Behr & Associates Corporate Presentation June 2011 With Examples

Behr & Associates Inc.

Creating Exceptional Leveraged Opportunities

for Promising North American

Cleantech, Nanotech and Information Technology Firms

June 2011

Company Confidential

Company Confidential, Copyright 2011

Mission Statement

The Premier Business Acceleration & The Premier Business Acceleration & Advisory Firm for Early-Mid Stage Advisory Firm for Early-Mid Stage

North American Clean and North American Clean and Information Technology CompaniesInformation Technology Companies


Vendor Market AssessmentThe North American Clean and Information Technology Vendor marketplace is generally characterized by:

Many small (sub $1m – 3.5m revenue) technology and “infrastructure” focused firms

2-7 years old Running hand to mouth off of operating income and perhaps a line from

the bank Generally 10-15 staff with 90+% engineering Virtually no expertise in corporate strategy development/execution,

business development and leveraged channel sales activities Funded to date through founders, friends and family, small angels, etc.

Except for a very few companies in California and Boston/New York, most companies never see external/strategic funding

Not connected to the outside world beyond their local territory and very insular in operating/financial mindset

The vast majority of these companies fail to scale beyond $1-$2m revenue and successful equity event because of inadequate capital and no strategic go-to market activities.

This is Behr & Associates Customer base.


Investor Market AssessmentThe North American Clean, Information and Nano Technology Investor marketplace is generally characterized by:

Founders, Angels, and Friends & Family – Up to $500k-$1.5m Public Listings – Secondary exchanges (e.g. TSX-V, OTC, AIM)

possible especially through RTO, but many get orphaned due to lack of sales traction and scaling revenue.

Private Venture Capital Funds – Generally will not invest under $2m for min 40% equity position. Generally will not invest in firms with less than $2m revenue.

Venture Debt Players – Generally will not invest funds into firms with less than $5m revenue and be cash flow positive/neutral.

Opportunities still exist through Private Capital, Convertible Debentures, and limited gov’t funds

There is an investment hole after friends/family and/or IPO. Investments range from $500k-$5m for debenture, private equity, and Government programs with operational involvement.

This is Behr & Associates market.


Our Unique ApproachThe People:

• Deep understanding of clean, information, and Nano technologies at both the engineering, market/sales, and investor levels

• Every member of team was a successful technology operator in the past. Many, many war wounds and all with leadership experience

• Deep, positive relationships with the major players in the industry worldwide for licensing/partnership/M&A opportunities

• A widely recognized brand in the North American Technology & Investor marketplace.

The Strategies:

• Market segment: Focused exclusively on the angel to round-A technology marketplace• Focus on Strategic Partners and Channels in the United States, Canada, Europe, Asia,

and Australia – Leverage Revenue activities immediately outside of local territory with large players who can make a difference quickly.

• Don’t get involved unless we get direct validation from potential strategic partners• Go To Market: OEM, Strategic Partner Distribution, not direct sales. Very low burn rate

model• Direct operational involvement in Corporate Strategy, Business Development, Sales,

Marketing, Patents/Engineering, and Finance


Taking North American Innovation to the World Stage

Corporate Positioning:

• Assessment of local technology for foreign markets• Regional certification and product approvals for international markets• Regional Competitive Analysis / Strategic Partner Map• USPTO/PCT Patent Strategy & filing

Global reach:

• Specialize in taking technology and innovative products from North America (Canada, USA, Mexico) to Europe, Scandinavia, South America, Japan, & Australia.

• Formulating corporate structure to maximize export opportunity• Establishing distribution channels, go-to-market, and joint venture

partners in each relevant region.• Building global licensing deals and white label / OEM opportunities

through multi-national corporations.• Introduction to foreign investment capital sources for corporate

expansion


Delivering Value for Entrepreneurs and Partners

For Entrepreneurs:

• One stop shop for promising $500k-$5m revenue information, clean, and Nano technology companies seeking world-class resources in Corporate Strategy, Business Development, Channel/distribution Sales, Marketing, and Patents/Engineering

• One stop shop for relevant relationships in the industry, rapidly accelerating the fortunes of the firm

• One stop shop for potential investment capital in the form of equity and/or debt from $250k-$5m

For Technology Partners

• Unparalleled access and review of $500k-$5m revenue technology companies. Several hundred IT, Cleantech, and Nanotech companies reviewed per year.

• Deep understanding of both Partner’s and potential client’s technology platforms and strategies makes introductions efficient, relevant, and targeted

• Extremely positive expenses/valuations relative to Silicon Valley / Boston counterparts


Delivering Value for Investors and Capital Partners

For Investors/Capital Partners:

• Investments/operations/Go-To-Market geared for “No Round B” money raise requirement

• Investments managed from operations, not board. Corp Strategy, Sales, BD, Marketing, Finance, Patent, Engineering selectively applied to investee firms

• Strategy to is to go from ~$1m revenue => M&A target within 24-36 months based on OEM/leveraged sales model

• Low burn due to strategic focused go to market. Typical investee company size 10-25 employees

• Excellent potential ROI with reduced risk due to world class technology operations personnel

• Short potential investment turnaround time


Customer Review – Value Generation Proof Points

Confidential Sampling of Value Generated for Recent Cleantech, IT, and Nanotech Client Firms:

Cavet Technologies - CleantecheTime Energy - Cleantech, NanotechRegen Energy - CleantechSempa Power - CleantechIceGen Technologies - Cleantech, NanotechXogen Technologies - CleantechPronto Energy - CleantechPravala Technologies - ITGeminare Technology - ITPoynt Corporation - ITgloPlug Technologies - ITOrganization Metrics - ITStorage Appliance Corporation - ITSpatialView Technologies - IT


– Case Study

Technology Validation Product Specification Company Formation Formation of Management Team Tier 1 OEM Manufacturing Global Approvals (UL, CUL, CE,

CTICK, EMC, etc) Global distribution partners Award and Analyst recognition

throughout North America $6M Equity Raise. $1M year one sales


– Case Study

Technology validation Go to market strategy Corporate collateral documentation Global Licensing deal with

Cisco Juniper Rambus

Acquisition pending etc


– Poynt Corporation

Etc Etc Etc Etc


Sample of Current Major Technology, Distribution, & Financial Partner Access


Summary

Behr & Associates Delivers:

• Focused strategies and go-to-market focus that has proven results

• The key technology relationships in the Clean, Information, and Nano Technology marketplaces

• World-class personnel to accelerate Strategic partnerships, OEM deals, distribution/reseller networks, major account sales efforts, , and IP development/patents

• Introductions to focused capital as appropriate.

Behr & Associates Inc.– The Premierhe PremierBusiness Acceleration & Advisory Firm Business Acceleration & Advisory Firm

for Early-Mid Stage Clean, Information and Nano Technology Companiesfor Early-Mid Stage Clean, Information and Nano Technology Companies

Documents

Behr & Associates Corporate Presentation June 2011 With Examples