93
Politics, Law and Business Ethics by Ooi Soon Beng Chapter 3:

bizz ethics

  • Upload
    xtore

  • View
    42

  • Download
    1

Embed Size (px)

DESCRIPTION

economics

Citation preview

Page 1: bizz ethics

Politics, Law and Business

Ethics

byOoi Soon Beng

Chapter 3:

Page 2: bizz ethics

Macroeconomics

Describe each main type of political system.

Identify the origins of political risk and how managers can reduce its effects.

Describe each main type of legal system and the important global legal issues.

Explain ethics and social responsibility and key issues facing international companies.

Explain how international relations affect international business activities.

Page 3: bizz ethics

Macroeconomics

The system of government in a nation wields considerable impacts on businesses.

Page 4: bizz ethics

Macroeconomics

A system that includes the structures, processes, and activities by which a nation governs itself.

A nation’s political system is derived from its history and culture.

What is a political system ?

Page 5: bizz ethics

Macroeconomics

Participation occurs when people voice opinions, vote, and show general approval or disapproval of the system.

Wide participation occurs when people who are capable of influencing the political system make an effort to do so.

Narrow participation occurs when few people participate.

Page 6: bizz ethics

Macroeconomics

Both private and public groups need to balance

each other’s power.

Every aspect ofpeople’s lives must be

controlled to preserve order.

Only individuals andprivate groups can

preserve personal liberties.

Totalitarianism AnarchismPluralism

Page 7: bizz ethics

Macroeconomics

Govern without the support of the people.

Tightly control people’s lives.

Do not tolerate opposing viewpoints.

Page 8: bizz ethics

Macroeconomics

Totalitarian governments share three features:

• An individual or group forms the political system without the explicit or implicit approval of the people.

Imposed Authority

• Denies its citizens the constitutional guarantees of democracies.

Lack of Constitutional

Guarantees

• Political representation is limited to parties that are sympathetic to the government or to those that pose no credible threat.

Restricted Participation

Page 9: bizz ethics

Macroeconomics

Totalitarianism

Secular Totalitarianism

Communist

Tribal

Right-winged

Theocratic Totalitarianism

Page 10: bizz ethics

Political system under the control of totalitarian religious leaders.Historically, theocratic totalitarianism has badly damaged the

Ayatollah Khomeini

Taliban chief Mullah Omar

economies of those nations implementing it. Example: Iran, Afghanistan.

Page 11: bizz ethics

Macroeconomics

Political system in which leaders rely on military and bureaucratic power.

Example: Pakistan, and Latin America before early 1980s, S. Korea , Taiwan and the Philippines.

Pervez MusharrafChiang Kai Shek

Ferdinand Marcos

Page 12: bizz ethics

Macroeconomics

Communist totalitarianismis when a government has sweeping political and economic powers.

Investing in such country is less appealing because governments can act as they wish and can destroy the profitability of a business operation.

Kim-Jong-Un

Page 13: bizz ethics

Macroeconomics

Obtain social and economic equality through government ownership and regulation of the means of production.

Example: Russia, Cuba

Vladimir Vladimirovich Putin

Fidel Alejandro Castro

Page 14: bizz ethics

One ethnic group imposes its will on others with whom it shares a national identity. Such political system discourage investment because they are often characterized by a great deal of civil unrest, ethic conflict, or even war. Example: Zimbabwe, Tanzania, Uganda, Kenya.

Page 15: bizz ethics

Macroeconomics

Government endorses private ownership of property and a market-based economy but grants few political freedoms.

Leaders strive for economic growth but oppose left-wing totalitarianism, or communism.

Countries with this type of political system are typically very attractive to international companies as a location for investment

Example: Argentina, Brazil, Paraguay, Chile in the 1980s.

Page 16: bizz ethics

Macroeconomics

Laws are vague or do not exist.

Bureaucrats may interpret laws as they wish.

Doing business in a totalitarian country is risky.

What are the risks of doing

business in totalitarianism

nations?

Page 17: bizz ethics

Macroeconomics

Government leaders are electeddirectly by the people or their representatives.

Views and opinions of the people are incorporated into the national decision-making process.

Laws protecting individual property rights are enforced.

A greater portion of the country’s factors of production are under private ownership.

What is Democracy?

Page 18: bizz ethics

Macroeconomics

• Freedom of expression

• Periodic elections

• Full civil, property rights

• Minority rights

• Nonpolitical bureaucracies

Five freedoms democracy strive to provide its people:

Page 19: bizz ethics

Macroeconomics

Maintain stable business environments through laws protecting individual property rights.

Participative democracy and free markets encourage economic growth.

Means of production belongs in the hands of individuals and private businesses.

Democracies represent more stable business environments

than do totalitarian

systems

Example: India, Taiwan, Hong Kong, South Korea.

Presenter
Presentation Notes
Instructor Notes: The table shows consumption expenditure and saving plans at various levels of disposable income.
Page 20: bizz ethics

India is the world’s largest democracy; but it experienced slow economic growth for decades.

Indonesian economy grew despite a totalitarian regime under President Suharto.

In practice, democracies do not guarantee economic growth.

Presenter
Presentation Notes
Instructor Notes: The table shows consumption expenditure and saving plans at various levels of disposable income.
Page 21: bizz ethics

Macroeconomics

Asia’s four tigers— Hong Kong, Singapore, South Korea, and Taiwan—built strong market economies absent of truly democratic practices.

Presenter
Presentation Notes
Instructor Notes: The table shows consumption expenditure and saving plans at various levels of disposable income.
Page 22: bizz ethics

Macroeconomics

People around the world are demanding greater participation in politics and many nations are abandoning totalitarianism.

Globalization is playing a role.

Page 23: bizz ethics

Macroeconomics

Corporate companies face political risks when they conduct business with the outside world.

Political risk is the likelihood that a government or society will undergo political changes that negatively affect business activity.

It can threaten an exporter’s market, manufacturing facilities, and the ability to repatriate profits.

Page 24: bizz ethics

Macroeconomics

Macro risk threatens all companies regardless of industry and affects all companies equally in a country, both domestic and international.

Micro risk threatens companies within a particular industry or even smaller groups.

Five events can cause political risk:

Page 25: bizz ethics

Macroeconomics

Political Risks

Conflict and violence

Terrorism and kidnapping

Property seizure

Policy changes

Local content requirements

Page 26: bizz ethics

Macroeconomics

Arises from:

(1) resentment toward the government;

(2) territorial disputes; and

(3) ethnic, racial, and religious disputes.

Hinders:

1) investment

2) manufacturing and distribution of products

3) procurement of raw materials and equipment,

4) recruitment of talented personnel.

Page 27: bizz ethics

Macroeconomics

Groups dissatisfied with current political or social situations try to force change through fear and destruction.

Each of these increases risks for international companies because expatriate executives are prime targets because their companies can afford large ransoms.

Page 28: bizz ethics

Macroeconomics

Property Seizure

Confiscation

Expropriation

Nationalization

Property seizure also increases the risks for international firms and can cause them to avoid investing in nations implementing such tactics.

Page 29: bizz ethics

Macroeconomics

Confiscation is the forced transfer of assets from a company to the government without compensation.

Expropriation is the forced transfer of assets from a company to the government with compensation.

Nationalization involves government takeover of an entire industry and is more common than confiscation and expropriation.

Page 30: bizz ethics

Macroeconomics

Nationalization is used to:

1) protect an industry for ideological reasons,

2) save local jobs in an ailing industry,

3) control industry profits, and

4) invest in industries that private companies cannot afford.

Page 31: bizz ethics

Macroeconomics

In 2000, President Mugabe of Zimbabwe confiscated white-owned farms for redistribution, but corruption has resulted in the land went to politicians, military leaders or leaders in the police forces.

Between 2000 and 2007, Zimbabwe economy contracted by 40%; inflation vaulted to over 66,000%. On 1 Aug 2008, the Zimbabwe dollar was redenominated by removing 10 zeroes.

Robert Mugabe

Page 32: bizz ethics

Macroeconomics

April 3, 2008,Venezuela President Hugo Chavez nationalized the cement industry.

February 28, 2009, Hugo Chavez ordered the army to take over all rice processing and packaging plants.

January 20, 2010, Hugo Chavez nationalized six supermarkets of a French company because of increasing price and speculation hoarding illicit.

Hugo Chavez

Page 33: bizz ethics

Macroeconomics

After World War II, socialist governments came to power in several European countries and nationalized heavy industry, especially coal. The purpose is to insure economic development since they blamed the private capital for the 1930a Great Depression.

In 1945, the French government seized the car-makers Renault because its owners were alleged to collaborate with the Nazi occupiers of France.

Page 34: bizz ethics

Macroeconomics

The Castro government gradually expropriated all foreign-owned private companies after the Cuban Revolution of 1959. Bonds at 4.5% interest over twenty years were offered to U.S. companies, but the offer was rejected by U.S.

In 1938, Mexico nationalized its petroleum industry because the petroleum companies were in rebellion against the government of Mexico.

Page 35: bizz ethics

Macroeconomics

Policy changes can result from newly empowered political parties, pressure from special interests, and civil or social unrest.

They can cause managers to regard a nation’s business environment as one of a “field of moving goal posts.”

Page 36: bizz ethics

Macroeconomics

Local content requirements are regulations that require international manufacturers to use a certain amount of local resources.

Can foster local business activity and create jobs, but can also force companies to invest elsewhere if they are too confining.

Foreign firms may have to take on poorly trained local workers, and local raw materials could increase costsor reduce quality.

Page 37: bizz ethics

Macroeconomics

Ten Best Countries ValueNorway 89.0 Brunei 88.7 Switzerland 88.2 Luxembourg 88.0 Singapore 87.0 Sweden 83.7 Taiwan 83.5 Hong Kong 83.2 Oman 83.0 UAE 82.7 Germany 82.7

Ten Worst Countries ValueSomalia 41.2 Zimbabwe 44.2 Sudan 48.7 Belarus 52.7 Congo 52.7 Niger 53.0 North Korea 54.0 Guinea 54.5 Guinea-Bissau 54.7 Syria 55.0

Source: The PRS Group

Page 38: bizz ethics

Macroeconomics

1) Somalia 2) DR Congo 3) Sudan 4) Myanmar5) Afghanistan 6) Iraq 7) Zimbabwe 8) North Korea 9) Pakistan 10) Russia 11) Central African

Republic

Source: Maplecroft

Page 39: bizz ethics

Macroeconomics

Rank Country Pre-crisis score Sept 2011 score

1 Indonesia 73.2 58.22 Greece 82.7 40.63 Malaysia 84.5 66.64 Russia 50.7 56.95 Ireland 92.4 60.86 Argentina 53.8 43.7

7 Thailand 82.1 61.7

8 South Korea 85.0 73.39 Portugal 83.0 55.910 Spain 86.6 66.0

Source: Euromoney Country Risk September 2011

Page 40: bizz ethics

Macroeconomics

Companies manage political risks through:

1) Adaptation

2) Information gathering

3) Influence local politics

What are the

methods to manage

political risks?

Page 41: bizz ethics

Macroeconomics

Establishing partnerships through joint ventures, strategic alliances, and cross-holdings of company stocks.

Localizing operations, the product mix, or other elements to suit local tastes and culture.

Offering development assistance to the host country in developing distribution and communications networks and improving the quality of life for locals.

Obtain insurance to protect against losses and can provide project financing.

Incorporate risk into business strategies, with the help of local officials.

Page 42: bizz ethics

Macroeconomics

Monitoring and even trying to predict political events that could threaten local operations and future earnings.

Employ people in the country who have valuable contacts and knowledge.

Engage agencies specializing in political-risk services such as political consultants, and risk-assessment services.

Gather data to better

predict and manage

risks

Page 43: bizz ethics

Macroeconomics

Deal with local

lawmakers and politicians

directly or through

lobbyists.

Lobbying: policy of hiring people to represent a company’s views on political matters.

Foreign Corrupt Practices Actforbids U.S. companies from bribing government officials or political candidates in other countries (unless a person’s life is in danger).

Page 44: bizz ethics

Macroeconomics

Set of laws and regulations, including the process by which laws are enacted and enforced and the ways in which courts hold parties accountablefor their actions.

What is a legal system?

It is influenced by cultural variables, including class barriers, religious beliefs, emphasis on individualism or conformity, and the political system.

Page 45: bizz ethics

Macroeconomics

Totalitarian governments favor public ownership and enact laws limiting entrepreneurial behavior.

Democracies encourage entrepreneurial activity and protect small businesses with strong property-rights laws.

In India, most business laws originated when the country was struggling for “self-sufficiency,”. The

legal system tended to protect local businesses from international competition.

Page 46: bizz ethics

Macroeconomics

Legal Systems

Common Law Civil Law Theocratic

Law

Page 47: bizz ethics

Civil Law

Islamic Law

Common Law

Civil and Common Law

Page 48: bizz ethics

Macroeconomics

PrecedentPast cases before the courts

UsageHow laws are applied

TraditionNation’s legal history

A common law system is based on tradition and dependent upon tradition, precedent and usage.

Page 49: bizz ethics

Macroeconomics

Originated in England in the eleventh century and adopted in its territories worldwide.

Business contracts tend to be lengthy because they consider many contingencies and possible interpretations in case of dispute.

Common law systems are flexible, taking into account particular situations and circumstances.

Practiced in Australia, Britain, Canada, Ireland, New Zealand, the United States, and some nations in Asia and Africa.

Page 50: bizz ethics

Macroeconomics

If, however, the court finds that the current dispute is fundamentally distinct from all previous cases, judges have the authority and duty to make law by creating precedent.

Thereafter, the new decision becomes precedent, and will bind future courts.

Page 51: bizz ethics

Macroeconomics

Rules and statutes constitute a legal code

Defines all obligations, responsibilities, and

privileges

Dates to Roman times in the fifth century B.C.

A civil law system is based on a detailed set of written rules and statutes that constitute a legal code.

Page 52: bizz ethics

Macroeconomics

Can be traced to Rome in the fifth century B.C. and is the oldest and most common legal tradition.

Can be less adversarial than common law because it is not interpreted according to tradition, precedent, and usage.

Because laws are codified and concise, parties are concerned with the explicit wording of the code; obligations, responsibilities, and privileges follow the relevant code.

Practiced in Cuba, Puerto Rico, Quebec, Central and South America, most of Western Europe, and parts of Asia and Africa.

Page 53: bizz ethics

Macroeconomics

A theocratic law system is based on religious teachings

Islamic law Jewish law Hindu law

Page 54: bizz ethics

Macroeconomics

Legal tradition based on religious teachings (e.g., Islamic, Hindu, and Jewish law).

Islamic law is the most widely practiced theocratic legal system . It was initially a code governing moral and ethical behavior and was later extended to commercial transactions.

Firms operating in countries with theocratic legal systems must be sensitive to local laws, values and beliefs.

Page 55: bizz ethics

Macroeconomics

Intellectual property rights are legal rights to resources that result from intellectual abilities such as graphic designs, novels, computer software, machine-tool designs, and secret formulas and any income these resources generate.

Intellectual property can be traded, sold, and licensed in return for fees or royalty payments.

Page 56: bizz ethics

Macroeconomics

Intellectual Property Rights

Patent

Trademarks

Copyrights

Page 57: bizz ethics

Macroeconomics

Patent is a right granted to the inventor of a product or process that excludes others from making, using, or selling the invention.

The WTO grants patents for 20 years.

Page 58: bizz ethics

Macroeconomics

Lipitor is a cholesterol-lowering drug used to reduce heart attack and stroke risk, The patent expired on June 28, 2011.

The product was launched in 1997, with revenues peaking at $12.6 billion in 2006. By the end of 2009, total revenue was greater than $105 billion. It became the most profitable patent ever produced.

Page 59: bizz ethics

Macroeconomics

Trademarks are words or symbols that distinguish a product and its manufacturer.

Trademark protection lasts indefinitely, provided the word or symbol continues to be distinctive (e.g., Xerox).

Page 60: bizz ethics

Macroeconomics

1) Google – Valued at: $44.3 billion

2) Microsoft – Valued at: $42.8 billion

3) Walmart – Value at: $36.2 billion

4) IBM – Value at: $36.2 billion

5) Vodafone – Value at: $30.7 billion

6) Bank of America – Valued at: $30.6 billion

7) GE – Value at: $30.5 billion

8) Apple – Value at: $29.5 billion

9) Wells Fargo – Value at: $28.9 billion

10) AT&T – Value at: $28.9 billion

Source: Forbes 2011

Page 61: bizz ethics

Macroeconomics

Copyrights give creators of original works the freedom to publish or dispose of them as they choose.

Holder can (1) reproduce the copyrighted work, (2) derive new works from it, (3) sell or distribute it, (4) perform it, and (5) display it publicly.

Protected under the Berne Convention and the 1954 Universal Copyright Convention.

Page 62: bizz ethics

Macroeconomics

Copyrights can include poems, theses, plays, other literary works, movies, dances, musical compositions, audio recordings, paintings, drawings, sculptures, photographs, software, radio and television broadcasts, and industrial designs.

The copyright to “Happy Birthday to You” , the most popular song in the English language, belongs to Warner Music Group, and the company regularly charges up to $30,000 to anyone who wants to use the song for profit .

Page 63: bizz ethics

Macroeconomics

Page 64: bizz ethics

Macroeconomics

Former Beatles guitarist George Harrison was sued by Bright Tunes Music in 1976 after the recording company claimed his song "My Sweet Lord" plagiarized "He's So Fine," a song made popular first by The Chiffons.

1943-2001

Page 65: bizz ethics

Macroeconomics

In 2001, a judge declared that Napster could be held liable for vicarious infringement and contributory infringement of copyrights to the music.

Napster eventually settled, owing $26 million to music publishers and songwriters. By September 2002, the file sharing site folded.

Page 66: bizz ethics

Macroeconomics

Product liability holds manufacturers, sellers, and others, including individual company officers, responsible for damage, injury, or death caused by defective products.

Developed nations have the toughest product liability laws.

Less-developed and emerging countries have weaker laws.

Page 67: bizz ethics

Macroeconomics

In 2009, Simplicity, a baby supply company, had to recall over 400,000 drop side cribs after an infant suffocated to death.

In 2006, Natural Selection Foods had to recall all of their spinach products after 200 people experienced full blown kidney failure with 5 people actually dying from the E. coli contamination.

In 1982, 1986 and 2010, Tylenol recalled Extra Strength Tylenol after the pills were tainted with cyanide, causing 8 people to die.

Page 68: bizz ethics

Macroeconomics

Bridgestone/Firestone had the biggest faulty product recall in automotive history when they recalled 6.5 million tires in 2000.

Certain tires were blowing out, causing cars to roll over. The blowouts caused 700 people to be injured and 175 to die.

Page 69: bizz ethics

Macroeconomics

In 2007, over 4.2 million Aqua Dots were recalled after their toxic toys were found to cause dizziness and vomiting, with more serious cases resulting in comas and seizures.

It was discovered that once the dots got wet they actually produced the same effects as GHB, more commonly known as the date rape drug.

Page 70: bizz ethics

Macroeconomics

One of the biggest product liability claim to hit the United States is Chinese drywall, a gypsum-based plaster building material imported from China during the height of the housing boom in 2004.

The problem with the Chinese drywall is the presence of harmful chemicals which produce sulfurous gases such as carbon disulfide, carbonyl sulfide, and hydrogen sulfide.

Page 71: bizz ethics

Macroeconomics

The emission of these gases, which increases with rising temperature and humidity, causes copper surfaces to turn black and results in sinus problems, nosebleeds and respiratory tract infections for occupants.

In 2010, a judge awarded $2.6 million damages to seven Virginia families affected by Chinese drywall-related problems.

Page 72: bizz ethics

Macroeconomics

Antitrust (antimonopoly) laws are designed to prevent companies from fixing prices, sharing markets, and gaining unfair monopoly advantages.

Such laws increase competition and thereby keep products fairly priced and ensure a variety of products in any one category.

In strict antitrust countries, companies see a disadvantage against competitors whose home countries condone market sharing, whereby competitors agree to serve only designated market segments.

Page 73: bizz ethics

Macroeconomics

The United States and European Union have strict antitrust regulation and are strict enforcers.

The most famous antitrust enforcement actions brought by the federal government were the break-up of AT&T's local telephone service monopoly in the early 1980sand its actions against Microsoft in the late 1990s.

Page 74: bizz ethics

Macroeconomics

Ethical Behavior: personal behavior in accordance with guidelines for good conduct or morality.

No right or wrong decisions, but alternatives, each of which may be equally valid depending on one’s perspective.

Corporate Social Responsibility (CSR):practice of companies going beyond legal obligations to actively balance commitments to investors, customers, other companies, and communities.

Page 75: bizz ethics

Macroeconomics

Friedman View Cultural Relativism

UtilitarianismRighteous Moralism

PHILOSOPHIES

Page 76: bizz ethics

Macroeconomics

Friedman View: company’s sole responsibility is to maximize profits for its owners (or shareholders) while operating within the law.

Example: managers would applaud a company moving pollution-generating operations from a strict country to a lax country.

But today, many people disagree with this argument and assume a company has CSR obligations .

Page 77: bizz ethics

Macroeconomics

Cultural Relativist View: company should adopt local ethics wherever it operates because all belief systems are determined within a cultural context.

Sees truth, itself, as relative and argues that right and wrong are determined within a specific situation.

“When in Rome, do as the Romans do” captures the essence of cultural relativism.

Page 78: bizz ethics

Macroeconomics

Righteous Moralist View: company should maintain its home-country ethicswherever it operates because the home-country’s view of ethics and responsibility is superior to others’ views.

Example: company headquarters instructs subsidiary managers to refrain from bribing local officials and, thereby, imposes its righteous moralist view on local managers.

Page 79: bizz ethics

Macroeconomics

Utilitarian View: company should behave in a way that maximizes “good” outcomes and minimizes “bad” outcomes wherever it operates.

A utilitarian manager asks the question “What outcome should I aim for?” and answers, “That which produces the best outcome for all affected parties.”

Example: manager pays a bribe based on calculations that more people will benefit than will be harmed by the outcome.

Page 80: bizz ethics

Macroeconomics

Fight to eliminate bribery and corruption

Improve labor conditions and guard human rights

Practice fair trade to help the disadvantaged

Protect the environment and conserve resources

CSR goes beyond legal obligations to balance commitments to investors, customers,

communities, and other companies

Page 81: bizz ethics

Macroeconomics

Firms operating abroad are affected by laws against bribery and corruption.

International businesses may bribe

a) to counterbalance poor product quality,

b) to create a market for goods,

c) to stay competitive with other firms that bribe.

Page 82: bizz ethics

Rank Country 2011 2010 2009 2008 2007

1 New Zealand 9.5 9.3 9.4 9.3 9.42 Denmark 9.4 9.3 9.3 9.3 9.42 Finland 9.4 9.2 8.9 9.0 9.44 Sweden 9.3 9.2 9.2 9.3 9.35 Singapore 9.2 9.3 9.2 9.2 9.36 Norway 9.0 8.6 8.6 7.9 8.77 Netherlands 8.9 8.8 8.9 8.9 9.08 Australia 8.8 8.7 8.7 8.7 8.68 Switzerland 8.8 8.7 9.0 9.0 9.010 Canada 8.7 8.9 8.7 8.7 8.711 Luxembourg 8.5 8.5 8.2 8.3 8.412 Hong Kong 8.4 8.4 8.2 8.1 8.3

Source: Transparency International

Page 83: bizz ethics

Rank Country 2011 2010 2009 2008 2007168 Libya 2.0 2.2 2.6 2.5 2.7172 Burundi 1.9 1.8 1.9 2.5 2.4172 Equatorial Guinea 1.9 1.9 1.7 1.9 2.1

172 Venezuela 1.9 2.0 1.9 2.0 2.3175 Haiti 1.8 2.2 1.4 1.6 1.8175 Iraq 1.8 1.5 1.3 1.5 1.9177 Sudan 1.6 1.6 1.6 1.8 2.0177 Turkmenistan 1.6 1.6 1.8 2.0 2.2177 Uzbekistan 1.6 1.6 1.8 1.7 2.7180 Afghanistan 1.5 1.4 1.5 1.8180 Myanmar 1.5 1.4 1.3 1.4 1.9182 North Korea 1.0

Source: Transparency International

Page 84: bizz ethics

Macroeconomics

An American energy, commodities, and services company, Enron Corporation was named "America's Most Innovative Company" by Fortune for six consecutive years, from 1996 to 2001.

Page 85: bizz ethics

Macroeconomics

Enron became bankrupt on December 2, 2001, after many of its recorded assets and profits were discovered to be inflated or even wholly fraudulent and nonexistent.

The scandal also caused the dissolution of the Arthur Andersen accounting firm.

Page 86: bizz ethics

Macroeconomics

Managers must monitor behavior of themselves, employees, and business partners.

Page 87: bizz ethics

Macroeconomics

Fair trade products involve companies working with suppliers in more equitable, meaningful, and sustainable ways.

Fair Trade USA audits transactions between US companies offering Fair Trade Certified products and their international suppliers in order to guarantee that the farmers and farm workers were paid a fair, honest price.

Page 88: bizz ethics

Macroeconomics

Although coffee remains the most popular Fair Trade product in the United States, Fair Trade USA has also certified tea and herbs, cocoa, rice, vanilla, sugar, flowers, fresh fruit (bananas, mango, pineapple and grapes), wine and apparel.

Page 89: bizz ethics

Macroeconomics

Today, we’re operating in an eco-aware economy.

Green-related trends will have a profound effect on most businesses over the next few years.

A green brand can add a unique selling point to a product and can boost corporate image.

Companies are printing a number on their products that represent the grams of carbon dioxide emitted from producing and shipping them to retailers.

Page 90: bizz ethics

Macroeconomics

Calls to boycott Girl Scout Cookies because it contains palm oil – the production of which is a major cause of deforestation in Southeast Asia, which in turn kills endangered orangutans.

Page 91: bizz ethics

The Exxon Valdez oil spill in Alaska on March 24, 1989.

Spilling 260,000 to 750,000 barrels of crude oil, it is considered to be one of the most devastating human-caused environmental disasters.

The spill cost around US$7 billion including the clean-up costs and punitive fines.

Page 92: bizz ethics

Macroeconomics

Stable business environments

Improved business communications

Efficient distribution systems

Expanded opportunities

Diminished risk levels

Prompt and equitable dispute resolution

Favorable international

political relations

foster:

Page 93: bizz ethics