,

continues to drive European cable revenues as TV

continues to stall or drop, although digital TV

subs at least grew by 7.6% to 30.86 million in

2013 year, now making up 54.4% of total cable

TV subscriptions.

Conference review

24 May-June 2014 www.csimagazine.com

Cable looks to a more wireless futureCable Congress 2014 saw the industry more focused on a wireless and mobility play than at any other time previously. Goran Nastic reports

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www.csimagazine.com May-June 2014 25

Viewpoint

Simulscreen advertisingThere is more to social TV than just Twitter; Facebook provides its own merits for broadcasters and advertisers, argues Andy Nobbs

The past few years have seen

Twitter and television

converge closer together to

create new use cases,

including better consumer

interaction with programming

through second screen apps

or new native advertising formats. Various

initiatives show there is a symbiotic relationship

between TV and digital advertising emerging and

although this is in its infancy, the results are

already promising.

Second screen is now widely adopted, and

deployments can be found in every corner of the

globe. Broadcasters, content producers,

advertisers and brands now consider companion

devices as an intrinsic part of TV distribution.

Meanwhile, end users increasingly take to social

media as soon as their favourite program or sport

event starts, and often before. This has led many

broadcasters to develop second screen apps

blending original content and social media

integration, radically transforming the way

audiences interact with programming. Social is

trending and leveraging powerhouse platforms

such as Twitter is key for many broadcasters who

want to (re)gain the younger audience.

Examples of efficient second screen apps

utilizing social integration include live events,

such as the Grand National race broadcast on

Britain’s Channel4 and extended via the Horse

Tracker app; game shows catering for all

audiences, including children as advertised by

Italy’s SuperTV channel and its Super! app or the

Chinese Idol app. All of these apps enable the

viewer to better engage, enabling broadcasters to

reduce churn and increase their ratings as more

and more viewers shift their interest.

Second screen apps can help brands,

advertisers and advertising agencies enrich the

way they interact with consumers. These apps

have the potential to create more effective ad by

synchronising ads across multiple screens.

eMarketer predicts that video ad spend will

surge by 40% in 2014 and generate $5.75 billion -

compared to $68.5 billion on TV - leading

broadcasters to rethink their media buying

strategies. Instead of focusing on the traditional

TV space, they are starting to harness the power

of simulscreen advertising to increase their

revenues. In order to fill that social ad hole,

Twitter announced in March 2014 that it is

further entering the TV advertising market with

the launch of its first ethnic targeting system. The

Hispanic population is particularly active on

Twitter - according to recent research stating that

63% of Hispanics like to tweet their comments

about what they see on TV. Although this new

feature is specifically devised for Hispanic

audiences, broadcasters and marketers can expect

it to expand to every group. This diversity is

particularly relevant for European and Asian

markets, where targeting a specific audience

becomes a real challenge: the global Nielsen

model that consists in measuring household

consumption of content is under threat,

especially in terms of advertising, as households

become increasingly multicultural.

Twitter is only a block

building the bridge

Twitter is not the only way for

broadcasters and advertisers

to bridge the TV and online

world. As broadcast reshapes

itself to tackle the time-shifted

consumption challenge, being

able to target consumers on

every screen is crucial.

Although Twitter is a

preferred medium to discuss

shows, broadcasters and advertisers are also

leveraging Facebook’s reach to ensure audiences

receive non-intrusive targeted advertising. Pilot

campaigns have shown that syncing advertising

between the TV and companion screen, be a PC,

tablet or smartphone, increases click-through

rates, ensuring each advert reaches maximum

viewers with the right message at the right time.

Contrary to Twitter, which is most naturally

used to broadcast content, Facebook provides

detailed information about the viewer. This allows

for granular targeting, and potential upsell for

brands. To achieve this, broadcasters, brands and

agencies need to work hand in hand to devise

simulscreen strategies that are aimed at ‘Always-

on’ audiences such as the Millennials, who are

notoriously hard to pin down.

Simulscreen advertising can help brands and

agencies to immediately act upon the viewer’s

purchasing intent and closes the gap between

brand awareness — dominated by TV — and the

final transaction online. A recent pilot, conducted

by Civolution and Brand Networks’ Optimal

Social unit, demonstrated that synchronising TV

ads between the TV and the viewer’s Facebook

timeline saw a 60% lift in consumer click-through

rate compared to traditional commercials,

showing improved advertising effectiveness when

combining online and broadcast.

If Twitter plays an important part in the

programme buzz and potential success,

broadcasters and advertisers are increasingly

looking for ways to regain the viewer’s attention

as it shifts from one screen to the next. Bridging

the gap between social and digital, as well as

creating real-time cross-screen experiences, is

spearheading a new advertising and programming

revolution; and this is only the beginning.

Andy Nobbs is CMO at Civolution

Page 26: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

With the rapid

proliferation

of connected

devices, the

home

network has

emerged as

the meeting point of the Consumers Electronics

and Pay-TV worlds: devices can discover the home

network, become aware of each other, and share

content subject to content usage rules.

Standardization initiatives are essential to ensure

interoperability and compatibility in this new era.

DLNA and CVP-2 enhancements

The Digital Living Network Alliance (DLNA) is a

standards consortium that has created guidelines

for media sharing and distribution among

Consumer Electronics (CE) devices. DLNA was

originally designed for Local Area network

connectivity and Personal content (movies,

pictures, music).

Since then, DLNA has expanded the guidelines

and added Commercial Video Profile-2 (CVP-2)

Premium Video sharing and link layer protection.

With DLNA Premium Video, service providers

can offer consumers the ability to stream their

favorite television

programs and movies to

DLNA Certified

products such as digital

televisions, tablets,

smart phones, Blu-ray

disc players and video

game consoles.

Studios are promoting

the use of link protection

for premium content

distribution, such as

DTCP-IP (Digital Transmission Content

Protection for Internet Protocol, also for DLNA

Premium Video). At the same time there is a

sharp increase in video display devices that are

not DTCP-IP capable. Since content security and

integrity remain the primary concerns of content

rights owners, they are understandably reluctant

to allow distribution of high value content to such

“uncontrolled” devices.

On the other hand, offering DLNA within

their home media gateways comes with potential

security issues for pay-TV operators. Opening

their platforms to devices that are not controlled

could lead to security threats. Even so,

supporting the broadest range of device types is a

must for operators to offer competitive TV

Every¬where services.

Devices

Content enters the home from multiple sources

with different usage rules (constraints) that

depend on the business rules defined by the

content owner, to be enforced by the pay-TV

operator. The media consumption devices belong

to different device families:

• Residential Gateway (RGW) or Set-top Box

(STB)

• Second STB, e.g. low-cost (possibly retail)

“zapper” STB with no PVR

• Connected/Smart TV and STB

• Apple iOS devices: iPhone, iPad, iPad Mini,

iPod

• Android devices, e.g. Samsung Galaxy tablets

and smart phones

• Windows Phone platforms

• Game Consoles e.g. Wii, PlayStation, Xbox

• Desktop computing platforms: Windows OS,

Mac OS

• Any Digital Media Access device, such as

Portable Media Players

Connected home

Enabling the connected homeHow can operators and content owners enhance their offer within the home to increase ARPU and create new opportunities?

26 May-June 2014 www.csimagazine.com

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The challenge of offering a competitive TV

Everywhere service, and the associated content

security, lies in coping with the mix of managed

(often operator-provided) devices and unmanaged

CE devices. This is where ACCESS and

Verimatrix offer a joint solution for pay-TV

operators.

DTCP-IP

The concept of a residential gateway (RGW)

device, such as ViewRight Gateway, is gaining

more attention with the aim of minimizing the

number of STBs in the home (typically a

significant capital expense for the service

operator), while leveraging other devices already

in the home such as Connected TVs, PCs, game

consoles, etc. DLNA enables such a business

model by treating a single DVR or RGW as a

Digital Media Server (DMS), which receives the

service provider’s content and redistributes it

within the home to client devices called Digital

Media Players (DMP) or Digital Media Renderers

(DMR).

This model may also be extended from

recorded/stored content on the DVR/RGW to live

linear content, with or without the intermediate

recording step.

For premium content, DLNA provides a

mechanism to signal content protection in the

Content Directory Service (CDS) via a

standardized MIME type. By default, DLNA

supports Digital Transmission Content Protection

for Internet Protocol (DTCP-IP)

link protection that is independent of the

conditional access (CA)/digital rights

management (DRM) used to deliver the content

to the home. When DTCP-IP is used, the DMS

terminates the service provider’s CAS/DRM,

decrypts the content and re-encrypts it for further

distribution within the home over DTCP-IP.

Challenges of DLNA content distribution

DLNA guidelines create a very powerful

framework for effective content sharing using a

home network. However, just using the technology

may not fully address all relevant issues for pay-

TV content distribution. The following list

outlines possible shortfalls:

Domain Control. Typically a pay-TV operator

has full control of how many subscriber devices

(e.g. STBs) there are in a home and will charge

the user accordingly. With DLNA the operator

can deliver content to the DVR/RGW but then

have no direct control over how many devices

the content can be re-distributed to within

the home.

Content Protection. Another potential issue is

that many devices that carry the DLNA logo do

not support DTCP-IP link protection as it is

optional and not necessary for sharing photos or

music within the home. Moreover, makers of PCs

and mobile devices may defer DTCP-IP adoption

due to perceived complexity of implementing the

DTLA (Digital Transmission Licensing

Administrator, LLC).

Copy Control. CAS/DRM systems typically

deliver content with a set of Copy Control

Information (CCI) and Usage Rules. DLNA via

DTCP-IP has a limited mechanism to propagate

this control and while it may suffice for simple

streaming to other devices in the home it is not

adequate for copying or moving content within

the home domain.

Also, operators may desire to limit the period

of time a consumer can store a recording in the

home. This is easily achievable with many

traditional CAS and DRM systems, but DTCP-IP

does not come with an adequate set of rights

expressions to propagate these rules throughout

the home.

Transcoding. DLNA defines several different

video formats and delivery protocols, which

may make devices in a home incompatible

with each other. Moreover, there will always

be some devices in the home not suitable for

playing HD content. Transcoding somewhere

in the home is one possible solution, but this

requirement adds another complication when

dealing with protected content.

Content rating. Broadcasters and service

operators are often required to provide content

ratings and enforce parental controls. DLNA

has no such requirement although it has an

ability to communicate content rating in the

metadata provided by the CDS but actual

enforcement is up to the client device. It would be

preferable if an authorized user could set up the

parental rating limit once and have it consistently

enforced by all devices.

Remote access. DLNA has been designed

explicitly for the local home network only. This

prevents sharing of content outside of the home

even though there are non-DLNA products that

allow consumers to do this today. It would be

desirable to be able search the home network

content remotely but then stream it directly, for

instance from a Network DVR. This way the

consumer has access to the content he/she owns

regardless of the location.

Logging and reporting. Logging and Reporting

is a typical feature that is not part of protocol

specifications, thus making it challenging to

provide evidence that the business rules and

rights have been respected.

User Interface. Consumers subscribing to

a satellite or cable service with whole home

DVR capability expect a consistent look & feel,

navigation and an overall user experience to be

at least consistent if not identical across all of

the TV screens. Today, CE vendors put their

own look & feel on the end device to preserve

their branding. DLNA defined now the CVP-2

Premium Video Guidelines to overcome this

problem and allows Remote User Interface (RUI)

technology based on HTML5. However, just

implementing the standard does not remove

the need to implement a mechanism that enables

Service provider to control the Video distribution.

The approach taken by ACCESS and

Verimatrix within the networked home

environment, in order to address the challenges of

DLNA redistribution as already identified above,

is based on the tight integration of NetFront and

VCAS to deliver and end-to-end solution that

lever¬ages the DLNA standard while providing

the fine grain control that pay-TV operators

require.

The central concept is that of explicit VCAS

support for ViewRight Gate¬way as a special type

of ViewRight client, and the extension of device

management for this type of client in order to

more actively enable the control of DTCP-IP

devices.

This is an excerpt from a joint ACCESS-Verimatrix

White Paper, entitled ‘Connected home solution for

pay-TV’

Connected home

www.csimagazine.com May-June 2014 27

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Those with a fondness for spicy

Indian food will know Brick

Lane in central London for

being synonymous with curry

restaurants frequented by

locals and tourists alike. But

very few will also know that

inside a non-descript building next to one of these

restaurants is the London HQ of Interxion, a

cloud- and carrier-neutral colocation data centre

provider, which operates two such facilities

sandwiched between bustling bars in the area.

Interxion supports over 1,400 customers

through 36 data centres – nine of which are in

Frankfurt - across 11 European countries through

which it claims it can access 90% of European

broadband users.

CSI was treated to an inside look at one of

the company’s data centres, a multi-storey 4,500

square metre building boasting airport style

security that requires all visitors to pass through

so-called ‘man-traps’ (see picture 1). On top of

biometric authentication at each door inside the

building, CCTV cameras in every room and

corridor and security personnel, these traps act as

an additional layer of physical site security.

Essentially, they are an enclosed area by the main

entrance where things like weight can be checked

to make sure an individual isn’t carrying, for

example, any hardware when leaving the building.

(Needless to say that virtual threats are taken

equally, if not more, seriously).

Strict levels

of security are

complemented by

measures of hygiene

that would make a

hospital proud. Many

of the walls have hand

disinfectants while the

floors and surfaces are

spotlessly clean. This is to prevent the build-up

of ‘zinc whiskers’ that could damage the cables,

servers and other equipment, according to Dr

Graeme Creasey, Interxion’s director of

operations, who acted as our on-site guide.

Power and cooling are done to a similarly

obsessive level. In fact, most of the ground floor

is dedicated to powering the facility, with

numerous transformers in the rectification room

engaged in a process that converts power from

‘dirty’ to clean, ie oscillating at 50Hz. In addition,

multiple generators and other backup redundancy

systems can be found here should something go

wrong with the power grid (these have never had

to be used, Dr Creasey claims). Interxion even

has multiple fuel routes designated with different

contractors should the need arise and has 48

hours of spare diesel to keep things running.

Indeed, details like this are also argued to be

one of the benefits of locating a data centre in the

middle of an urban hub: the little that is lost in

terms of security compared to facilities inside old

military bunkers or other remote facilities is

counterbalanced by superior latency and

connectivity. In this case, Interxion’s data centre

sits on top of a major internet backbone

connected by dozens of large multi-national

carriers that guarantees end-to-end latency, a large

pool of CDNs and 99.999% SLAs, which then

underpin the SLAs to broadcasters and other

customers ultimately served by Interxion.

The ‘meet-me’ room above acts as the cross-

connection point where thousands of cables

intersect in an organised and coordinated manner

from the multiple carriers. Last but not least, the

all-important servers work in a cool room inside

yet another locked and even cooler space that

traps the cold air (see picture 2).

So if you’re a broadcaster, payTV operator,

gaming company, OTT player or other service

provider looking for ways to reach end-users and

new territories then you could do worse than

choose a modern collocated data centre to handle

your services needs

Data centres

Beer, curry… and dataGoran Nastic was invited to visit Interxion’s ultra-secure data centre located on the side of London’s famous Brick Lane

28 May-June 2014 www.csimagazine.com

Visitors have to go through ‘man traps’ to get in and out of the data centre

The servers can be found in a specially cooled secure space

Page 29: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

Chris DabbsStreaming Tank

Chris Swan CohesiveFT

George MeekBrightcove

Lisa SkeltonEricsson

Produced by

Maria IngoldMireality

Duncan BurbidgeStream UK

Genevieve Smith BAFTA

Rob PriceAtos UK&I

Jérôme TasselTV Architecture &

Security Director, BT

Kristian BruarøyHead, TV 2 Sumo

FEATURED SPEAKERSKEYNOTES

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Summit 2014page thirty

www.csimagazine.comCSI magazine l Summit

CSI Converging Home Summit 20147 – 8th May 2014, IoD Hub, LondonTHIS EVENT IS FREE TO ATTEND

Register now to be in with the chance of winning a Kindle Fire

This two-day conference looks at emerging opportunities in home networking and the still embryonic smart home market and how different and often disparate stakeholders can work together to create and tap into new business models created by this converging landscape. Panels will be dedicated to second screen and companion apps; cloud TV and virtual set-top boxes; search & discovery; Big Data & analytics; future of TV; home networking and the smart home.

A must attend event for: OTT providers, Content Owners, Operators, ISP’s and Telcos, Broadcasters, Vendors’ Service Providers, Analysts, Consultants, Press, Energy Suppliers, Utility Companies, Smart Home Retailers and Providers, Energy Management Professionals

Reasons to attend this key event:

• Expert speakers • Technology updates • Interactive discussions • Networking opportunities • Exhibitions and live demos

Day 1 - OTT/TV Convergence

This day will examine some of the key themes affecting the TV industry, as the internet effect begins to tighten its grip on the television landscape. Relevant trends will feature throughout, from the cloud and virtualisation, to search and discovery, analytics and multi-screen/companion devices. The day will consist of panel discussions and case study presentations.

Day 2 - Home Networking and the Smart Home

This day will explore home networking and new smart home initiatives in security, energy, home control and automation, as well as longer term opportunities. The solutions and strategies necessary for success in this emerging market will be discussed, as will the role of the home gateway. The smart home has slowly emerged as a topic of conversation at industry gatherings as players attempt to understand the potential market. These are still very early days, with a lot of education and learning necessary among all players.

Register now: www.csimagazine.com/summit

Platinum SponsorDay One

Platinum SponsorDay Two

Gold Sponsors

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page thirty one www.cable-satellite.comSummit 2014CSI magazine l Summit

For the latest news and updates about the CSI Converging Home Summit follow us @CSISummit #CSIsummit14.

Speaking at the event are:

To book your place:Rebecca-Amie Reeves +44 (0)207 562 2417 [email protected]

For sponsorship opportunities:Tiro Bestonso +44 (0)207 562 2427 [email protected]

For media partnerships:Sarah Whittington +44 (0)207 562 2426 [email protected]

Media Partners Hosted byResearch Partner

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Awards 2014page thirty two

www.csimagazine.comCSI magazine l Awards

CSI Awards 2014

The CSI Awards 2014 – Enter NowDeadline for entries fast approaching

Awards ceremony, Friday 12 September 2014, IBC, Amsterdam

Established in 2003 the awards are among the most prestigious and competitive technology awards in the industry, designed to recognise and reward innovation and excellence in the cable, satellite, broadcast, IPTV, telco, broadband/OTT video, mobile TV and associated sectors.

This year, we are excited to introduce two BRAND NEW categories in the form of HbbTV technology or service, which is gaining traction in both Europe and globally, and the Big Data & analytics innovation award, an emerging area of opportunity in the TV space.

1. Best digital video processing technology

2. Best cable or fibre contribution/distribution/transmission solution

3. Best satellite contribution/distribution/transmission solution

4. Best monitoring or network management solution

5. Best customer premise technology

6. Best workflow/asset management/automation solution

7. Best content protection technology

8. Best content-on-demand solution

9. Best interactive TV technology or application

10. Best IPTV technology or service

11. Best mobile TV technology or service

12. Best Web TV technology or service

13. Best Ultra HD TV Technology or project

14. Best TV Everywhere/multi-screen video

15. Best Social TV technology, service or application

16. Best Contribution to TV Accessibility

17. Best HbbTV technology or service - NEW

18. Best data & analytics innovation - NEW

The CSI Awards categories

Page 33: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

page thirty three www.cable-satellite.comAwards 2014CSI magazine l Awards

CSI Awards 2014

For awards or entry enquiries:Hayley Kempen, Head of Events +44 (0)207 562 2439 [email protected]

For sponsorship enquiries:Tiro Bestonso, Commercial Manager +44 (0)207 562 2427 [email protected]

For marketing enquiries:Sarah Whittington, Marketing Manager +44 (0)207 562 2426 [email protected]

ENTER NOW: www.csimagazine.com/awards

How to enterThe awards are open to any company or organisation supplying relevant products, software or services and embrace the entire ecosystem, from production and playout through to transmission and in-home distribution and end-user devices.

Choose your categories and complete the online entry form today.

The CSI Awards ceremonyThe CSI Award winners will be exclusively announced at the annual awards ceremony on Friday 12 September 2014 at IBC, Amsterdam. The event will take place from 6:00pm - 7.30pm in room E102 and will include drinks and canapes.

Please join us for what will be a wonderful evening.

Best of luck with your entries! For the latest news and updates about the CSI Awards follow us @CSIAwards #CSIAwards

The 2014 judging panel includes• Dr.KlausIllgner-Fehns,ManagingDirector,IRT • Dr.RogerBlakeway,President,SCTE (Society for Broadband Professionals) • WilliamCooper,FounderandChief Executive,Interactive Media and Convergent Communications Consultancy, informitv • AndrewGlasspool,Founder,ManagingPartner,Farncombe • Jeff Heynen,PrincipalAnalyst,Broadband Access and Pay TV, Infonetics Research • PhilipHunter,IndependentWritingandEditingProfessional • KenMcCann,DirectorandCo-Founder,ZetaCast • Jean-MarcRacine,ManagingPartner,Farncombe • PeterWhite,CEO,Rethink Technology Research

Best Contribution to TV Accessibility judges• ProfessorJonathanFreeman,ManagingDirector,i2 Media Research • GuidoGybels,ICT Expert • SteveTyler,Headof Solutions,StrategyandPlanning,RNIB

Page 34: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

Gold Sponsors PartnersPlatinum Sponsor

REGISTER NOW: www.csimagazine.com/conference

This event is FREE to attend. Register today for a chance to win a Kindle Fire

Conference 2014

TV Accessibility Conference5th June 2014DTG O�ces, London

In association with

Topics include:

• Ofcom’sliveTVsubtitlingand regulatoryupdate• Improvingsubtitling• ATVoDupdate

• On-demandaccessibility• Multi-screenandtheuserexperience• Accessibilityforchildren• ClearspeechprojectpresentationfromDTG

TheonlyconferencetohighlighttheopportunitiesandchallengesfacedbyTVaccessibilityinanincreasinglyconnectedandfragmentedlandscape.

Page 35: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

5th June 2014DTG O�ces, London

In association with

Gold Sponsors PartnersPlatinum Sponsor

REGISTER NOW: www.csimagazine.com/conference

PanellistsGavin Evans, Director, Digital Accessibility CentreGareth Ford-Williams, Head of Accessibility UX&D, BBC Future MediaVanessa Furey, Senior Campaigner, Action on Hearing LossGuido Gybels, Technology Innovation and Policy ExpertPete Johnson Chief Executive O�cer ATVODDavid Padmore, Director of Access Services, Red Bee Media

Paul Robinson, Principal, PR Media ConsultingRohan Slaughter, Assistant Principal, ScopeSteve Tyler, Head of Solutions, Strategy and Planning, RNIBMalcolm Wright, Managing Director, Signpost at ITVSoledad Zarate, Visiting Lecturer, UCL

ForthelatestnewsandupdatesabouttheCSITVAccessibilityConferencefollow@TVAccessibility#CSIAccessibility14

Millions of people are a�ected by some form of visual or hearing impairment and when combined with an ageing population accessibility services should be seen a key strategic priority for regulators, service providers and broadcasters.

Exacerbating the need for a shift in attitude is the shift in viewing habits taking place, with linear TV on the main TV set still the dominant form of consumption but one increasingly complimented by other forms of viewing. Is there need for a new debate of how accessibility is de�ned going forward? Is there a need for a more rigorous set of standards covering speci�c access service in this new world? How do we even out the disparity between the online world and broadcast world?

This conference will highlight the opportunities and challenges faced by TV accessibility in an increasingly connected and fragmented landscape.

Topspeakersonthedayinclude

Mike Armstrong Senior R&D Engineer BBC R&D

Peter Bourton Head of TV Content Policy OFCOM

Susie Buckridge Director of Product YouView TV Limited

Jonathan Freeman Managing Director i2 Media Research

Andrew Lambourne Business Development Director Screen Subtitling Systems

Steve Tyler Head of Solutions Strategy and Planning RNIB

Page 36: Boosting cable broadband · Arris is expanding its IP video portfolio with the acquisition of SeaWell Networks. The Ontario-based company brings technology including adaptive bit-rate,

Taking the transition from

analogue to digital and the

resultant explosion in channel

choice and add the fact that

consumers are buying bigger

and bigger TVs - then HD

quality begins to look not just

desirable but expected! Before consumers can even

catch their breath though, the industry is pushing

ahead with the next generation of high definition,

ultra-high definition (UHD).

Many of the concerns related to UHD echo

those surrounding HD back at its inception in the

late 1990s, notably the lack of content. However,

with the recent arrival of Netflix’s flagship House

of Cards Series 2 delivered in 4k, the future of TV

just moved a little closer; especially if you own a

superfast broadband connection and a 2014

model of TV from LG, Samsung or Sony.

Driven by the likes of Netflix, on-demand 4k

will be a big feature of 2014 and drive demand for

the format before we start to see better

understanding, more content, bigger adoption of

4k compatible sets and UHD broadcasting in the

medium term.

The recent NAB Show in Las Vegas saw the

predicted explosion of cameras and studio

infrastructure supporting up to 60 frames per

second of progressive 2160 line content. Encoders

and decoder chips supporting the new High

Efficiency Video Codec (HEVC) are also now

capable of live operation. The big story around

High Dynamic Range also continues apace.

In the UK, the DTG UK UHD Forum is

creating an end-to-end test bed to understand the

challenges in production, post-production and

delivery with high framerate and high dynamic

range. This will support the industry to deliver the

next-generation TV experience that we hope UHD

will become. Coordination across the production,

acquisition and delivery of content is essential so

that what is produced can be displayed properly

on TVs and no-one’s left behind.

Understanding UHD is not just about the

production-side however and we need people on

the front-line of the consumer experience to be on

board, understand its capability and requirements

and explain to consumers what it is, exactly, to

avoid the confusion created by previous consumer

initiatives like “HD-Ready”.

Retailers, people on the shop floor, are in a

unique position to inform and influence the

consumers purchasing decision, so the DTG has

started running workshops at a high level within

organisations like John Lewis, Tesco and DSG

aimed at communicating the difference, and

benefits, of UHD.

As display technologies evolve the benefits

need to be shared and not just

confined to a select group of

early-adopters or industry

luminaries through delivery in a

sensible, strategic and patient way

to the broadest base. Consumers

will only notice, and respond to, a

compelling difference between

UHD and HD. By boosting the

installed base of compatible sets,

we can drive gains beyond

manufacturing and retailing to all

corners of the TV and film industry. It’s

important that UHD is also a step

change in quality no matter what size

your screen is.

With all of the technical jargon to

one side, we should be focusing on

what matters with Ultra High

Definition. It will be judged as the sum

of its parts - the consumer experience.

The fact is that image quality improves

the television experience through bigger

pictures, more colours and increasing

clarity and fidelity. We must make sure that UHD

becomes the logical evolution of HD.

Not just about resolution

Currently, 4k is not a revolution, but more about

resolution! There’s a real danger that the industry

will run with the increased resolution at the

expense of other important ideas. Currently these

ideas, or standards, such as colour, sound and

frame-rate have yet to be finalised. If

standardisation lags behind implementation then

all we will see is fragmentation, confusion and

frustration.

The DTG will continue to ensure that the

industry collaborate, both at a UK and

international level, to make sure that the final

implementation of UHD is effective and delivers

the promise of a better experience.

[Simon Gauntlett is appearing at Beyond

HD Masters 2014 on Tuesday 3 June at

BAFTA, London, and The Future of Broadcasting

on Tuesday 24 June at the Waldorf Hilton,

London.]

On-demand 4k will be a big thing in 2014, but we need a better understanding of UHD from production-side through to retailers

Industry column

36 May-June 2014 www.csimagazine.com

Simon Gauntlett is technology director at the DTG, the industry association for DTV in the UK. This is the latest in a line of regular guest columns to

provide CSI readers with updates on the DTG’s initiatives and activities.

Where are we now with ultra-HD?

Netflix is shooting and delivering House of Cards in 4k

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The real future of

TV?DTG SUMMIT201420th May 2014 • Kings Place • London

The Summit is free for both DTG members and members of the Press. Tickets cost £500 + VAT for non-members.

Use your CSI subscription code to receive 15% off your DTG Summit ticket: DTGSUM-ANYMPT69

Registration for the Summit is now open – to avoid disappointment book your place at www.dtg.org.uk/summit now.

The DTG Summit 2014 will lift the lid on some of the pertinent and thought-provoking issues currently facing the industry and ask what is the real future of TV?

Commentary on the future of spectrum from the European Commission

The video to mobile challenge from EE and Equinix

The rise of the over-the-top content providers

Market updates from Futuresource Consulting

The future of television – opportunities and challenges

Consumer electronics innovations UK TV platforms showcase The publication of the final Future of Innovation in Television Technology Taskforce report

…and more.

Highlights will include:

Keynote speakersEd Vaizey MPMinister for Culture, Communications and Creative Industries

Anthony WhelanDirector for Electronic Communication Networks and ServicesEuropean Commission

Jeremy Gutsche MBA CFAAward winning author, CEO and Innovation Expert

Jeremy is founder of trendhunter.com“One of the most sought-after keynote speakers on the planet”

Untitled-2 1 05/03/2014 15:41:15

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To advertise contact Tiro Bestonso +44 (0)20 7562 2427 [email protected]

BUSINESS DIRECTORY

ATX Networks designs, manufactures, markets and delivers a broad range of products to the global cable television industry. Other sectors served include hospitality, education, institutional, government and health care.

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VISLINK plc is a global business, strategically focussed on providing secure communication technologies to customers in our chosen markets. We have three international business units organised to serve our customers in Broadcast, Surveillance, and the related Services markets. Our world renowned brands of ADVENT, GIGAWAVE, LINK, MRC and PMR lead the way with award winning products including IP gateways, microwave radio, satellite transmission and wireless cameras.With offices in the UK, USA, Dubai, South Africa and Singapore, and dedicated sales and engineering teams, VISLINK has the experience and expertise to deliver the most comprehensive solutions for today’s challenges.

Irdeto empowers companies to protect and monetize their digital assets and maximize return on content with innovative and reliable software technologies end-to-end solution and services. The company’s products include conditional access, digital rights management, business support systems, set-top box software solutions and, through its Cloakware subsidiary, software and datacenter security. More than 400 customers worldwide trust Irdeto to secure delivery of their valuable content across digital broadcast, IP, Mobile, enterprise and government networks. Irdeto solutions currently enable simple to advanced business models on more than one billion devices and applications.

For more information, please visit www.irdeto.com.

ADB designs, manufactures and deploys solutions to distribute pay-TV and multimedia services to the connected home, for all types of networks, providing an amazing user experience.

ADB believes in a future where multi-media content will come from multiple sources and seamlessly move between multiple screens and devices, at the user’s preference. The Company has delivered over 30 million consumer premise devices to a global customer base. ADB’s innovations and software expertise have been recognized by numerous industry awards.

Taurus Avenue 105, 2132 LS HoofddorpThe NetherlandsTel: +31 23 556 22 22 Fax: +31 23 556 22 40 Email: [email protected] Web: www.irdeto.com

Address: 27 Maylands Avenue, Hemel Hempstead, Hertfordshire HP2 7DE, UKPhone: +44 (0)14 42 43 13 00 Fax: +44 (0) 14 42 43 13 01Website: www.vislink.com Email: [email protected]

Rödelheimer Landstrasse 75-85, 60487 Frankfurt am Main, Deutschland Tel: +49-17-1998-3676Email: [email protected]: www.atxnetworks.com

Advanced Digital Broadcast S.A. Avenue de Tournay 7, CH-1292 Chambesy, Geneva, Switzerland Tel: +41 22 799 0799 Fax: +41 22 799 0790 Web: www.adbglobal.com

Cisco is the longstanding market-leading supplier of video entertainment. With more than, 7500 video professionals , Cisco is unique in having the scale, resources and breadth of vision to deliver differentiated solutions to Service Providers.

See what Videoscape Unity can offer, visit www.cisco.com/go/videoscape.

Cisco, One London Road, Staines, Middlesex TW18 4EX Tel +44 (0)178 484 8500 Fax +44 (0)178 484 8600Web: cisco.com/go/videoscape

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To advertise contact Tiro Bestonso +44 (0)20 7562 2427 [email protected]

BUSINESS DIRECTORY

Intelsat is the leading provider of fixed satellite services worldwide. Intelsat supplies video, data and voice connectivity for leading media and communications companies, Internet Service Providers and government organizations. Intelsat’s valuable regional video neighborhoods deliver more television channels than any other system. Intelsat’s terrestrial network of eight strategically-located teleports and over 36,000 miles of leased fiber complements a global satellite fleet of more than 50 satellites, covering 99% of the world’s population. Intelsat utilizes a fully integrated satellite operations model, enabling global delivery from a single platform. With Intelsat, communications with your customers are closer, by far.

Bridge Technologies designs, develops, and manufactures advanced analysis, measurement, and monitoring solutions for the digital media, broadcast and telecommunications industries.

The award-winning VideoBRIDGE series provides an advanced platform for converging TV services employing stream-based IP packets and all other Digital TV interfaces within DVB and ATSC for Cable, Terrestrial and Satellite. Compatible with all major industrial standards such as MPEG-2, h.264/AVC, HTTP based streaming and ETSI TR 101 290, the VideoBRIDGE series offers a complete end-to-end system for the continuous quality assurance of media services.

The Humax range of award-winning digital TV set-top boxes and recorders for Freeview and Freesat has a product to suit any TV viewer. Feature rich and technologically advanced, yet intuitive and easy to use, the Humax range offers the ultimate way to enjoy multi-channel, subscription-free digital TV, from high definition (HD) and on-demand content, to recording features and multi-media services.

Verimatrix specializes in securing and enhancing revenue for multi-screen digital TV services for more than 500 operators around the globe. The award-winning and independently audited Verimatrix Video Content Authority System (VCAS™) and ViewRight® solutions offer an innovative approach for cable, satellite, terrestrial and IPTV operators to cost-effectively extend their networks and enable new business models. As the recognized leader in software-based security solutions for premier service providers, Verimatrix has pioneered the 3-Dimensional Security approach that offers flexible layers of protection techniques to address evolving business needs and revenue threats. Maintaining close relationships with major studios, broadcasters, industry organizations, and its unmatched partner ecosystem enables Verimatrix to provide a unique perspective on digital TV business issues beyond content security as operators seek to deliver compelling new services. www.verimatrix.com

EchoStar Europe is dedicated to enabling digital entertainment providers to optimise revenues by delivering added-value connected device solutions, services and applications. Through a comprehensive product range, including STBs, DVRs, home networking and TV anywhere technology, our solutions enable the provision of state-of-the-art and cost effective entertainment services.

Headquartered in the UK, EchoStar Europe comprises a number of business units and is affiliated with EchoStar Technologies, a subsidiary of the publicly traded EchoStar Corporation (NASDAQ: SATS).

6825 Flanders Drive, San Diego, CA 92121, USATel: +1-858-677-7800 Fax: +1-858-677-7804Web: www.verimatrix.com

Humax Electronics Co., Ltd, The Mille Building (8th Floor), 1000 Great West Road, Brentford, London TW8 9HHWeb: www.humaxdigital.com

Sandakerveien 24c, Building D5NO-0473 OsloTel: +47 22 38 51 00 Office Switchboard Tel: +47 22 38 51 01 Office Fax Web: www.bridgetech.tv

3400 International Drive, NW, Washington D.C. 20008 USATel: +1 202 944 6800 Fax: +1 202 944 7898Web: www.intelsat.com

Beckside Design Centre, Millennium Business Park, Station Road, Steeton, Keighley BD20 6QW, United Kingdom Tel: +44 1535 659000 Fax: +44 1535 659100Web: www.echostar.com

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Reaching the right audience comes down to a simple equation. Intelsat has

always been forward thinking when it comes to media. When we launched IntelsatOneSM,

we built the satellite industry’s largest IP/MPLS fi ber network to create fl exible, hybrid

content delivery options for our customers. And now, we’re introducing Intelsat EpicNG,

our next generation satellite platform, which combines high-throughput spot beams, for

content regionalization and targeting, with wide beams, for total continent coverage.

That’s intelligent design. Good for your operations and your bottom line.

Learn how Intelsat can help you reach more viewers.

Visit www.intelsat.com/Forward-Thinking for details.

Designed for 2030. Launching in 2015.

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